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JOB TITLE/HEADLINE: Sr. Manager / Manager – Marketing

EMPLOYMENT TYPE: Full time, permanent.

REPORTING TO: CBO

LOCATION: Mumbai

WHAT WE EXPECT FROM YOU:

• Establish positioning, identify target audiences, and develop marketing plans with specific objectives across different channels and segments
• Planning marketing campaigns, including Email/SMS, Social Media, SEM, display advertising, affiliate marketing & media/PR relations
• Drive customer activation, engagement and retention through marketing strategies
• Creating / Strategizing the right content for various media
• Coordinating marketing strategies with the sales, financial, IT, and product departments.
• Maintaining our social media presence across all digital channels
• Measuring and reporting on the performance of all marketing campaigns
• Identify trends and insights, and optimize spend and performance based on the insights
• Brainstorm new and creative growth strategies
• Plan, execute, and measure experiments and conversion tests
• Collaborate with internal teams to create landing pages and optimize user experience
• Instrument conversion points and optimize user funnels
• Collaborate with agencies and other vendor partners
• Evaluating and optimizing marketing and pricing strategies.
• Analyzing market trends and preparing forecasts.
• Generating new business leads.
• Increasing brand awareness and market share.
• Overseeing branding, advertising, and promotional campaigns.
• Managing the marketing department's staff.
• Preparing and presenting quarterly and annual reports to senior management.

OUR IDEAL CANDIDATE:

• BS/MS/MBA degree in marketing or a related field from premier institutes
• Proven working experience in marketing
• Demonstrable experience leading and managing SEM, SMM, Affiliate Marketing, Marketing database, email, and/or display advertising campaigns
• Experience in optimizing landing pages and user funnels
• Solid knowledge of website analytics tools (e.g., Google Analytics, AdWords, DART etc.)
• Strong analytical skills and data-driven thinking

YOU WILL LOVE WORKING WITH FATAKPAY BECAUSE:

• We value balance. We are committed to providing an environment where you can balance great work with a great life.
• We’ll invest in your career. Our company’s proliferating, and we’ll allow you to do the same. You’ll have access to several professional development opportunities so that you can keep up with the company’s evolving needs.
• We offer competitive compensation packages. We deeply value the talent our team brings to the table and believe that fair and equitable total compensation packages are part of our commitment to everyone who works here.
• Multicultural workplace. A multicultural and diverse team of colleagues from different states.
• An opportunity to wear many hats
• An entrepreneurial crew that supports risk, intuition, and frequent experimentation
• The opportunity to make an impact in a transformative industry
• A chance to build and lead a highly talented and driven team

OTHER PERKS & BENEFITS:

• Progressive and flexible work hours that match your personality and lifestyle.
• Compensation could include stock options for significant upside.
• Health benefits
• Cool gadgets and swags
• Attractive wellness programs
• Competitive performance bonus
• Paid sick leave
• Paid maternity and paternity leave
• Career development training.

ABOUT THE COMPANY:

Fatakpay Digital Private Ltd (Fatakpay) is a digital-only lending platform that provides short-term personal loans (STPL) through QR-based credit lines. It was founded by four IIT- B, Erasmus University alum, and 70+ years of combined experience in Tech and Finance.

The solution provides a 100% digital and paperless quick, transparent and secure way to transact in multilingual format with a ‘scan now, pay later’ facility and easy repayment options.

We're a company that strongly believes in teamwork, design, creativity and tech. We love to build the best possible Financial Tech products that make the world a better place.

We are seeking a dynamic and detail-oriented HR Recruiter to manage our end-to-end recruitment process. The ideal candidate will have a strong understanding of talent acquisition strategies, excellent interpersonal skills, and the ability to build relationships with both candidates and hiring managers.

Key Responsibilities

• Manage the full recruitment life cycle, from job posting to onboarding.
• Partner with hiring managers to identify staffing needs and develop job descriptions.
• Source potential candidates through online channels (e.g., LinkedIn, job boards, social media).
• Screen resumes, conduct interviews, and assess candidates’ qualifications.
• Coordinate and schedule interviews between candidates and hiring teams.
• Maintain candidate databases and recruitment reports.
• Build a talent pipeline for current and future hiring needs.
• Ensure a positive candidate experience throughout the hiring process.
• Stay updated on industry trends and best recruitment practices.
• Ensure compliance with labor laws and internal policies during recruitment.

