Graphic Designer (2D - 3D)

Job Title: Head of Marketing

Location: Bengaluru

Experience: 8–12 Years

Industry: Food Delivery / Quick Commerce / Consumer Internet / D2C

Employment Type: Full-Time

About the Role

We are looking for an experienced and entrepreneurial Head of Marketing to build and scale a consumer-facing brand from the ground up. The ideal candidate will have a strong background in brand marketing, consumer psychology, storytelling, and growth marketing, with experience in high-growth startups or consumer-tech companies.

This role offers the opportunity to define the brand strategy, drive customer acquisition, and build a high-impact marketing function from scratch.

Key Responsibilities

• Develop and execute the overall marketing and brand strategy.
• Define brand positioning, messaging, tone of voice, and customer value proposition.
• Lead brand-building initiatives across digital, social media, PR, partnerships, and content channels.
• Design and execute integrated marketing campaigns to drive awareness, engagement, and customer acquisition.
• Build and scale performance marketing channels including Meta, Google, and other digital platforms.
• Analyze campaign performance and customer insights to optimize marketing effectiveness.
• Collaborate with Product, Design, and Leadership teams to drive GTM initiatives.
• Build and manage marketing budgets, KPIs, and reporting frameworks.
• Hire, mentor, and lead a high-performing marketing team.
• Drive community-building and customer engagement initiatives.

Required Skills

• Brand Strategy
• Brand Management
• Brand Building
• Consumer Marketing
• Marketing Strategy
• Product Marketing
• Growth Marketing
• Performance Marketing
• Go-To-Market (GTM) Strategy
• Customer Acquisition
• Digital Marketing
• Content Marketing
• Community Building
• Marketing Analytics
• Campaign Management

Preferred Background

• Experience in Food Delivery, Quick Commerce, Consumer Internet, E-commerce, D2C, or FMCG sectors.
• Proven experience launching or scaling consumer brands.
• Strong understanding of consumer behavior and customer lifecycle management.
• Hands-on experience with digital marketing platforms and analytics tools.
• Experience working in startup or high-growth environments.

Are you eager to kick-start your career in DevOps and learn the latest technologies to solve complex problems? Do you enjoy hands-on problem-solving, exploring cloud technologies, and supporting innovative solutions? At Aivar, we are looking for a DevOps Engineer to join our team.

In this role, you will assist in the implementation and support of DevOps practices, including containerization, orchestration, and CI/CD pipelines, while learning from industry experts.

This is an exciting opportunity to grow your skills and work on transformative projects in a collaborative environment.

Requirements

Preferred Technical Qualifications

• 2 – 5 years of experience in DevOps, system administration, or software development (internship experience is acceptable).
• Familiarity with container technologies such as Docker and Kubernetes.
• Understanding of Infrastructure as Code (IaC) tools like Terraform or CloudFormation.
• Knowledge of CI/CD tools like Jenkins, GitLab CI, or GitHub Actions.
• Programming experience in Python, Java, or another language used in DevOps workflows.
• Understanding of cloud platforms such as AWS, Azure, or GCP
• Willingness to learn advanced Kubernetes concepts and troubleshooting techniques.Preferred Soft Skills

Collaboration Skills:

• Willingness to work in cross-functional teams and support the alignment of technical solutions with business goals.
• Eager to learn how to work effectively with customers, engineers, and architects to deliver DevOps solutions.

Effective Communication:

• Ability to communicate technical concepts clearly to team members and stakeholders.
• Desire to improve documentation and presentation skills to share ideas effectively.

Problem-Solving Mindset:

• Curiosity to explore and learn solutions for infrastructure challenges in DevOps environments.
• Interest in learning how to diagnose and resolve issues in containerized and
•  distributed systems.

Adaptability and Continuous Learning:

• Strong desire to learn emerging DevOps tools and practices in a dynamic environment.
• Commitment to staying updated with trends in cloud computing, DevOps, and

Team-Oriented Approach:

• Enthusiastic about contributing to a collaborative team environment and supporting
• overall project goals.
• Open to feedback and actively sharing knowledge to help the team grow.

