Product Marketing Leader at The Corner Office HR Partners · Noida, Ahmedabad, Delhi, Gurugram, Ghaziabad, Faridabad · 8 - 12 years · ₹30L - ₹50L / yr · Bootstrapped · Posted 2 Sep 2026
Key Responsibilities :
a. GTM Strategy & Product Launches: Develop and execute comprehensive go-to-market plans for new products and features, ensuring alignment across Product, Sales, and Customer Success teams.
b. Messaging & Positioning: Create compelling, research-driven messaging that addresses the regulatory (CMS, HCC, RADV), financial, and operational pressures faced by U.S. healthcare organizations.
c. Sales Enablement: Build a world-class sales enablement engine, providing the Demand Gen and Sales teams with the playbooks, pitch decks, and competitive intelligence needed to win.
d. Content Strategy: Oversee the creation of high-value "hooks," including whitepapers, case studies, and webinars, to fuel outbound demand generation and event ROI.
e. Market & Competitive Intelligence: Conduct deep-dive research into market trends, competitor moves, and U.S. healthcare regulatory shifts to keep the company at the forefront of the industry.
f. Customer Marketing: work with customer success teams to build and drive customer stories, outcome/value frameworks and customer co-marketing programs.
g. Cross-Functional Leadership: Partner with leadership to align targeting and campaign execution, ensuring a consistent and authoritative brand voice across all channels.
Required Qualifications
● Experience: 8–12+ years of experience in product marketing, with a proven track record of leading GTM strategies for B2B SaaS or complex enterprise software.
● Industry Knowledge (mandatory): Deep expertise in the U.S. healthcare sector, particularly within risk adjustment, value-based care, or AI-driven healthcare tech.
● Education: Master’s degree in Business, Marketing, or a related field. ● Communication: Exceptional storytelling and communication skills, with the ability to translate complex AI technicalities into clear business value for C-suite executives.
● Leadership: Demonstrated success in leading high-performing teams and collaborating with executive leadership in a global model.
Preferred Qualifications
● Experience working with AI/ML-based products and a strong understanding of "Agentic AI" applications in healthcare.
● Experience supporting Account-Based Marketing (ABM) initiatives for high-value enterprise accounts.
Technical Skills
● Proficiency in CRM platforms (Salesforce/HubSpot) and Marketing Automation tools (Marketo, Pardot).
● Experience with Sales Intelligence and Research tools (LinkedIn Sales Navigator, Hubspot, SFDC, ZoomInfo).
● Strong command of data analytics to measure campaign impact and pipeline influence. Core Competencies
● Strategic GTM Planning and Execution
● Advanced Messaging and Storytelling
● Cross-functional Team Leadership and Mentorship
● Market Research and Competitive Positioning
Shubham Vishwakarma
Full Stack Developer - Averlon
About The Corner Office HR Partners
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POSITION: Product Marketing Manager
Job Mode : Remote
Shift Timings: 6.00 pm to 3.00 am IST (EST Time Zone)
We are seeking a Product Marketing Manager with a proven track record in B2B SaaS product
marketing. This individual will be responsible for positioning our products in the market, driving go-to-market strategies, and enabling sales teams with compelling messaging and competitive intelligence. You will report to the VP of Demand Generation & Revenue Strategy and work cross-functionally with Product, Sales, Customer Success, and Marketing teams.
