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We are looking for a talented Social media manager to administer our social media accounts. You will be responsible for creating original text and video content, managing posts and responding to followers. You will manage our company image in a cohesive way to achieve our marketing goals.

As a Social media manager, we expect you to be up-to-date with the latest digital technologies and social media trends. You should have excellent communication skills and be able to express our company’s views creatively.

Ultimately, you should be able to handle our social media presence ensuring high levels of web traffic and customer engagement.

• Perform research on current benchmark trends and audience preferences
• Design and implement social media strategy to align with business goals
• Set specific objectives and report on ROI
• Generate, edit, publish and share engaging content daily (e.g. original text, photos, videos and news)
• Monitor SEO and web traffic metrics
• Collaborate with other teams, like marketing, sales and customer service to ensure brand consistency
• Communicate with followers, respond to queries in a timely manner and monitor customer reviews
• Oversee social media accounts’ design (e.g. Facebook timeline cover, profile pictures and blog layout)
• Suggest and implement new features to develop brand awareness, like promotions and competitions
• Stay up-to-date with current technologies and trends in social media, design tools and applications

• Proven work experience as a Social media manager
• Hands on experience in content management
• Excellent copywriting skills
• Ability to deliver creative content (text, image and video)
• Solid knowledge of SEO, keyword research and Google Analytics
• Knowledge of online marketing channels
• Familiarity with web design
• Excellent communication skills
• Analytical and multitasking skills
• BSc degree in Marketing or relevant field

Our firm is looking for a driven and dynamic individual to join our marketing team.

If that's you and you succeed in our interview, you will manage our team's presence across LinkedIn, Twitter, and Instagram. Additionally, you will be involved in content marketing activities such as blog writing, e-book creation, and contributing to product marketing content development.

Your work will play a critical role in enhancing content distribution, lead generation, pipeline building, and brand awareness, as well as driving employer branding initiatives through social media and content marketing.

LOOKING FOR PEOPLE FROM SAAS COMPANIES ONLY.

PEOPLE FROM CHENNAI LOCATION ONLY.

What will I be doing?Social Media Management

Develop and execute a comprehensive social media strategy aligned with our brand and business goals.

Manage and curate content for all social media channels, ensuring consistent and engaging messaging.

Monitor social media trends and industry news to capitalize on relevant opportunities.

Content Creation

Generate high-quality written content, including blogs, emails, landing pages, and other marketing collateral.

Collaborate with cross-functional teams to gather insights and create compelling, customer-centric content.

Maintain a content calendar to ensure timely and consistent delivery of content across channels.

Brand Advocacy

Foster community engagement and build brand advocacy through social media interactions.

Work closely with influencers and partners to amplify our firms presence and reach.

Analytics and Reporting

Utilize analytics tools to measure the performance of social media campaigns and content initiatives.

Provide regular reports and insights to track key metrics and inform future strategies.

Cross-functional Collaboration

Collaborate with the marketing, design, and product teams to align content strategies with broader marketing objectives.

Ensure brand consistency across all communication channels.

Qualifications

Proven experience in content creation for B2B SaaS companies.

Strong writing and editing skills, with the ability to craft engaging and persuasive content.

Familiarity with social media analytics tools and the ability to translate data into actionable insights, would be a plus.

Creative mindset with a keen understanding of current industry trends and best practices.

Excellent project management skills with the ability to handle multiple tasks and deadlines.

Good-to-have

Bachelor's degree in Marketing, Communications, or a related field

2-3 years of experience in social media management and content marketing.

Experience in the technology or SaaS industry is a plus.

What's in it for me?

Competitive salary and performance-based incentives.

Opportunity to contribute to a rapidly growing startup and make a significant impact on its success.

A collaborative work environment that values creativity and innovation.

Responsibilities

● Develop and execute a comprehensive social media strategy aligned with Rocketlane's overall marketing goals and target audience.

● Manage our LinkedIn, Twitter, and Instagram pages to ensure consistent brand messaging and engagement.

● Create and publish engaging posts, articles, images, and videos that resonate with our target audience.

● Monitor social media trends, industry developments, and competitor activities to identify opportunities for optimization.

● Collaborate cross-functionally with the marketing, design, and product teams to ensure consistent brand messaging and a cohesive online presence.

● Actively engage with followers and respond to comments, messages, and inquiries promptly and professionally.

● Implement strategies to drive lead generation, pipeline growth, and conversion through social media channels.

● Develop and maintain a content calendar to plan and organize posts, campaigns, and initiatives.

● Analyze social media performance using relevant metrics and tools, and provide regular reports with actionable insights to improve engagement and conversion rates.

● Collaborate with the content team to ensure social media content aligns with broader content marketing strategies.

