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Market Research Analyst

Naveen  Giri's profile picture
Posted by Naveen Giri
5 - 8 yrs
₹15L - ₹35L / yr
Bengaluru (Bangalore), Mumbai, Delhi, Gurugram, Noida, Ghaziabad, Faridabad
Skills
Project Management
Competitor Analysis
Architecture

The candidate would be responsible for ascertaining the working of various asset classes basis

market research (both primary and secondary)– with focus being on retail centric development.

Key asset classes that would be covered are- retail, offices, hospitality, warehousing and

residences.


1. Market research report – primary survey, secondary survey, data collation by self/agency

2. Viability study – Rent /income benchmarking


KEY ACCOUNTABILITIES/ KEY RESPONSIBILITIES

1. Market Research – Retail centric development predominantly. Would also include hospitality,

commercial developments, warehousing, residences, helping certain retail brands to enter macro

and micro.

Market Research- non operational assets : To undertake

-

City Analysis

-

Site / Project Analysis

-

Catchment Analysis (Demographics)

-

Retailer Trading Density Analysis

-

Competition Benchmarking

-

Best Use Analysis on the site / project

-

Feasibility Assumptions & Monitoring

-

Proposals, IM, Reports & Presentations

Market Research- Operational assets:

-

Catchment Analysis

-

HN1 – Data

-

Catchment Profiling –Demographics/ Psychographics (The candidate would be expected to be

hands on in the beginning – and later create a template for the local teamplate to follow for

periodic data update)

-

No of House hold

-

Income

-

Age

-

Occupation /Education

-

Understand the attitude/ loyalty -Tools/ Resource

-

Brand affinity

-

Shopping Habits

-

Cultural Influences

-

Understanding competitions and profiling the activations conducted by them

-

Problems/ Opportunities

a) Relative to Market

b) Relative to consumption

c) Relative to Centre/competition

d) Relative to retailers/ customers relationship

Development:

-

Business Development with Investors, Developers, Retailers & Landowners

-

Site / Project Analysis

-

Proposals & Presentations

-

Research Analysis

-

Design Development Process Management

-

Tenant Mix Process Management

General Business Development:

-

International Relationship Initiations (new partners, vendors, suppliers)3

-

Draw up project proposals

-

Engage with prospective clients for appointment closure

Managerial

1. Analytical abilities

2. Logical / practical / time conscious – able to plan and work to deadlines.

3. Good presentation skills

4. Ability to adhere to timetables and meet deadlines

5. Initiative, drive and judgement

6. Drive decision making

Behavioural

1. Good communication skills

2. Strong team player

3. Ability to work as a team as well as independently

4. Ability to handle confidential information

5. Integrity

6. POSITIONREQUIREMENTS

Level of Education

B.Arch

M. Arch- Urban Planning or any other relevant/equivalent field

Experience

5+ years of experience in research and business development

7. COMPETENCIES

Functional

MS Office- proficient in MS Power point and Excel

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Shubham Vishwakarma

Full Stack Developer - Averlon
I had an amazing experience. It was a delight getting interviewed via Cutshort. The entire end to end process was amazing. I would like to mention Reshika, she was just amazing wrt guiding me through the process. Thank you team.
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About Aatish Management Consultants OPC Pvt Ltd

Founded :
2012
Type :
Services
Size :
0-20
Stage :
Bootstrapped

About

N/A

Company social profiles

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Shubham Vishwakarma

Full Stack Developer - Averlon
I had an amazing experience. It was a delight getting interviewed via Cutshort. The entire end to end process was amazing. I would like to mention Reshika, she was just amazing wrt guiding me through the process. Thank you team.
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