11+ Digital media Jobs in Chennai | Digital media Job openings in Chennai

As a Demand Generation Lead, you will play a critical role in driving revenue growth through strategic demand generation campaigns and initiatives. You will be responsible for executing integrated marketing campaigns, optimizing lead generation efforts, and collaborating with cross-functional teams to achieve business objectives.

Roles and Responsibilities:

• Develop and implement comprehensive demand-generation strategies that align with our business objectives and target audience. Identify target markets, segments, and personas to guide campaign planning and execution.
• Planned, create, and execute integrated marketing campaigns across various channels, including email marketing, digital advertising, content marketing, social media, and events.
• Optimize lead generation efforts through the effective use of marketing automation platforms, lead capture forms, landing pages, and lead nurturing workflows.
• Collaborate with the content team to develop high-quality content assets, such as whitepapers, case studies, blog posts, and videos, that support demand generation efforts.
• Utilize marketing analytics tools to track, analyze, and report on campaign performance, including metrics like conversion rates, ROI, and pipeline generation.
• Work closely with cross-functional teams, including sales, product marketing, design, and PR to align demand generation initiatives with overall marketing and sales strategies.
• Stay informed about market trends, competitor activities, and industry best practices related to demand generation and B2B marketing.

Requirements:

• Bachelor’s degree in marketing, business, or a related field.
• Proven experience in demand generation, digital marketing, or a related field within the B2B SaaS industry.
• Strong knowledge of demand generation tactics and channels, including email marketing, digital advertising, content marketing, social media, and events.
• Proficiency in marketing automation platforms, such as HubSpot, Marketo, or Pardot, and CRM systems like Salesforce.
• Excellent analytical skills with the ability to interpret data, track key metrics, and make data-driven decisions to optimize campaign performance.
• Exceptional project management skills with the ability to manage multiple campaigns and priorities simultaneously.
• Strong communication and collaboration skills, with the ability to work effectively with cross-functional teams and stakeholders.
• Strategic mindset with a focus on driving results, meeting targets, and contributing to revenue growth

We are looking for an experienced Data Engineer with strong expertise in AWS, DBT, Databricks, and Apache Airflow to join our growing data engineering team.

Immediate joiners preferred

Role Overview 

The ideal candidate will design, develop, and maintain scalable data pipelines and data platforms to support analytics and business intelligence initiatives.

Key Responsibilities

1. Design and build scalable data pipelines using AWS, Databricks, DBT, and Airflow.
2. Develop and optimize ETL/ELT workflows for large-scale data processing.
3. Implement data transformation models using DBT.
4. Orchestrate workflows using Apache Airflow.
5. Work with Databricks for big data processing and analytics.
6. Ensure data quality, reliability, and performance optimization.
7. Collaborate with data analysts, engineers, and business teams.

Required Skills

1. Strong experience with AWS data services
2. Hands-on experience with Databricks
3. Experience in DBT (Data Build Tool)
4. Workflow orchestration using Apache Airflow
5. Strong SQL and Python skills
6. Experience in data warehousing and ETL pipelines

Designation: TM Sales                                                          

Location:    Tamil Nadu

Qualification: BE/MSC/BSC

Experience: 7 + Years

Key job responsibilities:

1. New Client/Customer acquisition

2. Dealer Appointment

3. Servicing Existing Clients-Monthly Report, Business Review, Attending Service Calls

4. Sales Planning and Billing

5. Presentation to Clients, Training Juniors and Clients

6. Offer preparation.

7. Market Intelligence and Competitor Activity.

8. New Technology presentation to Key Clients.

Skill/Knowledge Required:

Technical skills to handle water treatment chemical applications.

Purpose

·        The Analytics and BI Head will collaborate closely with leaders across product, sales, and marketing to support and implement high-quality, data-driven decisions.

·        The candidate will ensure data accuracy and consistent reporting by designing optimal processes and procedures for analytical managers and employees to create and follow.

