11+ UTM Jobs in India

Job Description for Digital Marketing Specialist

Job Title: Digital Marketing Specialist

Company: Mydbops

Location: Pondicherry

About Mydbops

Mydbops is a leading database consulting and managed services company specialising in open-source database technologies. With a team of 120+ certified professionals, we support over 800+ clients globally across 3,000+ database instances. We're also an AWS Advanced Consulting Partner, delivering high-impact, cost-efficient database solutions at scale.

Role Summary:

We're looking for a data-driven Digital Marketing Executive who can execute B2B campaigns, create compelling content, and most importantly—track, analyze, and optimize marketing performance with strong analytical rigor. This role requires someone who can bridge technical database services marketing with measurable ROI-focused campaign execution.

Key Responsibilities

• Campaign Management & Execution
• Plan, execute, and optimize Google Ads, LinkedIn Ads, and Meta campaigns for B2B database services
• Manage end-to-end campaign workflows including audience targeting, ad creative, budget allocation, and performance tracking
• Develop and execute lead generation strategies targeting CTOs, IT Managers, and DevOps teams

Analytics & Data-Driven Decision Making (Critical Requirement)

• Set up and maintain Google Analytics 4, Google Tag Manager, and conversion tracking systems
• Build comprehensive campaign performance dashboards with actionable insights
• Analyze campaign data to identify trends, optimize spend, and improve conversion rates
• Provide weekly/monthly performance reports with clear recommendations
• Track full-funnel metrics: impressions, CTR, CPC, conversions, lead quality, and ROI
• Conduct A/B testing and implement data-backed improvements

Content & Creative Development

• Create social media graphics, ad creatives, and marketing collateral using Canva or similar tools
• Collaborate with technical teams to translate complex database concepts into compelling marketing messages
• Design infographics and explainer visuals for technical blog posts and LinkedIn content

Technical Collaboration

• Work closely with DBAs and technical staff to understand product offerings and client pain points
• Develop technically accurate marketing content for database optimization, migration, and managed services
• Stay updated on database industry trends and competitive landscape

AI & Automation

• Leverage AI tools and LLMs for content generation, campaign optimization, and workflow automation
• Explore and implement marketing automation tools to improve efficiency

Must-Have Skills

Analytics & Tools (Non-negotiable)

• Strong proficiency in Google Analytics (GA4), Google Tag Manager, and Google Search Console
• Experience setting up conversion tracking, UTM parameters, and attribution models
• Ability to analyze data and extract actionable insights
• Excel/Google Sheets proficiency for data analysis and reporting

Campaign Management

• 3+ years managing Google Ads and LinkedIn Ads campaigns with proven ROI
• Experience with B2B lead generation and marketing funnel optimization

Design & Content

• Proficiency in Canva, Figma, or Adobe Creative Suite
• Strong copywriting skills for technical B2B audiences
• Experience creating social media content and ad creatives

Technical Aptitude

• Ability to quickly learn and understand technical products (databases, cloud services, SaaS)
• Familiarity with WordPress/Webflow, hosting platforms, and web technologies
• Comfortable working with technical teams and translating technical concepts
• 
  

Nice-to-Have Skills

• Experience marketing SaaS, cloud, or database products
• Knowledge of marketing automation platforms (HubSpot, Marketo, Salesforce)
• Certification in Google Analytics, Google Ads, or digital marketing
• Experience with AI-powered marketing tools and LLM applications
• Understanding of SQL or database concepts
• 
  

Job Details:

• Job Type: Full-time opportunity 
• Work time: General Shift
• Mode of Employment - Work From Office (Pondicherry)
• Experience - 2-4  years

About us:

We are not just an AD agency or a creative agency, we are a Communication Company. Founded in 2014, Moshi Moshi is a young, creative, gutsy and committed communication company that wants its clients to always Expect the EXTRA from it. Our primary clientele consists of Startups & Corporates like Ola, Zoomcar, Mercedes Benz, ITC, Aditya Birla Group, TATA Group, MTV, IHCL, Jaquar, Sobha, Simple Energy, and Godrej amongst others. We have a huge team of creative folks, marketers, learners, developers, coders and a puppy momo, who believe Moshi Moshi is an experience rather

than a company.

