Robotics Engineer

Job Title: Google & Meta Ads Specialist

Location: Delhi (On-site)

Company: Aertrip

Industry: Travel & Tourism

Experience Required: 2–4 years (Travel Industry Preferred)

Job Overview:

We are seeking a Performance Marketing Specialist experienced in Google Ads and Meta Ads to manage and optimize paid campaigns for our travel products and services. The ideal candidate will have prior experience in the travel industry, driving bookings, leads, and revenue through high-performing digital campaigns.

Key Responsibilities:

• Plan, create, and manage Google Ads (Search, Display, YouTube) and Meta Ads (Facebook & Instagram) campaigns.
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• Optimize campaigns to maximize ROI, CTR, and conversions while reducing cost per acquisition (CPA).
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• Conduct keyword research, audience targeting, and competitor analysis to improve ad performance.
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• Create remarketing & retargeting strategies to boost travel bookings and inquiries.
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• Monitor daily campaign performance and prepare detailed performance reports.
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• Collaborate with the content and design team to create high-performing ad creatives.
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• Stay updated on Google & Meta advertising policies and industry best practices.
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• Implement A/B testing to improve ad creatives and landing page performance.
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• Track travel market trends and leverage them for seasonal and promotional campaigns.
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Requirements:

• Bachelor’s degree in Marketing, Business, or related field.
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• 2–4 years of experience in managing Google & Meta Ads campaigns.
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• Mandatory experience in the Travel & Tourism industry (Flights, Holidays, Hotels, or OTAs).
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• Strong knowledge of PPC, audience targeting, and performance optimization.
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• Hands-on experience with Google Analytics, Tag Manager, and Search Console.
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• Ability to analyze data and provide strategic insights for campaign improvement.
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• Excellent communication and project management skills.
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Preferred Skills:

• Experience in retargeting campaigns for travel packages or flight bookings.
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• Familiarity with GDS / OTA marketing strategies.
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• Understanding of conversion tracking & pixel setup.
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• Knowledge of landing page optimization to increase lead conversion.
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Role – Full Stack Developer

Job description

About NuVeda:

NuVeda is the strategic growth partner for any organizations providing Learning & Development Solutions. We help our Customers Design, Deliver & Manage all their learning interventions at scale, Measure the business impact and Monetize the learning assets.

With a vision to build the "Google of Learning", we thrive in an open and honest organization culture where Autonomy, Alignment to Purpose, Integrity, Continuous Learning and Development are fostered to be future ready.

We promise an ambitious career path, compensation & benefits as per the industry standards and a team of high pots who pushes you to your limitless potential.

Responsibilities

·      Full Stack Development.

·      Design, Develop and Deliver complete software systems end-to-end.

·      Collaborate with engineers, PMs and designers, to quickly ship new front-end experiments.

·      Take on tough design and product problems while working cross-functionally across design and engineering to polish the product experience.

·      Solve complex performance problems and architectural challenges.

·      Thrive in a culture of continuous improvement by optimizing web products and related components to achieve and maintain high performance of business applications.

Requirements

·      2 - 3 years of working experience in professional Web Development.

·      1 -2 yrs experience in VueJs preferred.

·      Excellent working knowledge of php and codeigniter.

·      Excellent Software Design and Architecting capabilities.

·      Complete familiarity with client-side scripting and JavaScript frameworks, including jQuery.

·      Complete familiarity and expertise in web markup, including HTML5, CSS3.

·      Expertise in third party API integration - payment gateways, Storage, Streaming services, etc.

·      Complete familiarity and experience working with JSON / XML and REST API structure.

·      Familiar with Continuous Integration/Continuous Deployment technologies such as Bitbucket, Jenkins and Git.

·      AWS/Google Cloud Deployment is a must; Devops capability is a plus.

·      Excellent knowledge of relational databases, version control tools and of developing web services.

·      Sound Database experience with MySQL and PostgreSQL experience.

·      A sound knowledge of Object-Oriented (OOPS) Programming & Design Pattern.

·      Agile and Iterative (TDD) development expertise.

·      Good Communication Skills.

Our client is a leading nature-based personal care products company backed by a Private Equity firm. It manufactures and markets Ayurveda/nature-based hair and skincare products under a well-known brand known for its commitment to marry the principles of Ayurveda with the best of natural ingredients to deliver outstanding products to customers across the globe.

RESPONSIBILITIES:

• Design, build, execute financial, strategic, and operational analysis across the company and products
• Visa arrangement
• Assist in quarterly and annual budgeting, planning, and forecasting process 
• Assist in month-end finance process including closing books, audit, Invoicing, A/R report, etc
• Assist in managing the HRIS system including data updates of all employee information changes and additions; ensure integrity and accuracy of People data 
• Monitor and report on all key HR metrics; manage the design, implementation and tracking of all People team KPIs 
• Provide useful data to help guide decision-making, and allow the company to scale effectively and efficiently
• Identify and recommend methods to automate, simplify, and enhance processes, procedures, and technology to support the finance and operations team

REQUIREMENTS:

• Must have completed Chartered Accountancy (CA) course
• 1-3 years of experience in finance and operations, preferably in a high-growth tech environment 
• Must show documented proficiency in project management - from project design to evaluation 
• Attention to detail; experience with analytics, metrics and business consulting skills preferred
• Candidate must be able to effectively synthesize disparate quantitative and qualitative data sets to make data-driven decisions quickly for the organization
• Ability to diagnose problems with strategic thinking skills, as well as drive appropriate solutions with self-initiative preferred
• Strong communication and collaborative skills to effectively support and connect with a diverse team
• Obsessive around moving critical business metrics and products

Job Description

Delivery Manager -

• Manage a delivery team to ensure timely and accurate customer deliveries.

