Marketing Executive

Job Title: Digital Marketer (B2B)

Company: VRT Management Group

Location: Santosh Nagar, Hyderabad (On-site)

Employment Type: Full-Time

Experience: 1–5 years

Industry: Business Consulting / B2B Marketing

Target Audience: Small and Medium Business (SMB) Entrepreneurs – USA

About Us

VRT Management Group is a fast-growing entrepreneurial consulting firm that helps SMBs across the USA scale their businesses by transforming people, processes, and strategy. We are looking for a creative, results-driven Digital Marketer who can take full ownership of campaigns that generate high-quality leads, increase visibility, and drive engagement for our flagship programs like the Entrepreneur Growth Alliance (EGA) and Entrepreneur Edge.

🧭 Key Responsibilities

• Run lead generation campaigns on LinkedIn (organic and paid) to attract high-quality SMB entrepreneur leads.
• Write and send personalized LinkedIn messages to engage leads and encourage call bookings or program sign-ups.
• Create and manage automated email sequences (welcome, follow-ups, reminders) to nurture leads.
• Plan and post engaging content regularly on LinkedIn, Instagram, Facebook, and YouTube.
• Do keyword research and apply SEO best practices to blogs, landing pages, and service pages.
• Use Google Analytics and other tools to study web traffic and suggest improvements.
• Coordinate with web designers to enhance mobile-friendly and conversion-optimized design.
• Track key metrics like CPL, CTR, CAC, ROAS, engagement rate, and conversion rate.
• Create weekly and monthly performance reports and dashboards.
• Use insights to A/B test and improve campaigns continuously.
• Work with content, design, and research teams to align marketing messages with brand tone and goals.
• Support campaigns for events, workshops, and cohort launches like EGA and Entrepreneur Edge.
• Stay updated with digital marketing trends and what’s working in the SMB sector.
• Study competitor strategies and find new opportunities to improve VRT's marketing efforts.

Qualifications

• 1–5 years of experience in digital marketing (preferably in a B2B or service-based company).
• Experience with LinkedIn marketing, including outreach and paid ads.
• Familiarity with email marketing tools and CRM automation.
• Strong understanding of SEO, Google Analytics, and performance metrics.
• Excellent written communication and storytelling skills.
• Analytical, creative, and proactive mindset with a passion to learn and grow.

What You’ll Get

• Yearly performance-based increments and bonuses.
• Mentorship and training directly from our CEO, a global business strategist who coaches top-level executives and entrepreneurs.
• A friendly, collaborative, and high-growth work culture.
• Opportunities to take ownership of projects and grow professionally.
• Exposure to top-tier B2B campaigns targeting business owners in the USA.
• A workplace that values learning, creativity, and results in hierarchy and routine.

As an SEO Intern at Wittypen, you'll work closely with the client facing SEO and Content teams to boost our organic visibility and help drive traffic to websites and blogs. You'll get hands-on experience with real-time SEO strategies that impact growth.

You should be able to continue the internship for a minimum of 3 months. This is a full time, in-office internship from our Pune office.

Your key responsibilities:

• Publish SEO content on CMS platforms (like WordPress), ensuring proper formatting, interlinking, and metadata
• Conduct keyword research using tools like Google Keyword Planner, Ahrefs, or Ubersuggest
• Assist in optimizing existing web pages and blog content for SEO
• Perform on-page & off-page SEO tasks
• Help identify and fix basic technical SEO issues (broken links, redirects, etc.)
• Monitor and analyze website performance using Google Analytics and Google Search Console
• Research competitors to uncover keyword gaps and content opportunities

Requirements

• Understanding of SEO and how search engines work
• Ability to work on Wordpress Publishing
• Strong research skills and attention to detail
• Familiarity with Google Search Console, Google Analytics, or SEO tools is a plus
• Comfortable working with content-heavy websites and CMS tools
• Good communication and writing skills
• Ability to work independently and manage time effectively

What You'll Get:

• Hands-on SEO experience with an active content-focused brand
• Exposure to real tools, real problems, and real growth strategies
• Opportunity to convert to a full-time role based on performance
• Mentorship from experienced marketers and content professionals

Benefits

• 5 day work week
• Friendly work environment
• Certificate of completion
• Flexible work hours
• Informal dress code

Job Summary

As a CRO specialist you will use a mix of creativity and strong analytical skills to understand website behavior, identify opportunities to drive an increase in conversion, revenue and user experience, then develop and execute a strategy to turn those ideas into an optimization and testing plan. This is a customer-facing role requiring outstanding relationship management skills.