JOB OVERVIEW:
Product Positioning & Messaging
● Develop and refine product positioning, messaging, and value propositions that resonate with target
audiences
● Create compelling product narratives that differentiate SalesIntel in competitive markets
● Conduct market research and competitive analysis to inform positioning strategies
● Develop messaging frameworks for different customer segments (SMB, Mid-Market, Enterprise)
Go-to-Market Strategy
● Lead go-to-market planning and execution for new product launches and feature releases
● Collaborate with Product teams to understand roadmap priorities and translate technical capabilities
into market-facing benefits
● Define target customer segments, buyer personas, and ideal customer profiles
● Develop pricing and packaging strategies in partnership with Product and Revenue teams
Sales Enablement & Training
● Create sales enablement materials including battle cards, competitive positioning, objection handling
guides, and demo scripts
● Develop and maintain sales training programs on product positioning, competitive differentiation, and
customer use cases
● Partner with Sales leadership to understand pipeline challenges and create materials to address
conversion bottlenecks
● Conduct regular sales training sessions and product updates
Customer & Market Intelligence
● Gather customer insights through interviews, surveys, and feedback analysis to inform product and
marketing strategies
● Analyze market trends, competitive landscape, and customer behavior to identify opportunities
● Create buyer journey maps and understand decision-making processes
Content & Campaign Strategy
● Develop product-focused content including whitepapers, solution briefs, webinars, and thought
leadership pieces
● Collaborate with Marketing teams to create integrated campaigns that drive product awareness and
adoption
● Create product marketing assets for trade shows, conferences, and industry events
● Support customer marketing initiatives with product-specific messaging and positioning
Cross-functional Collaboration
● Work closely with Product Management to influence roadmap priorities based on market feedback
● Partner with Customer Success to understand customer adoption patterns and expansion
opportunities
● Collaborate with Marketing teams to ensure consistent messaging across all channels
● Support Revenue teams with competitive intelligence and win/loss analysis
Performance Measurement
● Define and track product marketing KPIs including message resonance, sales adoption of materials,
and pipeline influence
● Conduct win/loss analysis to understand competitive positioning effectiveness
● Measure and optimize sales enablement program impact on conversion rates and deal velocity
● Analyze customer feedback and market response to refine messaging and positioning
REQUIRED SKILLS & QUALIFICATIONS:
● 10+ years of product marketing experience, preferably in B2B SaaS
● Experience in product positioning, go-to-market strategy, and competitive analysis
● Proven track record in sales enablement and creating materials that drive revenue impact
● Experience with market research, customer interviews, and competitive intelligence
● Deep understanding of B2B sales processes and buyer journeys
Technical Skills:
● Proficiency with CRM systems (Salesforce, HubSpot) and marketing automation platforms
● Strong analytical skills with experience in performance measurement and KPI tracking
● Familiarity with product management tools and methodologies
Core Competencies:
● Strong written and verbal communication skills with ability to translate technical concepts into
business value
● Analytical mindset with data-driven approach to strategy development
● Excellent project management skills with ability to manage multiple product launches simultaneously
● Experience working in fast-paced, high-growth SaaS environments
● Proven ability to influence cross-functional teams without direct authority
PREFERRED SKILLS & QUALIFICATIONS:
● SaaS experience across SMB, Mid-Market, and Enterprise segments
● Experience with AI-powered sales and marketing tools
● Experience working with remote and globally distributed teams
● Previous experience in customer-facing roles (sales, customer success, consulting)
REPORTING: This position will report to the Chief Revenue Officer or assigned Manager within the Department.
EMPLOYMENT TYPE: Full-Time
LOCATION: Remote
Product Marketing Manager — ADDA
Location: Bengaluru / Remote-friendly, must be living in Apartment Complex
Read this First: Is this role right for you?
This role is about marketing to our existing customers, not winning new ones.
As our Product Marketer, you'll help customers:
- See the value. Understand which of their everyday problems each ADDA feature solves.
- Use it well. Know exactly how to adopt and get the most out of those features.
Your north-star metric is customer retention. You succeed when customers use more of ADDA, get more value from it, and stay with us.
This role is not about acquisition. If most of your experience is in performance marketing, growth marketing, SEO, paid campaigns, or converting prospects into paying users, this role won't be the right fit. We'd rather tell you that now than waste your time.
Responsibilities
- Product marketing inside and outside the product. Inside, that means in-product nudges, pop-ups, tooltips, walkthrough videos, and notifications. Outside, it means social posts, blogs, website pages, emails, and WhatsApp communication. Both are yours, end to end.
- Launching new releases. Tell customers what's new and persuade them to start using it.
