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Foyforyou
Foyforyou cover picture
Founded :
2022
Type :
Products & Services
Size :
0-20
Stage :
Bootstrapped

About

Get personalized skin, hair, and beauty solutions with FOY's AI Skin Test. Tailored recommendations for your unique needs ensure optimal care and results.
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Company social profiles

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Jobs at Foyforyou

Foyforyou
at Foyforyou
Hardika Bhansali
Posted by Hardika Bhansali
Mumbai
1 - 3 yrs
₹2L - ₹15L / yr
SQL
MS-Excel
Microsoft Excel
Operations management
skill iconData Analytics

Product Manager (Data & Operations)

Experience: 2+ years

Must-Have: Candidate must have prior experience in a product-based company

Role Summary

We are looking for a highly analytical Product Manager to drive business growth through data analysis, operational efficiency, and structured experimentation.

This role will focus on identifying growth opportunities, reducing operational inefficiencies, improving unit economics, and building strong reporting systems across the ecommerce and AI-led product ecosystem.

You will work closely with Engineering, Marketing, Catalog, Operations, Finance, and Data teams to ensure decisions are backed by data and execution is operationally strong.

Key ResponsibilitiesData Analysis & Business Insights

  • Own end-to-end funnel analysis (Impressions → CTR → ATC → Checkout → Purchase → Repeat)
  • Identify drop-offs, leakages, and revenue gaps using SQL, GA, Clevertap
  • Perform cohort analysis (new vs repeat, prepaid vs COD, personalized vs non-personalized users)
  • Track and improve core metrics:
  • Conversion Rate
  • GMV & Revenue
  • AOV
  • Repeat Rate
  • Cancellation & RTO %
  • Margin contribution
  • Build and maintain weekly/monthly dashboards for leadership visibility
  • Translate raw data into clear, actionable insights

Operational Excellence

  • Identify operational bottlenecks impacting conversion and fulfillment
  • Analyze cancellation drivers & reduce COD RTO risk
  • Improve payment success rates and checkout efficiency
  • Work with logistics teams to optimize delivery timelines
  • Collaborate with catalog & brand teams to improve SKU performance
  • Monitor inventory health, sell-through rate, and stock rotation
  • Drive pricing and margin optimization initiatives

Experimentation & Performance Improvement

  • Run structured A/B tests to improve funnel performance
  • Define clear hypotheses, success metrics, and impact measurement
  • Analyze experiment results and recommend rollouts
  • Build scalable processes for experimentation cadence

Cross-Functional Execution

  • Convert insights into PRDs and operational roadmaps
  • Partner with engineering for sprint-based delivery
  • Align marketing, catalog, and operations on metric ownership
  • Ensure every feature launch has measurable business KPIs

Must-Have Skills

  • Strong analytical mindset and comfort with large datasets
  • Advanced Excel / Google Sheets
  • Strong SQL proficiency (mandatory)
  • Experience with GA, Clevertap, Mixpanel or similar tools
  • Experience working on ecommerce funnels
  • Understanding of unit economics (GMV, margins, CAC, LTV)
  • Strong problem-solving and structured thinking

Bonus Skills

  • Experience in ecommerce marketplace or D2C
  • Experience working with logistics, payments, or inventory systems
  • Exposure to AI-led recommendation systems
  • Experience building business dashboards

What Success Looks Like (First 6 Months)

  • Clear dashboard visibility across all core business metrics
  • 10–15% improvement in funnel conversion
  • Reduction in cancellation & RTO rates
  • Improved operational turnaround time
  • Data-backed roadmap prioritization


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Foyforyou
at Foyforyou
Hardika Bhansali
Posted by Hardika Bhansali
Mumbai
6 - 12 yrs
₹15L - ₹35L / yr
DevOps

Engineering Manager – FOY (FoyForYou.com)

Function: Software Engineering → Leadership, Product Engineering, Architecture

Skills: Team Leadership, System Design, Mobile + Web Architecture, DevOps, CI/CD, Backend (Node JS), Cloud (AWS/GCP), Data-driven Decision Making

About FOY

FOY (FoyForYou.com) is one of India’s fastest-growing beauty & wellness destinations. We offer customers a curated selection of 100% authentic products, trusted brands, and a seamless shopping experience. Our mission is to make beauty effortless, personal, and accessible for every Indian.

As we scale aggressively across mobile, web, logistics, personalization, and omnichannel commerce—our engineering team is the core engine behind FOY’s growth. We’re looking for a technical leader who is excited to build the future of beauty commerce.

