Manager - Digital Marketing

Job Description

A Product Designer is a professional who is in charge of translating the wants and needs of consumers into product design features. They must have a creative eye, be able to think outside the box in order to come up with new ideas or solutions that meet customer expectations, and create digital or print drawings as well as design fully-functional products

Roles and Responsibilities:

1. User Research: ○ Conduct user research to understand user needs, preferences, and behaviors. ○ Use research findings to inform design decisions and enhance the overall user experience.

2. Wireframing and Prototyping: ○ Create wireframes, user flows, and prototypes to visualize and communicate design ideas. ○ Iterate on designs based on feedback from stakeholders and usability testing.

3. Visual Design: ○ Develop visually engaging and consistent UI designs for digital products. ○ Ensure designs align with brand guidelines and maintain a cohesive visual identity.

4. Interaction Design: ○ Design and implement interactive elements to enhance user engagement and satisfaction. ○ Collaborate with development teams to ensure seamless integration of design and functionality.

5. Usability Testing: ○ Plan and conduct usability testing sessions to gather feedback and validate design decisions. ○ Analyze testing results and iterate on designs to improve overall usability.

6. Collaboration: ○ Work closely with cross-functional teams, including developers, product managers, and other stakeholders. ○ Communicate design decisions effectively and advocate for the user throughout the product development process.

7. Stay Updated: ○ Keep abreast of industry trends, best practices, and emerging technologies in UI/UX design. ○ Continuously improve skills and contribute to a culture of design excellence.

Experience and Skills you MUST have:

● Proven experience as a UI/UX Designer or similar role.

● Proficient in design tools such as Sketch, Figma, Adobe XD, or similar.

● Strong portfolio showcasing a range of design projects and problem-solving skills.

● Excellent communication and collaboration skills.

● Understanding of front-end development technologies and constraints.

● Familiarity with agile development processes

The candidate should have good communication skills. He/She should be able to communicate effectively with the client to generate the lead. The candidate will be given good incentives on generating business for the company.

• Reporting to our MD India, the Head of Partner will cover all aspects of outbound large customer sales
• Initially, you will create the processes to gain our first few high-value clients from India and establish the function within the business helping us grow in line with our strategic priorities
• Later, you will help shape the future structure of the team, expected to be 3-4 partner managers within a year, and be responsible for the team’s overall performance
• As such, a balance of being hands-on, to begin with, and moving more into a leadership role as the business grows is expected.
• You will be expected to design and implement a commission structure and scalable outreach process that delivers results.
• The package will be a strong base salary with excellent commission on top
• The role will be based in the company’s offices in Bangalore

Requirements

• Demonstrated ability in sales to small and medium businesses
• Good knowledge of sales-related systems and processes
• A “get stuff done” attitude
• A “nose for sales” to sniff out where the opportunities are and ensure you close them.
• Fluent in written and verbal communication in English and at least 1 other major Indian language

Desirable

• Experience in selling lead generation or marketing services - for example with Urban Company or similar organisation
• Written and verbal fluency in 2 or more major Indian languages (in addition to English)

• Strategic market research through different sources to analyze the current trends for having a strong media presence. 
• Planning and working on Branding budgets, competition tracking and analysis, strategizing and scheduling marketing. 
• Ideate and implement marketing plans through (digital and offline) campaigns and programs 
• Monitor/track the monthly performance of brands against budgets and deliver the objectives 
• Monitor/track digital footfall on all our platforms and explore means to improve the figures in quantity and quality.  
• Manage all aspects of Digital Marketing - SEO, SEM, social media marketing, messaging, email campaigns, content marketing, etc. 
• Ensure our brand message is strong and consistent across all channels and marketing efforts (like events, email campaigns, web pages, and promotional material) 
• Identify areas where there are gaps and find opportunities to reach new market segments and expand market share 
• Ensure quality and timely delivery/execution of various Marcom requirements like EDM’s, case studies, video content, PDF’s, Use Cases, etc 
• You will be responsible for engaging with customers to ensure that we receive feedback and suggestions through testimonials, etc. 
  
  

Requirements

• Experience using Microsoft Excel to manipulate and analyze data
• Experience building, executing, and scaling cross-functional marketing programs
• SaaS sales Experience/ Exposure in product selling
• Experience using data and metrics to measure impact and determine improvements
• Experience presenting metrics and progress to goal with stakeholders
• 5+ years of marketing experience
• MBA with 7+ years of marketing experience
• Languages to be known- English and Hindi
• Demonstrated ability of strategic problem solving and creating/building solutions from scratch
• Seasoned in creating customer-facing experiences and programs
• Demonstrated analytical skills in quantitative and qualitative consumer research methodology and outputs
• Track record of creating a significant impact on customer awareness, preference, loyalty, and share of wallet
• Experience in building strong cross-functional relationships
• Minimum experience of 5 years in Digital Marketing
• Experience in Lead Generation and Email Marketing
• Demonstrated experience in using DM tools over 2 years

We are looking for experts who can authoritatively write How-to guides, tips, and tricks for iPhone, Mac, Windows, Video Games, and the web in general.

The job requires you to have the following skills:

• You must be a computer geek. That kind of person who is the source of all things tech in the family.
• You must be able to write and explain tech in a way that is understandable to even non-expert users.
• You must have solid English writing skills.

Below are a few examples of the kind of work we expect you to do:

• https://allthings.how/how-to-use-snap-camera-filters-in-microsoft-teams/">How to Use Snap Camera Filters in Microsoft Teams
• https://allthings.how/how-to-enable-and-use-breakout-rooms-in-zoom/">How to Enable and Use Breakout Rooms in Zoom
• https://allthings.how/best-ai-writing-assistant-apps/">Best AI Writing Assistant Apps and Tools of 2020
• https://allthings.how/how-to-freeze-your-screen-on-google-meet/">How to Freeze your Screen/Camera on Google Meet
• https://allthings.how/how-to-scan-documents-using-files-app-on-iphone/">How to Scan Documents using Files app on iPhone
• https://allthings.how/how-to-intelligently-block-websites-in-chrome-and-microsoft-edge/">How to Intelligently Block Websites in Chrome and Microsoft Edge
• https://allthings.how/how-to-change-dns-server-easily-on-a-windows-10-pc/">How to Change DNS server easily on a Windows 10 PC

Think you're a good fit for the job? Let's talk.

• Proven SEO experience
• Proven SEM experience managing PPC campaigns across Google, Yahoo and Bing
• In-depth experience with website analytics tools
• Responsible for analysing, reviewing and implementing websites that are optimized to be picked up by search engines
• Research and analyse competitor advertising links
• Develop and implement link building strategy
• Work with the development team to ensure SEO best practices are properly implemented on newly developed code
• Work with editorial and marketing teams to drive SEO in content creation and content programming
• Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords