Job Title: Head of Marketing
Location: Remote
About Us: Kitaabh is a fast-growing SaaS accounting platform built for accountants, entrepreneurs, and SMEs. We aim to redefine accounting by offering a fast, intuitive, and modern solution. Our product is in the Beta stage and gearing up for a Go-To-Market (GTM) launch.
Job Overview: We are seeking a dynamic and tech-savvy Head of Marketing with prior experience in SaaS to lead our marketing efforts. This role requires strategic leadership, deep understanding of SaaS business models, and hands-on experience in scaling tech-driven products.
Key Responsibilities:
• Develop and execute comprehensive marketing strategies to drive product awareness, lead generation, and customer acquisition.
• Plan and manage product launches, ensuring effective communication with target audiences
• Lead digital marketing initiatives, including SEO, SEM, social media, content marketing, email campaigns, and more.
• Collaborate with the product, sales, and customer success teams to create tailored campaigns that address customer pain points and highlight key product features.
• Analyze market trends, competitor positioning, and customer behavior to refine and adapt marketing strategies.
• Lead brand-building initiatives, ensuring consistent messaging across all channels.
• Oversee paid advertising, partnerships, and event marketing efforts.
• Manage and mentor a team of marketing professionals, driving performance through data-driven decision-making. Marketing Head 2
• Ensure alignment of marketing activities with business objectives and key performance indicators (KPIs).
• Actively contribute to the evolution of our marketing tech stack to enhance productivity and performance tracking.
Qualifications:
• Proven experience (5+ years) in marketing leadership roles, preferably within the SaaS industry
• Strong understanding of SaaS metrics (CAC, LTV, churn rate) and growth levers.
• Demonstrated success in leading marketing teams and launching SaaS products.
• Proficiency in digital marketing tools and analytics platforms (Google Analytics, HubSpot, etc.).
• Experience with Go-To-Market (GTM) strategies, product positioning, and brand building.
• Ability to develop and execute multi-channel marketing strategies.
• Strong analytical skills with the ability to translate data into actionable insights.
• Excellent communication and leadership skills.
Bonus Points For:
• Experience with marketing automation tools, AI-driven platforms, or CRM systems.
• A background in fintech or accounting-related SaaS products.
• Strong network in the tech and SaaS community.
What We Offer
• Opportunity to lead the marketing efforts of a fast-growing SaaS company.
• Work with a highly collaborative team of industry experts.
• Competitive salary and benefits.
• Flexibility with remote work options
About KITAAB TECHNOLOGIES PRIVATE LIMITED
Kitaabh is a tech-driven platform that brings modern speed and efficiency to the world of accounting, using a keyboard-first interface that feels like a powerful coding environment. We leverage advanced algorithms to handle complex processes like GST, TDS, and compliance, transforming them into seamless workflows. Think of it as the next-gen, developer-friendly approach to financial management, designed to handle data as fast as you do
We craft delightful accounting experiences
Launching India's fastest and most delightful accounting platform
Similar jobs
Skilled in developing and executing automated scripts using Selenium web driver, Java and TestNG . Automation engineer - java, selenium, python.
Role: Head of Analytics
Location: Bangalore (Full time)
ABOUT QRATA:
Qrata matches top talent with global career opportunities from the world’s leading digital companies including some of the world’s fastest growing startups using Qrata’s talent marketplaces. To sign-up, please visit Qrata Talent Sign-Up
ABOUT THE COMPANY WE ARE HIRING FOR:
Our client is offering credit card solutions for banks and financial institutions. It provides services like credit card design and onboarding, credit card authorization, payment processing, collections and dispute resolutions, credit card fraud detection, and more. They serve in the B2B space in the FinTech market segments.
POSITION OVERVIEW
We are seeking an experienced individual for the role of Head of Analytics. As the Head of Analytics, you will be responsible for driving data-driven decision-making, implementing advanced analytics strategies, and providing valuable insights to optimize our credit card business operations, sales and marketing, risk management & customer experience. Your expertise in statistical analysis, predictive modeling, and data visualization will be instrumental in driving growth and enhancing the overall performance of our credit card business.
