Marketing Executive

Location - Bangalore 
Role - Content Marketer

What you'll do 
Be an SEO champ! Tell a product story that the Google algorithm loves. Understand our audience, their requirements and tie them with search volumes and user queries.
● Write content pieces that not just drive traffic but convert them.
● Build marketing collaterals that help leads in their decision-making process.
● You'd be expected to work with design, front-end, sales, and product .
● Work on different forms of content - blog posts, recording videos for YouTube, hosting podcasts.

Skills you bring to the table:

● You have a stronghold over SEO.
● You preferably have 2-3 years of experience working with a B2B marketing team.
● You are a great communicator, both verbal and written.
● Just like everyone in the team, you have maniacal attention to detail.
● You are a self-starter, capable of working independently.

Do Your Thng is a creator-first tech platform gunning to democratise influence and help creators build the strongest online communities. We’re looking for enthusiastic and dynamic professionals with the urge to take responsibility & ownership and drive the task to completion.

 

 

• Participate in the influencer outreach for DYT – On-board top influencers from YouTube, Instagram, Celebrities and KOL, etc. for brand campaigns on the DYT Platform
• Be on top of the latest influencer/ social media trends
• Technology friendly in order to get maximum output from the DYT App for running campaigns and onboarding processes
• Facilitate seamless operations, challenge existing ways of problem-solving and ensure identification and remediation of real root causes
• Develop strong working relationships with other divisions such as Client Success, Support, Finance, Operations, etc.

Excellent verbal and written communication
Strong leadership and management skills
Must have excellent interpersonal skills
Sound knowledge of Ms Office, word and Email correspondence
Knowledge of E- commerce online portals

Responsibilities:

• Based on digital strategy, creative direction and your own research and ideas, create and execute effective content plans that build audiences, generate engagement, drive traffic and generate a positive ROI over time.
• Source, curate and post relevant content on websites, social media, email marketing, etc.
• Research and understand the company ecosystem, target markets, and the influencers in their space to determine what type of content will be most beneficial for building inbound link and mention profiles.
• Plan and create blog posts, case studies, social content, etc. to be posted on 3rd party websites; set up content marketing calendar for the region as well.
• Research and identify additional opportunities to increase our brands' exposure on the internet.
• Assist the SEO team with other tasks as needed.

 

Requirements:

• 1-3 years of relevant experience with content marketing experience,
• Excellent written and verbal communication skills.
• Experience keeping track of metrics and being able to report them when needed.
• Ability to meet deadlines and outreach goals.
• Ability to multi-task and handle multiple brands at one time.
• Ability to collaborate as well as work independently.
• Experience with tools like Outreach.io, BuzzStream, or Pitchbox.
• Proficiency with Ahrefs, SEM Rush and other SEO Tools is a plus

We are looking for a marketer with 3+ years of experience promoting B2B SaaS Product by designing and executing innovative marketing strategies to generate B2B leads. The various initiatives include:

1. Competitive Research and Market Analysis
2. Driving traffic to website to generate leads and tracking conversions, and key KPIs
3. Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
4. Launch optimized online adverts through Google AdWords to increase company and brand awareness and conversion
5. Monitoring of Leads from all the Online Channels
6. Prepare online newsletters and promotional emails and organize their distribution through various channels
7. Responsible for Managing Online Brand and Product Campaigns to Raise Brand Awareness
8. Manage SEO, SEM and Content Management
9. Plan and monitor the ongoing company presence on social media (Quora, LinkedIn, Twitter, Facebook, etc)

 

Skills:

We are looking for someone who has exposure to the following:

• Needs to know Lead Generation, Lead Nurturing, Demand Generation, Email Marketing, Marketing Automation, Campaign Management, Web Traffic and Conversion, Lead Qualification Programs, Automated Nurture Campaigns, Marketing Funnel Management.
• Must have excellent Oral and Written communication skills.
• Must have excellent understanding of digital marketing concepts and best practices
• Hands-on experience in Marketing Automation tools, Google Analytics, Google Adwords and LinkedIn Ads.
• Must have hands on experience in handling CRM’s and its integration with third party plugins.
• Strong analytical skills and data-driven thinking and knowledge of web analytics tools (e.g. Google Analytics, SEMRush, etc.)

