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SEO Team Lead Job Description

• Perform keyword research
• Develop keyword plans through conducting keyword research on a regular basis to generate content ideas and optimise existing content
• Plan and oversee the entire website architecture, restructuring page hierarchy where necessary
• Optimise web pages such as the homepage, landing pages, blog posts, product pages (on-page SEO) in terms of improving content quality, keyword optimization, and user experience to boost organic search rankings
• Conduct regular technical SEO audits and work with the web development team to fix technical website issues (e.g. slow page load speeds, page crawl errors, and duplicate content) that may negatively impact organic search rankings
• Conduct full-scale SEO audit (technical, on-page, and off-page) on both mobile and desktop website versions to provide recommendations for improvement in key areas such as keyword optimization on meta tags and images, content quality, and link building
• Implement local and international SEO techniques across local (Google My Business listings) and international websites
• Measure key SEO metrics such as organic traffic, ranking positions, domain authority and provide recommendations for improvement
• Perform competitive analysis to benchmark current SEO performance against competitors and devise strategies to surpass competitors
• Keep up to date with the latest SEO trends, search algorithm updates, and new SEO tools and best practices
• At least 1 years of experience as SEO team lead or similar role
• Digital Marketing Agencies experience would be preferred 

Why should you join us:

• · Fixed working timings- 5 days working
• · Attractive Incentives
• · Young & Vibrant work culture

• Job Location: Block A-128, Sector-63, Noida
• Salary Package: Depends on skills
• Working Days: Monday to Friday

Batik, a product by Tartan, provides a fintech-based platform (startbatik.com) that has been built from the ground up to natively support a wide range of organizations and employers. Through Batik, employees are empowered to use customizable and flexible benefits with easy access to a marketplace that has multiple products like quick loans, credit cards, insurances, gadgets, Coupons, Gym memberships etc.

Starting as a feature of one of our products at Tartan, Batik has helped the most innovative companies and HR leaders transform the employee experience to attract and retain top talent through employee benefits, strategic rewards, recognition, and much more.

What will you do?

• Manage and oversee the work of the inside sales representatives team
• Set and track sales targets and KPIs
• Coach, train, evaluate and monitor sales representatives' performance
• Coordinate and ensure implementation of sales projects.
• Execute sales analysis, prepare sales reports and suggest improvements
• Prepare monthly, quarterly, and annual sales forecasts
• Ensure sales, finance, and legal policies and procedures are met
• Use customer feedback to generate ideas about new features or products
• Research and discover methods to increase customer engagement

You will be a good fit if you have the below:

• 4-6 years of previous working experience as an Inside Sales Manager
• Hands-on experience with CRM software and MS Excel
• In-depth understanding of the sales process
• Strong analytical and organizational skills
• Driven and ambitious individual with a strong desire to succeed
• Excellent communication, interpersonal, and team management skills
• Strong leadership skills with the ability to coach and motivate a team

Why Tartan?

• Brand new MacBook
• Stock Options
• Health Insurance
• Unlimited Sick Leaves
• Passion Fund (Invest in yourself or your passion project)
• Wind Down

We are looking for a Laravel Developer for building high-performing, scalable, enterprise-grade applications. You will be responsible for web application development while providing expertise in the full software development lifecycle, from concept to design to testing. A commitment to collaborative problem solving, sophisticated design and product quality are essential.

Responsibilities:

• Build a high-quality web application from scratch.
• Responsive and adaptive web page implementation.
• Identify and communicate best practices for front-end engineering.
• Design, build and maintain efficient, reusable, and reliable code to ensure the best possible performance, quality, and responsiveness of the applications.
• Implement automated testing platforms and unit tests.
• Prepare and maintain all applications utilizing standard development tools
• Keep abreast of new trends and best practices in web development.
• Must possess excellent attention to detail and be able to familiarize and quickly learn new Software/ framework/ languages/ technology with ease.
• Must be able to apply innovative thinking at work.

Desired Skills:

• Good working knowledge of PHP-based MVC framework Laravel.
• Good understanding of Database concepts and working knowledge of MySQL.
• Good knowledge of PHP, HTML, CSS & Javascript.
• A clear understanding of RESTful API development standards.
• Excellent problem-solving skills.
• Knowledge of AngularJS is an added advantage.
• Understanding managing Linux servers & AWS/GCP

· Minimum 3-5 years of Experiences working in Agile team with Strong knowledge of Software Testing Lifecycle (STLC) and Testing Fundamentals.

·Reviews design specifications to understand the scope, requirements, and function of the software product.

·Experience working with Project Management tools (Jira, Atlassian)

· Conducts testing to ensure products perform according to user requirements and within established guidelines.

· Identify, log , and recreate error and defects in Jira.

· Experience in test planning and estimations.

· Minimum 3+ years of Hands on Experience in Automation Testing with Core Java/Selenium or JavaScript/ WebDriverIO

· Experience in API Testing - Understanding of client-server architecture

· Experience on executing test cases on cross browsers on cloud platform browser stack.

· Exposure to AWS cloud platform ie Code Pipelines, Code Build etc for Automation testing

· Excellent verbal and written communications; ability to understand and explain issues clearly and concisely and establish effective working relationships.

· Strong problem solving and analytical skills; ability to analyze complex technical problems.

