Business Development Executive/Manager

REVIEW CRITERIA:

MANDATORY:

• Strong Senior Brand Strategist Profile
• Must have 4+ years of pure brand strategy experience at branding/strategy agencies (not advertising/campaign-only roles)
• Must have hands-on experience with brand strategy frameworks for new brand creation and rebranding initiatives (brand persona, positioning, narrative, tone of voice, guidelines)
• Must have experience conducting and leading brand workshops, integrating research inputs (primary + secondary) into insights and brand positioning
• Must have B2C brand strategy experience (B2B exposure is highly preferred but optional)
• Must have strong writing and storytelling skills to translate brand positioning into compelling narratives, messaging, tone, and strategic decks.
• Must be able to manage end-to-end brand strategy projects, including research synthesis, workshop facilitation, positioning, framework creation, and collaboration with design teams for visual translation.
• Must have a portfolio or compilation of case studies showing rebranding projects, positioning frameworks, workshop involvement, research synthesis, and strategy-to-design translation
• Preferably a degree/master’s in Marketing, Brand Strategy, Design, or Communication from reputed institutes (e.g., MICA, NID, Srishti, or similar).
• Must come from Branding Studios, Brand strategy firms, Strategic design consultancies, branding agencies etc.

ROLES & RESPONSIBILITIES:

We are looking for a senior brand strategist professional, who can help us deliver innovative strategic directions that benefit our client’s business with measurable results. The candidate should have thorough knowledge and experience in the methods and application of tools to deliver an effective programme. Candidates should have experience with both mass and premium brands as well as FMCG, durables, and service categories.

Experience with digital-first or digitally marketed brands is an advantage that we look forward to.

ROLES & EXPECTATIONS-

• Drive brand and business strategy processes in our firm.
• Thorough practical knowledge and experience in implementing methods, tools and processes with capabilities to handhold teams to deliver at the highest standards.
• Proficient in conducting research programs to uncover customer and user needs, business and market findings, drawing insights for branding, service and CX design for digital and traditional applications.
• Conduct primary and secondary market research in marketing, sales and consumer experience.
• Programming workshops, conducting them and creating a comprehensive outcome report with insights and recommendations.
• Bring an idea to life on a whiteboard, articulate it, create systems and deliver.
• Strong understanding of pan-India markets across a wide range of verticals and categories.

IDEAL CANDIDATE:

• Excellent storytelling skills, capable of good verbal and written communications, client interfacing and presentation skills.
• Proficient in putting together presentations and strategy decks.
• Good articulation and writing skills.
• Understanding business, data tools and analytics (The math of it)
• Capable of managing and building relationships with senior client executives with strong domain-level competence along with a well-informed worldview.
• Team player capable of working across verticals with leadership skills.

ADVANTAGEOUS / OPTIONAL SKILLS-

• Experience in ethnographic, observational and behaviour studies.
• Management skills, idea creation, directing and delivering through a creative team.
• Interest in trends and analysis of brands, brand strategies and staying up-to-date and well-informed.
• Experience in analysing the brand and marketing landscape and writing advisory and opinion articles on branding and brand communication.
• Well-informed and knowledgeable with a world view.
• Observant and aware of current trends and their evolution.

Job Title: Tele Caller (Bengali Language)

Location: Thane

Openings: 2

Job Description:

We are hiring experienced Tele Callers with a strong sales background. The candidate will be responsible for making outbound calls, explaining products/services to customers, and closing sales. Maintaining proper follow-ups and achieving assigned targets will be part of the role.

Key Responsibilities:

Make outbound sales calls to customers

Explain products/services clearly and confidently

Handle customer queries and objections

Achieve daily and monthly sales targets

Maintain call records and follow-ups

Requirements:

Graduation is mandatory

Experience in sales/telecalling background required

Fluent in Bengali (mandatory)

Good communication and convincing skills

Salary:

₹35,000 to ₹40,000 take-home per month

Preferred Candidate:

Immediate joiner

Target-oriented and self-motivated

Strong Senior UI/UX Product Designer profile – IC Role in B2C Mobile Apps

Mandatory (Experience 1): 4+ YOE as a Product Designer, UI/UX Designer, or Mobile App Designer with strong IC ownership in tech/startup environments

Mandatory (Experience 2): Strong experience as a Fullstack Product Designer (UI + UX) for Mobile Apps (especially Android)

Mandatory (Core Skill 1): Must be highly proficient in Figma - able to create wireframes, user flows, high-fidelity mockups, and micro-interactions from scratch

Mandatory (Portfolio): Strong UI/UX portfolio of B2C Mobile Apps; Portfolio should reflect strong UI, Interaction, Visual Design skills (UI Heavy portfolio) (preferably launcher/utility/feed-driven apps)