 

Role : Head of Marketing
Sector : Financial services business
Work location : Abu Dhabi, United Arab Emirates

Responsibilities:

1. Head the marketing function for the retail and digital business of the company across 7 georaphies driving vision, strategy, growth and execution.
2. Manage budget & resource utilization to ensure ongoing operations within established budget, productivity & efficiency standards.
3. Lead and devise the customer lifecycle strategy that includes branding, awareness, conversions, product adoption and increasing engagement leading to usage & retention and brand advocacy.
4. Responsible for creating and delivering the annual revenue, volume & customer targets and generating, measuring and reporting ROIs from all marketing activities.
5. Overlook the development of innovative marketing strategies and ways to communicate.

• Excellent command over English with the ability to write in various tones and styles.
• Masters in Mass Communication and Journalism or similar field.
• An effective and SEO friendly writing style for web content, articles, blogs.
• Editing and proof-reading skills.
• Must have complete knowledge of social media and core social media marketing.
• Experience in writing research reports and whitepapers.
• Experience in writing Press Releases will be a plus.
• An excellent understanding of Grammar
• Detail oriented and ability to grasp new concepts quickly.

• Content for SocialPilot only such as blogs, web content and articles to be contributed outside
• Editing and reviewing content received
• Topic idea generation for all content
• Ability to work effectively in an environment where tools, processes, and deliverables are not necessarily predefined.
• Excellent attention to detail and ability to multi-task projects and deliverables.
• We don’t want you to get bored writing content all the time, so we need you to interact with like-minded professionals and have fun on social media. This will help you be more creative and also feeds in idea generation.

If you believe you can do marketing miracles, then this is for you. Responsibilities: - Planning and executing digital marketing initiatives which includes email marketing, SEO, SMO, SEM, content marketing, influencer marketing, affiliate marketing - Building and managing digital marketing team and leading the community building exercise - Developing social media strategies, innovative and creative ideas and solutions that deliver measurable results - Deliver regular feedback, analysis and reporting to demonstrate how social media initiatives are adding value - Monitor relevant trends and competitor behaviour and derive useful insights Identity social media tools that can benefit the company and implement where appropriate Must haves: - Sincere love for travel - Excellent content development skills - Excellent leadership skills and ability to handle a team - Experience in digital and social media marketing - Imagination and the ability to effectively express it About ToRoots: ToRoots is an early stage angel funded startup. We are a team of people who believe in experiential learning. If you are looking for something where you can implement your learning and learn while experimenting, ToRoots is a place to be. You will be among the people who will set a company culture, and we intend to (and will) be listed among the best places to work in the world. If you think that you can make reach out to the relevant audience in least possible resources, then write to us. PS. We will be noticing how you market yourself :) PPS. You need to have the mindset of working with a early stage start-up and the risks and rewards associated with it. PPPS. Apart from monetary compensation, there is ESOPS plans also in place.

PurpleRain is a Data-driven SaaS product startup. We're a fast-growing company and looking for enthusiastic, friendly, and growth driven employees to join our startup team. Join our small and agile team and grow with one of the most disruptive SaaS product companies in India. We are looking for a person who can develop brand awareness & online reputation by increasing the size of social communities and accurate target audiences to strengthen engagement strategies to increase customer loyalty for PurpleRain. You will convert social followers into qualified leads and new business . This includes administrating the creation and publishing of relevant, original, high quality content for a progressive media content management. You will be expected to solve problems and develop and execute objectives under minimal direction. As part of our team, you will: Develop and implement social media brand strategies, campaigns, and plans to build brand/company awareness Oversee day-to-day management of campaigns and ensure brand consistency Create, maintain, and grow new and existing social networks, including Twitter, LinkedIn, Pinterest, YouTube, FourSquare, Instagram, Google+, Facebook, and others Manage company blog and editorial calendar that aligns with social updates Monitor social media progress using web analytic tools Incorporate optimization strategies, analyze data, and research best ways to increase traffic Review success of campaigns and develop ways to improve. Desired skills and experience 3 years of experience in a product startup / digital agency Excellent verbal and written/communication skills Hands on experience with paid social media campaigns Bachelor’s degree in marketing, PR, or related field Proven experience in social media management Experience with Hootsuite, Sprout Social, or HubSpot Proficient computer skills, Microsoft Office Suite (Word, PowerPoint, Outlook, and Excel) Knowledge of Search Engine Optimization (SEO) best practices Experience with technologies and best practices for web design, web production, and creative design across multiple platforms Experience identifying and creating campaigns for target audience Excellent analytical and time management skills. We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. Benefits Work with a data driven, welcoming team at a company that is changing how people communicate every single day. Globally distributed team Yearly retreat with the team to a exotic place Location Indiranagar, Bangalore