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Growth Marketer- Web3
Antier Solutions Pvt. Ltd (Antech)'s logo

Growth Marketer- Web3

Alisha Bathla's profile picture
Posted by Alisha Bathla
5 - 8 yrs
₹15L - ₹30L / yr
Mohali
Skills
Growth Hacking
Marketing

About the Role:


We are looking for a highly strategic, results-driven, and entrepreneurial-minded individual to lead Growth, Marketing, and Partnerships for our Web3 ecosystem. The ideal candidate will have extensive experience in scaling blockchain projects, executing token launches (IDO/ICO), securing strategic partnerships, and driving adoption across Web3 communities and ecosystems.


This is a high-impact leadership role, requiring someone who can think like a founder, execute like a growth hacker, and build like an ecosystem developer. If you have a proven track record of building Web3 communities, driving multi-million-dollar fundraising efforts, and establishing key relationships across L1s, L2s, VCs, and dApps—this role is for you.



Key Responsibilities:


1.Growth & Ecosystem Expansion


  • Design and execute data-driven GTM strategies for product launches, token launches, and ecosystem expansion.
  • Scale the project’s global footprint through multi-chain integrations, ecosystem partnerships, and developer onboarding initiatives.
  • Leverage Web2 + Web3 hybrid growth models, including performance marketing, community engagement, influencer collaborations, and viral campaigns.
  • Develop and oversee growth metrics, KPIs, and analytics dashboards to track marketing and acquisition performance.



Strategic Partnerships & Business Development


  • Lead B2B partnership development across blockchain protocols (L1s, L2s, DeFi, RWA, GameFi) and VC networks to establish impactful collaborations.
  • Identify and facilitate high-value ecosystem partnerships, including wallets, exchanges, liquidity providers, and dApps.
  • Represent the project at major industry events (Token2049, ETHGlobal, etc.), hosting meetups, networking sessions, and AMAs to drive engagement.



Fundraising & Token Launches (IDO/ICO/TGE)


  • Plan and execute fundraising initiatives, including IDO, ICO, and blockchain grant applications, securing multi-million-dollar capital from VCs and institutional players.
  • Coordinate with launchpads, advisors, and investor networks to ensure a successful TGE strategy with high retention and market impact.
  • Manage investor relations, ensuring a strong pipeline of strategic backers and institutional partners.


Community & Marketing Leadership


  • Oversee end-to-end marketing campaigns across social media (Twitter, Telegram, Discord, LinkedIn, Binance Square) to maximize brand visibility.
  • Develop Web3-native marketing campaigns, including airdrops, staking incentives, ambassador programs, and influencer collaborations.
  • Manage and grow a global Web3 community, designing incentivized campaigns (Zealy, Galxe) to engage users and drive retention.
  • Lead the creation of SEO-optimized content, PR, and thought leadership pieces to position the project as an industry leader.


Who You Are:


  • Web3 Native – You live and breathe blockchain, crypto, and DeFi and have a strong network within the industry.
  • Strategic & Execution-Oriented – You can design high-level strategies but also execute with speed and efficiency.
  • Partnership & Fundraising Expert – You’ve closed major blockchain partnerships and raised funds from VCs, grants, and institutional players.
  • Data-Driven Marketer – You don’t just run campaigns; you track, measure, and optimize for impact and ROI.
  • Ecosystem Builder – You understand L1/L2 networks, dApps, liquidity incentives, and on-chain growth strategies.
  • Community Growth Leader – You’ve built thriving Web3 communities from scratch, launched airdrops, ambassador programs, and viral campaigns.


Preferred Experience:


  • 5+ years in Growth, Marketing, and Partnerships, with at least 3 years in Web3.
  • Track record of fundraising, executing TGEs (IDO/ICO), and securing ecosystem grants.
  • Deep industry relationships across blockchains, VCs, launchpads, and Web3 influencers.
  • Experience in SEO, PR, social media growth, and influencer collaborations.
  • Strong technical understanding of blockchain ecosystems, DeFi, tokenomics, and smart contracts.
  • Proven ability to scale teams, manage cross-functional projects, and drive revenue growth.
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Subodh Popalwar's profile image

Subodh Popalwar

Software Engineer, Memorres
For 2 years, I had trouble finding a company with good work culture and a role that will help me grow in my career. Soon after I started using Cutshort, I had access to information about the work culture, compensation and what each company was clearly offering.
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About Antier Solutions Pvt. Ltd (Antech)

Founded :
2007
Type :
Products & Services
Size :
100-1000
Stage :
Profitable

About

As experienced enterprise blockchain solutions provider, we specialize in enterprise Blockchain solutions development. Leverage our trusted Blockchain Solutions for the Enterprise.
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Connect with the team

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Tanya Thakur
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Diksha Gupta
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Govind Saini
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prerna luthra
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jaspreet kaur
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Alka Verma
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Amandeep Kaur
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Alisha Bathla
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Prerna Sahni

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Subodh Popalwar's profile image

Subodh Popalwar

Software Engineer, Memorres
For 2 years, I had trouble finding a company with good work culture and a role that will help me grow in my career. Soon after I started using Cutshort, I had access to information about the work culture, compensation and what each company was clearly offering.
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