Founding Growth Associate (Growth • GTM • Business Operations)

LinkedPhone is looking for a high-potential marketer to help build our marketing function from the ground up.

No inherited marketing machine. No established playbook.

You’ll work directly with the founders to identify growth opportunities, understand our US & Canadian customers, run experiments, improve acquisition and conversion, and help build LinkedPhone’s marketing playbook.

We’re looking for:

• 2–4 years in Growth Marketing, Performance Marketing, B2B SaaS, startups, product companies, or strong digital agencies

• Strong analytical and problem-solving skills

• Hands-on experience with customer acquisition, campaigns, funnels, CRO, marketing analytics, or growth experiments

• A generalist mindset — not someone limited to only SEO, content, or social media

• Experience with US/Canada or international markets strongly preferred

• Strong understanding of North American buyers and SMB customers

• Comfortable using AI for research, analysis, experimentation, and automation.

🎓 MBA/PGDM from a strong Indian business school preferred — including IIMs, ISB, XLRI, FMS, SPJIMR, MDI, MICA, and similar institutions. Pedigree matters less than execution and potential.

Why LinkedPhone?

Work directly with the founders. Own real growth problems. Build from zero. And grow your responsibility as the marketing function grows.

📍 Hyderabad

💼 2–4 years

💰 ₹18–24 LPA CTC

Growth Marketing Manager — Enterprise

ABOUT THE ROLE

We are an enterprise AI company selling to large, regulated businesses with long sales cycles and multi-person buying committees. Marketing here runs on named accounts rather than broad campaigns, and every claim we make carries a number behind it.

This role owns the execution engine underneath that: demand generation, the marketing technology stack, performance marketing, search and answer-engine visibility, developer and customer marketing, and the reporting that proves any of it worked. It is a hands-on role in a small team — you build these systems yourself.

WHAT YOU WILL DO?

• Demand generation inside account plays. Build and ship the landing pages, sequences, personalised outreach and targeted social that account-based plays require, against a single list shared with sales.
• Own the martech stack end to end. CMS and hosting, GA4 and Tag Manager, CRM and marketing automation, attribution, SEO tooling and dashboards — selection, configuration, integration, access and cost.
• Website operations and technical SEO. Site and landing page builds, architecture, structured data, redirects, page speed, indexation.
• SEO and AEO. Own organic visibility, and build the tracking for how often we appear in AI-generated answers to buyer questions. This part has no established playbook.
• Performance marketing. Paid social to named buying-committee roles, retargeting and paid search — small budgets, tight tests, honest reporting.
• Developer marketing. Run the developer-facing surface with engineering — documentation and sandbox operations, sample repositories, technical content programming, developer events and hackathon presence, and adoption measurement.
• Customer marketing. Own the reference programme with sales — case studies, verified reviews on marketplaces andreview platforms, logo permissions, advocacy and reference calls.
• Events and community. Executive dinners, conferences, sponsorships and an invitation-only practitioner circle — logistics, follow-up and attributed pipeline.
• Reporting. One dashboard, one source of truth, reported weekly on pipeline influenced and accounts moved rather than lead volume.

WHAT WE ARE LOOKING FOR?

• 3–4 years in growth marketing, demand generation or marketing operations. Early-stage startup experience strongly preferred someone who has built a function, not inherited one that already ran.
• Hands-on across a modern martech stack — you have configured analytics and tag management, built automation workflows and shipped CMS pages yourself. We care that you have wired tools together, not which brands you used.
• Real technical SEO ability — audits, structured data, internal linking, redirect strategy, and confident use of crawl and keyword tools.
• Performance marketing you ran personally, with a view on what small B2B budgets can and cannot buy.
• Strong with spreadsheets, dashboards and light no-code automation. SQL is a bonus, not a filter.
• Comfortable with technical audiences and with customers — you can brief engineers on developer content, and ask a live customer for a case study or a review without flinching.
• Clear written English, and the judgement to start from context rather than a brief.
• Willing to be measured on pipeline influenced.

BONUS POINTS

• B2B enterprise or regulated-industry experience
• Account-based marketing
• Developer marketing or technical community work
• An informed opinion on how large language models surface brands
• Enough HTML and CSS to unblock yourself
• Exposure to both Indian and international markets.
• Apply with a page you shipped end to end, a dashboard you built, and one campaign that did not work and what you changed because of it.

Job Description: Growth Officer - Founder's Office

Company Overview

AXS Solutions & Consulting Pvt. Ltd.

AXS Solutions is a leading technology company focused on providing unique and innovative solutions across AI/ML, fintech, customer experience, and digital transformation. With our mission of "Enabling Digital Future," we serve 50+ clients globally and maintain operations in India with aspirations for global expansion.

