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Job Description for Digital Marketing Specialist

Job Title: Digital Marketing Specialist

Company: Mydbops

Location: Bengaluru

About Mydbops

Mydbops is a leading database consulting and managed services company specialising in open-source database technologies. With a team of 120+ certified professionals, we support over 800+ clients globally across 3,000+ database instances. We're also an AWS Advanced Consulting Partner, delivering high-impact, cost-efficient database solutions at scale.

Role Summary:

We're looking for a data-driven Digital Marketing Executive who can execute B2B campaigns, create compelling content, and most importantly—track, analyze, and optimize marketing performance with strong analytical rigor. This role requires someone who can bridge technical database services marketing with measurable ROI-focused campaign execution.

Key Responsibilities

• Campaign Management & Execution
• Plan, execute, and optimize Google Ads, LinkedIn Ads, and Meta campaigns for B2B database services
• Manage end-to-end campaign workflows including audience targeting, ad creative, budget allocation, and performance tracking
• Develop and execute lead generation strategies targeting CTOs, IT Managers, and DevOps teams

Analytics & Data-Driven Decision Making (Critical Requirement)

• Set up and maintain Google Analytics 4, Google Tag Manager, and conversion tracking systems
• Build comprehensive campaign performance dashboards with actionable insights
• Analyze campaign data to identify trends, optimize spend, and improve conversion rates
• Provide weekly/monthly performance reports with clear recommendations
• Track full-funnel metrics: impressions, CTR, CPC, conversions, lead quality, and ROI
• Conduct A/B testing and implement data-backed improvements

Content & Creative Development

• Create social media graphics, ad creatives, and marketing collateral using Canva or similar tools
• Collaborate with technical teams to translate complex database concepts into compelling marketing messages
• Design infographics and explainer visuals for technical blog posts and LinkedIn content

Technical Collaboration

• Work closely with DBAs and technical staff to understand product offerings and client pain points
• Develop technically accurate marketing content for database optimization, migration, and managed services
• Stay updated on database industry trends and competitive landscape

AI & Automation

• Leverage AI tools and LLMs for content generation, campaign optimization, and workflow automation
• Explore and implement marketing automation tools to improve efficiency

Must-Have Skills

Analytics & Tools (Non-negotiable)

• Strong proficiency in Google Analytics (GA4), Google Tag Manager, and Google Search Console
• Experience setting up conversion tracking, UTM parameters, and attribution models
• Ability to analyze data and extract actionable insights
• Excel/Google Sheets proficiency for data analysis and reporting

Campaign Management

• 0-1 years managing Google Ads and LinkedIn Ads campaigns with proven ROI
• Experience with B2B lead generation and marketing funnel optimization

Design & Content

• Proficiency in Canva, Figma, or Adobe Creative Suite
• Strong copywriting skills for technical B2B audiences
• Experience creating social media content and ad creatives

Technical Aptitude

• Ability to quickly learn and understand technical products (databases, cloud services, SaaS)
• Familiarity with WordPress/Webflow, hosting platforms, and web technologies
• Comfortable working with technical teams and translating technical concepts
• 
  

Nice-to-Have Skills

• Experience marketing SaaS, cloud, or database products
• Knowledge of marketing automation platforms (HubSpot, Marketo, Salesforce)
• Certification in Google Analytics, Google Ads, or digital marketing
• Experience with AI-powered marketing tools and LLM applications
• Understanding of SQL or database concepts
• 
  

Job Details:

• Job Type: Full-time opportunity 
• Work time: General Shift
• Mode of Employment - Work From Office (Bengaluru)
• Experience - 0-1 year

Job Description :

Salesforce Developer with a minimum of 5-7 years of work experience in designing, developing, testing and deployment of CRM solutions on the salesforce platform. The developer will work with the distributed team and will be responsible for designing and implementing end to end solutions and integrate with the in-house platform and infrastructure.

