Manager - Programmatic at World's Largest Media Investment Company · Mumbai, Pune, Chennai · 4 - 8 years · ₹9L - ₹10.5L / yr · Posted 14 Mar 2024
Role - Manager Programmatic
About our client :
Our Client is a digital- first global performance marketing agency& world's largest media investment company which is a part of WPP. They a global digital transformation agency with 1200 employees across 21 nations. Our team of experts support clients in programmatic, social, paid search, analytics, technology, organic search, affiliate marketing, e-commerce and across traditional channels.
Locations - Mumbai, Pune & Chennai
What your day job looks like :
- Manage a team of programmatic professionals with expertise in programmatic media
- Maintain positive client relationships, expectations, and communications
- Identify and solve client risks before they escalate to issues
- Oversee the cross-functional campaign development with internal SEO/Search/Content/Social teams as well as sister media agencies
- Build on existing level of programmatic expertise and develop a reputation for innovation and efficiency internally
- Ensure the integration of programmatic into the overall communications strategy
- Support and lead the strategic development and execution of programmatic campaigns
- Foster teamwork and create a constructive work environment
- Maintain a high level of employee commitment
- Provide team leadership that rewards creativity
- Demonstrate thought leadership for clients and the industry
- Educate clients on the importance of programmatic in the overall marketing mix
- Understand clients' business and generate new ideas to enhance client performance
- Provide effective analysis to support marketing recommendations.
What you'll bring:
- 4+ years of aligned industry experience, preferably within an agency
- Experience executing on Programmatic platforms (DV360, The Trade Desk, App Nexus (Xandr Invest), Amazon, etc.)
- Experience with analytical tools is an asset (Google Analytics, PMP Partners, Ad Servers, DMPs, etc.)
- Demonstrated strong client relationship responsibility
- Proven account management experience, including analytical and creative problem-solving skills
- Ability to interact in a professional manner and communicate with clients over calls
- Proven ability to lead successful campaigns
- Superior verbal and written skills with outstanding presentation ability
- High level of attention to detail and the ability to handle and prioritize multiple accounts
- High level of technical proficiency in Microsoft Office, specifically Excel and PowerPoint
- Come with experience of handling 6-7 direct reporters

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