Job Description

We’re hiring an Engineering Manager (7–12 years) who can lead a high-performing engineering team, drive product delivery, architect scalable systems, and cultivate a culture of excellence.

This role is ideal for someone who has been a strong individual contributor and is now passionate about leading people, driving execution, and shaping FOY’s technology roadmap.

Responsibilities

1. People & Team Leadership

  • Lead, mentor, and grow a team of backend, frontend, mobile, and DevOps engineers.
  • Drive high performance through code quality, engineering discipline, and structured reviews.
  • Build a culture of ownership, speed, and continuous improvement.
  • Hire top talent and help scale the engineering org.

2. Technical Leadership & Architecture

  • Work with product, design, data, and business to define the technical direction for FOY.
  • Architect robust and scalable systems for:
  • Mobile commerce
  • High-scale APIs
  • Personalization & recommendations
  • Product/catalog systems
  • Payments, checkout, and logistics
  • Ensure security, reliability, and high availability across all systems.

3. Execution & Delivery

  • Own end-to-end delivery of key product features and platform capabilities.
  • Drive sprint planning, execution, tracking, and timely delivery.
  • Build and improve engineering processes—CI/CD pipelines, testing automation, release cycles.
  • Reduce tech debt and ensure long-term maintainability.

4. Quality, Performance & Observability

  • Drive standards across:
  • Code quality
  • System performance
  • Monitoring & alerting
  • Incident management
  • Work closely with QA, mobile, backend, and data teams to ensure smooth releases.

5. Cross-Functional Collaboration

  • Partner with product managers to translate business goals into technical outcomes.
  • Work with designers, marketing, operations, and supply chain to deliver user-centric solutions.
  • Balance trade-offs between speed and engineering excellence.

Requirements

  • 7–12 years of hands-on engineering experience with at least 2–4 years in a leadership or tech lead role.
  • Strong experience in backend development (Node/Python preferred).
  • Good exposure to mobile or web engineering (Native Android/iOS).
  • Strong understanding of system design, APIs, microservices, caching, databases, and cloud infrastructure (AWS/GCP).
  • Experience running Agile/Scrum teams with measurable delivery outputs.
  • Ability to dive deep into code when required while enabling the team to succeed independently.
  • Strong communication and stakeholder management skills.
  • Passion for building user-focused products and solving meaningful problems.

Bonus Points

  • Experience in e-commercehigh-scale consumer apps, or marketplaces.
  • Prior experience in a fast-growing startup environment.
  • Strong DevOps/Cloud knowledge (CI/CD, Kubernetes, SRE principles).
  • Data-driven approach to engineering decisions.
  • A GitHub/portfolio showcasing real projects or open-source contributions.

Why Build Your Engineering Career at FOY?

At FOY, engineering drives business. We move fast, build big, and aim high.

We look for:

1. Rockstar Team Players

Your leadership directly impacts product, growth, and customer experience.

2. Owners With Passion

You’ll be trusted with large problem spaces and will operate with autonomy and accountability.

3. Big Dreamers

We’re scaling quickly. If you dream big and thrive in ambitious environments, you’ll feel at home at FOY.

Join Us

If building and scaling world-class engineering teams excites you, we’d love to meet you.

Apply now and help FOY redefine beauty commerce in India.








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Foyforyou
at Foyforyou
Hardika Bhansali
Posted by Hardika Bhansali
Mumbai
2 - 5 yrs
₹2L - ₹6.5L / yr
Manual testing
Test Automation (QA)
Mobile App Testing (QA)
API QA

FOY for you is a hyper-personalised Smart Beauty and Personal Care e-commerce

platform with the vision of revolutionizing the BPC industry with immersive experiences

and innovative solutions. FOY aims to become India’s first customer centric retail

ecommerce platform which helps in making informed and quick purchases. We foster a

collaborative and results-oriented environment where innovation is encouraged and

employees are empowered to make a real impact on the future of beauty and personal

care.

Job Summary:

We are looking for an API Tester with UI Testing experience to join our QA team. If

you’re passionate about ensuring the quality of web and mobile applications, and have

experience testing APIs alongside UI, we want to hear from you!

Roles & Responsibilities:

• Analyze business requirements, PRDs, and functional specifications.

• Design, review, and execute test cases, test scenarios, and test plans.

• Perform functional, regression, smoke, sanity, integration, and UAT testing.

• Conduct end-to-end testing for web and mobile applications (Android & iOS).

• Perform app-based testing, including UI/UX, functionality, compatibility, and device-specific testing.

