5+ Online advertising management Jobs in Bangalore (Bengaluru) | Online advertising management Job openings in Bangalore (Bengaluru)

Roles and Resposibilities:

● In this role, you will support the revenue targets for the Agency team
● You will be Datawrkz ambassador in the market for the agency
relationships that you own and will be responsible for shaping up a
long-term business plan for the agency to make Datawrkz as the
preferred digital media partner
● You will be expected to understand the digital ecosystem, be abreast
with industry analytics and be on top of industry trends
● You will be expected to drive strategic and tactical initiatives to
maintain a healthy sales pipeline on a regular basis; be proactive in
highlighting any roadblocks and maintain high standards in following
internal processes
● This is an individual contributor role where the focus is on maximizing
revenue potential with the Agency relationship that you own,
evangelizing Datawrkz as a premium destination for digital spends
● You will be expected to manage all stakeholder relationships end to
end with minimum supervision
● In this role, you will work closely with the internal sales strategy team
and internal client team for the conceptualization & execution of
long-term deals for your account

Required skills:

● 10+ years of experience in digital media agency / digital ad sales/
consumer internet industry
● Preferred Qualification: MBA, preferably from Tier I/Tier II institutes
● Working knowledge of demand-side platforms, ad networks,
exchanges, or other online or digital advertising sales roles for
publishers or agencies
● Strong partnerships across agency holding groups and with large
digital media spenders on the client/brand side.
● Understanding of Media Agency’s way of working/ principles /
consultative selling will be an added advantage
● Should be both a brand builder with a strong ability to drive and
achieve sales targets
● Comfort to use data and analytics while building on client
conversations
● Ability to leverage relationships, build a strong network, and have
effective negotiations

Key Responsibilities

• Day to day management and successful long-term relationships with different accounts.

• Experience in fronting client relationships directly

• Handling operations and client management
• End to end project management
• Briefing the creative team, helping in the creation of a concept.
• Facilitating communication between Client Service Operations & other business units to ensure an effective operating environment.
• Focusing on the strategic aspects of maintaining and growing long-term relationships.
• Establishing growth plans for teams and managed accounts
• Strategizing and executing campaigns for clients.
• Identifying prospective clients, establishing strategic partnerships and alliances
• Working with senior management keeping them informed of new developments, service issues and new business opportunities.
• Managing paid social media campaigns 

 

Preferred Requirements:

• 4-10 yrs RELEVANT experience 

• Must have worked with digital agencies managing social media marketing and performance marketing (preferable)

• Also willing to consider exceptionally talented folks from offline agencies

• Located in Bangalore and willing to travel to HSR layout

• Experience in fronting client relationships directly

• Experience in social media marketing (organic & paid)
• Experience in relationship management, strong verbal and written communications skills

 

Company Profile
Baetho is a solution-focused company aimed at creating and
democratizing the development of customer experience applications
through our proprietary no-code platform.
At Baetho, we offer a fun environment and the chance to work with a highly
skilled and motivated team. Our culture is focused on employee happiness,
customer satisfaction, and high-quality execution. If you have the right vibe
and believe in fairness and freedom, you’re a great fit for us.
Position description
An opportunity has arisen for a Digital  Marketing Role  with a
can-do attitude, ability to drive successful campaigns, strong desire to work
on multiple platforms with limited guidance. We’ll provide all the
enablement needed, but are looking for a rockstar at work.

Roles and Responsibilities
 
Own the execution of integrated campaigns across digital channels—
including target audience identification, goal setting, campaign set-up,
user flows, and campaign optimization
Hands-on experience on Linkedin, Google Ads, FB, Google analytics, and
GTM and lead gen platforms
Define and analyze performance metrics on google analytics to
diagnose campaign performance and develop action plans to optimize
the customer experience and campaign results
Ensure that each activity is tracked and measured with a focus on
pipeline and ROI
Experience in B2B SAAS based marketing, preferably with highly
technical products or services
Demonstrated creative skills (e.g. ad copies and/or design skills) to drive
personalization and relevance
Budget and plan the acquisition funnel for the whole year, with month
on month variations
Enable and Track AB testing for all aspects of campaigns, viz.: ads,
creatives, landing pages, emails, SMS
Preferences
Must have a proven track record of campaign management with a high
success rate
Experience in B2B SaaS based company will be preferred
2-3years of hands-on experience in performance marketing-Linkedin
and Google Ads for lead generation is a must.

• Liaising with clients to identify specific business problems and develop ideas
• Communicating with colleagues within the agency, such as creatives and account managers, in the process of developing a campaign
• Gaining a comprehensive context for advertising strategies by analysing a wide range of information in detail, including demographics, socio-economic and the market for the client's product and market share;
• Commissioning research from outside organisations to inform advertising strategies, using both qualitative methods, such as focus groups and structured interviews, and quantitative methods, such as demographic profiling and questionnaires
• Running research groups
• Finding an 'angle' on a specific product or service on which to base a campaign;
• Researching the product or service to be advertised, which may involve gaining technical or specific knowledge
• Reconciling the differences between consumers' current perceptions of the brand and the way the client wishes the brand to be perceived;
• Meeting the client to learn the background of the brand and advising on possible approaches to the target market
• Providing the creative team with a clearly defined brief that contains concise information on the product, audience and strategy
• Presenting conclusions and ideas to clients and other agency staff
• Analysing and interpreting customer response and sales data to evaluate the effectiveness of the campaign.