Job Role - Social Media Executive

Experience Level - 1 year

Location - Bangalore

Responsibilities:

● Create Campaign Strategies and monitor the execution to achieve the brand objective

● Objective Identification and delivery via curating the best digital strategy

● Managing and Supervising Facebook ads, Instagram Ads, Twitter Ads, and Linkedin Ads

● Handling social pages of Instagram, Facebook, LinkedIn, etc.

● Develop, implement and manage a brand's social media strategy on a monthly basis.

● Define the most important social media KPIs.

● In-depth knowledge of paid marketing and daily implementation, reporting, and running of paid marketing on all social platforms.

● Measure the success of every social media campaign, as per required metrics

● Stay up to date with the latest social media best practices and updates

● Work with copywriters and designers to ensure content is informative and appealing or has relevant writing capability.

● Monitor SEO and user engagement and suggest content optimization.

● Communicate with industry professionals and influencers to create a strong network via social media.

● Provide constructive feedback to the team and train them to achieve desired results.

Key Responsibilities:

• Develop, maintain, and enhance web applications using ASP.NET MVC and ASP.NET Core.
• Write clean, scalable, and efficient code following best practices and coding standards.
• Design and implement RESTful APIs with ASP.NET Web API.
• Collaborate closely with front-end developers and UI/UX designers to deliver a seamless user experience.
• Work with MSSQL databases, writing complex T-SQL queries, stored procedures, and ensuring data integrity.
• Participate in code reviews, contribute to architectural discussions, and help improve overall application performance.

Technical Skills & Expertise:

• Proficiency in ASP.NET MVC with at least 2 years of hands-on project experience.
• Solid working knowledge of ASP.NET Core to build modern web applications.
• Strong programming skills in C#, JavaScript, and HTML.
• Comfortable working with .NET Framework versions 4.5 and above.
• Experience building and consuming ASP.NET Web APIs.
• Hands-on experience with MSSQL, including TSQL, complex queries, indexing, and optimization.

Soft Skills & Communication:

• Ability to clearly communicate ideas and technical concepts in both verbal and written form.
• Collaborative mindset with a focus on team success and a willingness to share knowledge.

Apply here: https://prishusoft.com/jobs/aspnet-mvc-professional

Role Description

This is a full-time on-site role for the Head of Artificial Intelligence at KGiSL Educational Institutions, located in Coimbatore. The Head of Artificial Intelligence will be responsible for overseeing and developing AI strategies and initiatives. Daily tasks include leading AI research projects, developing innovative AI solutions, managing a team of AI professionals, and collaborating with various departments to integrate AI methodologies into different functions. The role also involves staying current with industry advancements and ensuring compliance with ethical and regulatory standards.

Qualifications

• Strong background in Computer Science and Data Science
• Extensive experience in Pattern Recognition, Natural Language Processing (NLP), and Computer Vision
• Proven leadership and team management skills
• Excellent problem-solving and analytical skills
• Advanced degree Master's in a related field
• Strong communication and collaboration skills
• Experience in the educational sector is a plus
• 8 Years of experience in Artificial Intelligence

Company Profile:

We’re now looking for a passionate “/ReactJS Developer” who is willing to join us at an early stage and help us build a world-class product. 

Required Skills

• 2+ years of RELEVANT EXPERIENCE in ReactJS
• Strong Computer Science fundamentals - data structures and algorithms
• Strong understanding of ReactJS Ecosystem (State management, Component-based design, Hooks, Responsive design)
• Good with CSS (converting UI designs to code)
• Writing clean and maintainable code
• Proficient understanding of APIs and wiring them   
• Strong testing, debugging, and problem-solving skills
• Familiar with modern development practices - writing clean code, git versioning, understanding development workflows

Responsibilities:

• Manage and respond to leads generated through digital marketing channels promptly, ensuring timely follow-up and effective lead nurturing.

• Develop and implement sales strategies to effectively engage and convert leads into customers. Collaborate with the sales team to refine and optimize the sales process.

•  Understand customer requirements, pain points, and business objectives to provide tailored IT service solutions. Conduct effective Build and maintain strong relationships with prospective and existing customers through regular communication, providing exceptional customer service, and acting as a trusted advisor.

