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Job Description

Marketing Executive / Marketing Manager

Department: Marketing

Location: Bangalore

About the Role

We are seeking a dynamic and results-driven Marketing Executive / Marketing Manager to lead channel marketing initiatives that drive partner engagement, enhance brand visibility, and support business growth. The role is responsible for planning and executing marketing campaigns aligned with the sales calendar, enabling the sales team with effective marketing collateral, and ensuring consistent communication with channel partners.

The ideal candidate will collaborate closely with Sales, Product, Design, and Leadership teams to build impactful marketing programs that improve partner participation, generate demand, and strengthen product adoption.

Key Responsibilities

Channel Partner Marketing

• Develop and execute marketing initiatives focused on engaging channel partners.
• Manage partner communication through WhatsApp, email campaigns, push notifications, newsletters, and other digital channels.
• Build and maintain a consistent communication calendar to improve partner awareness and engagement.

Campaign Planning & Execution

• Plan and execute marketing campaigns aligned with the sales and product calendar.
• Drive product launch campaigns, incentive and payout campaigns, seasonal promotions, and business initiatives.
• Monitor campaign performance and optimize campaigns based on engagement metrics and business outcomes.

Sales Enablement

• Create and maintain high-quality marketing collateral, including:
• Product brochures
• Sales presentations and pitch decks
• One-pagers
• Banners and promotional creatives
• Product FAQs
• Campaign communication materials
• Ensure the sales team has access to updated marketing assets that support customer acquisition and partner engagement.

Regional Marketing Support

• Partner with regional sales teams to execute localized marketing initiatives.
• Support field marketing activities, partner events, webinars, roadshows, and activation campaigns.
• Customize campaigns and collateral based on regional business requirements.

Cross-Functional Collaboration

• Work closely with Sales, Product, Design, Operations, and Leadership teams to ensure timely campaign execution.
• Gather feedback from sales teams and channel partners to continuously improve marketing effectiveness.

Reporting & Analytics

• Track campaign performance using predefined KPIs.
• Prepare regular reports on campaign engagement, partner participation, lead generation, and overall marketing effectiveness.
• Recommend improvements based on campaign analytics and business feedback.

Key Performance Indicators (KPIs)

• Campaign engagement and reach
• Partner participation and activation
• Lead generation support for the sales team
• Product campaign adoption
• Sales enablement effectiveness
• Timely delivery of marketing campaigns
• Quality and effectiveness of marketing collateral
• Regional campaign execution success
• Feedback and satisfaction from channel sales teams

Qualifications

Education

• Bachelor's degree in Marketing, Business Administration, Communications, or a related discipline.
• MBA in Marketing is preferred.

Experience

Marketing Executive

• 1–4 years of experience in marketing, preferably in B2B, FinTech, Financial Services, or Channel Marketing.

Marketing Manager

• 5–8 years of experience managing marketing campaigns, partner engagement, and sales enablement initiatives.

Required Skills & Competencies

• Strong campaign planning and execution capabilities.
• Excellent written and verbal communication skills.
• Experience managing email marketing, WhatsApp campaigns, and digital communication channels.
• Ability to create compelling marketing collateral and presentations.
• Strong stakeholder management and cross-functional collaboration skills.
• Analytical mindset with the ability to interpret campaign performance and recommend improvements.
• Excellent project management and organizational skills.
• Proficiency in Microsoft Office and Google Workspace.
• Experience with CRM and marketing automation platforms is preferred.
• Familiarity with Canva, Adobe Creative Suite, or similar design tools is an advantage.

Preferred Industry Experience

• FinTech
• Financial Services
• Wealth Management
• Investment Platforms
• Banking & NBFC

Success in This Role

A successful candidate will:

• Drive consistent engagement with channel partners through structured marketing initiatives.
• Execute high-impact campaigns aligned with business and sales objectives.
• Improve product awareness and partner participation.
• Enable the sales team with timely and effective marketing collateral.
• Support lead generation and revenue growth through strategic marketing programs.
• Build a scalable partner marketing engine that strengthens brand recall and business performance.

Specific Knowledge/Skills

1. 4-6 years of experience
2. Proficiency in Python programming.
3. Basic knowledge of front-end development.
4. Basic knowledge of Data manipulation and analysis libraries
5. Code versioning and collaboration. (Git)
6. Knowledge for Libraries for extracting data from websites.
7. Knowledge of SQL and NoSQL databases
8. Familiarity with RESTful APIs
9. Familiarity with Cloud (Azure /AWS) technologies

Strong Lead Product Designer/ Sr product designer/ Product design manager Profile

Mandatory (Experience 1): Must have a minimum 6+ years of hands-on Product Design experience with product companies

Mandatory (Experience 2): Must have experience leading a team or mentoring junior designers (not a pure people manager)

Mandatory (Design Craft): Strong design craft with deep expertise in UX, interaction design, design systems, prototyping, problem-solving, and user-centered workflows. Should be able to individually assess and elevate design quality.

Mandatory (Collaboration): Proven ability to collaborate closely with Product, Engineering, Research, and cross-functional teams. Must have driven design-led projects, influenced product roadmap, and balanced short-term and long-term design priorities.