·        The candidate will manage the processes and people responsible for correct data reporting, modeling, and analysis.

Key Responsibilities

Responsibilities will include but will not be restricted to:

·        Lead cross-functional projects involving advanced data modeling and analysis techniques and review insights that will guide strategic decisions and uncover optimization opportunities.

·        Managing project budgets and financials, including forecasting, monitoring, and reporting.

·        Providing clear and concise instructions to different teams to ensure quality delivery of analysis.

·        Maintain dashboards and performance metrics support that support key business decisions.

·        Planning and executing strategies for completing projects on time.

·        Determining the need for training and talent development.

·        Recruit, train, develop and supervise managerial level employees.

·        Examine, interpret, and report results of analytical initiatives to stakeholders in leadership, technology, sales, marketing, and product teams.

·        Oversee the deliverable pipeline, including rationalization, de-duplication, and prioritization.

·        Anticipate future demands of initiatives related to people, technology, budget and business across the departments and review solutions to meet these needs.

·        Communicate results and business impacts of insight initiatives to stakeholders within and outside of the company.

Technical Requirements (what)

·        Advanced knowledge of data analysis and modeling principles: KPI Tree creation, Reporting best practices, predictive analytics, statistical and ML based modeling techniques

·        Work Experience of 20+ years in analytics inclusive of 5+ years of experience of leading a team. Candidates from Insurance Industry are preferred.

·        Understanding of and experience using analytical concepts and statistical techniques: hypothesis development, designing tests/experiments, analyzing data, drawing conclusions, and developing actionable recommendations for business units.

·        Strong problem solving, quantitative and analytical abilities.

·        Strong ability to plan and manage numerous processes, people, and projects simultaneously.

·        The right candidate will also be proficient and experienced with the following tools/programs:

§ Experience with working on big data environments: Teradata, Aster, Hadoop.

§ Experience with testing tools such as Adobe Test & Target.

§ Experience with data visualization tools: Tableau, Raw, chart.js.

§ Experience with Adobe Analytics and other analytics tools.

Desired Personal Qualities or Behavior

·        Strong leadership qualities, ability to communicate the vision crisply and drive collaboration and innovation.

·        Must be an initiative-taker.

·        Strong diligence, organizational skills, and the ability to manage multiple projects

·        Strong written and verbal communication skills, able to communicate effectively and in a professional manner with all levels of the company and outside vendors.

·        Ability to work in a diverse team environment and effectively support the demanding needs of the company.

·        Ability to work under pressure, meet deadlines with shifting priorities.

1. To ANALYZE Business Requirements end-to-end & Documenting Requirements
2. Write Good User Stories (Preferably using INVEST techniques)
3. Specify acceptance criteria for features and user stories to ensure delivery of requirements that meet or exceed the business needs 
4. Create wireframe prototypes, Mockups and documenting them using Visio or similar tools
5. Document requirements by creating use cases, functional and requirement specifications documents
6. Collaborate with internal teams to ensure proper documentation of the product capabilities
7. Own the Product backlog, elaborating and prioritizing user stories to be included in the backlog 
8. Presenting the product capabilities, gathering requirements and identifying gaps 
9. Interface with clients and partners to understand business environments, current and future requirements; participate as a solutions expert
10. Roadmap prioritization, conceptualize new product features, and assist with competitive positioning

• Our growing company is in need of a resourceful Business Development Executive to develop and implement growth opportunities in existing and new markets.
• We’re searching for professionals that have a solid track record of creating long-term value for organizations.
• First and foremost, we’re looking for a leader who understands how to leverage real data and capitalize on business trends and opportunities.
• We’re looking for managers who are customer-obsessed and ready to solve the changing needs of our clients.
• Candidates should have strong communication and leadership skills, as well as the ability to manage a diverse team in an evolving industry landscape.
• Successful applicants should also be willing to travel.