Online Marketer

✅ 𝐃𝐢𝐠𝐢𝐭𝐚𝐥 𝐌𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠 𝐄𝐱𝐞𝐜𝐮𝐭𝐢𝐯𝐞 | 4+ yrs | IT Services | On-site

Got the experience? Got the drive? We want to hear from you. 💪

About KumoHQ

https://kumohq,co

Location - This is not a remote role. The candidate is required to relocate to Bangalore.

Note - Paid/Performance Marketing is not the goal ( or responsibility) of the is role, organic growth is the main goal.

We're a AI and software development company helping startups and SMBs build scalable products - custom AI, mobile apps, web platforms. Our clients are non-technical founders across the US, UK, Europe, and Australia. • Clutch: 4.8/5 with 10 reviews • Clients include YC-backed companies • 99% client retention • We also built our own SaaS — CampaignHQ (email + WhatsApp marketing platform) We're building a dedicated inbound growth engine and looking for someone to own it.

What You'll Do

Inbound & Demand Generation (45%)

Create inbound funnels — landing pages, lead magnets, forms • Manage and grow our presence on Clutch, GoodFirms, G2, DesignRush • Qualify inbound leads against our ICP, log in CRM, route to sales • Track CPL, conversion rates, and pipeline contribution weekly

• Build and run Google Ads campaigns targeting founders looking for dev partners (Optional - When required)

Content & Founder/KUMO Brand (45%)

• Work with the founding team to build their LinkedIn presence — draft daily posts, engagement strategy

• Write case studies that turn real client projects into compelling stories • Create 2–3 blog posts/month for kumohq.co (SEO-driven, not fluff) • Write landing page copy, email sequences, and outreach scripts • Build content that drives conversations, not just impressions

Sales Support (10%)

• Support outbound with lead research and personalization • Help craft cold emails and LinkedIn messages that sound human • Schedule discovery calls • Use AI tools (ChatGPT, Claude, etc.) to increase speed and output quality

What We're Looking

For • 1–3 years in B2B marketing, SaaS marketing, or agency-side demand gen • Strong writing skills — clear, persuasive, sounds like a real person • Has run paid campaigns before and can talk about CPL, CTR, ROAS • Understands that marketing exists to generate revenue, not vanity metrics • Comfortable with AI tools — uses them to move faster, not as a crutch • Knows LinkedIn as a B2B channel (not just posting — generating conversations and leads) • Self-starter who doesn't need to be told what to do every morning

Bonus Points

• Experience marketing for a dev agency, IT services, or B2B SaaS company • Has worked with Clutch, GoodFirms, or similar B2B review/directory platforms • Has built a landing page or lead funnel before

Not a Fit If

• Your experience is only SEO/blog writing with no pipeline impact • You've only done social media handling (posting schedules, hashtag research) • You don't understand how marketing connects to revenue • You need a large team and established processes to be effective

What You'll Get

• Direct access to founders — no layers, no politics • Own the inbound growth engine and build it your way • Work on global clients (US, UK, EU, Australia) • Learn AI, SaaS, and startup growth hands-on

Interview Process: After initial shortlisting based on your resume/linkedin, we will share a Google Form and then begin the interview process.

Assistant Manager – Marketing

Remote Opportunity

Qualifications & Experience

Education:

• Bachelor's degree in Marketing, Mass Communication, Design, or Business

• Certification in Digital Marketing (Google, Meta, HubSpot, or similar) preferred

Experience:

• 4–7 years of experience in B2B marketing, preferably in certification, training, SaaS, consulting, or services

industry

• Experience leading multi-channel campaigns and content creation

• Prior exposure to compliance, ISO standards, ESG, or cyber/information security is an added advantage

About the Company 

Boolment Software Development Pvt. Ltd. (BSDPL) is a fast-growing IT company specializing in software development, web solutions, mobile applications, and enterprise technologies. 

We are driven by innovation, integrity, and collaboration, and we empower businesses by building digital solutions that deliver measurable impact. Our culture thrives on inclusivity, creativity, and continuous learning — where every team member plays a vital role in our shared success. 

Position Overview 

As an SEO Executive, you will be responsible for strengthening BSDPL’s digital presence through data-driven SEO strategies. You will optimize websites, improve search rankings, and enhance organic visibility by working across on-page, off-page, and technical SEO initiatives. 

This role is ideal for candidates passionate about search marketing, eager to stay ahead of algorithm updates, and capable of blending creativity with analytics to drive business growth. 

Job Details 

• Job Title: SEO Executive 
• Job ID: SEO/2025/01 
• Experience Level: Entry to Mid-level (0–3 years) 
• Employment Type: Full-time, On-site 
• Location: Gurgaon, Haryana 
• Work Hours: 9:30 AM – 6:30 PM (Monday to Saturday) 
• Department: Digital Marketing 
• Reporting To: Head of Marketing 
• Vacancies: 10 
• Joining: Immediate / Within 15 Days 

Key Responsibilities 

On-Page SEO 

• Conduct keyword research aligned with business goals. 
• Optimize meta tags, headers, content, images, and internal links. 
• Ensure content is SEO-friendly and aligns with E-E-A-T principles. 

Off-Page SEO 

• Develop ethical link-building campaigns (guest posts, outreach, digital PR). 
• Monitor and maintain backlink quality and domain authority. 