Responsibilities:
1. Develop and implement Analytics Strategy:
o Define the analytics roadmap for the credit card business, aligning it with overall
business objectives.
o Identify key performance indicators (KPIs) and metrics to track the performance
of the credit card business.
o Collaborate with senior management and cross-functional teams to prioritize and
execute analytics initiatives. 2. Lead Data Analysis and Insights:
o Conduct in-depth analysis of credit card data, customer behavior, and market trends to identify opportunities for business growth and risk mitigation.
o Develop predictive models and algorithms to assess credit risk, customer segmentation, acquisition, retention, and upsell opportunities.
o Generate actionable insights and recommendations based on data analysis to optimize credit card product offerings, pricing, and marketing strategies.
o Regularly present findings and recommendations to senior leadership, using data visualization techniques to effectively communicate complex information.
3. Drive Data Governance and Quality:
o Oversee data governance initiatives, ensuring data accuracy, consistency, and
integrity across relevant systems and platforms.
o Collaborate with IT teams to optimize data collection, integration, and storage
processes to support advanced analytics capabilities.
o Establish and enforce data privacy and security protocols to comply with
regulatory requirements.
4. Team Leadership and Collaboration:
o Build and manage a high-performing analytics team, fostering a culture of innovation, collaboration, and continuous learning.
o Provide guidance and mentorship to the team, promoting professional growth and development.
o Collaborate with stakeholders across departments, including Marketing, Risk Management, and Finance, to align analytics initiatives with business objectives.
5. Stay Updated on Industry Trends:
o Keep abreast of emerging trends, techniques, and technologies in analytics, credit
card business, and the financial industry.
o Leverage industry best practices to drive innovation and continuous improvement
in analytics methodologies and tools.
Qualifications:
Bachelor's or master’s degree in Technology, Mathematics, Statistics, Economics, Computer Science, or a related field.
Proven experience (7+ years) in leading analytics teams in the credit card industry.
Strong expertise in statistical analysis, predictive modelling, data mining, and segmentation techniques.
Proficiency in data manipulation and analysis using programming languages such as Python, R, or SQL.
Experience with analytics tools such as SAS, SPSS, or Tableau.
Excellent leadership and team management skills, with a track record of building and developing high-performing teams.
Strong knowledge of credit card business and understanding of credit card industry dynamics, including risk management, marketing, and customer lifecycle.
Exceptional communication and presentation skills, with the ability to effectively communicate complex information to a varied audience.
Job Responsibilities
- Expert knowledge of Web Application Development using PHP6 onwards.
- Excellent knowledge of HTML, CSS, JavaScript and jQuery.
- Must know at least two PHP frameworks out of Laravel, Cakephp, CodeIgniter and YII.
- Knowledge of CMS platforms like WordPress, Joomla, Drupal etc. will be an added advantage.
- Knowledge of eCommerce frameworks like WooCommerce, Magento, OpenCart etc. will be an added advantage.
- Good knowledge of Object-Oriented Concepts & a strong passion for Software Development.
- Strong Interaction and Design Sense
- Familiarity with LAMP stack (Apache, MySQL and phpMyAdmin)
- Comfortable with Linux / Unix based operating system, SQL and Script Programming.
- Experience in Designing & Developing Database in MySQL is a MUST.
- Setting up server, Pipelines and deployment knowledge will be a plus
- Proficient understanding of code versioning tools, such as Git
Required Skills
- Willingness to learn, highly motivated.
- Fully comfortable in using English. Both in writing and speaking.
- Not afraid to learn new tech stack.
Desired Skills
- 1-6 years of experience in Web Development.
- Candidates with a Lesser Notice period would be preferred.
Candidates who can join immediately would be preferred.
Note: If you are willing to apply on the above post kindly add web links of your work in the resume.