The ideal candidate would be extremely data-driven and makes design tweaks based on user behavior to improve conversions. An experience in creating UI/UX wireframes would be a plus

Responsibilities and Duties

Use qualitative (heatmaps, sessions recordings, surveys, etc) and quantitative(Google Analytics or similar) sources of data to analyze website traffic to understand user behavior and provide data-driven recommendations to increase engagement and conversion rate.

Establish web analytics framework to monitor the health of the key performance indicators and key conversion points in the web journey and marketing funnel. Understand and implement ways to monitor conversion funnel congestions, design and usability factors of highly converting web pages.

To understand the "WHY" behind the data and deliver actionable insights to further improve UX and conversion rate optimization to increase lead generation and online sales.

Define and maintain overall optimization program (site and e commerce experience, landing pages, forms and calls-to-actions) Use an iterative approach to optimization (hypothesize, design, test, measure, optimize), deriving actionable insights from the results, formulating new experiment ideas and hypotheses, while implementing winning results.

Develop or support the team in developing hypotheses, testing roadmaps and reports for optimization projects (A/B, Multivariate, Targeting, Personalization).

Coordinate with developers, analysts, and researchers to drive projects forward.

Required Experience, Skills and Qualifications

Prior experience of 1+ years of optimizing user experience/digital marketing campaigns/email campaigns/or anything that directly impacts revenue generated by the website.

Prior experience in a customer facing role or equivalent history of increasing customer satisfaction with excellent presentation skills

Conversant and able to use marketing platforms and tools that can measure and drive marketing programs and conversions; examples include Google Analytics, VWO, Adobe Target, Click-tale, Adobe Analytics, Tag management solutions, Tag audit solution, Optimizely, Google Optimize, and/ or similar tools.

Understanding best practices for UI and UX for websites

Understand of how E-commerce website work(what is ROI, AOV, Conversion Rate etc.)

Experience with research tools including HotJar, CrazyEgg, LuckyOrange/ heatMaps/ poll/ survey Zarget or other similar tools will be a plus

Experience with multichannel media campaigns including a working knowledge of paid search, testing ad text and landing pages Optimization, SEO will be a plus

Prior experience working in diverse client portfolio

Benefits

5 Day working

Flexible work from home policy

Company sponsored team outing and parties

Company sponsored lunch

No dress code

Salaries at par and above the industry standards

Great Learning and growth opportunities

Opportunities to travel onsite (Australia US,UK, South Africa) to meet and work with clients personally

Diverse and exciting client portfolio of internationally renowned brands

The ideal candidate will oversee the online marketing strategy for the organization by planning and executing digital marketing campaigns. This Candidate will launch advertisements and create content to increase brand awareness. This candidate will have previous marketing experience and able to monitor the company's social media presence.

Responsibilities-

• As a key stakeholder, actively contribute to the devising of the overall company’s digital strategy and steer best practices
• Should have indepth experience into Social and google paid ads
• Explore the utilization of market-leading, multi-channel paid/ un-paid communication developments and technologies to keep all our audiences engaged, and connected
• Devise strategies to drive brand campaigns & online traffic/followers to the website and social media pages.
• Able to Manage and develop core digital marketing team – SEO, Content writer, social media executive, etc
• Great experience in using Marketing automation tools for tracking productivity of marketing activities & the team KPIs
• Having an in-depth idea of how to drive Marketing operations with automation like lead management, CRM, mail automation, what's app automation etc

Qualifications-

• Bachelor's/ Master's degree in marketing or related field
• Excellent understanding of digital marketing concepts
• Experience with business to customer social media and content generation
• strong creative and analytical skills

Interested Candidates can apply for the same

You will anchor our sales and marketing to ensure that we reach our planned targets and more and will be responsible for overall sales targets and will work across channels (online and offline) to make them happen.