Position Summary

Job Title: Growth Officer - Founder's Office

Department: Founder's Office

Reports To: Founder & Managing Director

Location: Mumbai

Employment Type: Full-time

Experience Level: 4 years +

The Growth Officer will serve as a strategic business leader working directly with the founder's office to drive accelerated growth across all business verticals. This role combines strategic thinking with operational excellence, overseeing Sales, Marketing, and Delivery functions to achieve aggressive growth targets while maintaining operational efficiency.

Key Responsibilities

Strategic Growth Planning (30%)

• Develop and execute comprehensive growth strategies aligned with company vision
• Identify new market opportunities and business verticals for expansion
• Create and monitor KPIs for sales, marketing, and delivery performance
• Conduct market analysis and competitive intelligence to inform strategic decisions
• Collaborate with founders on long-term business planning and goal setting
• Drive digital transformation initiatives across all business functions

Sales Leadership & Revenue Growth (35%)

• Lead sales strategy development and execution across all product lines
• Manage and optimize the complete sales funnel from lead generation to closure
• Develop pricing strategies and negotiate high-value enterprise deals
• Build and maintain relationships with key clients and stakeholders
• Establish channel partnerships and strategic alliances
• Implement sales methodologies and processes to improve conversion rates
• Manage sales team performance and provide strategic guidance
• Target: Achieve 40%+ year-over-year revenue growth

Marketing & Brand Development (20%)

• Develop integrated marketing strategies across digital and traditional channels
• Lead brand positioning and messaging for all product offerings
• Oversee content marketing, thought leadership, and industry presence
• Manage marketing budget allocation and ROI optimization
• Drive demand generation and lead qualification processes
• Establish AXS as a thought leader in AI, fintech, and customer experience domains
• Coordinate participation in industry events, conferences, and trade shows

Delivery Excellence & Customer Success (15%)

• Ensure delivery quality and customer satisfaction across all engagements
• Implement standardized delivery methodologies and best practices
• Monitor project profitability and resource utilization
• Drive customer retention and expansion strategies
• Establish customer success metrics and feedback loops
• Collaborate with technical teams to ensure solution quality and innovation

Required Qualifications

Education & Experience

• Education: MBA from reputed institution (IIM/ISB/XLRI) or equivalent
• Experience: 4 years+ in growth roles within technology/consulting companies
• Industry: Prior experience in B2B technology, fintech, or professional services
• Leadership: Minimum 3 years managing cross-functional teams

Core Competencies

• Strategic Thinking: Proven ability to develop and execute growth strategies
• Sales Excellence: Track record of achieving 30%+ growth targets consistently
• Marketing Expertise: Experience with B2B marketing, digital marketing, and brand building
• Analytical Skills: Strong data analysis and business intelligence capabilities
• Leadership: Experience leading teams of 10+ members across multiple functions
• Communication: Exceptional presentation and stakeholder management skills

Technical Knowledge

• Understanding of AI/ML, fintech, and digital transformation landscapes
• Experience with CRM systems, marketing automation, and analytics tools
• Knowledge of enterprise sales cycles and complex solution selling
• Familiarity with project delivery methodologies (Agile/Waterfall)

Preferred Qualifications

Industry Experience

• Previous experience in AI/ML, fintech, or customer experience domains
• Background in consulting or professional services
• Experience with government and large enterprise sales
• International business development experience

Achievements

• Demonstrated success in scaling businesses
• Experience in new market entry and product launches
• Track record of building high-performing teams from scratch
• Recognition in industry forums or publications

About CT Nova

CT Nova is an enterprise learning platform that runs inside our customers’ own cloud. Rather than asking organisations to hand their learner data to someone else’s SaaS, we deploy the entire platform as an Azure Managed Application into the customer’s own Azure tenant — data never leaves their environment, and billing runs through the Azure Marketplace on metered usage.

The product grew out of migrations off Microsoft’s Community Training platform, so our DNA is large-scale, often public-interest training: government skilling programmes, NGO field workforces, enterprise frontline teams. We work with organisations across several regions, some running training at a scale of hundreds of thousands of learners.

The role

·     Title: Founder’s Office — Growth

·     Reports to: The founders, directly

·     Location: Bengaluru preferred; remote considered for the right person. Periodic travel for client meetings.

·     Compensation: Competitive fixed salary, performance-linked variable, and ESOPs.

You will be our first dedicated growth hire, and that word — first — is most of the job. There is no playbook to inherit, no readymade pipeline handed over, and no team beneath you yet.

Almost every customer we have today reached us through Founder network & relationship rather than through a sales motion. That base is real, sticky and expandable. It is also exactly why the next phase has to look different. Your job is to build a new muscle : a repeatable way of finding, winning and growing accounts on our own terms.