● Create high-quality written content, including blogs, e-books, and other forms of thought leadership materials.

● Contribute to the creation of product marketing content, highlighting Rocketlane's features, benefits, and unique value proposition.

Qualifications

● Bachelor's degree in Literature, Marketing, Communications, Business, or a related field preferred.

● Strong understanding of social media platforms, trends, algorithms, and best practices.

● Excellent written and verbal communication skills, with the ability to craft engaging and persuasive content.

● Ability to work independently, manage multiple projects, and meet deadlines in a fast-paced environment.

● A genuine passion for social media marketing and a willingness to stay updated on industry trends.

Good-to-have

● 1-2 years of work experience as a social media manager or similar role, preferably within a B2B SaaS startup environment.

● Proficiency in social media management tools, analytics platforms, and scheduling software.

● Familiarity with content marketing strategies, SEO principles, and lead generation tactics.

● Basic knowledge of graphic design and video editing tools is a plus. Benefits

● Competitive salary and performance-based incentives.

● Opportunity to contribute to a rapidly growing startup and make a significant impact on its success.

● A collaborative work environment that values creativity and innovation

CONTENT MARKETING MANAGER

Responsibilities

| Working with the Head of Marketing, Digital & SEO team to build and drive our inbound organic growth, through the development and execution of deep and wide content strategies

| A typical week in this role will include driving your team of content writers to produce high-quality SEO and thought leadership content, track and analyse the performance, identify channels of dissemination - with the end outcome being lead generation 

| You will also be responsible for the ideation and creation of Email, social media, presentations and other collateral as required by other functions 

Desired Experience & Skills

| You’ve worked for 4+ years as a content marketer/strategist, and work actively with the Google Ecosystem of platforms

| You continue to write, and seek to be a contributing writer - work required

| You bring a good understanding of Legal, Taxation and Compliances for small businesses (any one of these are highly desired but not mandatory - in case you don’t have the exposure, a good understanding of writing to a small business audience is required)

| You can demonstrate how you would measure content marketing success

| You work closely with SEO and PPC teams to jointly drive the strategy 

| You’ve led a small team, or desire to be a leader

Job Description:

• Research customers' businesses, competitor collaterals and industry relevant content to come up with insightful content.
• Deliver content across formats as per content calendar.
• Interact with senior stakeholders to elicit thought leadership ideas and create content based on the same.
• Ensure grammar, correct usage and consistency of style across copies.
• Collaborate with SEO to ensure SEO-friendly content.
• Collaborate with designers to help create more effective visual content.
• Proofread all on and off page content and take responsibility of zero typo/grammar issues on ongoing basis.
• Content writing for similar companies covering all formats e.g website, blogs, white papers, blogs, brochures, fact sheets, infographics, videos, e-books, webinar scripts.

Skills & Experience:

• Technical background is a real plus.
• Proven working experience in technical writing of software documentation.
• Ability to quickly grasp complex technical concepts and make them easily understandable in text and pictures.
• Possesses excellent written skills in English to be able to communicate clearly and concisely with a keen eye for document design.
• Good working knowledge of MS Office applications.
• Self-starter and ability to work independently.
• Flexible/adaptable with ability to set and manage multiple priorities.
• Excellent written and oral communication skills.
• Experience : 2 to 5+ years of experience.
• Ensure grammar, correct usage and consistency of style across copies.
• Collaborate with SEO to ensure SEO-friendly content.
• Collaborate with designers to help create more effective visual content.
• Proofread all on and off page content and take responsibility of zero typo/grammar issues on ongoing basis.
• Content writing for similar companies covering all formats e.g website, blogs, white papers, blogs, brochures, fact sheets, infographics, videos, e-books, webinar scripts.
• Research customers' businesses, competitor collaterals and industry relevant content to come up with insightful content.
• Deliver content across formats as per content calendar.

Key Responsibilities:

• Analyze existing and potential content, focusing on reuse and single-sourcing opportunities.
• Build and maintain business and technical documentation.
• Communicate information and ideas clearly, and concisely, in writing.
• Perform quality checks on other deliverables and ensure the quality of own work before publishing.
• Publish documentation in correspondence with established guidelines.
• Create User Journeys for TeleCMI Products.

Testsigma is built to make test automation effortless. We are a fast-growing, product-based startup backed by leading global Investors like Accel, STRIVE and Marquee Angels. 

We are the first open-source test automation platform built out of India and competing with global giants. With product-market fit and a terrific team, we’re poised to capture the global market for AI driven, cloud-based test automation platforms.

The ideal candidate will have strong creative skills and a portfolio of work which demonstrates their passion for illustrative design and typography. This candidate will have experiences in working with numerous different design platforms such as digital and print forms.