• Expertise in Typescript, Nodejs and Golang. 
• Prior working experience in Hyperledger 2.x. 
• Strong understanding of blockchain, smart contracts, consensus mechanisms and cryptography. 
• Proficiency in developing Chain codes/Smart Contracts. 
• Experience building front end applications using Angular. 
• Proficient in MongoDB. 
• Experience with Relation databases like MySQL, MSSQL. 
• Write application code, smart contracts, and unit test cases according to the quality guidelines. 
• Work across multiple teams, mentor junior developers and actively participate in code reviews. 
• Co-ordinate with architects to produce technical designs.  
• Skilled in Docker, Kubernetes, Nginx, Git. 
• Knowledge of design patterns and best practices. 
• Document the development process, architecture, and standard components. 
• Awareness of CI/CD pipelines.

Position Requirements

• Expert in front-end development using Javascript, CSS, and Java.

• Hands-on experience in Java, J2EE, Hibernate, Springboot.

• Deep knowledge & working experience with Database, JSP, Javascript frameworks.

Technical Skills

• 4 years of experience in the software industry experience.

• Strong self-initiative to strive for both personal & technical excellence.

• Coordinate efforts across the Product development team and Business Analyst team.

• Strong business and data analysis skills.

• Should be strong on coordinating with onshore resources on the development.

Responsibilities:

• Identify relevant data sources - a combination of data sources to make it useful.
• Build the automation of the collection processes.
• Pre-processing of structured and unstructured data.
• Handle large amounts of information to create the input to analytical Models.
• Build predictive models and machine-learning algorithms Innovate Machine-Learning , Deep-Learning algorithms.
• Build Network graphs , NLP , Forecasting Models Building data pipelines for end-to-end solutions.
• Propose solutions and strategies to business challenges. Collaborate with product development teams and communicate with the Senior Leadership teams.
• Participate in Problem solving sessions

Requirements:

• Bachelor's degree in a highly quantitative field (e.g. Computer Science , Engineering , Physics , Math , Operations Research , etc) or equivalent experience.
• Extensive machine learning and algorithmic background with a deep level understanding of at least one of the following areas: supervised and unsupervised learning methods , reinforcement learning , deep learning , Bayesian inference , Network graphs , Natural Language Processing Analytical mind and business acumen
• Strong math skills (e.g. statistics , algebra)
• Problem-solving aptitude Excellent communication skills with ability to communicate technical information.
• Fluency with at least one data science/analytics programming language (e.g. Python , R , Julia).
• Start-up experience is a plus Ideally 5-8 years of advanced analytics experience in startups/marquee com

Required Skills:

Machine Learning, Deep Learning, Algorithms, Computer Science, Engineering, Operations Research, Math Skills, Communication Skills, SAAS Product, IT Services, Artificial Intelligence, ERP, Product Management, Automation, Analytical Models, Predictive Models, NLP, Forecasting Models, Product Development, Leadership, Problem Solving, Unsupervised Learning, Reinforcement Learning, Natural Language Processing, Algebra, Data Science, Programming Language, Python, Julia

• In charge of interfacing with clients to understand key requirements, business background and design objectives.
• Finding out about the project requirements estimating the time the project will require, and providing a cost
• Preparing website information architects wireframes.
• Worked on Shopify & ecommerce platforms
• Provided a proper web platform by coordinating in
• Website building with a creative approach & activating social networking platform for the clients.
• Assisting in selecting the right technology framework for developing the solution, discussing
• proposals with clients and ideating to develop user interface design, website maps and navigation features.
• Interact and coordinate with designers and coders to effectively execute the idea.
• Test the website and identify any technical problems
• A solid understanding of web application development processes, from the layout/user interface
• Should have an understanding of Google Analytics and how it works
• Should be a team player and lead the team and delegate work
• Should have a good eye for UI and UX and design
• Well Spoken and good with communication

• Check the Cmg's and take the requirements from functional consultants and users.
• As per business logic (MD50) do change existing reports and develop the new reports.
• Developing new packages, procedures, functions and updating existing packages and procedures, functions.
• Developing the workflows.
• Developing the API's as per business logic's for data updates.
• Developing the data extraction automation programs (.sql files developments) for data extractions.
• Prepare the test cases and migration documents for migrating objects.

• Bachelor's Degree in IT/ Computers/ Science or Master's in Computer required.
• 2 - 5 years of relevant experience on Oracle Apps Technical.
• Candidates must have hands on experience on Oracle RDF/XML/Pl-SQL Reports, D2k Forms, Workflow, OAF, And functional knowledge on O2C & P2P.