Marketing Executive

Job Responsibility:

• Manage digital advertising campaign activities: Setup, traffic, manage and optimize online ad campaigns, campaign modification as per request, campaign scheduling, targeting and monitoring its performance.
• Day to day campaign optimization by focusing on conversion and other performance metrics.
• Reporting of the campaign performance metrics on timely basis to various stakeholders.
• Sustaining present clients for further business opportunities.
• Shall take lead in achieving monthly delivery target on existing publishers
• Strategizing execution of different campaigns across various verticals.
• Interaction with agencies/ad networks to plan and run campaigns.

Job Requirements:

• Prior experience of managing CPL/CPI/CPR/CPT/CPS Campaign Delivery & Optimization in US/RU/CA/UK/UAE/SA/JP/KR preferred.
• Working knowledge of tracking platform (hasoffers, affise etc)
• Excellent English Communications skills – written & verbal.

Growth & Business Lead

• One person accountable for revenue, GTM clarity, and execution discipline

• This role ensures Vasudha grows in the right direction, at the right speed, with the right discipline.

POSITION IN THE ORG

• Reports directly to: Founder

• Owns coordination across:

o Digital Marketing

o Content & Brand

o Sales & Channels

o Ops (for demand–supply sync)

Role Objective

• Single point of accountability for Vasudha’s growth

• Ensures revenue growth is intentional, repeat-led, and aligned across channels

• Bridges strategy and execution across GT, Digital, and emerging channels

• Prevents fragmented or reactive growth decisions 

ROLE MANDATE :-

Single point of accountability for revenue growth and go-to-market execution across GT and Digital channels.

Revenue & Growth

• Owns total revenue across GT, D2C, Marketplaces, Q-commerce

• Sets monthly / quarterly targets

• Tracks channel and SKU-wise performance

Go-To-Market (GTM)

• Defines channel priorities

• Decides SKU–channel fit

• Determines expansion, pause, or non-investment areas

Digital Performance

• Owns CAC, ROAS, conversion outcomes

• Approves budgets and campaign direction

• Takes scale / pause decisions 

Sales & Channel Alignment

• Aligns GT and Digital execution

• Works with stockists, distributors, sales teams

• Prevents channel conflict and price erosion

SKU & Portfolio Discipline

• Identifies hero, support, and seasonal SKUs

• Drives focus on fewer SKUs with deeper penetration

• Reviews and pauses underperforming SKUs

Metrics & Reporting

• Owns growth dashboard

• Reports revenue, SKU velocity, repeat behaviour

• Provides clear summaries to Founder & leadership

Cross-Functional Coordination

• Aligns demand with Ops and Supply

• Protects margins with Finance

• Ensures Brand & Content support GTM strategy

SUCCESS METRICS

Growth

• Consistent MoM / QoQ revenue growth

• Balanced channel contribution

• Improving repeat purchase rate Efficiency

• Stable or improving CAC

• Disciplined ROAS

• Marketing spend aligned to revenue

GTM Effectiveness

• Strong SKU velocity

• Clear SKU–channel fit

• Pilots converting into scalable plays

Ensures Organisation grows in the right direction, at the right pace, with commercial discipline.

I am looking to hire a serious Performance Marketing Leader who understands profitable scaling not just campaign execution.

We’re scaling aggressively and preparing to deploy ₹2 Cr+ per month across Meta & Google.

Target: 4X+ blended ROAS with strong contribution margins.

This is not a campaign manager role.

This is a revenue ownership role.

I’m looking for someone who:

• Has 6–9 years of hands-on performance experience

• Has managed ₹50 Lakh+ monthly budgets

• Understands CAC, MER, LTV & contribution margin

• Knows Meta scaling frameworks & Google PMax deeply

• Has scaled a D2C brand profitably

📍 Mumbai | Work From Office

🕒 11 AM – 8 PM | Monday–Saturday

If you’re confident operating at this level, DM me with:

* Brands scaled

* Budget handled

* Blended ROAS achieved

* Current CTC & notice period

We’re building something serious at Wildglow.

Looking for someone equally serious about growth.

Marketing Executive

We are looking for a proactive and self-driven Marketing Executive to independently manage and execute end-to-end marketing activities. The role requires strong expertise in digital marketing along with exposure to offline and brand initiatives.

Key Responsibilities:

• Develop and execute quarterly and annual marketing plans.
• Manage PPC campaigns (Google Ads), SEO, and website optimisation.
• Drive lead generation and track campaign performance (CTR, CPC, CPA, ROI).
• Oversee content creation across digital and offline channels.
• Plan and execute exhibitions, events, and trade marketing activities.
• Coordinate lead management and work closely with the sales team.
• Conduct market research and prepare performance reports.

Requirements:

• 3–5+ years of marketing experience (preferably B2B).
• Strong knowledge of PPC, SEO, analytics, and CRM tools.
• Ability to independently manage marketing with high ownership.
• Excellent communication and coordination skills.
• Degree in Marketing, Business, Communications, IT, or related field.

No. of Positions: 01

Work Location: Bengaluru

About the position:

We are looking for a highly analytical thinker with an audience first mindset for the role of content marketing manager. The candidate needs to be a hustler who knows how to hack growth in a fast-paced, ever evolving environment with proven results in previous profiles. You are expected to be an expert in your understanding of how content can play a crucial role for any business. A strong understanding of analytics, the nuances and advantages, and shortcomings of each platform, and know-how to utilize data in formulating the campaign strategy is a must.

