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ROLES AND RESPONSIBILITIES:

Video-led Content Strategy:

• Implement the video-led content strategy to meet business objectives like increase in views, leads, product awareness and CTR
• Execute the video content framework that talks to a varied TG, mixes formats and languages (English and vernacular)

Production:

• Ability to write/edit clear and concise copy and briefs unique to the platform, and influence/direct designers and agencies for creative output
• Creating the monthly production pipeline, review and edit every piece of video content that is produced
• Explore AI-based and production automation tools to help create communication stimuli at scale
• Manage our agency and partner ecosystem to support high-scale video production
• Manage the monthly production flow and maintain data sheets to enable ease of tracking
• Increase CTR, Views and other critical metrics for all video production

Project Management:

• Oversee the creation of various video formats, including explainer videos, product demos, customer testimonials, etc.
• Plan and manage video production schedules, ensuring timely delivery of projects within budget
• Upload and manage video content across multiple digital platforms, including the digital platforms and other relevant platforms
• Ensure all video content is optimised for each platform, following best practices for SEO and audience engagement
• Coordinate with the content team to integrate video content on the platforms
• Maintain an archive of video assets and ensure proper documentation and tagging

Capabilities:

• Drive the development of capabilities around production, automation, upload, thereby leading to a reduction in TAT and effort
• Work with technology teams to explore Gen AI tools to deliver output at scale and speed
• Identifying opportunities for new formats and keeping up with trends in the video content space

Customer obsession and governance:

• Relentless focus on making customer interactions non-intrusive; using video content to create a frictionless experience
• Zero tolerance for content and communication errors
• Develop a comprehensive video guidelines framework that is easy to use by businesses yet creates a distinct identity for the brand
• Have a strong eye for grammar and ensure that every content unit adheres to the brand tone of voice
• Create checks and balances in the system so that all customer-facing content is first time right, every time

Performance tracking:

• Tracking and analysing production, go-live status and engagement metrics using tools like Google Analytics, etc.
• Gauge efficacy of video content produced, and drive changes wherever needed
• Provide regular reports on video performance, identifying trends, insights, and areas for improvement

IDEAL CANDIDATE:

Qualifications:

• Bachelors degree in Communications, Digital Marketing, Advertising or a related field
• Proven experience as a creative/content writer or in a similar role, preferably with exposure to AI-driven content creation.

Work Experience:

• 3-5 years of relevant experience in the space of content marketing/advertising, experience in Digital Marketing with a focus on video content, will be an advantage

Skills :

• Excellent command over the English language
• Hands-on experience of copywriting, editing, and creating communication
• Ability to handle complex briefs and ideate out of the box
• Creative thinking and problem-solving skills, with a passion for storytelling and visual communication
• Deep customer focus by understanding customer behaviour and analysing data & real-world experiences
• Detailed orientation & very structured thinking, think of customers' entire journey and experience
• Strong communication and collaboration skills to effectively work with diverse teams
• Passion for emerging technologies and the ability to adapt to a fast-paced and evolving environment
• Excellent project management skills, with the ability to manage multiple projects simultaneously and meet tight deadlines
• Proficiency in AI tools and video editing software (e.g., Adobe Premiere Pro, Final Cut Pro) and familiarity with graphic design software (e.g., Adobe After Effects, Photoshop)

PERKS, BENEFITS AND WORK CULTURE:

Our people define our passion and our audacious, incredibly rewarding achievements. Bajaj Finance Limited is one of India’s most diversified Non-banking financial companies, and among Asia’s top 10 Large workplaces. If you have the drive to get ahead, we can help find you an opportunity at any of the 500+ locations we’re present in India.

🎥 We’re Hiring: Videographer (Content, Shoot & Editing)

📍 Location: Pune

🕘 Timing: 9:30 AM – 6:30 PM | 🗓️ 6 Days Working

💼 Experience: 4–6 Years (F&B / Lifestyle / Hospitality / Advertising)

✨ About the Role:

Bring brands to life through creative, high-quality video storytelling for social media & campaigns!

