Salesforce Developer

Requirement:

Bachelor’s Degree or equivalent degree in computer science

Min 1-3 years of experience in Python and backend technology

Development experience with programming languages like C/C++, Erlang, Elixir.

Experience in Python / Go Lang is a must

Experience in creating and dealing with REST API and socket technology

Working Knowledge of RabbitMQ and Kafka

Knowledge of both SQL and NoSQL databases along with Redis and elastic search.

Working knowledge of network communication, TCP, UDP, HTTP, etc

Roles and Responsibilities:        

Participate in the entire application lifecycle, focusing on coding and debugging

Write clean code to develop functional web applications

Troubleshoot and debug applications

Perform UI tests to optimize performance

Manage cutting-edge technologies to improve legacy applications

Collaborate with Front-end developers to integrate user-facing elements with server-side logic

Gather and address technical and design requirements

Provide training and support to internal teams

Build reusable code and libraries for future use

Liaise with developers, designers, and system administrators to identify new features

Follow emerging technologies

Optimizing multiple producers and multiple consumer system

Develop a Fault-tolerant application design.

ROLES AND RESPONSIBILITIES:

Video-led Content Strategy:

• Implement the video-led content strategy to meet business objectives like increase in views, leads, product awareness and CTR
• Execute the video content framework that talks to a varied TG, mixes formats and languages (English and vernacular)

Production:

• Ability to write/edit clear and concise copy and briefs unique to the platform, and influence/direct designers and agencies for creative output
• Creating the monthly production pipeline, review and edit every piece of video content that is produced
• Explore AI-based and production automation tools to help create communication stimuli at scale
• Manage our agency and partner ecosystem to support high-scale video production
• Manage the monthly production flow and maintain data sheets to enable ease of tracking
• Increase CTR, Views and other critical metrics for all video production

Project Management:

• Oversee the creation of various video formats, including explainer videos, product demos, customer testimonials, etc.
• Plan and manage video production schedules, ensuring timely delivery of projects within budget
• Upload and manage video content across multiple digital platforms, including the digital platforms and other relevant platforms
• Ensure all video content is optimized for each platform, following best practices for SEO and audience engagement
• Coordinate with the content team to integrate video content on the platforms
• Maintain an archive of video assets and ensure proper documentation and tagging

Capabilities:

• Drive the development of capabilities around production, automation, upload, thereby leading to a reduction in TAT and effort
• Work with technology teams to explore Gen AI tools to deliver output at scale and speed
• Identifying opportunities for new formats and keeping up with trends in the video content space

Customer obsession and governance:

• Relentless focus on making customer interactions non-intrusive; using video content to create a frictionless experience
• Zero tolerance for content and communication errors
• Develop a comprehensive video guidelines framework that is easy to use by businesses yet creates a distinct identity for the brand
• Have a strong eye for grammar and ensure that every content unit adheres to the brand tone of voice
• Create checks and balances in the system so that all customer-facing content is first time right, every time

Performance tracking:

• Tracking and analyzing production, go-live status and engagement metrics using tools like Google Analytics, etc.
• Gauge efficacy of video content produced, and drive changes wherever needed
• Provide regular reports on video performance, identifying trends, insights, and areas for improvement

IDEAL CANDIDATE:

Qualifications:

• Bachelor's degree in Communications, Digital Marketing, Advertising or a related field
• Proven experience as a creative/content writer or in a similar role, preferably with exposure to AI-driven content creation.

Work Experience:

• 3-5 years of relevant experience in the space of content marketing/advertising, experience in Digital Marketing with a focus on video content, will be an advantage

Skills:

• Excellent command over the English language
• Hands-on experience of copywriting, editing, and creating communication
• Ability to handle complex briefs and ideate out of the box
• Creative thinking and problem-solving skills, with a passion for storytelling and visual communication
• Deep customer focus by understanding customer behaviour and analyzing data & real-world experiences
• Detailed orientation & very structured thinking, think of customers' entire journey and experience
• Strong communication and collaboration skills to effectively work with diverse teams
• Passion for emerging technologies and the ability to adapt to a fast-paced and evolving environment
• Excellent project management skills, with the ability to manage multiple projects simultaneously and meet tight deadlines
• Proficiency in AI tools and video editing software (e.g., Adobe Premiere Pro, Final Cut Pro) and familiarity with graphic design
• software (e.g., Adobe After Effects, Photoshop)

PERKS, BENEFITS, WORK CULTURE:

Our people define our passion and our audacious, incredibly rewarding achievements. The company is one of India’s most diversified non-banking financial companies, and among Asia’s top 10 Large workplaces. If you have the drive to get ahead, we can help find you an opportunity at any of the 500+ locations we’re present in India.