This is a Founder’s Office role in the real sense. You will spend time in customer conversations, time in spreadsheets, and time in the room where decisions actually get made. The founders are in these conversations alongside you — this is neither a role where you are sent out alone with a bag and a number, nor one where you produce strategy at a safe distance from the customer.

What you’ll own

·     Customer conversations: Run a standing rhythm of structured conversations across our existing base — not support check-ins, but real discovery into what each organisation is trying to achieve, where the platform gets in their way, and what would justify them expanding.

·     Growth opportunities: Turn those conversations into a ranked, evidence-backed view of where the next tranche of revenue comes from — which accounts can grow, what unlocks each one, which segments deserve concentration, and what we should decline.

·     Expansion and retention: Own the commercial side of the existing base — expansion, renewals, pricing conversations, and account plans that make growth deliberate rather than reactive.

·     The GTM pipeline: Work with marketing to stand up an acquisition engine from close to zero — a defined ICP, positioning and messaging that survives contact with a buyer, an outbound motion, and enough tracking to tell whether any of it is working.

·     Partner motion: Make the Microsoft relationship a deliberate channel rather than an accident of history — Marketplace listing, co-sell readiness, and working relationships with regional systems integrators.

·     Product feedback loop: Sit between customers and engineering. A meaningful share of our expansion revenue is gated by product work — reliability at scale, onboarding, SSO, reporting — so translating commercial urgency into a credible roadmap argument is part of the role, not a side effect of it.

What the first year looks like

·     First 90 days: You have spoken to every meaningful customer and formed your own view of the base. You have written a growth thesis with a ranked opportunity list, and agreed with the founders on where to concentrate.

·     By six months: A working pipeline with self-sourced opportunities in it. Expansion plans live on the top accounts. Positioning and collateral a newcomer could sell from.

·     By twelve months: Revenue growth you can attribute to specific decisions, measurably less dependence on any single account or channel, and a motion documented well enough that the next two hires can run it.

What we’re looking for

Must-haves

·     Commercial ownership: 3–6 years in a role where you carried commercial responsibility for B2B outcomes — GTM at a SaaS or PaaS company, consulting, or an early-stage operating role. Titles matter less to us than evidence that you have owned something end to end.

·     Customer presence: Comfort in front of customers, including technical buyers, and the ability to hold your own on cloud deployment, data residency and total cost of ownership. You do not need to be an engineer; you do need to be unafraid of technical detail.

·     Structured thinking and clear writing: Much of this job is turning messy conversations into a position other people can act on. We will ask to see a written sample.

·     Comfort with low support: There is no CRM hygiene team, no SDR, and no marketing department waiting on your brief. What exists is what you build.

Good to have

·     Exposure to Microsoft’s co-sell ecosystem, Azure Marketplace transactions, or partner-led motions.

·     Experience selling into government, development-sector or education buyers, where cycles are long and procurement is a discipline of its own.

·     Familiarity with LMS/LXP or workforce-development products.

·     Time spent at a company under 30 people.

Who this role isn’t for

We would rather be direct now than waste your time later.

·     If you want a defined territory, an inherited pipeline and a quota to work against, this will frustrate you.

·     If you want a purely strategic seat — market maps and decks, no customer calls — this is not that either.

·     Our base is small and concentrated, the product still has scaling work ahead of it, and some of what you propose will be constrained by engineering capacity. Working inside that tension is the job, not an obstacle to it.

How to apply

Our process: an intro call with a founder, then a written exercise based on a real CT Nova growth problem and a discussion of your response, then a conversation with the founding team, then references. We aim to close within three weeks.

About the job

Founding Business Development Executive — US Market | Voice AI SaaS

Company: Northmann Groupe

Product: Paladin Voice/Chat AI Platform

Location: India — Remote / Work From Home

Employment: Full-time

Experience: 2–4+ years in B2B SaaS outbound sales

Market: Primarily United States; Canada, UK and Australia secondary

Compensation: ₹6–9 LPA + performance incentives

OTE: Up to approximately ₹10–12 LPA for strong performers

About Paladin

Paladin is a production-focused Voice AI SaaS platform built by Northmann Groupe.

Businesses and agencies use Paladin for inbound/outbound voice workflows, lead qualification, customer communication, appointments, follow-ups, campaigns and CRM-connected operations.

It supports configurable AI providers, multiple telephony providers, workflow orchestration, APIs, integrations, knowledge bases, QA and tracing.

Paladin already has real users, businesses and agencies. We are now building a focused commercial engine for high-value international customers.

The Role

We are looking for a highly driven Founding Business Development Executive who can build qualified international sales pipeline for Paladin from the ground up.

This is not a social media marketing role. Success is not measured by connection requests, scraped leads or automated message volume.

