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MANDATORY CRITERIA:
- 1 to 4 years of experience in Google Ads campaign management.
- Should have worked with good agencies
- Must have Experience with B2C, D2C, fashion, FMCG, or aggregators
- Must have handled a minimum monthly ads budget of ₹5+ lakh.
- Strong communication skills are important
- Looking for immediate, 30 days or max 45 days notice period candidates or either they have buyout options.
DESCRIPTION:
WHAT YOU WILL DO:
- Campaign Strategy & Management: Plan, create, and execute effective SEM strategies across Google Ads, LinkedIn and other platforms.
- Optimization: Continuously optimize campaigns to improve performance metrics (CTR, conversion rates, quality scores) and meet KPIs.
- Keyword Research: Perform in-depth keyword research and analysis to identify opportunities and trends for better targeting and audience reach.
- Performance Tracking: Analyze and report on campaign performance using tools like Google Analytics, Singular, and other relevant platforms.
- A/B Testing: Conduct A/B testing on ads, landing pages, and other elements to continually enhance campaign performance.
- Market Research: Stay up to date with SEM trends, algorithm changes, and best practices to maintain a competitive edge.
- Analyze user journeys to identify funnel drop-offs and work on initiatives to optimize the flow for higher conversions.
WHAT WE ARE LOOKING FOR:
- Experience: 1 to 3 years of experience in Google Ads campaign management.
- Educational Background: Btech/ BCA from Tier 1 institution
- Self-driven and a strong bias for action, fitment in startup culture.
- In-depth knowledge of the Paid Marketing ecosystem, attribution models, and segmentation/App campaigns
- Budget Management: Proven track record of running campaigns with budgets of ₹5 Lakh+ per month.
- Hands-on experience: in Google Ads, Google Analytics, Mixpanel & other tools like Looker Studio, AppsFlyer.
- Analytical Skills: Strong data-driven mindset with the ability to analyze large sets of data and derive actionable insights.
- Creativity: Ability to craft engaging ad copy and create testing strategies to improve results.
- Someone who can manage complexity and is good at problem solving with a first-principles approach
We are looking for a dynamic and skilled Data Science and Data Analyst Trainer with 2 to 5 years of hands-on industry and/or teaching experience. The ideal candidate should be able to simplify complex data concepts, mentor aspiring professionals, and deliver effective training programs in data analytics, data science, and business intelligence tools.
Job role:
As a data analyst, you will be responsible for compiling actionable insights from data and assisting program, sales and marketing managers build data-driven processes. Your role will involve driving initiatives to optimize for operational excellence and revenue.
Responsibilities:
- Ensure that data flows smoothly from source to destination so that it can be processed
- Utilize strong database skills to work with large, complex data sets to extract insights
- Filter and cleanse unstructured (or ambiguous) data into usable data sets that can be analyzed to extract insights and improve business processes
- Identify new internal and external data sources to support analytics initiatives and work with appropriate partners to absorb the data into new or existing data infrastructure
- Build tools for automating repetitive asks so that bandwidth can be freed for analytics
- Collaborate with program managers and business analysts to help them come up with actionable, high-impact insights across product lines and functions
- Work closely with top management to prioritize information and analytic needs
Requirements:
- Excel
- Scrapping
- Medium Communication Skill (Spoken and written)
- SaaS industries knowledge
- Add Product
- Check Dodontdo
- Scrapping
- Work on Support Tickets (Resolve customers issue)
Web/Data/Execl Scraping must
Our client works as a marketing platform for news publications that helps businesses engage their readers using push notifications. They help their clients to engage their users with relevant conversations across channels through products such as web push notifications, mobile app notifications and messenger notifications. Their main focus is on editors and audience managers to help them with relevant features to drive audience loyalty.
Headquartered in Bellevue, Washington, our client was founded in 2016 by an IIT, Bombay graduate. With regards to recognition, they have won NASSCOM Emerge 50 Awards 2020.
As an Associate Founder's Staff, you will be responsible for working closely with the Founders and Senior Leadership on cross-functional projects and help strategize and set the direction of the company. You will be picking up special projects and would be pivotal in streamlining operations, and executing strategic initiatives.
What you will do:
- Working with senior leadership to oversee and participate in business planning & OKRs
- Institutionalizing organizational structure and contributing to shaping strategies across cross functional teams
- Coordinating with business and technology functions to facilitate deployment of strategic and tactical initiatives
- Identifying gaps and roadblocks that functions are struggling with and troubleshoot them
- Owning the communication objectives, and coordinating between various team members
- Conducting data analysis, deducing insights, and building quality reports
- Maintaining and flashing updates on business health
- Conducting competitor analysis
Desired Candidate Profile
- B.E/B.Tech
- PG in Management from top tier institutes
- 0-2 years of pre-MBA experience in data analysis or technology field
- High organizational and communication skills, both written and verbal
- Excellent problem-solving and analysis skills
- Ability to contribute positively to team culture and morale
- Proficiency in Microsoft Office/ GSuite Tools
- A can-do attitude, and willingness to take initiative
Business Analyst (Data & Analytics) Remote Work, US shift
General Scope and Summary
The Data and Analytics Team sits in the Digital and Enterprise Capabilities Group and is responsible for driving the strategy, implementation and delivery of Data, Analytics and Automation capabilities across Enterprise. This global team will deliver “Next-Gen Value” by establishing core Data and Analytics capabilities needed to effectively manage and exploit Data as an Enterprise Asset. The Business Analyst will be responsible for documenting business processes, use cases and gathering requirements which will enable teams answer strategic and business questions through data.