We are looking for a result-driven Team Leader to be responsible for monitoring and supervising a team of consultants to achieve the organization’s objectives and increase sales. You will be responsible for providing guidance, instruction, training, and leadership skills to inspire the team to perform at their optimum. You should create a cohesive team that works efficiently together to maximize the sales team's potential. Requirements: • A bachelor's or associate's degree in marketing, sales, or a related field may be advantageous. • Experience in sales is necessary. • Strong sales ability, business acumen, and commercial awareness. • Excellent communication, interpersonal, and customer service skills. • Strong leadership abilities. • Good time management, strategic planning, and organizational skills. Responsibilities: • Identifies the primary concerns, long-term strategies, and targets to be assigned to the team members. • Oversees the sales squad's initiatives to reach objectives and generate realistic, consistent outcomes. • Develops the product sales blueprint, a set of standards for sales associates to conform to, encompassing lead filtering and deal modeling. • Guides sales personnel to function efficiently by capitalizing on their passions and capabilities
- Developing content marketing strategies for blogs, websites and other platforms and implementing them.
- Collaborating with the SEO team and creating optimized content for the blogs and website.
- Use Google Trends, Google Search Console,Google Analytics, Google Data Studio and other tools for content creation and marketing.
- Drive traffic to company pages through various search engine marketing strategies.
- Creating, reviewing and publishing engaging content for blog, website, social media, ad campaigns and other marketing requirements.
- Actively promoting our blog and pitching articles to relevant platforms (guest blogging) to increase website traffic.
- Constantly analyzing the content KPIs and updating the content accordingly.
- Develop and manage projects and team members, including delegating tasks, reviewing team member work, adhering closely to deadlines and to budget, developing and revising ideas, and implementing projects.
The ideal candidate must have:
- 3+ years of total experience in content writing, content management and .
- 2+ years of experience in leading a team.
- Knowledge of SEO best practices and web traffic metrics.
- Knowledge of various content marketing tools,
- Great time management skills, organizational skills, and team spirit.
- Excellent writing skills in English.
About Us
Rezo.AI is an AI-Powered Contact Center that enables enterprises to enhance customer experience and boost revenue by automating and analyzing customer agent interactions across multiple channels including voice, email, chat/WhatsApp, and social, at the required scale, whilst training agents with minimal costs.
How do we do it
Rezo's AI-Powered contact center leverages groundbreaking technologies in AI, ML, ASR, NLP, RPA, and predictive intelligence to transform customer experience and reduce costs by automating, analyzing customer-agent conversations across multiple channels including voice, email, chat/ Whatsapp, and social media, whilst coaching them.
Introduction:
We are looking for a knowledgeable, detail-oriented person to help us test our code. As a QA Tester, you will work alongside our engineering team to ensure that our code is top-notch. By performing tests on our code and communicating the results with our engineering team, you can help us produce the most effective products that delight our clients. Your expertise will be crucial to help us identify and resolve bugs, glitches, and any other issues.
Responsibilities:
In this role you will collaborate with the engineering team and shall be responsible for:
• Test new and existing features (units and integration) and report errors and failures
• Work collaboratively with the developing team to correct errors and participate in testing for product releases
• Gathering requirements
• Test automation and test methodology (ex: TDD or BDD)
• Expertise in Test case design and test case execution.
Qualifications:
• 2+ years of experience as a QA Manual Tester
• Experience in Manual testing dashboards and chatbots shall be a plus.
• Bachelor's degree in Computer Science or Engineering or college diploma in QA Testing
• Keen attention to detail
• Ability to solve complex problems
• Determination and tenacity to commit to the end when solving issues
• Defects triage and follow up on the defects fixes.
• Worked with the developers and the functional team
• Understanding of Business Logic
Time management
• Concise writing
• Flexibility
• Critical thinking skills
• Understanding of User Experience
Cultural fitment
Work at the heart of AI and customer engagement.