• Execute cross-browser and cross-device testing.

• Perform API testing using tools like Postman / Swagger.

• Identify, log, track, and verify defects using JIRA / ClickUp / Azure DevOps.

• Validate backend data using basic SQL queries.

• Collaborate with developers, product, and business teams in an Agile/Scrum environment.

• Support automation testing efforts by writing, executing, or maintaining test scripts (if applicable).

• Perform production sanity testing post-release.

• Prepare test execution reports, defect reports, and release sign-offs.

______________

Required Skills & Qualifications

• 3+ years of experience in Software Testing / Quality Assurance.

• Strong knowledge of SDLC & STLC.

• Hands-on experience in manual testing for web and mobile applications.

• Well-experienced in app-based testing (Android & iOS).

• Knowledge of API testing tools like Postman.

• Basic to intermediate exposure to automation testing (Selenium, Cypress, Playwright, etc.).

• Familiarity with test management and defect tracking tools.

• Good understanding of Agile methodologies.

• Strong analytical, debugging, and communication skills.

______________

Good to Have (Preferred Skills)

• Experience in performance testing using JMeter.

• Knowledge of CI/CD pipelines.

• Experience in eCommerce domains.

• Experience in mobile automation testing (Appium).Experience:

● 3+ years of experience in API testing and UI testing, preferably in a fast-paced

environment.

● Hands-on experience with API testing tools (Postman, Rest Assured, etc.) and UI

testing tools (Selenium, Appium, etc.).

● Familiarity with both manual and automated testing techniques for APIs and UI.

Technical Skills:

● Experience in scripting languages like Python for automation.

● Should have knowledge of databases, SQL and its query methods like SELECT,

INSERT, UPDATE, JOINs, DELETE.

● Strong understanding of RESTful APIs, JSON, XML, and web services.

● Experience with CI/CD pipelines and integrating tests into automation workflows.

● Should have working experience on Agile (Scrum or Kanban) methodologies and

test management tools (JIRA, etc.).

Nice to Have:

● Familiarity with cloud-based testing environments and tools like AWS Device

Farm or BrowserStack or LambdaTest.

● Knowledge of performance testing tools for APIs (JMeter, LoadRunner)


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Foyforyou
at Foyforyou
Hardika Bhansali
Posted by Hardika Bhansali
Mumbai
2 - 6 yrs
₹2L - ₹15L / yr
SQL
MS-Excel
Business-to-consumer marketing
Electronic commerce

Experience: 2+ years Must-Have: Candidate must have prior experience in a product-based company

Role Summary: We are looking for a passionate Product Manager / APM to own and enhance the end-to-end product experience for both FOY Store (India & Global) and Personalise Me (Skin AI & Makeup Try-On). You will drive conversion, revenue, personalization, customer experience, and operational efficiency while collaborating closely with cross-functional teams including engineering, marketing, cataloge, operations, and data/ML teams.

Key Responsibilities: FOY Store:

Own the full customer journey: CTR → ATC → Checkout → Purchase → Repeat Define assortment strategy, navigation, product discovery, search, filters, PLPs, PDPs Collaborate with brand, cataloge, marketing, and operations for pricing, availability, and content accuracy Run rapid A/B experiments to optimize funnel and conversion Build scalable product integrations with payments, logistics, loyalty, and subscriptions Define product roadmap and write PRDs / user stories for engineering Track and improve store GMV, margins, retention, cancellations, COD risk Personalise Me (Skin AI + Makeup Try-On):

Own the hyper-personalized beauty experience: Skin AI test, Virtual Try-On, BeautyGPT Collaborate with data/ML teams to improve recommendation accuracy Understand beauty user profiles, concerns, and preferences deeply Integrate personalized recommendations into the shopping journey to boost conversion Drive metrics: activation → profile completion → recommendation clicks → purchase Work with brand and catalog teams to tag inventory for personalization

Must-Have Skills:

Strong analytical mindset + customer psychology understanding UI/UX intuition for ecommerce and personalization best practices Strong Google Sheets & Excel skills SQL proficiency Experience with funnels, Clevertap/GA, AB testing tools Customer empathy, problem-solving, and curiosity for beauty tech and AI

Bonus Skills:

Experience with ecommerce marketplaces, D2C, or AI-driven recommendation systems Experience with personalization, gamification, or form-based flows Knowledge of AI tools and product integrations

Why Join Us: Be part of a dynamic team shaping the future of beauty commerce, blending cutting-edge AI with customer-first product experiences.

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