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We are looking for an experienced Social Media Executive to assist in the planning, execution and optimization of our online marketing efforts for our d2c women fashion brand. Individual should be experienced preferably from fashion industry.

Immediate joining preferred.

Job Location: Kandivali West, Mumbai (western line candidate)

Job Type: Work From Office, Full-Time

Exp: 2-3 years

Responsibilities of Social Media Executive:

• Identify target audiences, objectives and desired outcomes of marketing campaign
• Assisting in photoshoots, product styling, mood boards, product naming and descriptions and creatives for social media
• Research and develop marketing strategy, and evaluate success strategy
• Develop content of marketing campaigns
• Manage the brand’s website and e-commerce destination, as well as spearhead monthly email newsletters
• Identify and develop relationships with key digital influencers
• Work with social media team and align strategy across relevant platforms including Facebook, Instagram, Twitter and Pinterest; identify and prioritize new and relevant channels
• Day-to-day content planning with colleagues, creation, posting and management across the channels

Qualifications:

• Degree in marketing or related field
• Experience in social media marketing, influencer marketing, content writing.
• Strong analytical, communication, time-management and creativity skills
• Good English communication and writing skills required; the ability to understand, help define, and articulate the fashion brand is essential
• Immediate joining preferred