JOB SYNOPSIS

We are looking for an SEO - Executive / Sr. Executive to manage all search engine optimization and marketing activities.

You will be responsible for managing all SEO activities such as content strategy, link building and keyword strategy to increase leads, traffic & rankings.

JOB RESPONSIBILITIES

• Performing ongoing keyword research including discovery and expansion of keyword opportunities
• Researching and implementing content recommendations for organic SEO success
• Track, report and analyze website analytics 
• Perform ongoing keyword discovery, expansion, and optimization
• Research and implement the latest search engine optimization recommendations and best practices
• Develop and implement link building strategy
• Work with the development team to ensure SEO best practices are properly implemented on newly developed code
• Work with editorial and marketing teams to drive SEO in content creation and content programming
• Recommend changes to website architecture, content, linking, and other factors to improve SEO positions for target keywords.
• Identify and fix technical SEO issues rapidly, including architecture, crawlability and indexability, broken links, etc.
• Will be responsible for achieving targets in terms of leads, ranking, and traffic on-page and off-page activities.

JOB REQUIREMENTS

• 2-5 years of experience as an SEO Strategist or similar role
• Proven SEO experience
• In-depth experience with website analytics tools (e.g, Google Analytics, Google Webmaster, Ahref, SE Ranking, etc)
• Knowledge of ranking factors and search engine algorithms
• Up-to-date with the latest trends and best practices in SEO 
• Develop and implement an SEO strategy that reflects the business needs and drives strong traffic increase
• Ability to analyze and show the competitive keyword ranking on major search engines like Google, Yahoo, and Bing.
• Strong organizational, time management, and analytical skills
• Team player
• Experience with Social media is a plus
• Excellent Written Skills

Requirements:

• Required experience of 3 to 8 years

• Required Skill Set: Core Java, Java 8, Spring, Spring Boot, Database, Unit Testing & Rest API.

• Good to have Microservices

• Familiarity with concepts of MVC, JDBC, and RESTful

• You will be responsible to perform- requirement analysis, high-level design, coding, unit testing, and general quality assurance of the web applications

• Knack for writing clean, readable Java code

• Understanding fundamental design principles behind a scalable application

• Good to have knowledge of Spring Security, and JPA

Responsibilities:

• Designing and implementing Java-based applications.

• Analyzing user requirements to inform application design.

• Defining application objectives and functionality.

• Aligning application design with business goals.

• Developing and testing software.

• Debugging and resolving technical problems that arise.

• Producing detailed design documentation.

• Recommending changes to existing Java infrastructure.

• Developing multimedia applications.

Strong proficiency with one of the Vue.js, Angular JS, React JS JavaScript Techologies
2. Knowledge of Node.js and frameworks available for it , such as Express JS, Strong Loop, etc
3. Understanding the nature of asynchronous programming and Promises and its quirks and workarounds
4. Good understanding of server-side templating languages (such as Jade, EJS, etc depending on your technology stack)
5. Good understanding of server-side CSS pre-processors such as Styles, Less
6. Basic understanding of front-end technologies, such as HTML5, CSS3, and Bootstrap
7. Understanding accessibility and security compliance
8. User authentication and authorization between multiple systems(Internal or Third party), servers, and environments
9. Integration of multiple data sources and databases into one system
10. Understanding fundamental design principles behind a scalable application
11. Understanding differences between multiple delivery platforms, such as mobile vs. desktop, and optimizing output to match the specific platform
12. Implementing automated testing platforms and unit tests
13. Proficient in code versioning tools, such as Git or TFS

Responsible for planning, implementing and directing the sales activities of the company in a designated area to achieve sales objectives.

Duties and Responsibilities

• develop a sales strategy to achieve organizational sales goals and revenues
• set individual sales targets with the sales team
• delegate responsibility for customer accounts to sales personnel
• co-ordinate sales action plans for individual salespeople
• oversee the activities and performance of the sales team
• ensure sales team have the necessary resources to perform properly
• monitor the achievement of sales objectives by the sales team
• liaise with other company functions to ensure achievement of sales objectives
• evaluate the performance of sales staff
• provide feedback, support, and coaching to the sales team
• plan and direct sales team training
• assist with the development of sales presentations and proposals
• develop online sales platforms
• co-ordinate and monitor online sales activity
• investigate lost sales and customer accounts
• track, collate and interpret sales figures
• forecast annual, quarterly and monthly sales revenue
• generate timely sales reports
• develop pricing schedules and rates
• formulate sales policies and procedures
• help prepare budgets
• control expenses and monitor budgets
• maintain inventory control
• conduct market research and competitor and customer analysis
• analyze data to identify sales opportunities
• develop promotional ideas and material
• attend trade meetings and industry conventions
• cultivate effective business relationships with executive decision-makers in key accounts

Education and Experience

• business degree or related professional qualification
• experience in all aspects of planning and implementing sales strategy
• technical sales skills
• proven experience in customer relationship management
• knowledge of market research
• experience in managing and directing a sales team
• relevant product and industry knowledge

• solid understanding of digital sales platforms
• experience with relevant software applications

Key Competencies and Skills

• excellent written and verbal communication skills
• organization and planning
• problem analysis and problem-solving
• information management
• team-leadership
• formal presentation skills
• persuasiveness
• adaptability
• innovation
• judgment
• decision-making
• stress tolerance

Job Type: Full-time