Performance Marketing Manager

Who we are:

F22 Labs was started in 2014 by Murtuza and Hari, two childhood friends who always dreamt of starting a business of their own. After working at leading startups initially in their careers, they decided to take the plunge. Over the last 8 years, we’ve been fortunate and blessed to have worked with 250+ entrepreneurs who have trusted us with their dream of building their startups

About Digital Marketing Division

We also have a digital marketing division that offers 360 degrees Digital Marketing Services specializing in helping businesses reach their target audience and achieve their marketing goals through various online channels.

We have the privilege of working with some of the most well-known and high-profile UK fashion brand customers who are at the forefront of the fashion industry, known for their unique designs, premium quality, and innovative approach to fashion.

Our team of experts has experience in a wide range of digital marketing services, including search engine optimization (SEO), pay-per-click advertising (PPC), social media marketing, email marketing, and content marketing.

Job Description:

We are seeking a highly motivated and detail-oriented individual to join our digital marketing team as a Google Ads Specialist. In this role, you will be responsible for the planning, execution, and optimization of Google Ads campaigns for our clients to improve ROI.

What will you work on?

As a Google Ads Specialist, you will be responsible for the following: Conducting keyword research and building out targeted campaigns

• Set up and manage Google Ads campaigns across multiple accounts, including keyword research and analysis, ad copywriting, and bid management
• Writing compelling ad copy and creating ad extensions
• Monitor and optimize campaigns daily to meet performance goals and ROI targets
• Analyze and report on campaign performance, providing recommendations for improvement
• Staying up-to-date on industry trends and best practices
• Collaborating with the rest of the digital marketing team to ensure campaigns align with overall marketing strategies
•  

Do you fit in?

• 2+ years of experience in paid search marketing, with a focus on Google Ads
• Proficiency with Google Ads and Analytics
• Ability to create compelling dashboards.
• Strong analytical and problem-solving skills
• Excellent written and verbal communication skills
• Experience with A/B testing and conversion rate optimization is a plus
• Knowledge of HTML and CSS is a plus

     What can you expect?

• Flexible work timings
• Medical Insurance- self and immediate family
• Intensive performance-linked incentives
• Optimized Learning Culture
• Approachable and helpful founders, a.k.a leaders to guide your career and much more…

Perks: 

1. State of the Art gadgets
2. Complete Health coverage for you and your family
3. Flexible work timings
4. Remote friendly

Our Hiring process:

1. A Profile Review: Resume, Portfolios, personal websites
2. A Technical task that relates to the work you will be doing
3. A Final round of interview
4. An Offer and onboard you are!

Know more about us @F22Labs:

http://f22labs.com/">Home Page

We are seeking a highly experienced SEM - Paid Marketing Strategist with a minimum of 3 years of experience to join our team. As a SEM - Paid Marketing Strategist, you will be responsible for developing and executing strategic paid marketing campaigns on Google and Facebook Ads platforms, to drive traffic, increasing conversions and maximizing ROI.

Responsibilities:

• Develop and implement strategic paid marketing campaigns on Google and Facebook Ads platforms
• Conduct in-depth keyword research and competitive analysis to inform campaign strategy
• Develop ad creative, landing pages, and other campaign assets to drive engagement and conversions
• Monitor and report on campaign performance, including key metrics such as ROI, CTR, CPA, and conversion rates
• Collaborate with internal teams to ensure that campaigns align with overall marketing and business goals
• Stay up-to-date with industry trends and best practices, and recommend new strategies for improving campaign performance

Requirements:

• Minimum of 3 years of experience in SEM - Paid Marketing with a focus on Google and Facebook Ads
• Proven track record of developing and executing successful paid marketing campaigns
• In-depth knowledge of keyword research, ad creation and optimization, and performance analysis
• Strong analytical skills and proficiency in data analysis tools such as Google Analytics and Excel
• Excellent communication and collaboration skills, with the ability to work effectively with cross-functional teams
• Bachelor's degree in marketing, business, or a related field

We offer a competitive salary, a comprehensive benefits package, and a dynamic work environment that values creativity and innovation. If you are a results-driven Senior SEM - Paid Marketing Strategist with a passion for delivering exceptional results, we encourage you to apply today!

