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We are looking for an experienced Media and PR Specialist who can help us elevate our brand presence and manage our media relations. The ideal candidate should have a proven track record in the B2B events industry and possess a deep understanding of media strategy and public relations.
Responsibilities & Scope of Work:
1. Media Strategy: Develop and execute a comprehensive media strategy to enhance our brand visibility and reputation within the industry.
2. Press Releases: Draft compelling press releases and news articles to announce company milestones, event launches, and other newsworthy developments.
3. Media Relations: Build and maintain strong relationships with key media outlets, journalists, and industry influencers.
4. Content Creation: Create engaging and informative content for various media channels, including social media, newsletters, and the company blog.
5. Event Promotion: Collaborate with the marketing team to promote our events through media channels, securing coverage and partnerships.
6. Analytics: Monitor and report on media coverage and PR efforts, providing insights and recommendations for continuous improvement.
Requirements and Qualifications
- Bachelor's degree in Communications, Public Relations, or a related field.
- 2+ years of experience in media relations and PR, preferably in the B2B events industry.
- Proven success in securing media coverage and building media relationships.
- Exceptional written and verbal communication skills.
- Strong organizational and project management abilities.
- Proficiency in PR software and analytics tools.
- Creative thinking and the ability to generate innovative PR ideas.
Job Type:
1. Full time & On-site
2. 5 day work week
Location: Bangalore/Mangalore
We are looking for a talented Social media manager to administer our social media accounts. You will be responsible for creating original text and video content, managing posts and responding to followers. You will manage our company image in a cohesive way to achieve our marketing goals.
As a Social media manager, we expect you to be up-to-date with the latest digital technologies and social media trends. You should have excellent communication skills and be able to express our company’s views creatively.
Ultimately, you should be able to handle our social media presence ensuring high levels of web traffic and customer engagement.
Social Media Manager responsibilities:
- Perform research on current benchmark trends and audience preferences
- Design and implement social media strategy to align with business goals
- Set specific objectives and report on ROI
- Generate, edit, publish and share engaging content daily (e.g. original text, photos, videos and news)
- Monitor SEO and web traffic metrics
- Collaborate with other teams, like marketing, sales and customer service to ensure brand consistency
- Communicate with followers, respond to queries in a timely manner and monitor customer reviews
- Oversee social media accounts’ design (e.g. Facebook timeline cover, profile pictures and blog layout)
- Suggest and implement new features to develop brand awareness, like promotions and competitions
- Stay up-to-date with current technologies and trends in social media, design tools and applications
Requirements
Good to have Social Media Manager skills:
- Proven work experience as a Social media manager
- Hands on experience in content management
- Excellent copywriting skills
- Ability to deliver creative content (text, image and video)
- Solid knowledge of SEO, keyword research and Google Analytics
- Knowledge of online marketing channels
- Familiarity with web design
- Excellent communication skills
- Analytical and multitasking skills
- BSc degree in Marketing or relevant field