Greetings from Cygnet!

We are glad to offer you a career opportunity with cygnet InfoTech private limited, which we believe would excite you, as it matches up with your profile updated on to the leading job portal. Cygnet is a leading software-technology solutions provider based out of the city of Ahmedabad, Gujarat-India.

Company:

Cygnet’s tryst with excellence in customer relations began in the year 2000. Today, Cygnet has emerged as one of the most respected names in the Information technology circuit in the state of Gujarat, India. With its unique client-focused business model, Cygnet delivers best-in-class offshore IT solutions to its clients across the world. Cygnet is committed to providing "Real Value Creation and Customer Delight" to all its clients, through its decades-old successful service delivery track record, process, and innovation culture powered by technology professionals.

Cygnet has Offices in India (Ahmedabad), Mumbai, Pune, Delhi, USA, UK, South Africa and is expanding its wings to achieve PAN India Development centers/business centers in the coming few years.

The Cygnet is a member of NASSCOM, AMA, FICCI, CII, GESIA, and Indo-American chamber of commerce. Microsoft Certified Gold Partner, Intel software partner, CMMI Level 3, ISO 9000:2008, ISO27001:2005, with Nearly 1000+ Employee Strength For more details please visit www.cygnet-infotech.com

• Experience working in advanced iterative methodologies such as Agile and Safe.
• Experience with containers and orchestration (Docker, Kubernetes).
• Comfortable working in complex and demanding environments with high degree of change.
• Ability to view system perspective and to perform thorough investigations.
• Experience in frequent delivery to production.
• Microservice-based architecture (Jenkins, Docker, CI/CD, ELK)
• Experience with modern software components (Mongo, Elasticsearch, Kafka).
• Expertise in software development methodologies.
• Understanding of protocols/technologies like HTTP, SSL, LDAP, SSH, SAML, etc.
• Possession of a deep knowledge of development workflows with Git.
• Experience with MySQL or another relational database Environment.
• Automation testing (component, integration and end2end)

• Deep experience on Performance Engineering with understanding of Java/J2EE technologies.
• Experienced in defining and realizing end-to-end Technical Architecture for large scale real- time enterprise systems. Ability to identify and define non-functional requirements and design systems to meet the same.
• Ability to review existing Architectures and identify Risks, Trade-offs, and share recommendations for addressing the identified issues.
• Demonstrate strong understanding of cloud architecture considerations when scaling and tuning application deployments. Must have hands on experience working on any of the Cloud deployments on AWS or Azure.
• Good experience on leveraging APM tools to provide deep dive analysis on performance problems. Deep understanding of the dashboards which can be built for CIO level interactions. Must have relevant experience on APM tools like Dynatrace or AppDynamics.
• Experience in performance optimization of J2EE systems on any of different types of application servers - WebLogic, WebSphere, JBoss etc. Deep expertise in any one of the application servers is a must.
• Experience in creating and reviewing technical documents like Architecture blueprint, Design specifications, Deployment architecture.
• Experience on working on Performance Testing Projects. Fair understanding of Performance Testing tools - Apache JMeter /Gatling/ HP Load Runner for Load testing. Must be in a position to review Performance Testing programs and steer directions towards right Workload Model, appropriate Test and Monitoring Strategy, build performance models and derive at right Capacity Planning.
• Experience in Big Data Analytics like - Apache Kafka, Apache Storm, Apache Hadoop, Apache Spark.
• Good skills in RDBMS like: Oracle, MS-SQL, MySQL, Cassandra, and Mongo DB
• Exposure to Agile methodologies & Continuous Integration Tools
• Entrepreneur / Intrapreneur (someone who has built technology teams ground-up, built new solutions from scratch)
• Very sound understanding of technology and have a consultative approach.
• Sound understanding of complex enterprise IT environment and issues faced by CIOs in the digital era.
• Excellent Pre-sales experience and have played a key role in winning business along with the sales team.
• Excellent communication, interpersonal, liaison and problem-solving skills with the ability to work in a multi-cultural environment
• Good negotiation skills
• Go getter and results oriented
• High energy level with ability to work well under pressure
• Good relationship building skills. Someone who enjoys CIOs trust and has an ability to develop relationships at all levels (technology teams) of the customer organization.