• Manage sales pipeline effectively, tracking and updating lead status, activities, and progress using CRM systems. Provide accurate sales forecasts and reports to management.

• Stay updated with industry trends, competitors, and market dynamics related to IT services. Identify new business opportunities and target markets to expand customer base.

• Collaborate with cross-functional teams, including marketing, product, and delivery teams, to ensure a seamless customer experience and successful project implementation.

• Negotiate contracts, terms, and pricing in accordance with company guidelines. Close deals and achieve assigned sales targets and quotas.

• Proficiency in using CRM systems especially HubSpot and sales tools to manage leads, pipeline, and sales activities.

 Demonstrate a strong understanding of international markets and the ability to adapt communication styles and sales approaches to different cultural backgrounds. Possess cultural intelligence to effectively navigate cross-cultural interactions, understand customer preferences, and respect cultural values and norms. Show sensitivity and adaptability when engaging with customers from diverse backgrounds, ensuring a high level of cultural competence in all interactions.

• Track sales metrics, prepare reports, and provide accurate sales forecasts to the management team.

Requirements:

• Proven 4+ years of experience in sales, preferably in the IT service industry, with a strong track record of meeting or exceeding sales targets.

• Extensive global market knowledge and a successful history of selling IT services to international clients.

• Excellent communication and interpersonal skills.

• Strong negotiation and problem-solving skills.

• Ability to work independently and as part of a team.

• Knowledge of the IT services industry and market trends.

• Significant exposure to various technology stacks across the Digital landscape, Next Gen. Technologies (AI/ML, Blockchain, IoT) UX, Mobility, Platform Development, e-commerce, Cloud Ops, etc. 

Appitsimple is an all-remote organization with a team of 150+ members. With over 300 customers of SoftwareSuggest and 2000+ customers of CallHippo, AppItSimple has a dominant presence over the globe.

URL: https://appitsimple.com/about" target="_blank">https://appitsimple.com/about

Check: SoftwareSuggest: https://www.softwaresuggest.com/" target="_blank">https://www.softwaresuggest.com/

Established in 2014, SoftwareSuggest helps discover top Business Software & Service Providers. It just so happens to be the largest privately-held platform of its kind in India and the fastest-growing one.

Here, at Software Suggest, we list, review, compare and provide free consultations for business software and services. Our goal is to match your business needs with the right software.

-Monthly traffic of over 300000 unique visitors

-12794 software listed across 425 categories

-357,551 businesses (and counting!) have used Software Suggest to find the perfect software for their exact requirements.

Appitsimple prides itself on a flexible work environment that empowers employees to be key decision-makers to grow personally and professionally. The company strives to develop leaders through an active mentoring program and skill development initiatives. An inclusive workplace, Appitsimple encourages freedom, and independent thinking and aims to create thought leaders in the business ecosystem.

Experience- 1 year

Please note- Male Candidates required 

Job Description:-

• Manage the overall accounting and bookkeeping for the organization including accounts payable and receivable, inventory and capital assets, banking, and payroll functions
  
  
• Work closely with the Director of Finance and Operation to handle revenue for all development initiatives and strategies.
  
  
• Supervised of accounting system and book-keeping of SoftwareSuggest and CallHippo.
  
  
• Ensure that all applicable tax laws are in proper compliance i.e. Service tax, TDS, GST, PTAX, etc.
  
  
• Ensure that system and information are compatible to produce consolidated reports and accounts.
  
  
• Provide administrative assistance, including oversight of facility vendors and contracts, and establishing and managing vendor accounts and relationships.
  
  
• Provide monthly financial reporting and analysis of financial statements, including a statement of activities, fund balance, and sources/uses of funds, to the CFO and, as requested, to the Board of Directors.
  
  
• Ensure that SoftwareSuggets is reconciled on weekly basis - reconciling to bank statements, trade creditors and debtors, dealing with posting errors, etc...
  
  
• Produce a weekly summary of accounts including cash flow and trade creditors.
  
  
• Produce monthly reports of the Balance sheet, Bank Statement, Cash and Fund flow statement, etc...
  
  
• Provide advice on financial matters to the management team.