If you are fascinated by AI and looking to work with the latest AI technologies, in a fast-growing and flexible work environment with immense growth opportunities, come and join us.
Rezo is the place to be if you want to work in an atmosphere where you can do meaningful research, contribute to the platform, and grow fast.
Culture/Values
We believe that allowing employees to pursue their interests and challenge the existing quo only helps to make Rezo a successful workplace. To that end, we are committed to assisting our employees in enhancing the skills that are vital to their professional growth.
FOCUS, INTEGRITY, TEAMWORK, PASSION, INNOVATION
Why Us?
We are a fast-paced start-up with some of the best talents from diverse backgrounds. Working together to solve customer service problems. We believe a diverse workforce is a powerful multiplier of innovation and growth, which is key to providing our clients with the best possible service and our employees with the best possible career. Diversity makes us smarter, more competitive, and more innovative.
Visit our website: https://rezo.ai/ for more information
• ReactJS, Service Workers, RestAPIs, Web Pack, React Hooks, State Management
• Completely Amazon Web Services (AWS) Cloud Environment (S3, API Gateway, CloudFront, AWS Lambda) with a strong focus towards Serverless
• Experience developing native applications for Android and iOS
• Experience in microservices
• Previous experience as a scrum master
• Experience with Terraform
• Experience in GraphQL
Skills & Qualifications: -
➢ 03 – 08 years of experience / proficiency in JavaScript and Python
➢ Experience in ReactJS and Redux, ES6, React Native
➢ Jest / experience in writing tests and test-driven development (Jest or Enzyme)
➢ Experience with AWS Lambda, DynamoDB and development of serverless applications
➢ Familiarity with Git and CI
➢ Familiar with DevOps processes, tools and processes (Cloud formation, Code Pipeline, Jenkins)
➢ Familiar with release pipeline on Android and iOS.
- Strong development experience in Java, JavaScript on Node.js
- Proficiency in full-stack web application development (MEAN stack)
- Strong programming skills with experience in design, coding, and testing
- Proficiency with relational databases such as MySQL
- Good understanding of server-side CSS preprocessors (such as Sass, based on project requirements)
- Good experience with AJAX, REST, and JSON
- Experience with AWS cloud services will be an added advantage
- Understanding of Source Control tools for version control: GIT/SVN
Requirements
- Bachelor's degree in Computer Science, Engineering or a related subject
- 2 - 6 years of hands-on experience developing, implementing, and delivering web applications
- Excellent written and verbal communication skills
● 1+ years in developing applications on iOS.
● Experience working within consumer applications with a high amount of active
users.
● Strong foundation in computer science, data structures, algorithms and software
design.
● Worked directly with teams or team members in different time zones.
● Graduate in technical discipline (or equivalent working experience)
● Plus: Firebase, Good communication Skills
● Please attach Play store/ AppStore links of your apps with the application
JOB SUMMARY:
The Senior Software Engineer designs, develops, troubleshoots, and debugs software applications for our core product. This includes developing software components including Frameworks, APIs, Websites, Utilities, Databases, and Internet-related tools. Demonstrate technical leadership, mentor junior team members, contribute in effort estimation and identify hardware needs.
MINIMUM QUALIFICATIONS AND REQUIREMENTS:
- Bachelor’s Degree in Computer Science or equivalent
- 4+ years working with React Js, exposure to Ember JS will be an advantage
- 5-12 years of industry experience in programming web applications, mobile and/or large-scale enterprise products.
- Proficient in JavaScript, CSS
- Strong experience in one of the following JavaScript frameworks: Ember, React, Angular
- Experience in XML, HTML, IIS
- Familiar with Agile methodologies
- Sense of ownership
- Passion for troubleshooting and problem solving
- Detailed oriented, professional, and possesses a positive work attitude
- Communicate professionally both verbally and in writing
- Extensive experience creating high-quality software in a team environment
- Experience leading projects from start to finish
- Experience with test-driven development (TDD) and/or writing and maintaining high-level test coverage, including both unit and integration tests