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Senior Digital Marketing Manager
Senior Digital Marketing Manager
Apprication pvt ltd's logo

Senior Digital Marketing Manager

Adam patel's profile picture
Posted by Adam patel
8 - 9 yrs
₹7L - ₹12L / yr
Mumbai, Bengaluru (Bangalore)
Skills
Digital media
Digital Marketing

Apprication Pvt Ltd is a software service based company, Creating softwares, applications and ecommerce online websites. We're looking for a talented Senior Digital Marketing & Social Media Specialist with 10 years of experience to join our team in Mumbai. If you're passionate about creating impactful strategies and running effective ad campaigns, we want to hear from you!

Key Responsibilities:

  • Develop and implement comprehensive digital marketing strategies with a focus on Google and Meta platforms (including Facebook and Instagram).
  • Plan, execute, and optimize paid advertising campaigns on Google, Meta (Facebook & Instagram), LinkedIn, and other relevant platforms.
  • Create and manage social media strategies across various platforms, including LinkedIn, Facebook, Instagram, Twitter, and more.
  • Analyze performance metrics and generate insights to continuously improve campaign effectiveness and ROI.
  • Collaborate with the content and creative teams to produce engaging and impactful content for social media and digital ads.
  • Manage and grow online communities, responding to comments and engaging with followers to build brand loyalty.
  • Stay updated with the latest trends and best practices in digital marketing and social media to keep strategies innovative and competitive.
  • Utilize SEO and SEM techniques to enhance the visibility and reach of our digital campaigns.

Qualifications:

  • Strong understanding of software/SaaS buyer journey and persona-driven marketing.
  • Proven experience as a Digital Marketing Specialist, Social Media Manager, or similar role, with a strong portfolio of successful campaigns.
  • Expertise in creating and managing ad campaigns on Google Ads, Meta (Facebook & Instagram), LinkedIn, and other digital advertising platforms.
  • Solid understanding of SEO, SEM, and digital marketing analytics tools (e.g., Google Analytics, Meta Business Suite).
  • Strong project management skills with the ability to handle multiple campaigns and deadlines simultaneously.
  • Excellent communication and interpersonal skills, with a knack for creative problem-solving.
  • Self-motivated, detail-oriented, and able to work both independently and collaboratively in a fast-paced environment.

HR

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About Apprication pvt ltd

Founded :
2020
Type :
Product
Size :
20-100
Stage :
Profitable

About

Apprication is one of the most highly acclaimed software development companies in Mumbai, with its headquarters stationed in California. We pride ourselves in having a highly experienced and professional team of website designers and developers. One of the main goals of our company is to provide cost-effective online ordering solutions to businesses.
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Adam patel

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