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Hello ,

Greeting From TOPS Infosolutions!

It was a pleasure to connect with you today to discuss the career opportunity of a Technical Content Writer role at  Tops Infosolutions. 

Company Details: 

Website: https://www.topsinfosolutions.com/

TOPS Infosolutions, an IT Services & Enterprise Solutions Provider, combines Tech Expertise and Business Intelligence to enable Organizations to make the most of their business operations and customers.

As a software development and consulting company, we offer services to enterprises and startups, over 250 clients in more than 20 countries entrust TOPS in diverse industry verticals of software development including real estate, healthcare, retail, hospitality, food & beverages, manufacturing, etc.

Global IT leaders and consumer brands prefer TOPS for its pool of experienced developers, prodigious management, and a strong commitment to quality and deadlines.

Our clients praise us for our agile approach to development, flexible working hours, real-time collaboration, maintenance, and support, and a strong adherence to standard development practices.

Our competitive edge is a result of handling more projects than our competitors and yet meeting our deadlines efficiently while ensuring quality and cost-effectiveness.

Total Exp: 3-5 years 

Job Location: Ahmedabad - WFO 

Job Description: 

Roles / Responsibilities:

• Create high-quality, Research based & engaging content, including Landing Pages, blogs, portfolio, case studies, guest blogging and more.
• Collaborate with the team to develop and execute the content.
• Updating website content as needed
• Create new content to assist marketing campaigns
• Work closely with marketing team members
• Optimize content using SEO best practices
• Conducting simple keyword research and use SEO guidelines to increase web traffic
• Present drafts and final deliverables to the internal team, and founders as needed, and participate in brainstorming sessions from time-to-time
• Revise copy based on feedback/direction
• Be willing to suggest creative ways to showcase our products to a distinct set of users and customers worldwide
• Ensure brand image and message is being maintained across all company communication

Requirements: 

• Exceptional proficiency in written and verbal English communication is essential.
• Proven Strong Written Communication Skills
• Minimum 3+ years Experience in Technical writing (with work samples)
• Knowledge of IT industry and jargons is desirable
• Familiarity with content management systems

Regards,

• Listing & uploading catalogues & product on international eCommerce portals like Amazon, eBay, Shopify website etc.
• Monitor and optimize live listings and make suggestions to improve listing performance.
• Ensure products are accurately priced, described, photographed, always updated and in line with competitors.
• Engage in on-page optimization and off-page optimization
• Monitor all dispatches for orders placed through marketplaces.
• Strategizing for increasing online sales of the products.
• E-commerce payment reconciliation, Deals, Coupons, Reviews & Ratings, A+ Content, Catalogue improvement, Keyword Updation.
• Hands on knowledge with Amazon campaigns and other PPC advertising channels.
• Work within the budget allotted for the marketing campaign and other purchase
• Achieve position on the first page of popular search engines and marketplaces
• Maintaining ACOS percentage for the ads.
•  Increase organic search by timely updating the SEO of all the listings.
• Generation of Sales and Other Report (Weekly, Monthly) and provide analysis on each channel statistics for the Management.
• Responsible for the growth of the website store and assisting in execution of the website strategy.
• Conduct competitor keywords and backlinks analysis
• Create list of target SEO keywords for each product and work with content writer in editing existing and uploading new listings.
• Create a list of target websites and influencers for Affiliate marketing and guest blogging opportunities. Follow up with those targets on all channels of communication and recruit them.
• Responsible for ideating offers, events, promotions for Affiliate partners for maximum revenue generation
• Consistently keep creating backlinks through other available resources.
• Design automated Email strategy and work with the team in designing those emails.
• Formulate, execute and analyze Facebook and Google Ad campaigns.
• Analyze Google analytics and search console pages and recommend updates to website.
• Customer Feedback & Review generation
• Responsible for implementation of daily action plans with the teams and continuously optimizing the plans.
• Ability to identify opportunity areas to grow the business.
• Responsible for managing the listings and orders on different e-commerce marketplace channels.

Required Skills:

• Bachelor’s Degree
• 1-3 years’ experience in E-commerce required.
• Should have a strong understanding of all SEO best practices such as SEO friendly site architecture, tags, coding, site speed optimization, link building & more.
• Basic HTML knowledge a plus.
• Experience with Facebook Ads, Google Ads and Google Analytic Suite.
• Excellent project management skills and ability to work within time constraints.
• Pro-active work ethic. Able to self-check work and take initiative. Detail-oriented.

Task:

• Need to run our software products in different international environments (on premise and cloud providers)
• Support the developers while debugging issues
• Analyse and monitor software during runtime to find bugs, performance issues and plan growth of the system
• Integrate new technologies to support our products while growing in the market
• Develop Continuous Integration and Continuous Deployment Pipelines
• Maintain our on premise hosted servers and applications, like operating system upgrades, software upgrades, introducing new database versions etc.
• Automation of task to reduce amount of human errors and parallelize work

We wish:

• Basic OS knowledge (Debian, CentOS, Suse Enterprise Linux)
• Webserver administration and optimization (Apache, Traefik)
• Database administration and optimization (Mysql/MariaDB, Oracle, Elasticsearch)
• jvm administration and optimization application server administration and optimization (Servicemix, Karaf, Glassfish, Springboot)
• Scripting experience (Perl, Python, PHP, Java)
• Monitoring experience (Icinga/Nagios, Appdynamics, Prometheus, Grafana)
• Knowledge container management (Docker/ContainerD, DC/OS, Kubernetes)
• Experience with automatic deployment processes (Ansible, Gitlab-CI, Helm)
• Define and optimize processes for system maintenance, continuous integration, and continuous delivery
• Excellent communication skill & proficiency in English is necessary
• Leadership skill with team motivational approach
• Good Team player

We Offer:

• Freedom to realise your own ideas & individual career & development opportunity.
• A motivating work environment, flat hierarchical structure, numerous company events which cannot be forgotten and fun at work place with flexibilities.
• Professional challenges and career development opportunities.

Your Contact for this position is Janki Raval .

Would you like to become part of this highly innovative, dynamic, and exciting world?

We look forward to your expressive Resume.