Journalistic price and market analyst

We are looking for a data-driven Performance Marketing Expert to plan, execute, and optimize performance-based digital marketing campaigns across paid media channels. The ideal candidate has a strong analytical mindset, deep knowledge of digital advertising platforms, and a proven track record of driving measurable growth through paid campaigns.

Key Responsibilities:

• Plan, manage, and optimize paid media campaigns across Google Ads, Meta (Facebook & Instagram), LinkedIn, and other relevant platforms.
• Track and analyze key performance metrics (CPA, ROAS, CTR, LTV, etc.) to evaluate campaign success and ROI.
• Collaborate with the creative team to develop compelling ad copy, landing pages, and creatives optimized for conversions.
• Conduct A/B tests to improve ad performance, landing pages, and user journeys.
• Implement tracking through Google Tag Manager, pixels, and third-party attribution tools (e.g., GA4, AppsFlyer).
• Prepare weekly and monthly performance reports, offering insights and data-backed recommendations.
• Manage campaign budgets effectively, ensuring maximum ROI and optimal spend pacing.
• Stay updated with platform updates, algorithm changes, and industry best practices.

Requirements:

• 1+ years of hands-on experience in performance marketing or paid digital media.
• Proficiency with tools like Google Ads, Facebook Ads Manager, Google Analytics (GA4), and Google Tag Manager.
• Strong analytical skills; comfortable working with data sets and drawing actionable insights.
• Experience with conversion rate optimization (CRO) and A/B testing tools.
• Familiarity with affiliate, influencer, or programmatic advertising is a plus.
• Excellent communication and project management skills.

Key Responsibilities: Strong Communication, Basic Knowledge Documentation. 

If you're interested, please share your updated resume along with the following details:

Total Experience

Relevant Experience 

Current CTC

Expected CTC

Notice Period

Highest Qualification

Current Organization

Current Location

Looking forward to your response!

Job Title:

Senior Product Manager

Reports to:

Director of product manager

Job Description:

we are looking for an exceptional Sr. Product Manager to be the founding member of our Product Management team. Who can be entrepreneurial and values moving quickly to drive product initiatives across the company.

You will work with a cross-functional team of engineers, designers, data scientists, and marketers to lead a product that currently serves over 27,000 customers in 120+ countries and is scaling rapidly each day using PLG (product-led growth)

What you'll do:

• Take complete ownership of a product and establish the product vision, strategy, and goals to measure success
• Develop the product roadmap and build alignment across product, engineering, and marketing teams
• Drive customer adoption and retention, including ensuring a successful onboarding process, boosting engagement and retention
• Rapidly iterate and evolve the product using product metrics to drive goals and implement best-in-class product management practices
• Conduct competitive pricing, feature analysis, and market sizing research for the product

Skills you bring to the table:

• 4-5+ years of experience in Product Management, preferably at a high-growth B2B SaaS startup. A background in Engineering is a plus
• You're comfortable being uncomfortable and ardent about figuring things out. You thrive in ambiguity and have the capacity for creative problem-solving
• Strong business, analytical, data, and troubleshooting skills
• Exceptional written and oral communication skills. Ability to quickly absorb technical concepts and effectively simplify and communicate them to a non-technical audience
• Strong time management with the ability to balance multiple deliverables while working in a high-paced environment
• Constantly look for ways to innovate and improve the product since change is inevitable in every industry
• Drive growth by identifying and improving key product metrics and balancing customer and business needs while collaborating across product, marketing, and engineering teams
• Must be able to work across time zones to liaise with our US-based customer success team

Benefits:

We offer competitive salaries, meaningful equity, and a generous vacation policy. And you get to work on a product that people love and use in over 120 countries worldwide.

What does the core role include?

• Designing and developing high-volume, low-latency applications for mission-critical systems and delivering high-availability and performance
• Designing stateless components in React Native
• Contributing in all phases of the development lifecycle
• Working with the developers to create and maintain a robust framework to support the apps
• Working with the developers to build the interface with a focus on usability features

What else can you expect in the role?

• Prepare and produce releases of software components
• Optimizing performance for the apps
• Problem-solving skills, analytical mind, and positive attitude
• Ability to think from end users perspective and focused on improving the overall product experience.
• Deliver across the entire app life cycle concept, design, build, deploy, test, release to app stores and support

What can fetch you brownie points?

• Hands on experience with React Native is required
• Hands-on experience in React Native APIs, ReactJS, Javascript, ECMAScript (OOJS) and JSX.
• Strong understanding of JavaScript ecosystem
• Hands on experience on Android in creating Hybrid / Native applications
• Demonstrable UI/UX experience on a large-scale app.
• Thorough understanding of React Native development tools like IDEs (Nuclide, Atom, Sublime Text, or Visual
• Good knowledge of JS frameworks like ReactJS is a plus.
• Desired Skills and Experience
• Hybrid Apps,React Native, Native iOS and Android Architecture understanding

• Previous working experience as a MySQL Developer for at least 3 years
• Identify opportunities for improved performance in SQL operations and implementations
• Oversee the operations of the production and staging environments databases
• Give design recommendations for database functions that meet business operating standards while improving the efficiency of business processes
• Train and mentor junior personnel on best practices

Candidate Profile:

• Bachelor’s/Master’s degree in Engineering, Computer Science
• At least 5+ years of relevant experience as a database programmer
• Excellent MySQL/PostgreSQL/MS-SQL development skills
• Experience in writing stored views, procedures, triggers etc.
• Excellent knowledge in RDBMS (important features)
• Strong problem-solving skills, technical troubleshooting, and diagnosing
• Solid knowledge of RDBMS and NoSQL technologies
• Experience in developing back-ends for enterprise systems
• Knowledge of debugging, performance and optimization techniques
• Experience in RDBMS technologies like MySQL, PostgreSQL etc.
• Experience in No SQL technologies like MongoDB, Cassandra etc.
• Knowledge of Caching DB like Redis, Memcached etc.
• Knowledge of Search DB like Solr, Elasticsearch etc.
• Demonstrated ability to deliver in a fast-paced environment.

• Build and maintain an engaged community of founders/retention marketers for mutual learning/playbooks / advise on different stages of evolution
• Host online / offline knowledge-sharing events/mixers with community members
• Periodically bring in external experts to share insights with the members
• Engage with Customers to invite them as participants in case studies, testimonials, PR efforts, as speakers in online/offline events
• Engage with customers to gather back-channel insights about our own product, usage, expectations, and action in the competitive ecosystem
• Play matchmaker in setting up intros with agency partners and helping customers solve issues better.

• Active Networker with an active LinkedIn/Twitter community
• Strong Verbal and Written Communication
• Fast Learner to understand what we're offering as a solution
• High Energy levels
• Business Education preferred
• Storytelling Skills get a bonus.

• We take transparency very seriously. Along with a full view of team goals, get a top-level view across the board with our monthly & quarterly town hall meetings.
• A highly inclusive work culture that promotes a relaxed, creative and productive environment.
• Practice autonomy, open communication, growth opportunities,while maintaining a perfect work-life balance
• Go on company-sponsored offsites, once a year and blow off steam with your work buddies! (Post Pandemic)

• Learning is a way of life. Unlock your full potential backed with cutting-edge tools and mentorship (Macbook for Engagers & reimbursement for your WFH setup!)
• Get the best in class medical insurance (with Covid Care facilities), programs for taking care of your mental health, and a Contemporary Leave Policy (beyond sick leaves)