11+ Trend analysis Jobs in Delhi, NCR and Gurgaon | Trend analysis Job openings in Delhi, NCR and Gurgaon

Execute marketing campaigns through FB Ads ensuring high ROAS

Optimize campaigns to achieve the best ROI & meet targets

Handle various campaign: conversion, website clicks, traffic, remarketing, etc.

Conduct A/B testing on campaigns to improve ROI

About Us - https://www.sibinfotech.com/

SIB Infotech is a digital marketing organization committed to boosting brand's visibility in the ever-changing online world. At SIB Infotech, we're creating immersive digital experiences that deeply engage audiences and foster meaningful connections. With a comprehensive array of services, spanning strategic Search Engine Optimization (SEO) to expert Pay-Per-Click (PPC) Management, captivating Graphic Design, compelling Social Media Marketing (SMM) strategies, and tailored Software Development solutions, we offer comprehensive assistance to help and succeed on the internet.

Exciting Opportunity for Senior PPC Specialist

We are currently seeking a skilled and knowledgeable Senior Pay-Per-Click (PPC) Specialist to join our team. As the Senior PPC Specialist, your main responsibility will be to create and execute strategic paid marketing campaigns that can drive traffic, increase conversions, and maximize ROI for our clients or our company. This position requires an in-depth understanding of major PPC platforms, exceptional analytical skills, and the ability to develop and implement effective PPC strategies. You should possess comprehensive expertise in Google Ads, Meta Ads, Google Shopping, and other PPC platforms, including proficiency in campaign setup, optimization techniques, budgets monitoring, and staying up-to-date with platform updates and features.

Key Responsibilities:

• You will take ownership of all aspects of PPC campaign management, from keyword research and ad creation to bid management and performance tracking. Leveraging your deep understanding of all major PPC platforms such as Google Ads, Meta Ads, and Bing Ads, you will continuously optimize campaigns to improve click-through rates (CTR), conversion rates, and overall campaign efficiency. Assist in the maintenance and monitoring of keyword bids, account daily and monthly budget caps, impression share, quality score, and other important account metrics
• Developing and executing effective PPC strategies is at the core of your role. You will collaborate closely with clients or internal stakeholders to understand their business objectives, target audience, and competitive landscape, translating insights into tailored PPC strategies that drive tangible results. Whether it's launching new campaigns, testing ad creatives, or refining targeting parameters, you will always be guided by a strategic approach to PPC management. Finding ways for reducing click frauds.
• Strong analytical skills are essential in this role. You will regularly analyze campaign performance metrics, conduct A/B testing experiments, and derive actionable insights to inform optimization decisions. By staying abreast of industry trends and best practices, you will continuously refine our PPC strategies to stay ahead of the curve and deliver maximum value to our clients or company.
• Write compelling ad copies that resonate with target audiences and drive clicks and conversions. Test different ad variations to identify the most effective messaging. Set up and execute A/B tests to optimize ad creative, landing pages, and other campaign elements. Use data-driven insights to iterate and improve campaign performance over time.
• Clear and transparent communication is key to fostering trust and satisfaction among our clients. You will provide regular updates on campaign performance, communicate key insights and recommendations, and address any client inquiries or concerns promptly. Through insightful reporting and strategic guidance, you will demonstrate the tangible impact of our PPC efforts and solidify our position as a trusted partner in our client's success. Generate weekly and monthly client reporting for all major metrics, goals tracking, revenue tracking, and other paid search initiatives.

Requirements

• Any Graduate degree from recognized college.
• 2-6 years of experience in the digital marketing landscape.
• Proven experience managing PPC campaigns across Google Ads, Meta Ads, and social media advertising platforms like Google Shopping & good knowledge of organic SEO.
• Must have experience managing big ad budgets and getting ROI.
• Google Ads Certification or equivalent professional certification is preferred.
• Strong analytical skills and proficiency in data analysis tools such as Google Analytics, Microsoft Excel, or Tableau is a must.
• Excellent written and verbal communication skills, with the ability to clearly articulate complex concepts and strategies to clients and team members.
• Ability to multitask and prioritize tasks effectively in a fast-paced environment.
• Demonstrated capability to thrive both independently and collaboratively in a dynamic, fast-paced environment, with a flexible and adaptable mindset to navigate evolving priorities and challenges.

