

About BlueOptima
About
The analytics platform provided by BlueOptima makes it possible for software developers and the companies they work for to develop superior software in the shortest amount of time and at the lowest cost imaginable. Actual Coding Effort is the sole objective productivity indicator for software developers, and BlueOptima is the only solution in the world that measures software developer productivity using this metric. This is a defining event in the history of software development.
The software as a service (SaaS) platform offered by BlueOptima allows corporations to do productivity and quality analysis of their software development in terms of people, teams, tasks, projects, divisions, and outsourced suppliers. Managers are better equipped to maximize efficiency when they have a thorough understanding of the performance differences that exist across an organization. It has been shown that BlueOptima can locate cost reductions in software purchases of up to twenty percent. Companies can cost-optimize their software efforts as early as is practically possible thanks to BlueOptima's extra capabilities in benchmarking and recruiting.
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Our Team has cracked PMF for our proprietary Diabetes Reversal program, you will be responsible to now scale up the strategy. We have crossed the journey of 0 to 1, and looking for someone to take us from 1 to 100.
Requirements
5+ years of experience in driving Performance Marketing for a D2C/ B2C startup
Strong creative & soft skills combined with an affinity for data.
Proven experience managing customer acquisition efforts in paid channels with quantifiable results.
Highly organised and autonomous, but also collaborative and able to work cross-functionally.
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results.
High competency with FB/ Google Ads/Affiliate Marketing
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Creating and executing a strong performance marketing strategy & execution plan. Use data-driven marketing strategy to identify trends/patterns and opportunities for innovation and make optimization recommendations across the buyer’s journey.
Creating and implementing the marketing plan in line with overall business objectives while striking a balance between longer-term strategic brand building activities, mid-term lead generation and nurturing, as well as quick wins to achieve targets.
Developing and managing digital prospecting and remarketing campaigns. Explore new channels for customer acquisition.
Managing budgets and campaigns across all digital channels to drive strong return on investment and efficient CAC
Ensuring successful planning, execution, optimization for key traffic KPIs via paid, organic & own media channels.
Identifying and testing new channels to continue to meet or exceed established critical metrics.
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Industry leading compensation with potential ESOPs

The Technical Lead will oversee all aspects of application development at TinyPal. This position involves both managing the development team and actively contributing to the coding and architecture, particularly in the backend development using Python. The ideal candidate will bring a strategic perspective to the development process, ensuring that our solutions are robust, scalable, and aligned with our business goals.
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- Lead and manage the application development team across all areas, including backend, frontend, and mobile app development.
- Hands-on development and oversight of backend systems using Python, ensuring high performance, scalability, and integration with frontend services.
- Architect and design innovative solutions that meet market needs and are aligned with the company’s technology strategy, with a strong focus on embedding AI technologies to enhance app functionalities.
- Coordinate with product managers and other stakeholders to translate business needs into technical strategies, particularly in leveraging AI to solve complex problems and improve user experiences.
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- Evaluate and incorporate new technologies and tools to improve application development processes, with a particular emphasis on AI and machine learning technologies.
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- Lead the deployment and continuous integration of applications across various platforms, ensuring AI components are well integrated and perform optimally.
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- Excellent team management, communication, and interpersonal skills.
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- Must have strong technical and functional knowledge of the latest OTM Application
- Must have knowledge of preparing mapping document to interface OTM system with EDI, WMS, order management and finance systems, and be able to translate the functional specifications into design specifications for the Offshore Delivery Centre
- Must have ability to write SQL statements for automation agents and other technical topics
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1. Answer questions about products or the company.
2. Direct prospects to the field sales team when needed.
3. Handle Grievances to preserve the company's reputation.
4. Ask questions to understand customer requirements and close sales.
5. Good communication skills is a must.

Preferred Education & Experience:
• Bachelor’s or master’s degree in Computer Engineering, Computer Science, Computer Applications, Mathematics, Statistics, Finance, Economics or related technical or analytical field or equivalent practical experience. Relevant experience of at least 3 years in lieu of above if from a different stream of education.
• Well-versed in and 5+ years of hands-on demonstrable experience with:
▪ Functional Analysis of Business Capabilities, Business Processes, & Business Rules
▪ Functional & Technical Profiling & Analysis of Data
▪ Business Process Modeling & Design
▪ Business Rules Modeling & Design
▪ Object Oriented Modeling & Design
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▪ Relational, Document, & Graph Data Modeling & Design
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▪ Stream & Batch Big Data Pipeline Processing
▪ Domain Driven Design (DDD) & Micro services Architecture & Design
▪ Distributed Cloud Native Computing
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• Strong knowledge and hands-on experience with analyzing business & data requirements from customers.
• Strong knowledge and hands-on experience with modeling techniques viz., BPMN, UML, ERD, & other Visual Modeling techniques.
• Extensive knowledge & working experience with SQL, detailed data profiling using Informatica/Talend or similar tools, reporting & data visualization using Tableau/Spotfire/QlikView etc.
• Proficiency in Microsoft Excel, including in-cell formulas, pivot tables, basic macros, and other data manipulation and formatting functions is required.
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Our Infrastructure team is looking for an excellent Senior Software Developer in Test to join a core group that designs the industry’s leading Micro-Engagement Platform.
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• Design, develop and improve the automation infrastructure to enable continuous delivery & deployment
• Automate application flows and features to report the test data & test results in a clear and concise manner
• Continuously improve the automation infrastructure that is stable, maintainable and easily scalable
• Collaborate with Engineering, QA, Data Science, DevOps and Customer Success team(s)
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• Ability to work in a fast-paced agile work environment
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Nice-to-haves
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We are passionate about intelligently automating our customer processes and we would love to have you as part of this exciting journey! We offer a very competitive compensation plan, stock options and a flexible work environment for the ideal candidates
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Sound technical understanding and knowledge of software development processes.
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Votive Technologies
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