Mandatory (Company): B2C product companies

Mandatory (Exclusion): Payment gateway companies

Job Title: Digital Marketing Executive

Experience: 1 - 2 years

Job Location: Madurai (On-site)

Skills: SEMRush, Ahrefs, Moz, Keyword planner, Google Analytics & Google Search Console

Job Description

• Conducting on-site and off-site analysis of web SEO competition.
• Increase website ranking on popular search engines.
• Increase digital brand awareness while growing the traffic on the website.
• Assisting with blog content.
• Creating high-quality SEO content.
• Leading keyword research and optimization of content.
• Working knowledge of Google Analytics.
• Thorough understanding of web design and site structures.
• Proofread and edit blog posts before publication.
• Gain a comprehensive understanding of the strengths and weaknesses of the website, and flesh out SEO strategies to improve the same.
• Good knowledge of backlink analysis.

Roles and Responsibilities

• Identify the right audience, plan organic and paid campaigns, and optimize ad & SEO campaigns to drive website traffic and leads.
• Clear understanding of SEO strategies and implementation to improve website rankings.
• Collaborate with development and other teams to ensure SEO best practices are integrated into website architecture.
• Ability to work independently and as part of a team.
• Hands-on experience with Content Management Systems (e.g. WordPress).
• Proficiency in SEO tools for keyword research link building and site audits.
• Understanding Google Analytics, Keyword Planner, Search Console, SEMRush, Ahrefs, Moz, etc.

Qualifications & Skills:

• Any Bachelor’s or Master’s degree
• 1-2 years of experience in digital marketing
• Proven track record of planning and executing successful digital campaigns.
• Strong expertise in SEO, SEM, Google Analytics, Google Ads and Social Media.
• Strong communication, leadership, and project management skills.
• Creative mindset with the ability to innovate and adapt in a fast-paced environment.

hiring for the position of Backend Developer / Senior Backend Developer responsible for managing back-end services and the interchange of data between the server and the users.

Your primary focus will be the development of all server side logic, definition and maintenance of the central database, and ensuring high performance and responsiveness to requests from the front-end.

We are looking to recruit a candidate for a role that will require:

• Create and consume restful APIs
• Design, develop, and maintain internal and external applications
• Build efficient, testable, and reusable modules
• Write high quality, structured application/interface code and documentation
• Identify solutions through research and collaboration that resolves the root of problems as they arise
• Define functional and technical requirements for application software to develop skills and knowledge
• Troubleshoot, test and maintain the core product software and databases to ensure strong optimization and functionality
• Contribute in all phases of the development lifecycle

Requirement

∙ Proficient in Node.JS

∙ 2+ years’ experience designing, querying, and updating databases in MySQL/nosql 

∙ Passion for best design and coding practices and a desire to develop new bold ideas

∙ Good to have knowledge of AWS, Redis, ElasticSearch

Education: Min. Graduate in related discipline

Work experience: 2 years relevant experience

Job Title – Marketing Manager

Location – Bangalore

Job Type – Permanent

Experience – 2-4 Years

Job Role

• Manage and monitor marketing performance on a daily basis, and maximizing business ROI and goals.
• Manage a portfolio of paid campaigns across different industries for different regions, globally
• Create ideas & deliverable presentations for better execution
• Conceptualize new marketing ideas and campaigns for in-house and clients
• Implement and configure the necessary tracking tools for campaign performance analysis.
• Research and implement marketing strategy to optimize campaigns to meet KPI's, based on market trends & data findings.
• Create Branding Ideas & Solutions based on client requirements
• Working closely with the other team members and departments to meet client goals.

• 2 to 4 years of hands-on experience in marketing
• Data Research & Analysis for new ideas
• Have handled marketing campaigns from scratch
• Strong creative and analytical skills
• Excellent organizational skills and multitasking abilities
• Ability to work independently and with a team to efficiently meet deadlines in a fast-paced working environment
• A keen eye for detail

What will you be doing? 

• Create test plans, test cases, and test strategy 
• Provide full-stack support for existing and new tools  
• Performance Testing of mobile applications 

What do we expect from you? 

• Bachelor’s degree in Computer Science or equivalent practical experience.  
• 3-5 years of relevant work experience.  
• Solid understanding of Quality Assurance methods and practices.  

• Deep understanding of manual and automated testing concepts.  
• Proficiency in any open-source Automation Framework 
• Experience in testing mobile applications 
• Demonstrated experience in test framework design and development.  
• Strong Software development fundamentals including OOPs, general Algorithms, etc.  

• Computer fundamentals, analytical and problem-solving skills.  
• Comfortable working in a fast-paced, highly collaborative, dynamic work environment  
• Excellent communication, collaboration, reporting, analytical and problem-solving skills.
• Experience in Shell scripting or familiarity with CLI is a plus