Technical SEO 

• Perform site audits to identify and fix crawl, indexation, and speed issues. 
• Collaborate with developers to improve mobile optimization, site performance, schema markup, and Core Web Vitals. 
• Optimize websites for modern frameworks and JavaScript SEO. 

Analytics & Reporting 

• Track rankings, traffic, and conversions via Google Analytics, GA4, GSC, SEMrush, Ahrefs, and similar tools. 
• Create SEO reports and dashboards for performance insights and recommendations. 

Competitor & Market Research 

• Conduct competitor analysis to identify keyword gaps and link opportunities. 
• Monitor industry trends and algorithm updates to refine strategies. 

Cross-Team Collaboration 

• Coordinate with content writers, designers, and developers to ensure SEO best practices across digital assets. 
• Support integration of SEO with social media, PPC, and other digital marketing channels. 

Required Skills & Qualifications 

Technical Skills 

• Strong understanding of search engine algorithms and ranking factors. 
• Proficiency with SEO tools (GA/GA4, GSC, Ahrefs, SEMrush, Moz, Screaming Frog). 
• Expertise in keyword research, content optimization, and technical audits. 
• Knowledge of HTML, CSS, CMS platforms (WordPress preferred). 
• Familiarity with Core Web Vitals, schema markup, and international SEO. 
• Experience with local SEO, Google Business Profile, and NAP consistency. 
• Competence in competitor analysis, SERP feature optimization, and link-building. 

Professional Skills 

• Analytical mindset with ability to interpret data and provide insights. 
• Strong written and verbal communication for reporting and collaboration. 
• Adaptability to Google algorithm updates and emerging search trends (AI, voice, visual search). 
• Basic knowledge of eCommerce SEO, CRO, and structured data for rich snippets. 

Good-to-Have Skills 

• Exposure to international SEO (hreflang, geo-targeting, multilingual strategies). 
• Familiarity with AI tools (ChatGPT, Gemini, etc.) for content ideation & SEO automation. 
• Experience with YouTube SEO, video optimization, and image SEO. 
• Knowledge of privacy-first SEO practices (GDPR, data compliance). 
• Understanding of CRO, A/B testing, and content clustering. 
• Project management with tools like Trello, Asana, or Jira. 

Preferred Candidate Profile 

• 0–3 years of SEO/Digital Marketing experience (agency, IT, SaaS, or eCommerce background preferred). 
• Certifications in SEO/Digital Marketing (Google, HubSpot, SEMrush, etc.) are an advantage. 
• Passionate about SEO, learning, and experimenting with new strategies. 

Expected Outcomes 

• Growth in organic traffic and keyword rankings. 
• Strong backlink profile with low spam score. 
• Enhanced website performance and usability. 
• Competitive SERP visibility and improved ROI. 

Compensation & Benefits 

• Salary: ₹3–7 LPA (based on experience). 
• Performance bonuses and paid leaves. 
• Health insurance, gratuity & retirement benefits. 
• Travel reimbursement where applicable. 
• Supportive work culture and career growth. 

Employee Perks & Learning Culture 

• Mentorship and structured career development. 
• Sponsored certifications, workshops & webinars. 
• Cross-functional exposure and collaboration. 
• Regular knowledge-sharing on SEO trends and tools. 

Application Deadline 

Applications will remain open until the position is filled. Early applications are encouraged. 

should have basic knowledge of meta ( FB and Instagram postings), meta ads, Google ads. 

-should be good enough in market and trend research. 

-should have good interaction with the team and  their capabilities. 

- should be able to acknowledge and train the team on the latest trends and keep the team motivated. 

-very good communication skills to interact with clients. 

-be in continuous engagement with the clients and understand their views

Job Description:



We are seeking a talented and experienced B2B SaaS SEO Content Writer to join our team. In this role, you will play a critical part in creating engaging and high-quality content for our SaaS (Software as a Service) business, targeting a B2B audience. Your primary focus will be on creating content that is optimized for search engines and designed to attract and engage potential customers.

Responsibilities:

• Produce well-researched, informative, and engaging content that aligns with our B2B SaaS industry, including blog posts, articles, whitepapers, case studies, and website content.
• SEO Optimization: Conduct keyword research to identify relevant search terms and phrases, and incorporate them into your content to maximize organic visibility.
• Collaborate with the marketing team to develop content strategies that align with business goals and industry trends.
• Promote your content through various channels, including social media, email marketing, and other online platforms, to increase reach and engagement.
• Create content that speaks directly to our target audience, addressing their pain points and providing valuable solutions.
• Stay current with SEO and content marketing best practices, industry trends, and competitors' strategies to continually improve our content efforts.

Qualifications:

• Experience/ knowledge in B2B SaaS content writing with a focus on SEO optimization.
• Exceptional writing and editing skills, crafting engaging and informative content.
• A strong understanding of SEO principles, keyword research, and on-page optimization.
• Familiarity with B2B SaaS and authoritative writing on related topics.
• Strong research skills to gather data, statistics, and insights to support your content.
• Track record producing content driving organic traffic, engagement, and conversion.
• Collaborative skills, meeting deadlines in a fast-paced, cross-functional setting.
• Proficiency with SEO and content marketing tools (SEMrush, Ahrefs, Google Analytics).

A portfolio of previous work showcasing your B2B SaaS and SEO content writing skills.

1. Managing competitors and keyword analysis.
2. Creating the content on the basis of the above-mentioned analysis.
3. Working on on-page SEO techniques