- Driving ongoing adoption. Run continuous programs such as Feature of the Month, customer success stories, feature highlights, and social content, so features get discovered, adopted, and used regularly.
- Keeping every asset current. Update the website, decks, USP docs, pricing, screenshots, and case studies as the product evolves.
- Shaping features from the start. Work with Product Managers at the PRD/FS stage to agree on the pain points, benefits, product marketing plan, and discoverability of each feature.
What we're looking for
- 4–6 years in product marketing at a B2B SaaS product company
- Evidence of owning a launch end to end: positioning through to adoption, not just producing the assets someone else specified
- Strong creative skill across formats — blogs, product pages, emails, in-product copy, setup guides, social posts and other shareables, videos
- Comfort with numbers: you can pull product usage data, read a funnel, and say honestly whether something worked
- The discipline to run a content calendar.
- Hands-on experience on visuals and short videos (Canva, editing, or strong AI-tool leverage)
Why ADDA?
- ADDA is a Make in India, profitable and 17 years old globally trusted SaaS product — 25,000+ communities, 7.5M+ residents, 10+ countries.
- You sit between Product and Marketing with real ownership and a direct line to leadership
- Remote-friendly. Competitive salary
Product Manager – AI/GenAI
Our AI platform that lets people ask questions of their enterprise data in natural language and get trustworthy answers. The hard part isn't the model — it's the fit between what the product can genuinely do and what customers actually need, over data that is never as clean as anyone hopes. We're hiring a Product Manager to own that fit: to do the detailed thinking on customer pain, competitive landscape, and where the technology is going, and to turn it into a sharp, defensible product proposition and roadmap. You'll work closely with the CTO (who currently carries this thinking) and become the person who owns the depth beneath it.
What you'll own
• Proposition & positioning. Take fuzzy capability and turn it into a clear, honest, defensible articulation of what Jiva is, who it's for, and why it wins. Kill the gap between what's sold and what's deliverable.
• Customer intelligence (within the current structure). Sales and Delivery own the customer relationship today; you build the customer picture through them —mining PoC post-mortems, win/loss, readiness audits, sales-call notes, and Delivery's ground truth. Extract real jobs-to-be-done, separate stated wants from underlying pain, and bring a synthesized customer voice into the room. Over time, earn a path to direct customer contact — but you'll start by getting more
out of the signal the field teams already carry than anyone does today.
• Competitive & technology intelligence. Track the space — RAG, text-to-SQL, tabular/relational foundation models, agentic systems, the commercial players — and synthesize it into product direction. Know what's real and what's marketing.
• Requirements & roadmap. Translate the above into crisp requirements and a prioritized roadmap, in partnership with Engineering. Make the trade-offs explicit.
• Sales & Delivery enablement. Own the "what we can honestly promise" story so field teams stop overselling and start qualifying. You are the source of truth on capability boundaries.
Must-haves
• 5+ years in B2B / enterprise product management, ideally on data, analytics, AI/ML, or platform products.
• Demonstrated ability to frame a proposition — you can show us a product or feature where you turned raw capability into a positioning that won customers. Portfolio evidence, not a claim.
• Technical fluency in AI/data. You understand RAG, LLMs, text-to-SQL, and data quality well enough to judge feasibility vs. hype and to earn engineers' respect. You don't need to code; you need to reason.
• Customer discovery skill — and the resourcefulness to apply it
indirectly. You've run structured discovery and can distinguish what customers say from what they need. Just as important here: you can extract sharp customer insight secondhand — through sales and delivery teams, deal histories,
and product usage — because you won't have direct customer access on day one.
• Evidence-driven and structured. You validate before you evangelize. Strong written thinker — you can put a proposition on one page and defend it.
Nice-to-have
• Exposure to NL→SQL, semantic layers, knowledge graphs, or enterprise data governance.
• 0-to-1 or turnaround experience — comfort building the function, not just running it.