Mandatory (Portfolio): Portfolio or team-led work showing shipped, real-world product impact, improved user journeys, solved UX breakage, and scaled design quality across multiple products/features.

Mandatory (Company) - Well funded / Top Product Companies

Mandatory (Note): CTC is not flexible, ESOP can be based on candidate current compensation structure

Mandatory (Role): This is mix role (Team management + Hands-on)\

💥 What will you do?

As a Lead Product Designer, you will

• Own the Core  Product, its performance, and shape the direction it needs to evolve in. We are at a stage where we are snowballing across geographies, and a large part of your role would be envisioning and executing the correct product strategy for localized expansion.

• Act as a leader and coach within the Product Design team, collaborating with and mentoring junior designers, hiring new folks, and at the end of it all, craft a culture that you and we can be collectively proud of. 

• Drive cross-functional alignment and use storytelling backed by factual data to build conviction within the team and the organization about the problems we should be solving. 

• Partner closely with cross-functional (product, engineering, and go-to-market) teams to regularly ship experiences that drive our North Star Metrics and solve user pain points.

• Analyze incoming user feedback and make sense of the information to ideate upon possible product and revenue opportunities and contribute towards the product roadmap. 

• Run parallel tracks with the help of junior team members. We follow a breadth-first and depth later approach which almost always keeps us on our feet. 

• Be responsible for seamless execution including last-mile delivery and post-release analysis to decipher the impact of the efforts. 

• Work through design problems from beginning to end: translating business strategy, research insights, and data into ideas that form disruptive new products and features and improving and simplifying existing workflows.

• Own and manage the design system and provide direction to evolve it as and when necessary to keep up with best practices and design trends

• Sketch and prototype ideas to quickly assess the viability and design the workflows and fine-grained details of interactions. We build in close collaboration with customers and boast of a super-engaged user council. So, you will have access to our entire user base to seek any validation all the time.
  
  
  

  🙋 What makes you a great addition to the team? 
  
  

  We have a meritocratic culture, so not meeting any of these pointers below does not affect your candidacy in any negative way. However, in general, it helps to have

  • You use data and research to inform your design decisions and are able to assess the impact of your team’s designs with quantitative and qualitative data.

  • You have Some experience with fast-paced enterprise designs and have led designers to positive outcomes in the past. 

  • You enjoy working on forward-looking projects. Given the early days of the industry, you will get ample opportunities to lead on projects without many solutions to benchmark against.  

  • You have experience partnering with product managers to envision long-term product vision, strategy, and roadmap.  

  • You understand the importance of concrete business metrics product-driven acquisition, customer engagement and retention, onboarding-driven activation, and naturally think along these lines. 

  • You enjoy the process of discovery with customers and bring a strong sense of empathy and a user-centric approach to design.

  • You have an eye for pixel perfection and micro-interactions, and you enjoy coaching folks to achieve outcomes through nudges. 

  • Exposure to Crypto and Blockchain is excellent, but we believe that the domain knowledge can be gathered pretty quickly if you have a learner’s mentality. We boast of a thorough onboarding process that will ensure that you seamlessly transition into the blockchain space irrespective of where you are today. 

At Upswing, we are a passionate and self-driven team of thinkers who aspire to build the rails to connect the legacy financial sector with financial innovators through a simple and powerful banking-as-a-service (BaaS) platform.

We’re building our platform putting the focus on pragmatism, reliability, and maintainability. We believe that keeping the engineering complexity under control is key to preserving the development productivity and long-term evolution of a platform.

To bring this vision to life, we are building the infrastructure using Microservices architecture using the latest set of technologies that are also fun to work with such as Java, Scala, Postgres, Akka, Kafka with a completely automated DevOps pipeline from the get-go using tools like Chef, Jenkins, Grafana, Graylog.

We are looking for motivated engineers who will be working in a highly creative and cutting edge technology environment to build a world-class financial services suite.

Why you should join us:

• You will redefine the financial services landscape for India in the coming years.
• Be part of a core Engineering team that will create innovative and scalable Fintech solutions.
• Work with passionate and experienced engineering, product & business workforce that believes in teamwork, and that helps fast-track your learning on solving complex technical challenges.
• We are funded by the leading fintech VC `QED Investors` and other established Founders and Executives of awesome Indian companies.

What you will do if you join us:

• Propose solutions to solve complex system architecture challenges and actively lead the end-to-end development of the system.
• Create robust, flexible, consistent, and easy-to-use APIs
• Continuously strive for performance improvements, code reusability, and readability

You should have:

• Tech or a higher degree in computer science or a related field.
• 1+ years of experience working on the back-end development for complex distributed systems who are willing to adopt any Programming language as per the requirement.
• Familiarity with any of the following – Java, C++, Scala, Kotlin, and frameworks like Spring, Play, Hibernate, Django, etc.
• Good understanding of Algorithms, Data Structure, OOP, Design patterns, Parallel programming, Multithreading concepts & Event-Driven Systems.
• Experience with Relational databases such as MySQL, PostgreSQL, Oracle, or any NoSQL database.