Your job is to find businesses and agencies with a genuine commercial need for Voice AI, start meaningful conversations with the right decision-makers, qualify them properly, move them into sales discussions and convert them into paying Paladin customers.

You will work closely with GTM and product/engineering and have significant ownership over Paladin's outbound sales motion.

What You’ll Do

Prospecting, Pipeline & Qualification

• Identify high-quality target companies and decision-makers in the US and other developed markets.

• Build carefully researched account and prospect lists based on Paladin's ICP.

• Use LinkedIn as a primary outbound channel to identify, engage and develop relationships with relevant prospects.

• Run personalized outbound conversations, not mass generic outreach.

• Conduct disciplined follow-ups throughout the sales cycle.

• Identify buying signals, business pain and Voice AI use cases.

• Qualify for existing customers/leads/call volume, real pain, commercial use case, urgency, ability to pay and meaningful potential usage.

We are deliberately not optimizing for low value registrations, students, hobbyists or people merely exploring AI.

Typical Target Accounts

• AI automation / Voice AI agencies

• GoHighLevel / CRM / RevOps agencies

• lead-generation agencies

• contact centers and BPOs

• SaaS companies

• businesses with meaningful inbound or outbound call volume

• companies already using Vapi, Retell, Bland, Synthflow or similar infrastructure

Sales Conversations

• Engage founders, CEOs, agency owners, CTOs, Heads of Automation, RevOps leaders and operations executives.

• Understand their workflow, pain points, current stack and commercial requirements.

• Position Paladin around the buyer's use case rather than listing features.

• Handle early-stage objections and commercial questions.

• Maintain momentum through follow-up.

• Move qualified opportunities toward technical discovery, evaluation, pilot and commercial discussion.

Product / Engineering Handoff

You are not expected to become a Voice AI engineer.

Bring in product/engineering for deeper technical, architecture or implementation discussions, ensuring technical time is spent only on genuine commercial opportunities.

CRM & Reporting

• Maintain accurate records of prospects, conversations, meetings, opportunities and outcomes.

• Track why prospects move forward or drop out.

• Report actual funnel performance, not vanity activity.

• Share recurring objections, ICP patterns and market feedback.

• Help improve positioning, targeting, messaging and qualification.

What Success Looks Like

We care about qualified conversations, held meetings, sales opportunities, pipeline value, evaluations, pilots, paying customers and revenue influenced or sourced.

We do not care about meaningless connection counts, copied mass messages, unqualified demos, vanity impressions or scraped lead volume with no commercial intent.

Initial Performance Expectations

After onboarding and ramp-up, we expect approximately:

• 3+ qualified held meetings per week

• 12–15+ qualified meetings per month

• consistent creation of commercially relevant pipeline

• active contribution toward new international paying customers

We value qualified revenue opportunities over artificially inflated meeting numbers.

Who We’re Looking For

Mandatory

• 2–4+ years of hands-on outbound B2B sales experience

• meaningful experience selling B2B SaaS or technology products

• experience prospecting into the US / North American market

• personally generated pipeline rather than only managing inbound leads

• strong LinkedIn prospecting experience

• experience speaking with founders, executives or business decision-makers

• excellent written and strong spoken English

• comfort working with international prospects

• experience with follow-ups and multi-touch sales cycles

• CRM familiarity

• ability to work independently in a remote environment

• confidence operating in an early-stage, high-ownership environment

Strongly Preferred

Experience in AI SaaS, Voice AI, conversational AI, automation platforms, CRM, sales technology, contact-center software, telephony, APIs/developer infrastructure, MarTech, RevOps technology or agency-focused SaaS.

You Should Know Your Numbers

We will ask about your actual historical sales performance, including:

• prospects contacted and conversations generated

• average qualified meetings per month and show rates

• opportunities and pipeline generated

• quota attainment and conversion rates

• markets and ICPs you sold into

We may request reasonable evidence where available, such as redacted CRM screenshots, quota reports, performance documentation or professional references. Confidential information from previous employers should remain confidential.

Who Should NOT Apply

This role is probably not for you if:

• your background is primarily social media marketing or domestic telecalling

• you have never personally generated B2B SaaS pipeline

• you rely entirely on automated bulk outreach

• you measure success by messages sent rather than opportunities created

• you are uncomfortable speaking with US business decision-makers

• you need a rigid script for every conversation

• you expect marketing to provide ready-to-close leads

• you are uncomfortable being accountable for commercial outcomes

• you want a low-pressure role with limited ownership

Why Join Us

Paladin is already built and used by real customers and agencies. You will work close to product, GTM and commercial decision-makers in a fast-growing Voice AI category, with direct influence over positioning, targeting, sales strategy and ICP development. Strong performance will be rewarded with greater responsibility as Paladin grows.

