Experience: 2+ years Must-Have: Candidate must have prior experience in a product-based company
Role Summary: We are looking for a passionate Product Manager / APM to own and enhance the end-to-end product experience for both FOY Store (India & Global) and Personalise Me (Skin AI & Makeup Try-On). You will drive conversion, revenue, personalization, customer experience, and operational efficiency while collaborating closely with cross-functional teams including engineering, marketing, cataloge, operations, and data/ML teams.
Key Responsibilities: FOY Store:
Own the full customer journey: CTR → ATC → Checkout → Purchase → Repeat Define assortment strategy, navigation, product discovery, search, filters, PLPs, PDPs Collaborate with brand, cataloge, marketing, and operations for pricing, availability, and content accuracy Run rapid A/B experiments to optimize funnel and conversion Build scalable product integrations with payments, logistics, loyalty, and subscriptions Define product roadmap and write PRDs / user stories for engineering Track and improve store GMV, margins, retention, cancellations, COD risk Personalise Me (Skin AI + Makeup Try-On):
Own the hyper-personalized beauty experience: Skin AI test, Virtual Try-On, BeautyGPT Collaborate with data/ML teams to improve recommendation accuracy Understand beauty user profiles, concerns, and preferences deeply Integrate personalized recommendations into the shopping journey to boost conversion Drive metrics: activation → profile completion → recommendation clicks → purchase Work with brand and catalog teams to tag inventory for personalization
Must-Have Skills:
Strong analytical mindset + customer psychology understanding UI/UX intuition for ecommerce and personalization best practices Strong Google Sheets & Excel skills SQL proficiency Experience with funnels, Clevertap/GA, AB testing tools Customer empathy, problem-solving, and curiosity for beauty tech and AI
Bonus Skills:
Experience with ecommerce marketplaces, D2C, or AI-driven recommendation systems Experience with personalization, gamification, or form-based flows Knowledge of AI tools and product integrations
Why Join Us: Be part of a dynamic team shaping the future of beauty commerce, blending cutting-edge AI with customer-first product experiences.
Shubham Vishwakarma
Full Stack Developer - Averlon
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Full Stack Developer - Averlon