Relationship Officer (CA)

The candidate would be responsible for ascertaining the working of various asset classes basis

market research (both primary and secondary)– with focus being on retail centric development.

Key asset classes that would be covered are- retail, offices, hospitality, warehousing and

residences.

1. Market research report – primary survey, secondary survey, data collation by self/agency

2. Viability study – Rent /income benchmarking

KEY ACCOUNTABILITIES/ KEY RESPONSIBILITIES

1. Market Research – Retail centric development predominantly. Would also include hospitality,

commercial developments, warehousing, residences, helping certain retail brands to enter macro

and micro.

Market Research- non operational assets : To undertake

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City Analysis

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Site / Project Analysis

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Catchment Analysis (Demographics)

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Retailer Trading Density Analysis

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Competition Benchmarking

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Best Use Analysis on the site / project

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Feasibility Assumptions & Monitoring

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Proposals, IM, Reports & Presentations

Market Research- Operational assets:

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Catchment Analysis

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HN1 – Data

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Catchment Profiling –Demographics/ Psychographics (The candidate would be expected to be

hands on in the beginning – and later create a template for the local teamplate to follow for

periodic data update)

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No of House hold

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Income

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Age

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Occupation /Education

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Understand the attitude/ loyalty -Tools/ Resource

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Brand affinity

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Shopping Habits

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Cultural Influences

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Understanding competitions and profiling the activations conducted by them

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Problems/ Opportunities

a) Relative to Market

b) Relative to consumption

c) Relative to Centre/competition

d) Relative to retailers/ customers relationship

Development:

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Business Development with Investors, Developers, Retailers & Landowners

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Site / Project Analysis

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Proposals & Presentations

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Research Analysis

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Design Development Process Management

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Tenant Mix Process Management

General Business Development:

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International Relationship Initiations (new partners, vendors, suppliers)3

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Draw up project proposals

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Engage with prospective clients for appointment closure

Managerial

1. Analytical abilities

2. Logical / practical / time conscious – able to plan and work to deadlines.

3. Good presentation skills

4. Ability to adhere to timetables and meet deadlines

5. Initiative, drive and judgement

6. Drive decision making

Behavioural

1. Good communication skills

2. Strong team player

3. Ability to work as a team as well as independently

4. Ability to handle confidential information

5. Integrity

6. POSITIONREQUIREMENTS

Level of Education

B.Arch

M. Arch- Urban Planning or any other relevant/equivalent field

Experience

5+ years of experience in research and business development

7. COMPETENCIES

Functional

MS Office- proficient in MS Power point and Excel

Growth Manager for key Accounts, Sales Operations, Multi geography sales co-coordination and operations, P&L responsible

Monitor sales metrics and manage the entire sales process across the team Lead and motivate the sales team to achieve and exceed specific goals Build a high-performance sales team to ensure customer satisfaction

Responsibilities

• Accountable for entire presales related activity such as Requirements Capturing, Analysis, Proposals, Estimation, Project Timelines
• International Sales (Inbound / Outbound)
• Solution Sales
• Business Consulting & Account Management
• Bringing expertise in client acquisition and contract negotiation along with relationship-building, and team leadership abilities.
• Results-driven and proactive with a demonstrated record of accomplishment in meeting and exceeding sales and revenue objectives.
• Quarterly/Annual revenue goal setting and resource planning to achieve them.
• Gathering requirements to understand the needs of clients, and their problem statements.
• Demonstrating solutions to stakeholders and getting closure by negotiating on price.
• Key Account Management for bigger revenue and becoming strategic partners
• Create effective strategies to target new markets after researching and analyzing competitor behavior, change in the market, etc.
• Work with the marketing team to increase engagement in target demographics
• Handle customer relations issues, enabling quick resolution and client satisfaction
• Managing and defining Outbound lead channels which includes data research on targeted companies, campaign management, and follow-up management.
• Attend networking events, community events, and hearings to generate leads
• Upsell additional products as the need arise

Desired Skill

• Knowledge of legalities and compliances in staff augmentation in the IT industry
• Proven ability to influence cross-functional teams
• Good communication skills

Primary Responsibilities:

·        Develop and maintain relationships with clients and prospects.

·        Find new business opportunities and attend meetings with potential customers.

·        Monitor market trends, analyze customer feedback, and make recommendations to improve sales.

·        Develop and implement sales strategies to achieve business goals.

·        Forecast sales and manage expenses to meet budget requirements.

Work closely with the marketing team to develop effective campaigns

About the Account Executive Role

The full-cycle Account Executive role turns inbound and outbound leads into long-last relationships. The Account Executive needs to have experience selling SEO services and a working knowledge of SEO and Digital Marketing. Below is a breakdown of the Account Executive Role. 

About Us

FirstPrinciples Growth Advisory is a premier digital marketing partner to help scale MQLs cost-effectively by identifying the right growth channel for your SaaS Business.

Role Break-Up

Lead Generation (25%)

The Account Executive will also be partly responsible for generating his/her leads. We expect to spend about 2 hours (about 70) dials making outbound calls using our CRM/day.

Nurturing New Leads/Pitch Cals (25%)

We expect between 1 to 2 Pitches scheduled daily from both inbound and outbound leads. Each Pitch takes 45 minutes to an hour, including following up with the next steps. This time is also spent working with our team to create the SEO Proposals and learning about the client before the call. 

Nurturing Existing Leads & Customers (25%)

Reach out for the next steps, follow up on leads, social selling, and do other things to be front and center with the client. 

Strategy (10%)

Analyzing results of past campaigns and tweaking future outreach campaigns and approaches. 

Coordination & Administrative(15%)

Updating templates, the CRM and coordinating with the team as required. Coordination with the Ops team

What is in it for you?

The earning potential for this role is high. SEO/PPC clients are recurring clients, and our retention rate is high. 

Requirements for the Account Executive Role

• 2 to 5 years of experience selling Digital Marketing Services
• Ability to conduct “Mini-Closes” in Succession
• Genuine customer empathy
• Organized and strong time management skills 
• Experience working with Ahrefs and doing fundamental SEO Analysis for client sites

• Manage sales operations in assigned district to achieve revenue goals.
• Supervise sales team members; the BSMs, on daily basis and provide guidance whenever needed.
• Identify skill gaps and conduct trainings to sales team.
• Work with team to implement new sales techniques to obtain profits.
• Assist in employee recruitment, promotion, retention and termination activities.
• Conduct employee performance evaluation and provide feedback for improvements.
• Contact potential customers and identify new business opportunities.
• Stay abreast with customer needs, market trends and competitors.
• Maintain clear and complete sales reports for management review.
• Build strong relationships with customers for business growth.
• Analyze sales performances and recommend improvements.
• Ensure that sales team follows company policies and procedures at all times.
• Develop promotional programs to increase sales and revenue.
• Plan and coordinate sales activities for assigned projects.