 We are seeking a highly skilled and motivated Digital Marketing Associate with at least 2 years of experience in Pay-Per-Click (PPC) advertising. The ideal candidate will have a strong understanding of PPC strategies, campaign management, data analysis, and optimization techniques. As a PPC Specialist, you will be responsible for managing and optimizing our PPC campaigns to drive targeted traDevelop, implement, and manage PPC campaigns across various platforms such as Google Ads, Bing Ads, social media advertising and Native.

- Conduct keyword research to identify high-value keywords and develop effective revenue

- Monitor campaign performance, budget allocation, and keyword bids to ensure optimal performance and cost efficiency.

Analyze campaign data and generate actionable insights to improve campaign performance, including adjustments to bidding strategies, ad placements, and targeting.

ffic, conversions, and ROI.

Roles & Responsibilities:
·Manage company’s various online bidding profiles
·Identifying quality lead and bringing up the projects for the company
·Bidding on various portals like PPH/ GURU/ UPWORK / Freelancer and other relevant online platforms
·Handle the initial discussions and collect the strategic information about the prospects
·Understand complex project requirements and prepare proposal /bid to generate leads
·Continue prospect engagement and account management throughout the sales cycle until closure.
·Independently collaborate with the technical team for presentation with prospects.
·Scout for new bidding platforms and websites to catch out the opportunities.
 
Skill & Experience Required
·Excellent verbal and written communication skills, capable of converting the prospect with good linguistic ability.
·Must have 1-3 years of experience in Web Development & Mobile Apps project acquisition and closure through the online bidding platforms.
·Experience with lead generation and prospect management via various online bidding platforms.
·Must have sound technical knowledge of advanced Web and Mobile technologies trending today.
·Lead generation through LinkedIn, database, and other social networks would be an added value.
·Ability to handle the sales independently or as part of a team

• Manage sales operations in assigned district to achieve revenue goals.
• Supervise sales team members; the BSMs, on daily basis and provide guidance whenever needed.
• Identify skill gaps and conduct trainings to sales team.
• Work with team to implement new sales techniques to obtain profits.
• Assist in employee recruitment, promotion, retention and termination activities.
• Conduct employee performance evaluation and provide feedback for improvements.
• Contact potential customers and identify new business opportunities.
• Stay abreast with customer needs, market trends and competitors.
• Maintain clear and complete sales reports for management review.
• Build strong relationships with customers for business growth.
• Analyze sales performances and recommend improvements.
• Ensure that sales team follows company policies and procedures at all times.
• Develop promotional programs to increase sales and revenue.
• Plan and coordinate sales activities for assigned projects.

Dear Candidate,

Note: If it is not relevant opening for your Profile, please ignore the mail as it is a bulk mail.

Job Title: Digital Marketing Executive
Experience: More than 2 years

No. of openings: 5

Location: HSR Layout, Bangalore

Salary: Depends on the candidate, however paying higher than the market standard.

Job Description:

• Creating campaigns and ads on Google | Facebook  I Tiktok I You tube 
• Monitor and analyze campaigns to meet goals
• Hands-on Bid Optimization
• New Keyword Development and Testing
• Coordinate with the Graphic Designing team to get creatives made for ads
• A/B testing of page designs to maximize conversions
• Landing Page Optimization
• Pushing our Digital marketing Strategies beyond industry best practices

Requirements:

• Our ideal candidate has 2+ years of digital marketing experience.
• Must have managed a marketing budget of 10 Lakhs per month or more
• An analytical mind and an interest in the Digital marketing industry is must.
• Eager to learn, self-driven, independent problem-solving ability

Qualifications:

• BTech/BE
• Excellent understanding of digital marketing concepts
• Strong creative and analytical skills

Skills:

• Google Ads | Facebook Ads I Tiktok I You tube
• Creative thinking
• Data Analysis
• Marketing tools experience

Contact Person:
Shubha Gupta
HR Manager