Business Development Executive

Key Responsibilities:

·             SEO Strategy Development:

Develop and execute comprehensive SEO strategies to improve organic search rankings, drive traffic, and increase conversions.

·             Keyword Research:

Conduct in-depth keyword research to identify high-performing keywords and phrases that align with our target audience and business goals.

·             On-Page Optimization:

Optimize website content, including meta tags, headers, URLs, images, and internal linking structures to ensure best SEO practices are applied.

·             Content Strategy:

Collaborate with the content team to create SEO-friendly content that aligns with search intent, incorporates relevant keywords, and enhances user experience.

·             Technical SEO:

Perform technical SEO audits to identify and fix issues related to site architecture, page speed, mobile responsiveness, and crawlability.

·             Link Building:

Develop and implement link-building strategies to increase domain authority and improve search engine rankings through ethical practices.

·             Analytics and Reporting:

Monitor and analyze website performance using tools like Google Analytics, Search Console, and other SEO tools. Generate regular reports on traffic, rankings, and conversions, and provide actionable insights.

·             Competitor Analysis:

Conduct competitor analysis to identify SEO opportunities and stay ahead of industry trends.

·             Stay Updated on SEO Trends:

Keep up with the latest SEO trends, algorithm updates, and industry news to ensure our strategies remain effective and compliant with search engine guidelines.

Qualifications:

·             Education:

Bachelor’s degree in Marketing, Communications, Information Technology, or Any other.

Candidate MUST HAVE :

• Cucumber, C# and Java, API, and banking experience preferred.
  ● Automation - Selenium and Appium
  ● Specflow for RBDD
  ● Web-based testing
  ● Middle-ware testing using SOAP-UI or any other tool
  ● Should have knowledge on any test management tool
  ● Knowledge of Testing framework - Nunit is a plus
  ● Manual Testing
  ● Knowledge of Java / Selenium / SQL (data analysis) skills
  ● 3rd Party Integration Testing (preferred)
  ● Experience with Regression Testing

Our client is a 5 year old online gaming company with market leading games in three segments - Poker, Rummy and Cricket. Their online games are ensured to be safe, trusted and secure for their customers. They have a registered base of over a million users and are working towards the growth of online gaming in the country.

Role – Technical Architect

ZipLoan is looking out for a strong technology leader of Software Product Engineering, with a Technical Experience of about 12+ years, and hands-on experience in Software Product Development and ownership. You will head our Platform team which will be tasked with building ZipLoan's platform layer along with a set of engineers reporting to you.

Role:

1. Understand the business end-to-end in order to drive a use-case driven architecture.
2. Identify parts of the code-base which can be made reusable as modules or services.
3. Propose architecture improvements to provide reliability and robustness at scale.
4. Provide a roadmap for evolution of the technology ecosystem.
5. Identify and erase technical debt.
6. Provide consultancy to engineering teams on specific design challenges.
7. Propose engineering best practices and help teams in adopting them.

1. 12 years min experience in core software development.
2. Hands-on experience building consumer Web/mobile apps at scale.
3. Strong exposure to open-source technology – Python and other languages,

Linux, SQL and NoSQL databases, Web development frameworks

1. Strong architecture skills.
2. Ability to mentor engineering team members effectively.
3. Preferably a strong full-stack engineer or at least strong backend skills with some front-end skill.