Working Hours

This is an India-based remote position focused primarily on the US market.

You must be comfortable maintaining meaningful overlap with US business hours when prospect conversations, meetings or follow-ups require it.

Compensation

₹6–9 LPA depending on relevant experience and proven performance.

Performance incentives are tied to meaningful commercial outcomes. Strong performers can reach approximately ₹10–12 LPA total annual on-target earnings, with future upside as the sales engine scales.

Hiring Process

Stage 1 — Application Review: CV, LinkedIn profile, B2B SaaS experience, market experience and historical performance.

Stage 2 — Performance Discussion: Walk us through recent outreach, conversations, meetings, qualification, pipeline, quota, customers and conversion rates.

Stage 3 — Practical Sales Exercise: Using Paladin, demonstrate how you would identify an ICP, find target companies and decision-makers, research a prospect, write an opening LinkedIn message and follow-up, qualify interest and handle an objection.

Stage 4 — Final Conversation: Role expectations, working style, compensation, targets, onboarding and start date.

How to Apply

Please apply with your CV and LinkedIn profile.

Along with your application, answer:

1. What B2B SaaS or technology product did you most recently sell?
2. Which geography or market were you responsible for?
3. How many qualified meetings did you personally generate in an average month?
4. What was your best month?
5. What percentage of your meetings typically showed up?
6. How much qualified sales pipeline did you generate or influence?
7. What was your quota and how consistently did you achieve it?
8. How much of your pipeline came from LinkedIn-led outbound?
9. What type of decision-makers did you usually sell to?
10. Write one cold LinkedIn message you would send to an AI automation agency owner after learning that the agency already manages several paying clients but currently does not offer Voice AI.

Please answer honestly.

We would rather hire someone with strong, verifiable commercial ability than someone with an impressive-looking CV but weak execution.

If you enjoy creating pipeline from nothing, understand B2B SaaS, know how to sell into the US market and want meaningful ownership inside an early-stage Voice AI company, we would like to hear from you.

We are looking for a B2B Growth & Digital Marketing Executive to help build Surpluss into a global B2B brand and marketplace.

This is a hands-on growth role, not a traditional social media marketing position. You will be responsible for generating qualified B2B leads, building acquisition channels, running digital campaigns, developing content, improving SEO and inbound traffic, and working closely with Sales and Procurement to convert marketing activity into business opportunities.

What you'll own

• B2B lead generation and demand generation
• LinkedIn growth and lead generation
• Google, Meta and LinkedIn advertising
• SEO and inbound acquisition
• Email marketing and lead nurturing
• Content and thought leadership
• Landing pages and conversion optimisation
• CRM and marketing automation
• Campaign analytics and reporting
• Global market and competitor research
• AI-powered marketing and automation

Who we're looking for

We are looking for someone who is commercially minded, analytical and hands-on.

You should be comfortable taking a campaign from idea → execution → lead generation → measurement → optimisation.

Candidates with experience in B2B SaaS, marketplaces, technology, industrial, supply-chain, logistics, procurement or other B2B businesses will be preferred.

Experience generating qualified leads, rather than simply increasing social-media engagement or followers, is highly valued.

Location: Bangalore HSR Layout (Work from Office) Experience: 1–2 years preferred Compensation: Fixed + sales and performance incentives

About the Role

This is a Founder's Office role with a strong focus on business development.

You'll work directly with the founders to identify opportunities, speak with business owners, understand their challenges, and position Kumo as their long-term AI and software partner.

This isn't a traditional SDR role where you're only expected to book meetings. You'll be involved throughout the sales process and will learn how high-value B2B sales works.

What You'll Do Find and qualify businesses that could benefit from AI and custom software. Reach out to founders and decision-makers through outbound channels. Conduct discovery calls and understand business challenges. Position AI and software solutions based on business needs. Follow up consistently and move opportunities toward closure. Work closely with the founders on sales strategy, messaging, and execution.

Who We're Looking For

More than your résumé, we care about your mindset ( full time job exposure - Fresher we are not considering).

We're looking for someone who is:

Confident speaking with founders, CXOs, and business owners. Naturally curious and enjoys talking to people. Comfortable with outbound sales and handling rejection. A hustler who takes ownership instead of waiting for instructions. Eager to learn about AI, software, and technology. Ambitious and looking for a long-term career in B2B sales. Experience Around 1–2 years of experience in sales, business development, or client-facing roles is preferred. Experience in software or IT services sales is a plus, but not mandatory. If you've consistently exceeded targets, learned quickly, and can demonstrate strong sales ability, we'd love to hear from you.

About Kumo

Kumo is an AI and software development studio, not a product startup. Learn more https://www.kumohq.co/

We partner with businesses to solve complex problems by building custom AI solutions, internal business systems, SaaS platforms, web applications, and mobile apps. Our clients are primarily growing businesses across the US, UK, Europe, Australia, and the Middle East.