• Experience selling into or building for regulated / data-sensitive enterprises
Senior Product Manager – Growth & Consumer Products (FinTech Preferred)
We're looking for a Senior Product Manager with 6+ years of product management experience, including the last 3+ years owning consumer-facing B2C products (app, onboarding, checkout, growth, or conversion funnels).
Must Have:
- Consumer product ownership (not backend/infrastructure-focused)
- Strong track record of improving conversion, engagement, revenue, or retention through A/B testing and data-driven experimentation
- Experience with analytics, funnels, cohorts, and product metrics
- Active use of AI tools (ChatGPT, Claude, Gemini, Perplexity, etc.) in product work
- Strong stakeholder management across business, engineering, and design teams
- Experience writing PRDs, user stories, and working in Agile environments
- Current or recent experience in a B2C product company (FinTech preferred; otherwise Series B+ startup)
Good to Have:
- Experience with AI/ML products, prompt engineering, LangChain, or RAG.
Strong Senior Product Manager — Vertical Products (Fintech, Growth & Conversion) Profile
2
Mandatory(Experience 1)- Must have 7+ years of product management experience, with the most recent 3 years spent owning a consumer-facing product surface (app, web funnel, onboarding, checkout, or equivalent B2C surface
3
Mandatory(Experience 2)- Must have a metric-backed track record improving numbers — owned numbers, a steady experimentation cadence (A/B tests, rollouts, readouts), and comfort with analytics: funnels, cohorts, drivers, causal reasoning, measurement hygiene
4
Mandatory(Experience 3)- Must be fluent with AI — active, habitual use of AI tools (ChatGPT, Claude, Gemini, Perplexity, or equivalent) in daily product practice
5
Mandatory(Stakeholder Mgmt)- Must be able to act as the primary link between business leaders, tech teams, design teams and external partners — communicating roadmap, priorities, trade-offs, and performance readouts to senior stakeholders
6
Mandatory(Product Writing & Agile Delivery) - Must have strong product writing — problem briefs, PRD-lite/user stories, experiment plans, decision logs — and deep working command of Agile frameworks and tools
7
Mandatory(Company) - Must be from Top B2C product company (FinTech , InsuranceTech is the priority)
8
Mandatory (City) - Pune Based Candidates Only
9
Mandatory ( Note ) - The 1st round will be in person, so we need candidates who are available to attend the interview physically.
Strong Senior Product Manager — Vertical Products (Fintech, Growth & Conversion) Profile
2
Mandatory(Experience 1)- Must have 7+ years of product management experience, with the most recent 3 years spent owning a consumer-facing product surface (app, web funnel, onboarding, checkout, or equivalent B2C surface
3
Mandatory(Experience 2)- Must have a metric-backed track record improving numbers — owned numbers, a steady experimentation cadence (A/B tests, rollouts, readouts), and comfort with analytics: funnels, cohorts, drivers, causal reasoning, measurement hygiene
4
Mandatory(Experience 3)- Must be fluent with AI — active, habitual use of AI tools (ChatGPT, Claude, Gemini, Perplexity, or equivalent) in daily product practice
5
Mandatory(Stakeholder Mgmt)- Must be able to act as the primary link between business leaders, tech teams, design teams and external partners — communicating roadmap, priorities, trade-offs, and performance readouts to senior stakeholders
6
Mandatory(Product Writing & Agile Delivery) - Must have strong product writing — problem briefs, PRD-lite/user stories, experiment plans, decision logs — and deep working command of Agile frameworks and tools
7
Mandatory(Company) - Must be from Top B2C product company (FinTech , InsuranceTech is the priority)
8
Mandatory (City) - Pune Based Candidates Only
9
Mandatory ( Note ) - The 1st round will be in person, so we need candidates who are available to attend the interview physically.
Skill: The Expertise Required
Must-Haves for this Role
5-8 years of Product Management experience in health-tech, wellness, or science-backed products.
Strong consumer product experience with a proven track record of solving user problems.
Ability to simplify complex scientific/clinical logic into clear, intuitive, and actionable user experiences.
Top-tier college mandatory.
