Strategic Partnerships Head

Client Partnership & Revenue (West)
Designation: Senior Executive/Assistant Manager.
Responsibilities:
• Key Accounts Management: Retention and maintaining relationship with Existing
Broadcasters, Query Management & Daily Operations
• Executing the Subscription Contracts and ensuring regular, timely payments of
services rendered
• Analyse BARC data to help Broadcasters with data insights
• Identify potential need gaps and maximize every business opportunity across
stakeholders
• Pitching & Monetising BARC Products with Broadcasters
• Collaborate internally with Finance, Legal, Measurement Science, Market/Business
Analytics, Technology, Marcom for all related work
• Onboarding New Broadcasters/ Channels
• Regular MIS management, Involvement in additional projects
Requirements:
• MBA with 2-5 years of experience, preferably in Research
• Understands Broadcast Ecosystem
• Currently working with a Broadcaster, Top 4 Networks ideally
• Work experience in Research Department at a Broadcaster, GEC genre preferably

About our Client :

Our client is one of the most innovative and fast growing InsureTech platforms that offers contextual insurance in a blink.

We are a team of consumer obsessed & driven people. We want to reimagine insurance through a consumption lens for millions. We are a B2C and B2B2C platform that wants to simplify the way insurance is experienced with principles of transparency, trust and contextualization. The multiple ideas that we are building upon are all about an experience beyond the way insurance is understood or sold at present in India.

Roles & Responsibilities:

1. Stakeholder management:- Managing the existing partners on Ecosystem. With customers at the core, ensuring that the best propositions from the partners are being sourced & enhanced for the end users

2. Business Development:- Originating new partners on the Ecosystem while ensuring that commercials are sorted out

3. Strategize member enrolment programme and lead cross-functional teams to deliver on mutually agreed targets

4. Work alongside the Data team to build unique dashboards for internal reviews and channelise data towards the partners

5. Work with the Product team to co-build various capabilities on the platform

6. Work with the marketing team to design campaigns & attractive promotions for enrolments.

Required Skills and Qualifications

- 5+ years of experience in a similar role with Digital platforms or digital roles

- MBA from Top B schools

- Eye for a consumer's mindset

- Experience of working in digital first platforms or differentiated build-outs

- Data driven approach to decision making

- Ability to multitask and work on a diverse range of requirements.

Work Location: Hybrid - Mumbai

About the Ecosystem Platform:

We are building India's largest mobility ecosystem embedded with features that all vehicle owners are going to love & use frequently. This would be a digital-only platform covering entire India and empowering the complete range of vehicles. In the last 3 months while being in stealth mode, we have scaled this platform to over 160,000 vehicles which range from Maserati & Rolls Royce to Suzuki & Hyundai on 4-wheelers and Harley Davidson & KT to Hero & TVS. This platform represents India's largest pool of data w.r.t. vehicles and aspires to build a strong bond between various brands and their end users over our Mobility Ecosystem. On a daily basis, we are registering new members  every day to enjoy the benefits currently offered.

Our plan is to scale this to over 10mn members in the next 24 months and empower this with various experiences in an end-to-end manner. This is a very exciting platform which could give an opportunity to complete imagination

A sneak peak into the opportunity:

- 7+ million active customer base in our company (Mostly acquired in last 6 months)

- Created community for 2 & 4 Wheeler vehicle owners (currently in the beta version and onboarded 120K+ users in no time)

- A rapidly growing team in tech + product with some of the finest folks in the industry - A rapidly growing team of Sales, Marketing, Tech and PMs

- An opportunity to build products that influence insurance awareness and buying at the grassroot level.

Regards
Team Merito

 

What you need to have:

We are looking for a Publisher Partnerships Manager who would be responsible for acquisition and partner management of Indian and global app publisher partners to work with Google Admob, Ad Manager, and GreedyGame's app monetization solutions.

JOB DETAILS:

Seniority Level: Mid-Senior Level
Industry: Marketing & Advertising
Employment Type: Full-Time
Job Functions: Marketing, Business Development, Operations
Job Location: Bengaluru
Experience: 2+ Years

WHAT WILL BE YOUR RESPONSIBILITIES?