Title : Java Fullstack Developer

Job Location: Hyderabad, Chennai, Vizag, Bangalore, Pune (100% Remote)

Responsibilities

• Strong hands-on experience with Java development.
• Designs, codes, tests, debug, and documents software, and enhance existing components to ensure that software meets business needs.
• Deploy and maintain Applications/Systems.
• Work with other software engineers for one or more Agile scrum teams assigned to work on the project.
• Contribute to the design and architecture to enable secure, scalable, and maintainable software and should be able to clearly articulate the implications of design/architectural decisions,
• issues and plans to technology leadership.
• Develop reusable patterns and encourage innovation that will enhance team velocity.
• Collaborate on the design with other team members and product owners, both inside and outside the scrum team.
• Estimate engineering work effort for engineering team and effectively identify and prioritize the high impact tasks.
• Conduct design and code reviews to ensure code developed meets coding best practices guidelines, unit testing, security, and scalability and maintainability guidelines.
• Drive a quality mindset within the team.

Skills & Qualifications Required:

• Bachelor's degree in computer science or information technology
• Minimum 4 Years of experience as Java Development
• Experience with Spring Boot
• Experience with Micro services
• Experience with Angular
• Experience with Rest API
• Must have the ability to learn the concepts of a Software Development Life Cycle.
• Understands the process of new application development and has the ability to apply these concepts with minimal mentoring and supervision.
• Must have the ability to learn to provide support & maintenance for simple to complex software applications.
• Communicates well with working teams. Motivated and willing to take initiative. Capable of working well in a team and collaborative environment.
• Adaptable to change.

Postgress developer cum database architect

5-7 years experience

Knowledge and experience, specifically PostGre

-           SQL

-           Query Optimization / Optimization strategies (in PostGre)

-           AWS - RDS Relational Databse Service

-           Optional: AWS – RDS API / PostGre API

What you need to have:

• Proven experience in augmenting customer experience and ratings at a company
• Ability to work independently.
• Prior experience or deep understanding of Omni-channel business strategies.
• Strong Understanding/ keen interest in technology/ automation.
• Strong interpersonal Skills
• Proven Experience in managing teams.
• Excellent Written and Spoken Communication Skills
• Hands on experience in managing teams and getting results.
• Should have worked on integrating a CRM for a company.
• Strong analytical abilities and an empirical thought process.
• Ability and readiness to work and thrive in an ambiguous and constantly changing environment.
• Keen interest and prior experience in building systems and processes from the ground up.
• Deep understanding of business and business metrics
• Ability to stretch long hours.
• Proactive approach to business problems.
• Candidates with prior marketing experience are preferred.
• Excellent problem identification and solving abilities.
• Inquisitive bent of mind.
• Strategic thinking and the ability to make holistic and well-grounded in reality business plans.
• Should exhibit strong leadership abilities.
• Should understand Web Technologies.
• Tier 1 B-Schools with 6 to 8 years’ experience.
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* Female Candidates Only
Role: CRM

Salary: Up to 20 K
Experience: 1- 3 years
Notice Period: Immediate Joiner
Location: NSP (New Delhi)

Responsibilities:

- Discover and pursue new sales prospects, negotiating deals and maintaining client satisfaction

- Collaborate with team members to achieve better results

- Negotiate/close deals and handle complaints or objections

- Aiming to achieve monthly and annual targets

- Learn details about our products and services

- Explain how our solutions align with the customer’s needs.

- Consult with sales and marketing team to ensure the efficiency

- Prepare and present reports when needed

- Understanding and promoting company programs

- Use effective communication approaches that include proactively keeping others informed, appropriately expressing ideas and thoughts verbally and in written form

The Senior Full Stack Developer is responsible for bringing the platform to the next level and ensuring the stability of the core platform. S/he will report directly to our GM and will have the opportunity to participate in the next phase of growth at Delishop, developing the platform and adapting it to meet the needs of new verticals. S/he will have flexibility and responsibilities from day one with expectations to contribute to the growth of the company by bringing new ideas and solutions to the table.

Duties:

• Coordinate project work with junior staff under the supervision of the GM.
• Act as a technical lead to the junior staff
• Lead production troubleshooting.
• Participate in the ideation of how to optimise the platform.

Requirements:

• At least 4-5 years of working experience in development.
• Very good knowledge of ReactJS including workflows (eg: redux)
• Good knowledge of the LAMP stack (Linux, Apache/Nginx, MySQL, PHP).
• Experience creating and using APIs (REST)
• Solid experience with ExpressJS/lambda and other backend technologies
• Understand of token and authentication mechanisms (eg: JWT)
• Experience with AWS, Command line tools and Auto-Scaling Environments.
• Comfortable with GIT (CLI), including branching and merging.

Desirable Qualifications:

• Eager to try out and learn about new technologies and approaches every day.
• Attention to detail, problem solving and teambuilding skills.
• Able and confident to communicate in English with colleagues and clients.
• Curious about best practices and adopting them;
• Experience with leading development teams and interacting with clients.
• Works hard, party harder.

Compensation

• USD 1000-1200 per month
• Working Hours: TBD