Strong Senior Product Manager — Vertical Products (Fintech, Growth & Conversion) Profile
2
Mandatory(Experience 1)- Must have 7+ years of product management experience, with the most recent 3 years spent owning a consumer-facing product surface (app, web funnel, onboarding, checkout, or equivalent B2C surface
3
Mandatory(Experience 2)- Must have a metric-backed track record improving numbers — owned numbers, a steady experimentation cadence (A/B tests, rollouts, readouts), and comfort with analytics: funnels, cohorts, drivers, causal reasoning, measurement hygiene
4
Mandatory(Experience 3)- Must be fluent with AI — active, habitual use of AI tools (ChatGPT, Claude, Gemini, Perplexity, or equivalent) in daily product practice
5
Mandatory(Stakeholder Mgmt)- Must be able to act as the primary link between business leaders, tech teams, design teams and external partners — communicating roadmap, priorities, trade-offs, and performance readouts to senior stakeholders
6
Mandatory(Product Writing & Agile Delivery) - Must have strong product writing — problem briefs, PRD-lite/user stories, experiment plans, decision logs — and deep working command of Agile frameworks and tools
7
Mandatory(Company) - Must be from Top B2C product company (FinTech , InsuranceTech is the priority)
8
Mandatory (Age) - Candidate's age should be below 32 years
9
Mandatory (City) - Pune Based Candidates Only
10
Mandatory ( Note ) - The 1st round will be in person, so we need candidates who are available to attend the interview physically
Strong Senior Product Manager — Vertical Products (Fintech, Growth & Conversion) Profile
2
Mandatory(Experience 1)- Must have 7+ years of product management experience, with the most recent 3 years spent owning a consumer-facing product surface (app, web funnel, onboarding, checkout, or equivalent B2C surface
3
Mandatory(Experience 2)- Must have a metric-backed track record improving numbers — owned numbers, a steady experimentation cadence (A/B tests, rollouts, readouts), and comfort with analytics: funnels, cohorts, drivers, causal reasoning, measurement hygiene
4
Mandatory(Experience 3)- Must be fluent with AI — active, habitual use of AI tools (ChatGPT, Claude, Gemini, Perplexity, or equivalent) in daily product practice
5
Mandatory(Stakeholder Mgmt)- Must be able to act as the primary link between business leaders, tech teams, design teams and external partners — communicating roadmap, priorities, trade-offs, and performance readouts to senior stakeholders
6
Mandatory(Product Writing & Agile Delivery) - Must have strong product writing — problem briefs, PRD-lite/user stories, experiment plans, decision logs — and deep working command of Agile frameworks and tools
7
Mandatory(Company) - Must be from Top B2C product company (FinTech , InsuranceTech is the priority)
Strong Senior Product Manager — Vertical Products (Fintech, Growth & Conversion) Profile
2
Mandatory(Experience 1)- Must have 7+ years of product management experience, with the most recent 3 years spent owning a consumer-facing product surface (app, web funnel, onboarding, checkout, or equivalent B2C surface
3
Mandatory(Experience 2)- Must have a metric-backed track record improving numbers — owned numbers, a steady experimentation cadence (A/B tests, rollouts, readouts), and comfort with analytics: funnels, cohorts, drivers, causal reasoning, measurement hygiene
4
Mandatory(Experience 3)- Must be fluent with AI — active, habitual use of AI tools (ChatGPT, Claude, Gemini, Perplexity, or equivalent) in daily product practice
5
Mandatory(Stakeholder Mgmt)- Must be able to act as the primary link between business leaders, tech teams, design teams and external partners — communicating roadmap, priorities, trade-offs, and performance readouts to senior stakeholders
6
Mandatory(Product Writing & Agile Delivery) - Must have strong product writing — problem briefs, PRD-lite/user stories, experiment plans, decision logs — and deep working command of Agile frameworks and tools
7
Mandatory(Company) - Must be from Top B2C product company (FinTech , InsuranceTech is the priority)
8
Mandatory (Age) - Candidate's age should be below 32 years
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Full Stack Developer - Averlon