Category Manager at A D2C eCommerce company based out of Mumbai · Mumbai · 3 - 5 years · ₹18L - ₹25L / yr · Posted 9 Dec 2023
About Company:
In a world where digital-first (D2C) brands are thriving, our client is rewriting the rules of retail. Their mission is clear - democratize prime retail to empower digital-first brands with plug and play tools to seamlessly transition into the physical world. In the heart of innovation, brand emerges as a revolutionary retail space, an avant-garde fusion of shared economy, digital prowess, and tangible experiences
About the Role:
We are currently seeking a highly skilled and experienced Category Manager to join our dynamic team. The ideal candidate will have proven experience in category management roles within the e-commerce sector, with a focus on categories such as fashion, personal care, beauty, and health and wellness.
What You’ll Be Doing:
• Plan and implement effective marketing campaigns to promote category growth. Monitor and analyze campaign performance, making data-driven adjustments as needed.
• Curate and manage the product assortment within assigned categories. Work closely with vendors and internal teams to ensure a diverse and appealing product mix.
• Take ownership of the category's (P&L) statement. Develop and execute strategies to maximize revenue and profitability. Monitor and manage pricing, promotions, and discounts within the
category.
• Cultivate and maintain strong relationships with both new and existing brands within the assigned categories. Negotiate terms, agreements, and promotional opportunities with brand partners.
• Utilize data analysis tools to gather insights into category performance. Make informed decisions based on data, identifying trends and opportunities & provide regular reports.
• Collaborate with various teams, including business, marketing, customer support, and data teams and ensure effective communication and alignment on category objectives and initiatives.
Requirements:
1. Bachelor's or Master’s degree in engineering, Business, Marketing, or a related field from a tier-1 institute.
2. 3-5 years of proven experience in e-commerce category management, preferably in fashion, personal care, beauty, or health and wellness.
3. Analytical mindset with proficiency in data analysis tools.
4. Strong understanding of retail trends, consumer behavior, and brand marketing.
5. Excellent negotiation and communication skills.
6. Experience in managing a team would be a plus.
7. Ability to work collaboratively in a fast-paced, dynamic environment.
8. Experience in a VC-funded start-up is a plus.
If you are a strategic thinker with a passion for e-commerce and a proven track record in category management, we invite you to apply.
Shubham Vishwakarma
Full Stack Developer - Averlon
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Job Description – Manager Commercial
Key Responsibilities:
Strategy & Planning: Developing, improving, and implementing marketing plans and strategies for organization’s products & services. Identify
opportunities to expand the business, through partnerships, and new markets.
Business Analysis: Analysing current business trends, top performing
agents, sector-wise agent wise yields monitoring & reporting. Analyse sales,marketing, and other reports to gain insights into how to improve performance and maximize growth.
Market Research & Analysis: Analysing market trends and monitor
competitor activities, evaluate trade lane economics, and forecast market demand.
Collaboration: Working with sales and other teams to align efforts.
Process Analysis & Optimization: Map current workflows, identify
bottlenecks, and propose streamlined processes to enhance efficiency and reduce costs. Assess risks involved with new initiatives, ensure deadlines are met and be ready to handle unexpected situations
Qualification & Skills:
MBA preferred but not necessary with relevant experience.
Must have at least 5 years of experience in business development, customer management, sales or related field.
Excellent communication (written, verbal, presentation), networking, and interpersonal skills.
Strong analytical skills.
Ability to multitask and prioritize projects.
Superb negotiation capabilities.
Must be team oriented and results focused.
KEY RESPONSIBILITIES
• Own end-to-end campaign curation — from concept and messaging to execution and post-campaign review.
• Lead marketing execution across channels, coordinating with internal teams and external partners (agencies, freelancers, platforms). •
Build and safeguard brand identity, tone, and positioning across all consumer touchpoints.
• Plan and execute go-to-market strategy for new product launches and collections.
• Work closely with the content and creative teams to translate brand strategy into campaigns, videos, and social content. • Track campaign performance and marketing effectiveness, and use insights to refine future campaigns.
• Manage marketing calendars, ensuring timely execution of campaigns across key dates, drops, and sale periods.
• Collaborate with the Growth Engine (e-commerce, performance marketing) to align brand campaigns with sales and growth goals. • Manage brand marketing budgets and vendor relationships where applicable.
MUST-HAVE REQUIREMENTS
• 3-6 years of experience in marketing, with clear exposure across brand marketing and campaign execution (not performance marketing alone).
• Demonstrated experience owning campaigns from ideation through to execution and results.
• Strong understanding of brand building — positioning, tone of voice, visual identity, and consistency across channels.
• Experience leading or closely coordinating with creative, content, and design functions.
• Comfortable working with data to evaluate campaign performance, even if not a performance marketer by function.
• Strong communication and project management skills — this role requires leading execution across multiple stakeholders and timelines. • Mandatory: prior experience with a lifestyle brand; D2C lifestyle brand experience is strongly preferred.
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Full Stack Developer - Averlon