We are looking for a passionate hands-on programmer who is willing to spend most of the time in code and delivering quality code by working closely with development leads and architecture teams in understanding and designing the solution. The candidate should be able to work collaboratively in a global setting and should be a go to person for troubleshooting any issues that may arise.

Qualifications – External Primary Skills / Must have :

* 3-7 years of experience as a Salesforce Developer

* Hands on experience and in-depth knowledge in LWC, AURA, Apex and Visualforce development.

* Designing solutions with out of the box features, custom configuration and code on the Salesforce platform.

* Experience in DEVOPS process using tools like FLOSUM, Jenkins or any CI/CD based tooling.

* Familiar in using SFDC metadata API using ANT migration too.

* Hands on experience in integrations using REST and SOAP, Workbench

* Knowledge of OOP concepts and application

* Good knowledge HTML5, CSS3, Javascript and JQuery

* Write clean, scalable code using Salesforce programming languages

* Excellent troubleshooting and communication skills, and attention to detail.

* BE/ME/BSC/MSC in Computer Science, Engineering or a related field * Ability to prioritize, be flexible and handle multiple projects with varying deadlines in a multi-task environment.

Desired Skills:

* Participate in requirements analysis

* Experience in Wealth Management or a similar Financial environment * Experience in working with Data teams to load and export large volume of data to and from Salesforce.

* Knowledge of Salesforce suite of products for integrations with other applications.

* Familiarity with Agile Methodology, Test-Driven Development and software design patterns.

* Test and deploy applications and systems with various teams

* Revise, update, refactor and debug code to improve existing software * Develop documentation throughout the software development life cycle

* Willing to take up challenges and learn new technologies

Roles and Responsibilities

Familiarizing yourself with all products and services offered by our company.

Generate & identify new sales leads, pitch to prospects about the services we offer. Write proposals for prospective clients.

Arrange post-sale support to clients.

Maintaining meaningful relationships with existing clients to ensure that they are retained.

Negotiating with clients to secure the most attractive prices.

Study client's existing technology/systems and consult them on the most appropriate process, to ensure seamless integration of our solution

Provide strategic inputs for the business based on interactions with clients.

Maintain daily sales report and report to the Manager.

Manage and execute marketing campaign plans

Requirements

Degree in marketing, business administration, or similar.

2-5 years of experience in Strategy, Lead Generation, Consulting and Business Development for, IT Software services industry

Experience in generating leads, handling inbound leads, strong follow-up skills, business understanding, ability to answer client queries e.g. technical, business etc.

Excellent interpersonal, verbal and written communication skills are required.

Must be familiar with LinkedIn, Google search and other sales tool

Well versed in delivering product/solution demos and sales presentations

Job Description: We currently have an opportunity available for Jr. iOS App developers to work full time at our eCommerce product.

Preferably who have worked on an eCommerce platform and developed a minimum of 2 applications.

Responsibilities:

- Design, build, and maintain high performance, reusable, and reliable code

- Strong knowledge of swift.

- iOS app architecture

- REST API Integration.

- Deployment process on App store.

- Proficient understanding of code versioning tools, such as Git

- Familiar with APN and Firebase Push notification.

Responsibilities:

·       Develop and maintain mobile applications using Flutter framework

·       Work with UI/UX designers to implement engaging and intuitive user interfaces

·       Collaborate with back-end developers to integrate with RESTful APIs and other services

·       Participate in code reviews and provide constructive feedback to improve code quality

·       Stay up-to-date with emerging trends and technologies in mobile app development

·       Participate in Agile development process, including sprint planning, daily stand-ups, and retrospectives

·       Debug and troubleshoot issues reported by end-users

·       Contribute to the development of project plans, timelines, and budgets

·       Communicate effectively with team members and project stakeholders

Requirements:

·       Bachelor's degree in Computer Science or related field

·       Strong experience with Flutter framework and Dart programming language

·       Experience with mobile app development for both iOS and Android platforms

·       Strong understanding of software design patterns and architectural principles

·       Strong debugging and troubleshooting skills

·       Experience with Agile development methodologies

• 2+ years of work experience in consumer-facing high traffic (millions of concurrent users) mobile applications with a desire to work in growing fast-paced startups.
• Worked on applications from scratch. Well-versed with building apps for various screen densities and sizes.
• Up to date on upcoming trends in android and its ecosystem with respect to design, architecture, etc.
• Experience in optimizing all important parameters like network utilization, application size, and battery.
• Experience with kotlin, coroutines, dagger, retrofit, Rx-android, and android architecture components, etc.
• Should have used mock frameworks, modular code design, and popular design patterns.