About EasyEcom:

EasyEcom is an industry-leading omnichannel order & warehouse management solution for eCommerce businesses and multichannel retailers like Epigamia, Mondelez International, My Glamm, Borosil, Prestige, etc. We are persistently growing, from a few hundred clients to over 7000+ global clients, a handful of dedicated team members to 110+ members strong team, and being VC funded, we are continuing to expand over and beyond!

Responsibilities:

● Develop and implement sophisticated digital marketing strategies across diverse online platforms.

● Orchestrate a seamless integration of content initiatives to ensure a cohesive brand narrative.

● Articulate and implement a comprehensive content repurposing strategy, transforming content into various formats tailored to the chosen channels for dissemination.

● Drive targeted traffic, both organic and inorganic, and foster engagement that seamlessly translates into measurable sales and brand promotion.

● Implement robust metrics to measure the effectiveness of marketing activities.

● Analyze results to derive actionable insights, informing data-driven decision-making for future campaigns.

Requirements:

● Master’s degree in marketing or related field

● 2+ yrs prior experience in SaaS/B2B domain or both

● Showcase tangible results in past profiles

● A thorough understanding of user behavior and multi-flow buyer journey

● Well adept with Webflow and marketing automation

● Ability to plan and create audience-relevant content with a strong SEO understanding (SEM experience is a ++)

● Strong analytical skills, with experience analyzing data and making data-driven decisions

● Proficiency with analytics tools (social media, SEO, Competitor analysis) along with GA and GSC

● Excellent communication & collaboration skills

● Prior working Experience with PR and Branding activities

● Ability to prioritize and manage multiple tasks and projects

We are seeking a dynamic Social Media Marketing Manager to handle our brand’s social media presence and spearhead influencer marketing projects. The ideal candidate will be responsible for developing and executing social media strategies, engaging with audiences, and collaborating with influencers to enhance brand visibility and engagement.

Key Responsibilities:

Develop and implement social media strategies to drive brand awareness, engagement, and conversions.

Manage and optimize brand presence across platforms like Facebook, Instagram, LinkedIn, Twitter, and YouTube.

Plan and execute influencer marketing campaigns, building relationships with key influencers and content creators.

Create and oversee engaging content, including posts, stories, reels, and videos.

Monitor social media trends, competitor activities, and audience insights to refine strategies.

Analyze and report performance metrics, ensuring continuous improvement in engagement and reach.

Collaborate with internal teams, designers, and content creators to align branding and messaging.

Manage paid social media campaigns and optimize ad performance for maximum ROI.

Required Skills & Qualifications:

Experience: Minimum 4+ years in social media marketing and influencer management.

Strong understanding of social media algorithms, trends, and best practices.

Hands-on experience with tools like Meta Business Suite, Hootsuite, Buffer, and Google Analytics.

Proven track record of successfully managing influencer collaborations and partnerships.

Excellent communication, creative writing, and analytical skills.

Ability to work in a fast-paced environment and manage multiple projects effectively.

Designation

• Digital Marketing Manager

• Performance Marketing Manager

1. Paid Marketing Manager
2. Digital Lead
3. Lead- Digital Marketing
4. Online Marketing Manager 
5. Digital Marketing Analyst/Senior Digital Marketing Analyst
6. Digital Success Manager

About the Role:

We're looking for a growth-oriented leader to own and lead the Digital Marketing function at Impact Guru. You are the ideal candidate if you are comfortable with continuous experimenting and learning and are obsessed with data. You're not afraid to try new methodology and can deliver useful insights by effectively and quickly adapting to data.

Reports to: VP - Markeing

Responsibilities:

• Own end-to-end execution, measurement, reporting, and optimization of campaigns across channels with goals to increase New users Acquisition, Scale GMV across the campaign, and deliver platform GMV & ROAS
• Managing two verticals of Impact Guru business, one is online donation(E-commerce) & Lead Generation(Seekers).
• Lead a team of performance marketers & Data Analyst
• Partner with internal teams to optimize campaign performance (targeting, optimization, creative direction, etc.)
• On a day-to-day basis, you will be expected to optimize campaigns based on data breakdowns and insights.
• Understand ways to scale campaigns across platforms in an optimal manner.
• Perform interest research in Facebook using audience insights and ads manager.
• Create a digital media plan based on requirements across multiple platforms
• Understand how content works across different social media platforms
• Create insightful reports based on data from performance marketing campaigns
• Tag with your copy and art partners to achieve a digital-first creative output on campaigns.
• Work on Launching & Optimising other marketing channels like Taboola, Criteo, Outbrain, Adroll etc.
• Work on retentiton marketing through Mo engage or internal communication.
• Coordination with SEO Team for Organic ranking updates & suggestions
• Assist Social media team in scaling the organic GMV from social pages, also assist them in increasing the followers on each social media pages
• Work on launching influencer marketing campaigns & influencer network for the brand.

Skills Required:

• 3-4 years of industry experience (agency or editorial) is a plus.
• Bachelor’s degree in Engineering, Media Communications, Business Administration, Journalism, English, or related Fields from Tier 1/Tier 2 colleges.
• In-depth knowledge of Google Adwords, Facebook Ads & Google Analytics.
• Excellent problem solving & analytical skills.
• Strong quantitative skills with a knack for translating numbers into actionable insights and creatives.
• Ability to multitask in a fast-paced work environment.
• Punctual and dedicated to meeting goals & deadlines.
• Able to effectively work independently, and as part of a team.

Min. 3-4 year experience is required in this role.

THIS JOB IS NOT FOR FRESHERS! SEPARATE POSTINGS SHALL BE MADE FOR THE SAME

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