1. Identify and hunt publishers and understand their challenges in monetization and marketing.
2. Identify and onboard publishers, cultivating a relationship of trust with them.
3. Coordinate Google DFP, Admob, Facebook Audience Network, and Ad Manager integration and setting up of ad placements for Publishers
4. Expand the relationships with existing Publishers by continuously proposing solutions that meet their objectives.
5. Work with ad networks and internal teams to run successful ad monetization strategies.
6. Serve as the link of communication between publishers and Advertisers.
7. Resolve any issues and problems faced, troubleshoot, and deal with complaints to maintain relationships.
8. Prepare regular reports of progress and forecasts for these stakeholders using key account metrics.

WHAT ARE WE LOOKING FOR?

1. 2+ years experience in operations/marketing/business development roles preferably Mobile App Monetisation expertise - including device SDK implementations across demand & supply partnerships on mobile.
2. Know the process of ad implementation through SDKs.
3. Should have a good understanding of Google DFP, AdMob, FAN, and Ad Manager.
4. Understand revenue trends of networks and suggest changes on apps, to increase revenue.
5. Reach out to potential ad network partners for monetization.
6. Hands-on experience in configuring and managing ads through mediation tools for mobile and online.
7. Should have a keen interest in market research for ad monetization.
8. Analytical mindset with good communication and interpersonal capabilities, able to work independently.

SKILLS AND ABILITIES:

1. Google AdMob
2. Google Ad Manager
3. DoubleClick For Publisher (DFP)
4. Facebook Audience Network (FAN)
5. App Monetisation

WHAT'S IN IT FOR YOU?

1. An opportunity to be a part of a fast scaling start-up in the AdTech space that offers unmatched services and products.
2. To work with a team of young enthusiasts who are always upbeat and self-driven to achieve bigger milestones in shorter time spans.
3. A workspace, that is wide open as per open door policy at the company, located in the happening center of Bangalore.
4. A well-fed stomach makes the mind work better and therefore- free lunch with a wide variety on all working days of the week, a stocked up pantry to satiate your want for munchies, a Foosball table to burst stress and above all a great working environment.
5. We believe that we grow as we grow. Once you are a part of our team, your growth also becomes essential to us, and in order to make sure that happens, there are timely formal and informal feedback sessions.

Role: - Develop a strong understanding of who should be an Ambassador and how this program is differentiated, - Creating outsized value for both the Ambassador and the company. - Develop incentive and reward model for Ambassadors to drive referrals program. -Develop the overarching program infrastructure, including program brand identity and messaging, rules of engagement, toolkits, etc. -Implement tools/CRM to house and measure all Ambassadors at scale. -Partner with cross-functional teams and product to integrate program into Product roadmap. -Define brand and social guidelines, develop content, marketing calendar and create briefs. -Go beyond Facebook: empower Ambassadors to leverage all distribution channels to share their stories and drive referrals (i.e. Email, Text, Messenger, YouTube, Whatsapp etc). Desired Profile: -Creative thinker, excellent listener and communicator. -5 plus years of overall professional marketing experience. -Prior experience working with MSME customers. -Skilled with ability to craft integrated marketing strategies across all channels and touch points, including website, print communications, online communications and direct mail. -Should have an analytical bent of mind and should be numbers driven. -Intuitive, Proactive, Collaborative, Driver, Creative Problem Solver, Analytical, Versatile.

Our marketing manager will be involved in getting in new vendors and also customers. Will need to have a good understanding of what is required at a proposition. Needs to be good with people and have good communication skills.

Hi all! We are a new age media startup (CupShup) on a mission to redefine the way brands communicate with their target audience. Looking for City Managers in Delhi/NCR. What will you do: Everything (Business Development, Client Servicing and everything in between). Yes, you have to get your hands dirty with Operations, Team management etc. What you need to have: We are sector agnostic and looking for people with Get shit done attitude to make a dent in Media industry. Work Ex- Media and/or Start-up background will get a Free hit of course. Location: Delhi-NCR CTC: 3.5 - 4.5 LPA + Incentives + ESOPs