We believe the future belongs to businesses that effectively combine AI with custom software, and we're building a company around that vision.

Unlike traditional software companies that sell a fixed product, we help businesses identify opportunities, design solutions, and build technology tailored to their needs.

If you're excited about selling solutions, understanding business problems, and working at the intersection of AI and software, you'll enjoy this role.

Why Join Kumo?

We're building for the long term. For exceptional performers who grow with the company and create significant impact, we're open to offering ESOPs/equity. Work directly with the founders every day. Learn how to sell AI and software solutions to businesses. Take ownership from day one. Clear growth path into Business Development Manager or Sales Lead. Be part of a small, ambitious team where your work directly impacts company growth. One Thing We Value Above Everything Else

We're looking for someone with confidence, ownership, and a strong sales mindset.

If you're the kind of person who enjoys meeting new people, isn't afraid of rejection, and is excited about building something from the ground up, you'll fit right in.

CraftMyPlate is a Hyderabad-based platform for micro-events: house parties, birthdays, office celebrations, and small gatherings. One thing hasn't changed since day one. Every order comes from someone making a specific, personal decision: this occasion, this many people, this budget, this date. We win by understanding that decision better than anyone else does.

We are now investing in the systems (data, growth, and eventually AI-driven automation) that let us make that same quality of decision at scale, without needing to grow headcount just to keep up. That investment is partly backed by funding we recently brought in, but the funding is not the story. It simply means we can now hire someone senior enough to own this problem properly, instead of solving it in pieces.

If you join now, you are not joining a company that has already figured everything out and just needs someone to run the machine. You are joining at the point where the machine is still being designed. What you build in the next year will still be the foundation two years from now.

About the Role

We are hiring a Growth Lead to own two things at once: how many people know about us, and how much revenue that awareness turns into. Not one or the other. Both, as a single connected number.

Here is what makes this role different from most growth roles you have seen: the infrastructure is already built. Tracking, attribution, and engagement systems are already in place and working. Our content and performance teams already execute well within the current playbook. You are not being hired to set any of that up. You are being hired to direct it and extract return from it.

That means your job is judgment, not motion. You decide which channels get more budget and which get cut. You decide what message goes to which segment. You decide what "working" means, and you prove it with numbers, not activity. The team executes. You are accountable for the return.

We need someone who has done this before, at a company where marketing spend had to answer to revenue, not just to reach. Someone who can point to a previous role and say plainly: this is what we spent, this is what we made back, and this is what I specifically changed to move that number.

What "Good" Looks Like (Market Standard)

This is not a vague "be strategic" ask. In most growth-stage consumer companies, a Growth Lead's performance is judged against a small set of hard numbers. We expect the same here:

• Return on ad spend (ROAS) or marketing efficiency ratio (MER) improving quarter over quarter across paid channels, not just held flat
• CAC to LTV ratio healthy enough to support scaling spend, not just acquiring volume (a commonly cited industry bar is a ratio meaningfully above 1:3, CAC to LTV)
• CAC payback period short enough that growth doesn't starve cash flow
• Blended revenue attributable to marketing-led channels, tracked and defended, not assumed
• A steady pace of new channel or approach tests per quarter, with a clear kill or scale decision made on each one, not experiments left to run forever without a verdict

If these terms are unfamiliar to you or you have never been held to them, this is probably not the right role yet. If you already think in these terms by habit, this role gives you the platform to prove it at a larger scale.

What You'll Own

• Awareness and reach across channels: Grow how many of the right people know about us, across paid, organic, and content channels, without confusing reach for revenue
• Revenue and ROI: Own the return on every rupee spent across channels. You inherit working tracking systems (CleverTap, AppsFlyer, Mixpanel); your job is to use them to make better spend decisions, not to build or maintain them
• Segmentation strategy: Build and keep refining how we segment customers by occasion type, guest count, budget band, and lead time to event. Turn that into distinct messaging and targeting for each segment, not one-size-fits-all campaigns
• Growth and channel scaling: Identify, test, and scale marketing channels and approaches beyond what we currently run, with a clear view of what each one returns
• Team direction: Directly lead our content and performance marketing team. You set the direction and the bar. They execute against it. You are not doing their job for them, and you are not letting them run without direction either
• Reporting: Give the founders and CMO clear, ROI-level visibility. What is working, what isn't, what you are cutting, and what you are doubling down on, and why