It’s a plus if you have:

• Familiarity with cloud platforms like AWS, Azure, or Google Cloud
• Worked on Micro-services architecture

Data Scientist

Cubera is a data company revolutionizing big data analytics and Adtech through data share value principles wherein the users entrust their data to us. We refine the art of understanding, processing, extracting, and evaluating the data that is entrusted to us. We are a gateway for brands to increase their lead efficiency as the world moves towards web3.

What you’ll do?

• Build machine learning models, perform proof-of-concept, experiment, optimize, and deploy your models into production; work closely with software engineers to assist in productionizing your ML models.
• Establish scalable, efficient, automated processes for large-scale data analysis, machine-learning model development, model validation, and serving.
• Research new and innovative machine learning approaches.
• Perform hands-on analysis and modeling of enormous data sets to develop insights that increase Ad Traffic and Campaign Efficacy.
• Collaborate with other data scientists, data engineers, product managers, and business stakeholders to build well-crafted, pragmatic data products.  
• Actively take on new projects and constantly try to improve the existing models and infrastructure necessary for offline and online experimentation and iteration.
• Work with your team on ambiguous problem areas in existing or new ML initiatives

What are we looking for?

• Ability to write a SQL query to pull the data you need.
• Fluency in Python and familiarity with its scientific stack such as numpy, pandas, scikit learn, matplotlib.
• Experience in Tensorflow and/or R Modelling and/or PyTorch
• Ability to understand a business problem and translate, and structure it into a data science problem. 

Job Category: Data Science

Job Type: Full Time

Job Location: Bangalore

About KAFQA

At Kafqa, we are building the next generation performing arts platform. Our mission is to transform how India learns, performs & watchers performing arts. We are currently in stealth mode with a target public launch date in April. Our launch services consist of technology enabled dance classes in our proprietary studios, production facilities and social media broadcasting & competitions.

Founder & Team

The founder is Shariq Plasticwala. He is a graduate of IIT Bombay & Stanford GSB. He was part of the founding team of Amazon India where he played a key role for over 8 years. Among his roles at Amazon, he was the CEO of Amazon’s first joint venture in India and a Board Member of Amazon’s payments business. The other members of the founding team consist of senior executives from Shiamak Davar & Byju’s.

Role

We are looking for an experienced Frontend engineer with ReactJS development experience to join our team.
Here’s are some of the things you might have to do on any given day:

• Implement responsive and performant UIs with user centered approach with frontend technologies including ReactJS, Javascript(ES 6), Typescript, SCSS, etc
• Write meaningful test cases for frontend &amp
• Develop Infrastructure for delivering services using a performance driven approach, build databases, schedule automated jobs, etc

Ideal Background / Experience

• At least 12 months of diverse experience in web development for product or services oriented environment with exposure to working production deployments
• Expertise in programming using Python/ReactJS or similar scripting languages
• In-depth exposure to technologies used in web-based SaaS products, including REST APIs
• Sound understanding of Postgres and NoSQL databases such as MongoDB

Nice to have exposure to any of

• AWS
• Azure
• ELK
• Object Relational Models (SQLAlchemy, etc)
• Google APIs
• Microservices Architecture Pattern
• NodeJS / ExpressJS

Do Your Thng 

About us:

DYT - Do Your Thng, is an app, where all social media users can share brands they love with their followers and earn money while doing so! We believe everyone is an influencer. Our aim is to democratise social media and allow people to be rewarded for the content they post. How does DYT help you? It accelerates your career through collaboration opportunities with top brands and gives you access to a community full of experts in the influencer space. 

• 0-1years of experience as an iOS developer. Eager learner.
• Must have Working Experience in a product based organization at least 18 months.
• Good Communication skills must. 

• Understanding the project requirement intuitively and providing proper time estimation.-Always read for troubleshooting in all important projects. ● Experience in accessing data as JSON/XML using REST API. 
• Candidate should have good knowledge of iOS, Swift, xCode and Git. ● Ability to build complex iOS standalone client applications & user interfaces, design & implementation. 
• Experience with iOS Frameworks such as UIKit, Auto-layout using storyboards, etc. ● Knowledge of Apple's design principals, application interface guidelines, and experience with 
• AutoLayout. 
• Good communication skills with the ability to work in a highly-collaborative, agile team 
• Strong analytical and problem-solving skills 
• Flexibility to learn, and work with new technologies

• Ability to provide overall product value and differentiate support offerings that clearly map to customer needs.
•  Ability to  Identify and resolve gaps in customer expectations versus actual service levels.
• Assists with the creation of a sales cycle plan.
• Manage Customized project requests and handle projects till it doesn’t go live.
• Coordinate with the Technical team, Client, sales team, and delivery team for a project.

KRA – Manager Presales

• Ability to provide overall product value and differentiate support offerings that clearly map to customer needs.
• Identify and resolve gaps in customer expectations versus actual service levels.
• Lead Generation activities such as cold calling to prospects
• Assist in preparation of sales proposals, RFP, and RFI responses
• Research and develop prospect list using LinkedIn and Web research
• Create proposals, sign-off documents, and integration documents.
•  Expected to be thorough with the products of the company and if there are any new developments or innovations going on.