You will be responsible for growing sales on the multiple market places, website and online platforms and running marketing campaigns marketing wisely while monitoring KPIs to ensure high ROI.

You will also manage offline retail partnerships and help grow offline pressence of Wise Mama products.

Previous FMCG sales experince, especially with food & bev with demonstrated excellence is going to be a big +

You should be a self starter, demostrate ownership and initiative and be open to working in a challenging start-up environment.

(Only Female Candidates Preffered)
About Proactive For Her

Proactive For Her is a women's healthcare early-stage start-up founded by Achitha Jacob (ex-HBS, DaVita and Kearney). A digital clinic for women, Proactive For Her, offers accessible, personalised and confidential healthcare solutions for women's out-patient health concerns across life stages - from puberty to menopause (https://www.proactiveforher.com/">https://www.proactiveforher.com/).

• Location: Bangalore
• Work hours: 9 am to 7 pm
• Full-time opportunity (Monday to Saturday)

Note: Saturdays will be work from home.

Qualifications

• Masters in Marketing / Business Administration or related field.
• You have prior experience in a similar role with a solid track record of success

Requirements

• You have strong experience in Growth Hacking, Social Media/ Viral Marketing, managing demand generation & the customer acquisition funnel and performance marketing.
• You have good knowledge of Campaign Management Tools (e.g., Active Campaign), and Web Analytics Tools (e.g., Google Analytics).   
• You are highly goal driven and work well in fast paced environments
• You possess strong analytical skills and are comfortable dealing with numerical data    
• Knowledge of SEO and PPC advertising methods
• You have excellent communication & interpersonal skills
• You are adept at building relationships and liaising with multiple stakeholders and thrive in matrix environments 

      Role

You will be responsible for taking a look at customer growth, acquisition, and activation. Furthermore, you are going to play a role in customer retention and up-selling (the process of selling existing customers additional products or services).

• Lead a team to create and implement strategic marketing initiatives across various marketing functions including performance marketing, events, social media marketing, product marketing and partnerships   
• Create and implement the marketing plan in line with overall business objectives while striking a balance between longer-term strategic brand building activities, mid-term lead generation and nurturing, as well as quick wins to achieve targets     
• Using data and analytics for decision making and measuring marketing effectiveness as well as creating a culture of structured experimentation and iteration to drive growth    
• Ensuring consistent messaging that is aligned with the brand   
• Building win-win relationships with new and existing partners 
• Manage the marketing budget to drive sustainable bottom-line growth

• Good knowledge of Facebook (App install & Lead Generation campaigns), Google Ads (Display, SEM & YouTube) and Email campaigns.
• Should be data driven & able to ideate copies, creatives and conceptualize campaigns.
• Experience to handle decent sized Digital budgets would be an added advantage.
• Proficiency in Keywords research and keywords competition Analysis
• Proficiency in creating reports using Google Sheets/Excel.
• The Digital Specialist will be tasked with analyzing user experience data, initiating digital projects, reporting on planned and current strategies, leading effective digital marketing strategies, and ensuring that projects are executed within budget.
• You will play a pivotal role in growing our business, customer base, and improving user experience.
• Brainstorm new and creative growth strategies
• Research on latest digital tools and interactive trends for effective digital marketing.

Ideal Candidate

• 2+ years of hands-on experience in managing digital marketing campaigns.
• Knowledge of Analytic tools like Google Analytics, etc.
• Proficient in Google sheets/Excel
• Familiarity with social media trends
• Excellent communication skills
• Creativity and commercial awareness
• Proven Experience of handling a team