Required Skills & Background

• A proven, quantifiable track record of improving marketing ROI at a previous company, across more than one channel, not just optimizing a single ad account. Able to state clearly what the return was before, what it became, and what they specifically did to move it.
• 5 to 8 years in marketing, with real time spent owning revenue and channel-level ROI, not just campaign execution
• Experience running and defending a multi-channel budget: knowing when to shift spend between awareness and performance channels based on what the numbers say
• Strong quantitative fluency. Comfortable reading cohort, retention, and attribution data (from tools like CleverTap, AppsFlyer, and Mixpanel) and turning it into a spend or strategy decision, without needing to build the pipelines themselves
• Demonstrated experience building segmentation-led marketing strategy. Able to show, concretely, how they tailored messaging to distinct customer segments in a past role
• Experience managing a team (content and/or performance). This role leads people, not just plans
• Tier-1 educational background (top B-school, or a top engineering institute with demonstrated growth ownership). Exceptions made for candidates with a clearly exceptional track record
• Consumer internet, D2C, e-commerce, or marketplace background strongly preferred. Extra credit for a business with real customer-segment diversity, not a single-SKU product

Good to Have

• Experience marketing a business where the customer's decision changes a lot by occasion, timing, or budget (events, travel, gifting, weddings)
• Experience balancing brand/awareness spend against direct-response spend, and defending that split with numbers
• Prior experience at an early-stage startup where they built the growth function rather than inheriting one
• Hands-on comfort reviewing ad creative and content briefs, even if they are not writing them personally

What We Offer

• Direct ownership of the marketing function, reporting to the founders and CMO
• Working infrastructure from day one: tracking, attribution, and engagement systems are already built, so you spend your time on strategy and ROI, not setup
• Competitive pay, with ESOP and ownership options so your upside grows with the company's
• A team that already executes well. Your job is to point it in the right direction, not build it from zero
• Real accountability: revenue and ROI, not vanity metrics
• Fast growth and more scope as the company scales

About the Company

The client is an agentic AI workflow transformation startup. They help businesses transform traditional processes into SMART processes — Scalable, Minimal Cost, AI-led, Reliable, and Turbo Charged. By combining Artificial Intelligence with human-in-the-loop expertise, we make business processes highly accurate, faster, and 30–90% more cost-efficient.

Their solutions currently span three key areas:

• Intelligent Document Processing: Accounting ledger matching, invoice processing, ID/KYC document processing, bank statements, and more.
• Product & Content Operations: Content moderation, product cataloguing, image editing, and related workflows.
• Interaction Management - Voice Bots, Auto Quality Assurance [voice & text], CRM, ticketing etc 

About the Role

We are looking for an Associate Director – Growth, Sales & Delivery who can operate at the intersection of B2B growth, client engagement, solution delivery, and technology.

This role is ideal for someone who can identify and develop business opportunities, engage with clients to understand their requirements, work closely with engineering teams to shape solutions, and drive those solutions from ideation to delivery.

The role sits within the Intelligent Document Processing business, one of the key revenue-generating verticals, with a strong focus on use cases such as invoice processing, KYC, and other document-intensive business processes.

Key Responsibilities

1. B2B Growth & Business Development

• Identify and develop new B2B business opportunities and client relationships.
• Engage with prospective clients to understand their business challenges and identify opportunities for AI-led solutions.
• Contribute to GTM initiatives, commercialisation strategies, and early-stage solution discovery.
• Build and leverage relevant industry relationships and networks to generate opportunities.
• Take ownership of opportunities from initial conversations through solution definition.

2. Solution Delivery & Ownership

• Work closely with engineering and delivery teams to translate client requirements into practical solutions.
• Own the solutioning and delivery journey from ideation to implementation.
• Coordinate with internal teams to ensure solutions are delivered effectively and aligned with client expectations.
• Understand business requirements and translate them into clear solution approaches.
• Drive execution with a strong sense of ownership and delivery orientation.

3. Technology & Solutioning

• Bring a good understanding of technology and modern AI/automation tools.
• Work with technical teams to define solution blueprints and approaches.
• Ability to understand and leverage technology platforms and tools to develop or prototype solutions.
• Coding expertise is not mandatory, but familiarity with technology, cloud platforms, AI tools, and solution development will be an advantage.

What We're Looking For

• 3+ years of experience, with flexibility for exceptional candidates with ~1 year of experience who demonstrate strong relevant capabilities.
• Strong exposure to B2B growth, business development, sales, client engagement, or solution consulting.
• Experience working with clients and taking ownership of opportunities from discovery to execution.
• Strong delivery and ownership mindset, with the ability to work effectively with engineering/technical teams.
• Understanding of technology and ability to participate in solution design discussions.
• Experience in oice processing, or related domains will be highly relevant.
• Strong communication, problem-solving, and stakeholder management skills.
• Candidates from IITs, IIITs, NITs, BITS, and other premier engineering institutions would be preferred, particularly where combined with relevant industry experience.