• Oversee daily activities of the delivery team and provide direction and guidance as needed.

• Perform resource allocations and workload assignments according to delivery requirements.

• Ensure that team maintains a high level of competence and operational excellence.

• Evaluate the performance of team members and determine training needs.

Roles & Responsibilities

Delivery Management and Escalations

• Owns the end to end delivery of the Projects, focusing on regular and timely delivery of value

• Define project scope and schedule, define and track the Release/Project plan, milestones as per SOW/Release Plan and work closely with PO/SM for the same

• Manage risks and issues, Understand and flag risks/mitigations and dependencies along with SMs/POs appropriately and timely manner

• Prepare and provide progress reports and updates

• Manage deviations from plans and work closely with SM/PO in apprising client in case of any scope/plan changes and work towards negotiation/SOW edits/approvals or take corrective measures

• Be an escalation point for every SM and PO and Client on project-related issues and provide resolution or resolve the same in a timely manner

• Manage engagement/relationship with the client and work towards the inputs/feedback from the CSAT review

People and Team Management

• Work closely with SM in removing roadblocks to their work

• Understand and solves learning, development, and training needs of Projects and team members

• Set-up goals/Roles & Responsibilities for the group/team members

• Work closely with SM for defining the career path, performance improvement plan(PIP) for group/team-members

• Takes all Hiring decisions

• Do resource Management- allocation, projections and take all Staffing decisions in consultation with PO and SM

• Work with Agile Coach to find and execute training needs and places for improvement

• Skip-level meetings with people to see their motivation, any personal issues, inter-team conflict, etc.

• Evaluate the engagement level of the group/team members and take respective actions

• Experimenting with innovation projects, pet projects, product ideas

• Drives cultural change working along with Agile Coach

Process

• Works closely with Delivery Directors to discover challenges and access programs. Ensure review and retrospective recommendations are getting implemented in the projects and work closely with Agile Coach to address the challenges with proposed recommendations.

• Improving hiring and staffing process, future planning for the group growth

• Work with the Architects/Chief Architect in supporting him to adopt the recommended engineering practices

• Get Project/Delivery Audits done for Projects at regular intervals and take respective actions

360 Degree review

• Create a 360 view of project health metrics as per Srijan standards

• Represent 360 reviews for Project at a regular cadence and provide project updates in PM forums

• Get involved in team 360 review(quarterly/project end) and work towards the feedback of team members and facilitate appraisal decisions for group/team-members

Organizational contributions

• Participate and represent group in Strategy meet with required details

• Encourage team-members/group to participate in Organisation contributions/forums

• Be a channel for Srijan to showcase by attending, delivering, networking at meetups, presentations, sessions, workshops etc.

• Be an evangelist and help HR in hiring/onboarding

Required Skills/Experience

• Overall Experience of 10+ years in the Industry

• Good experience in Agile methodology

• Analytical skills

• Well-developed interpersonal skills

• Commercial awareness

• Effective Communication

• Team working skills

• Ability to motivate people

• Management and leadership skills

Primary Job Description 

1. a) Visual Design Strategy

• Work with the marketing and product team to identify visual design themes for cohesion with overall Freeup brand identity and areas for brand differentiation in the context of social commerce space.
• Work with marketing leadership to identify disruptive design strategies to enhance brand differentiation and positioning across FreeUp products and experiences

1. b) Visual Design Operations

• Provide visual design inputs for the brand calendar across all channels -social media, PR and owned channels.
• Develop and execution integrated marketing campaigns across owned ,paid and partnership media both online and offline
• Provide design templates to ensure brand visual consistency in all partner engagements, co-branded

communication & campaigns.

Qualifications

Candidate should have a strong graphic design background who is also proficient in 2D animation

• Ideally having worked for a high-growth consumer startup supplying content to social media or ads teams
• Kinetic typography and composite layering should be included in the requirements
• Bonus if they have the ability to draw/sketch by hand
• Having 3-5 years of experience (being a junior may not be a disadvantage here)
• Ready to complete an assignment e.g. a 15-second video within 24 hours
• Having an impressive portfolio to showcase, both static and short animation work

Yes, We are allowing working from home for most of the profiles and maintaining all precautions in the office also.

• Should have a good understand of IT skillsets
• Should have worked on mandates across various technical requirements
• Should have hands on experience in using job portals like Naukri, Monster, LinkedIn, Cutshort
• Should be willing to work in a recruitment consultancy
• Should be willing to work in a target driven environment.