Certifications (Optional but Preferred)

• Certified Kubernetes Application Developer (CKAD) or equivalent Linux Foundation
• certification
• Any beginner-level certifications in DevOps or cloud services are a plus. 
• Any AWS Certification

Why Join Aivar?

At Aivar, we are re-imagining analytics consulting by integrating AI and machine learning to create repeatable solutions that deliver measurable business outcomes. With a culture centered on innovation, collaboration, and growth, we provide opportunities to work on transformative projects across industries.

About Diversity and Inclusion

We believe diversity drives innovation and growth. Our inclusive environment encourages individuals of all backgrounds to contribute their unique perspectives to shape the future and analytics.

About WorkIndia

WorkIndia started with One & Only One Purpose -- To provide jobs to the underprivileged of India who lack access to basic necessities and resources 

Our Vision is “To Provide meaningful livelihoods to the 25.8 Cr blue-collar individuals of India and now the 120 Cr blue-collar individuals on this planet”.

Far too many individuals are deprived of access to meaningful job opportunities thanks to untrustworthy, opaque & inefficient systems of hiring. WorkIndia is here to change that - through a 100% automated, tech-driven, marketplace for blue-collar hiring.

WorkIndia has achieved a scale of 2.8 Crore registered job seekers, 1.7 million registered employers, 3.1 million interview calls and 110k+ hireds happening through the platform per month, entirely driven through technology.

Role: Digital Marketing Manager - Google and Affiliates

What you will be doing

• Drive quality  user acquisition at scale through Google by creating exceptional  app campaigns and ads
• Analyse and optimize app installation ad campaigns to increase ROAS
• Research and implement new features and strategies to improve campaign effectiveness
• Develop and implement affiliate marketing strategies and campaigns to increase brand visibility, drive traffic, and acquire new customers.
• Grow and Scale  the affiliate network to increase the number of user acquisitions
• Negotiate and manage contracts, commissions, and terms with affiliate partners to ensure profitability and mutual benefits.
• Monitor and analyze affiliate performance, conversion rates, and ROI to identify areas for optimization,improvement and fraud prevention
• Monitor and analyze campaigns daily to meet goals
• Measure and report daily on the performance of digital marketing campaigns
• Collaborate with the Graphic Design team to create compelling creatives and promotional materials
• Collaborate with cross-functional teams, including product, design, and customer support, to optimize the customer journey and enhance the affiliate partner experience.
• Pushing our Digital marketing Strategies beyond industry best practices

What you will need

• Mandatory Hands on experience in Google UAC and MMP 
• Excellent skills in Excel and Data Querying
• Experience in using marketing data tools (Appsflyer/ Branch / Singular ) and marketing analytics
• Start-up background or willingness to work in a start-up environment
• Our ideal candidate has 1-4 years of digital marketing experience
• Excellent negotiation and communication skills, with the ability to build and maintain effective relationships with affiliate partners.
• An analytical mind and an interest in the Digital marketing industry is a must
• Eager to learn, self-driven, independent problem-solving ability

Company Overview:

We are a dynamic and rapidly growing organisation focused on revolutionizing the financial industry. Our innovative solutions combine cutting-edge technology with a customer-centric approach, providing businesses with streamlined financial services. As a Product Manager, you will have the unique opportunity to contribute to our growth, shape our product strategy, and make a significant impact in a fast-paced and highly collaborative environment.

Responsibilities:

• Lead the end-to-end product development lifecycle, including gathering and documenting product requirements, creating wireframes/prototypes, and collaborating with engineering and design teams.
• Work closely with development teams to ensure timely and high-quality delivery of product features and enhancements.
• Conduct user acceptance testing and gather feedback to iterate and improve product features.
• Monitor key product metrics, analyze data, and derive actionable insights to drive continuous improvement.
• Collaborate with engineering, design, marketing, and sales teams to ensure seamless coordination and alignment throughout the product lifecycle.
• Collaborate with executive leadership to align product strategy with overall business objectives.

Qualifications:

• Bachelor's degree in engineering, or a related field.
• Excellent analytical, problem-solving, and strategic thinking skills.
• Strong communication and presentation abilities, with the ability to effectively articulate complex ideas to both technical and non-technical stakeholders.
• Ability to thrive in a fast-paced startup environment with a proactive and entrepreneurial mindset.