Required Education:

B.Tech./ BE - Computer, IT, Electronics only

Required Skills:

• 2+ year of experience in Development in JAVA technology.
• Strong Java Basics
• SpringBoot or Spring MVC
• Hands on experience on Relationl Databases (SQL query or Hibernate) + Mongo (JSON parsing)
• Proficient in REST API development
• Messaging Queue (RabitMQ or Kafka)
• Microservices
• Any Caching Mechanism
• Good at problem solving

Good to Have Skills:

• 4+ years of experience in using Java/J2EE tech stacks
• Good understanding of data structures and algorithms.
• Excellent analytical and problem solving skills.
• Ability to work in a fast paced internet start-up environment.
• Experience in technical mentorship/coaching is highly desirable.
• Understanding of AI/ML algorithms is a plus

What is the role?

You will be responsible for architecting and developing features on the application end to end. You will be working closely with the Product Managers and the Technical architect to come up with high-quality, resilient, and highly performant applications.‍

Key Responsibilities

• Design and develop SaaS-based applications based on microservices architecture.
• Work on core backend and ensure it meets the performance benchmarks.
• Work on the front end with ReactJS.
• Designing and developing APIs for the front end to consume.
• Constantly improve the architecture of the application by clearing the technical backlog.
• Meeting both technical and consumer needs.
• Staying abreast of developments in web applications and programming languages.

What are we looking for?

An enthusiastic individual with the following skills. Please do not hesitate to apply if you do not match all of it. We are open to promising candidates who are passionate about their work and are team players.

• Education - BE/MCA or equivalent.
• Overall 4+ years of experience.
• Agnostic/Polyglot with multiple tech stacks.
• Worked on open source technologies – NodeJS, ReactJS, MySQL, NoSQL, MongoDB, DynamoDB.
• Good experience with Front-end technologies like JavaScript frameworks, ReactJS, AngularJS.
• Backend exposure – good knowledge of building API.
• Worked on serverless technologies.
• Efficient in building microservices in combining server & front-end.
• Knowledge of cloud architecture.
• Should have sound working experience with relational and columnar DB.
• Should be innovative and communicative in approach.
• Will be responsible for functional/technical track of a project.

Whom will you work with?

You will closely work with the engineering team and support the Product Team of Plum.

We are

A fast-growing SaaS commerce company based in Bangalore with offices in Delhi, Mumbai, SF, Dubai, Singapore, and Dublin. We have three products in our portfolio: Plum, Empuls and Compass. works with over 1000 global clients. We help our clients in engaging and motivating their employees, sales teams, channel partners or consumers for better business results.

Way forward

We look forward to connecting with you. As you may take time to review this opportunity, we will wait for a reasonable time of around 3-5 days before we screen the collected applications and start lining up job discussions with the hiring manager. We however assure you that we will attempt to maintain a reasonable time window for successfully closing this requirement. The candidates will be kept informed and updated on the feedback and application status.

Job Description:

In this role, you will:

• Be responsible for building APIs, coding, documenting and maintaining scalable web/mobile applications in a fast-paced environment
• Be involved in conceptualization of IOT product features & AI Model Integrations, designing, development and debugging in the real-time environment
• Collaborate with multiple stakeholders to deliver products in an agile environment
• Continuous Integration and Continuous Deployment

Required Skills :

• Good understanding of Data Structures &Algorithms with strong analytical skills.
• Deep understanding of javascript and web fundamentals like HTML, CSS3, Boostrap 3, SDKs, cookies, Sockets,
• Experience in programming languages: nodejs, python, java, Angular/React JS,
• Knowledge of Relational and Non-relational Databases and Cache like MySQL, Mongo, Elasticsearch, Redis etc
• Knowledge of RESTful paradigms and to experience building/consuming APIs, microservices & system design architecture
• Experience in client side technologies like JavaScript, jQuery, Typescript and React JS.
• Good in Building UI/UX of web application and integration of backend and frontend
• Capable of hosting AI model on AWS cloud by developing APIs

Desired Skills:

• Ability to break complex projects into modules and propose effective solutions in view of capabilities of existing platforms and infrastructure.
• Experience in managing build/deployment pipelines for continuous integration and continuous delivery to improve the quality and availability of products & services.
• Understanding of cloud architecture and cloud deployments - AWS SQS, Lambda, EC2, S 3, Azure, other cloud technologies