• Good grasp of algorithms, design patterns, memory management, and multithreaded programming.
• Experience with SAAS platforms for mobile development like Analytics, Push Notifications, Cloud Storage, Ad Networks, etc.
• Hands-on experience with Android's debugging, unit-testing, memory, and performance optimization tools.
• Experienced in databases like SQLite, ROOM DB.
• Experience in using Device hardware integrations like GPS, Camera, etc.
• Experience with performance and memory tuning with tools.
• Knowledge of engineering practices like CI-CD.
• Strong communication and team collaboration skills.
• Experience in iterative development methodologies like Agile.

Digital Marketing:

Salary: 4-9 LPA

About ZenOnco.io:

https://zenonco.io/">ZenOnco.io is the world’s first integrative oncology healthtech platform. At ZenOnco.io, we aim to extend life and improve the quality of life for cancer patients through integrative oncology treatment, which covers both medical treatment as well as complementary treatment (Nutrition, emotional wellness, fitness, and community support).

To provide the best medical treatment options to cancer patients, we have partnered with 50+ hospitals across India, and cover 1,000+ oncologists. We also provide patients access to a full range of diagnostic tests that are required to arrive at the most effective cancer treatment.

We heavily deploy technology in our operations, and have recently launched the world’s first Integrative Oncology Preliminary Assessment Report tool (ZIOPAR) to guide cancer patients free of cost on the possible treatment options based on their cancer profile, symptoms and other conditions.

We believe in innovation, dedication and commitment. While we have the thrill to seek out and capture the world, we are looking for a responsible partner in you. If you feel you can become one of us, apply today.

Company introduction video: https://bit.ly/ZenOncoIOintroduction">https://bit.ly/ZenOncoIOintroduction

Roles and responsibilities:

* Prepares work to be accomplished by gathering information and materials.

* Plans concept by studying information and materials.

* Illustrates concept by designing rough layout of art and copy regarding arrangement, size, type size and style, and related aesthetic concepts.

* Obtains approval of concept by submitting rough layout for approval.

* Prepares finished copy and art by operating typesetting, printing, and similar equipment; and purchasing from vendors.

* Prepares final layout by marking and pasting up finished copy and art.

* Ensures operation of equipment by completing preventive maintenance requirements; following manufacturer’s instructions; troubleshooting malfunctions; calling for repairs; maintaining equipment inventories; and evaluating new equipment.

* Completes projects by coordinating with outside agencies, art services, printers, etc.

* Maintains technical knowledge by attending design workshops; reviewing professional publications; and participating in professional societies.

* Contributes to team effort by accomplishing related results as needed.

Graphic Designer Qualifications/Skills:

* Strong graphic design skills

* Layout skills

* Analytical skills

* Creativity

* Desktop publishing tools and graphic design software

* Proven graphic designing experience

* A strong portfolio of illustrations or other graphics

*  Familiarity with design software and technologies (such as InDesign, Illustrator, Dreamweaver, Photoshop)

*  A keen eye for aesthetics and details

*Excellent communication skills

* Ability to work methodically and meet deadlines

* Degree in Design, Fine Arts or related field is a plus

Education and Experience:

* Bachelor’s degree in graphic design, industrial design, or interior design, or equivalent experience

* Experience in graphic designing: 1+ years

You will get:

* Some of the best people to work with (founders are IIM graduates and investment banker)

* An opportunity to make a difference in the lives of millions of cancer patients across the globe

* A great learning environment and opportunity to grow