Roles and Responsibilities
Night Shift - Remote Work
Document business processes this includes workflow diagrams, entity relationship diagrams and other supporting documentation
Design new workflows based upon business requirements
Interact with development resources to create the technical requirements
Act as quality assurance liaison prior to release of new data analysis or applications
Write technical documentation for our applications to be provided to customer success for turning into user friendly documentation
Perform Data Exploration and Analysis
Build simple reports/dashboards
Interact with external stakeholders to address technical issues.
Experience, Education and Specialised Knowledge and Skills
Must thrive working in a fast-paced, innovative environment while remaining flexible, proactive, resourceful, and efficient.
Strong interpersonal skills, ability to understand stakeholder pain points, ability to analyze complex issues to develop relevant and realistic solutions and recommendations.
Demonstrated ability to translate strategy into action; excellent technical skills and an ability to communicate complex issues in a simple way and to orchestrate solutions to resolve issues and mitigate risks.
Basic Qualifications
4+ years’ experience in business analytics, data analysis, data management, or related technologies.
Data Related certifications and/or degrees preferred.
Deep technical and domain knowledge related to Analytics, data exploration, business analysis Experience with a variety of business intelligence and analytical software package (e.g., Tableau, Power BI etc.).
Experience with Gathering requirements, creating workflows on data projects
Exposure, and knowledge of primary cloud provider offerings and architectures (AWS, Azure, GCP).
Knowledge of agile methods and delivery techniques.
Experience with Data exploration, profiling like SQL
Experience in working with cross functional teams.
Ability to deliver in fast paced environment with attention to detail and
execution focus
Exceptional verbal and written communication
Ability to work individually, within a cross-functional team, as well as with external partners and vendors
Preferred Qualification
Awareness of regulatory impacts to data in the Live Sciences business,
such as GxP.
Ability to deliver fast, show quick wins and have the big picture in mind
Ability to work with external vendors and hold them accountable
Ability to juggle multiple priorities and make quick decisions
Contribute to the overall product roadmap across all platforms - web, mobile, apps -- after careful consideration of the needs of internal and external parties
Lead development of new product offerings by conducting market research, user surveys, and the like to understand where and how we can satisfy unmet consumer needs.
Manage the product development process from conception through wireframing, design, build, release, analysis, and iteration
Be a critical voice of the user within Impact Guru. Ensure we are doing everything we can to help users save money.
Employ a range of qualitative (user discovery research, focus groups, usability studies, etc.) and quantitative (surveys, analytics, market research, etc) methods to better understand our users' needs.
Conduct A/B tests to understand how we can increase the desired use case(s) of our
products.
Skills And Qualifications:
1-3 years of experience developing web products ideally with a background in technical
product management or web engineering.
Capacity to think strategically, and an ability to understand how product decisions are tied to key business drivers
Strong quantitative capabilities, and experience using analytics platforms to understand product usability (Google Suite, Adobe Analytics, FB Analytics, Omniture, Clevertap, etc.)
Familiarity with APIs, documentation, web system architecture
Mobile-first approach and Focus on creating super-optimized user experience for mobile users
An understanding of what makes for good user experience and beautiful design.
BE/BTech/BA/BS Degree in Computer Science/Engineering, business, marketing, etc.
MBA is a plus
Good knowledge of MySQL and/or other RDBMS
Proficiency in MS Excel
Proficiency in using wireframing and prototyping tools like Balsamiq, ProtoIO, inVision, etc.
In this role, candidates will be responsible for developing Tableau Reports. Should be able to write effective and scalable code. Improve functionality of existing Reports/systems.
· Design stable, scalable code.
· Identify potential improvements to the current design/processes.
· Participate in multiple project discussions as a senior member of the team.
· Serve as a coach/mentor for junior developers.
Minimum Qualifications
· 3 - 8 Years of experience
· Excellent written and verbal communication skills
Must have skills
· Meaningful work experience
· Extensively worked on BI Reporting tool: Tableau for development of reports to fulfill the end user requirements.
· Experienced in interacting with business users to analyze the business process and requirements and redefining requirements into visualizations and reports.
· Must have knowledge with the selection of appropriate data visualization strategies (e.g., chart types) for specific use cases. Ability to showcase complete dashboard implementations that demonstrate visual standard methodologies (e.g., color themes, visualization layout, interactivity, drill-down capabilities, filtering, etc.).
· You should be an Independent player and have experience working with senior leaders.
· Able to explore options and suggest new solutions and visualization techniques to the customer.
· Experience crafting joins and joins with custom SQL blending data from different data sources using Tableau Desktop.
· Using sophisticated calculations using Tableau Desktop (Aggregate, Date, Logical, String, Table, LOD Expressions.
· Working with relational data sources (like Oracle / SQL Server / DB2) and flat files.
· Optimizing user queries and dashboard performance.
· Knowledge in SQL, PL/SQL.
· Knowledge is crafting DB views and materialized views.
· Excellent verbal and written communication skills and interpersonal skills are required.
· Excellent documentation and presentation skills; should be able to build business process mapping document; functional solution documents and own the acceptance/signoff process from E2E
· Ability to make right graph choices, use of data blending feature, Connect to several DB technologies.
· Must stay up to date on new and coming visualization technologies.
Pref location: Chennai (priority)/ Bengaluru