Job Description

As a technical writer, you will work on creating clear and concise guides for Testsigma customers, partners, and developers. You will be responsible for communicating complex information in an easily understood manner, without relying on jargon. Your role will involve collaborating with fellow writers and internal business partners (such as product managers, UI designers, and software development engineers) to strategize, participate in content development and quality governance efforts, and develop content for our ecosystem. 

Responsibilities

• Builds high-quality, rich technical content in easy-to-understand plain, clear and simple language.
• Develops a solid understanding of the product to try, code, test out and also simulate user’s behavior for videos.
• Works with design, product, and engineering team to create great documentation for all Testsigma products
• Don’t shy away from setting up the IDEs and debugging a few lines of the code.
• Be comfortable with handling shifting priorities and pivoting when required.
• Review content in terms of logical flow and completeness of document.
• Standardize documentation process across the organization

Requirements

• 1 year of Dev/Testing/Automation experience 
• Have an understanding of computer science or automation testing fundamentals.
• 2-4 years of experience in building technical documentation, API documents, or technical content for SaaS companies.
• Excellent skills in grammar, minimalist documentation design, and effective information architecture.
• Experience writing, editing, researching, and planning software documentation.
• Sound knowledge of version control (Git), software development lifecycle, DevOps(Jenkins), and testing practices.
• Comfortable with IDE’,, APIs, programming languages(any) to understand the concepts and convert to user understandable formats.
• Experience using the Linux shell
• Be a team player - work with our world-class engineers to come up with creative and elegant documentation to help users with complex problems.
  
  Candidates from SAAS, Technology product background prefered.

• Degree in English.
• Portfolio published articles.
• Experience doing research using multiple sources.
• Familarity with web applications.
• Excellent english written and able to communicate and collaborate effectively.
• Knowledge of Digital Marketing Tactics, including SEO, EMAIL MARKETING.
• MS Office suite experience

We are looking for a talented Content marketing manager to take full responsibility for our inbound marketing strategies including social media, blogs, and lead generation.

Our ideal candidate is a creative marketing professional, preferably with a writing background. You should be able to develop engaging content to attract and retain customers. For this position, it’s also essential to be up-to-date with new technologies and marketing trends.

Ultimately, you should be able to expand our company’s digital footprint and brand awareness.

• Design content marketing strategies and set short-term goals
• Undertake content marketing initiatives to achieve business targets
• Collaborate with design and writing teams to produce high-quality content
• Develop editorial calendar, delegate tasks, and ensure deadlines are met
• Deliver engaging content on a regular basis and inspire team members
• Edit, proofread and improve the content
• Optimize content considering SEO and Google Analytics
• Analyze web traffic metrics
• Share content through various channels, ensuring a strong web presence
• Receive customer feedback and generate ideas to increase customer engagement

About:

Pangolin is a brand consultancy and creative agency. We help companies create positive change in the world by raising awareness through branding and inspiring through storytelling. We’re growing our team of creatives and strategists. Join us if you’re craving work that makes a real difference in the world, and a work culture that allows you to have a balanced life. 

Role:

Creative Content Writer - B2B/B2C

Description:

Our clients have stories that need telling, we’re looking for storytellers who weave the right narrative for them. Are you comfortable telling stories of social impact, societal change, industrial evolution, and technological innovation? Are you well-versed with corporate communication, writing content for B2B marketing and sales, and enterprise content marketing? Have you worked on a large variety of content types - emails, brochures, flyers, social media content, website copy, sales presentations, webinar decks, articles, and whitepapers? Then you might be a good fit for this job.

Competencies:

• Ability to work on multiple projects simultaneously, effectively juggle diverse writing demands, and deliver on-time
• High retention capacity and the ability to understand client briefs to create effective content strategies.
• An unerring eye for detail and a knack for creativity. 

Skills:

• Ability to interpret data to make recommendations for optimizing online content marketing.
• Unique, engaging, and varied writing styles with good proofreading and research skills.
• Knowledge of keywords, meta tags, SEO, and basic writing terminologies.

Experience:

• Understands marketing KPIs and ROI generated from content marketing programs, including an understanding of how content sources influence audience acquisition pipelines.
• Experienced in writing blogs, product portfolios, reports, web content, brochures, and other marketing collateral for B2B/B2C clients.
• Has a solid foundation in SEO, content strategy, analytics, copywriting, and copy editing.

Location and Type: 

Remote, Full-time

Evaluation:

Portfolios will be checked for expertise in both B2B and B2C domains. Please share only samples of work done by yourself for actual clients. Share only creative work done for an actual company, strictly no SEO blogs or personal blogs. . Shortlisting will be followed by a video interview.