Good to Have

• Experience with AI/automation-led solutioning or technology consulting.
• Familiarity with cloud platforms and modern AI/technology tools.
• Prior experience in a technical role, product/solution role, or engineering environment.
• Experience working with organisations in the intelligent document processing / AI automation ecosystem.

Why choose us?

You will play a key role in building and scaling AI-led business solutions, working across clients, business development, solutioning, and engineering.

Our proprietary StepZero platform enables us to move rapidly from ideation to a working solution, typically within a few weeks, while our outcome-based approach focuses on delivering measurable business value rather than traditional headcount-based services.

This is an opportunity for someone who wants to combine business growth, client-facing ownership, solution delivery, and technology in a single role.

Social Media Growth Manager

SUMMARY

We're looking for an AI-first, growth-oriented Social Media Growth Manager who understands how to build brands in

today's digital landscape. This role goes beyond posting content—you'll be responsible for creating high-impact

content, growing our online communities, increasing brand awareness, and driving measurable business outcomes

through innovative social media strategies.

If you're someone who is obsessed with social media trends, understands platform algorithms, loves experimenting

with content, and can turn ideas into viral campaigns, we'd love to hear from you.

TECHNICAL SKILLS

Strong understanding of social media algorithms and organic growth strategies.

Excellent storytelling and content creation skills.

Proven ability to create high-performing and viral social media content.

Strong analytical skills with the ability to interpret data and make growth-focused decisions.

Deep understanding of audience behaviour and digital content consumption.

Excellent copywriting and communication skills.

Creative mindset with a passion for experimentation and continuous learning.

Ability to work in a fast-paced, performance-driven environment.

ChatGPT

Claude

Google Gemini

Perplexity AI

Canva AI

CapCut AI

Midjourney (preferred)

Adobe Express AI

Meta Business Suite

Google Analytics

Social media scheduling and analytics tools

KEY RESPONSIBILITIES

- Develop and execute social media strategies across Instagram, Facebook, LinkedIn, YouTube, X, and emerging

platforms. - Create engaging, shareable, and viral content that resonates with our target audience. - Drive consistent

growth in followers, reach, engagement, impressions, watch time, and other key social media metrics. - Plan and

manage content calendars aligned with business objectives and marketing campaigns. - Collaborate with designers,

video editors, and marketing teams to create compelling creatives and videos. - Stay updated with platform algorithms,

content trends, creator economy insights, and emerging social media features. - Monitor performance metrics and

optimize content using data-driven insights. - Conduct competitor analysis and identify opportunities to outperform

industry benchmarks. - Build and engage online communities by responding to comments, messages, and audience

interactions. - Continuously test new content formats, storytelling techniques, hooks, and distribution strategies to

maximize organic growth.

AI & CONTENT INNOVATION

AI is an integral part of this role.You should be comfortable leveraging AI to accelerate content production while maintaining creativity and

authenticity.

Responsibilities include:

- Using AI tools to generate content ideas, scripts, captions, headlines, and campaign concepts. - Repurposing long-

form content into multiple short-form assets using AI workflows. - Creating AI-assisted images, videos, reels, and

presentation content. - Writing effective prompts to generate high-quality outputs. - Researching trends, competitors,

and audience insights using AI-powered platforms. - Identifying and adopting new AI tools that improve efficiency,

creativity, and performance.

EXPERIENCE

- 2–5 years of experience in Social Media Marketing, Content Marketing, or Digital Marketing. - Demonstrated

success in organically growing social media accounts. - Experience creating short-form video content and high-

engagement campaigns. - Portfolio showcasing successful campaigns, viral content, or measurable audience growth is

mandatory. - Experience in Education, EdTech, Digital Marketing, or Personal Branding will be an added advantage.

WHAT WE'RE LOOKING FOR

The ideal candidate:

- Thinks like a growth marketer rather than a traditional social media manager. - Is data-driven and comfortable

making decisions based on numbers. - Has a strong growth mindset and continuously experiments with new ideas. - Is

proactive, curious, and always learning. - Understands internet culture, memes, trends, and viral content mechanics. -

Can balance creativity with business objectives. - Is passionate about building communities and brands that people

genuinely engage with.

KEY PERFORMANCE INDICATORS (KPIS)

Success in this role will be measured by:

- Growth in followers and subscribers - Organic reach and impressions - Engagement rate - Video views and watch

time - Shares, saves, and comments - Community growth and audience retention - Content production efficiency -

Lead generation and traffic from social media - Brand awareness and campaign performance

WHY JOIN US?

You'll have the opportunity to work on exciting brands, experiment with the latest AI technologies, influence

marketing strategy, and build social media campaigns that reach millions. We believe in creativity, ownership,

innovation, and continuous learning, and we're looking for someone who shares the same mindset.