🔹 Key Responsibilities:

🎬 Plan, shoot & edit engaging content for Reels, YouTube Shorts & campaigns

🍽️ Capture food, events, pop-ups & lifestyle moments

💡 Collaborate with marketing for fresh storytelling ideas

🎞️ Edit with effects, sound design & color grading

📸 Manage equipment, shoots & video library efficiently

🎤 Cover live events, activations & influencer collaborations

🧠 Requirements:

✅ 4–6 yrs in videography & editing (F&B/lifestyle preferred)

🎥 Skilled in Premiere Pro / Final Cut / After Effects

📱 Strong grasp of social-first video trends

📸 Hands-on with DSLR/mirrorless cameras

⚡ Creative eye & ability to multitask

📩 Interested? Send your resume.

Responsibilities:

• Collateral Development: Create compelling marketing collateral using PowerPoint presentations that communicate our brand, products, and services.

• Market Research for Collaterals: Conduct research to gain insights into market trends, customer behavior, and competitors, with a focus on aligning marketing collaterals with our company's materials while maintaining consistency with our existing brand materials.

• Visual Design: Utilize Adobe Creative Cloud tools, Canva, and PowerPoint to design visually appealing graphics, images, and visuals for marketing materials.

• Communication: Maintain effective communication with consultants from various regions, ensuring a smooth exchange of ideas and information. Excellent written and verbal communication skills are essential.

• Social Media: Support our social media presence and engage with our audience. This includes supporting the sharing of content, responding to messages, and monitoring social media performance.

• Stakeholder Management: Develop and nurture relationships with key stakeholders, both internal and external, to ensure alignment and collaboration on marketing initiatives.

• Administrative Tasks: Perform various administrative tasks related to marketing, including but not limited to email communication, document organization, and file management.

• Time Management: Efficiently manage your time to meet project deadlines, even in high-pressure situations. Prioritize tasks effectively to ensure smooth project execution.

• Adaptability: Be a versatile team player willing to take on various roles and responsibilities as needed. Embrace change, and proactively learn and adapt to new processes and technologies.

Our client is a World’s #1 Co-Op and Collaborative Marketing Platform,looking for a Senior UX designer to join the Product Experience team assisting in research, design, and development of an innovative user-need based, engaging, and intuitive online SaaS platform. Work with real customers of the SaaS platform to better the design and advocate for users’ needs.

Key Attributes you'd need to possess:

• Problem Solver - Quick on your feet, some problems require creative solutions. Communicating those with peers and clients effectively, for presentations and walk through as well as support on client calls if needed.

• Team Player- Builds strong partnerships with product & engineering teams, and understands how to handle creative differences between teams and stakeholders to manage consistency at a brand level.

• User-Driven - Advocate for the user and get them the best experience driven by design. We believe in data, the numbers don’t lie! Using data to back design decisions get you extra points! 

• Business Acumen- Should be willing to learn and understand complex business challenges, and formulate solutions to solve the problems effectively. Someone who makes intelligent decisions - work effectively, plan better, and formulate solutions that can deliver returns.

Typical work week look like:

• Research- Conducting user research, client interviews, and usability testing to understand user needs; studying data patterns that highlight these using prospecting tools for performing Client-need Analysis, track their pain-points to develop a reach-out strategy.

• Ideation and Brainstorming- Brainstorming and designing new features for our SaaS platform based on research, tech requirements, and feature requests. Lots of white-boarding, paper scribbles, and ideas!

• Dev Support- Communicating with web developers, including providing input on any needed digital enhancements

• Manage the Brand Guidelines and Visuals- Designing and managing the information architecture for the marketing website and product, drafting information flows and designing wireframes, mockups and prototypes. Branding and Illustrations for OnlineSales.ai and its marketing website or any events the company will be showcased in.

Our ideal candidate should have:

• 4+ years of work experience in designing digital products or experiences

• Relevant Degree/Diploma or experience/certification in Product or Experience design

• Great understanding of user-centric design, responsive design and designing for web

• Good communication skills

• Software skills - Adobe CC or similar. Any tool you are comfortable with to design and prototype.

• Any experience in digital marketing is a plus.

• Good to have knowledge of CSS, HTML - we work hand in hand with developers.
  
  Thanks
  Anamika