
Job Title: Google & Meta Ads Specialist
Location: Delhi (On-site)
Company: Aertrip
Industry: Travel & Tourism
Experience Required: 2–4 years (Travel Industry Preferred)
Job Overview:
We are seeking a Performance Marketing Specialist experienced in Google Ads and Meta Ads to manage and optimize paid campaigns for our travel products and services. The ideal candidate will have prior experience in the travel industry, driving bookings, leads, and revenue through high-performing digital campaigns.
Key Responsibilities:
- Plan, create, and manage Google Ads (Search, Display, YouTube) and Meta Ads (Facebook & Instagram) campaigns.
- Optimize campaigns to maximize ROI, CTR, and conversions while reducing cost per acquisition (CPA).
- Conduct keyword research, audience targeting, and competitor analysis to improve ad performance.
- Create remarketing & retargeting strategies to boost travel bookings and inquiries.
- Monitor daily campaign performance and prepare detailed performance reports.
- Collaborate with the content and design team to create high-performing ad creatives.
- Stay updated on Google & Meta advertising policies and industry best practices.
- Implement A/B testing to improve ad creatives and landing page performance.
- Track travel market trends and leverage them for seasonal and promotional campaigns.
Requirements:
- Bachelor’s degree in Marketing, Business, or related field.
- 2–4 years of experience in managing Google & Meta Ads campaigns.
- Mandatory experience in the Travel & Tourism industry (Flights, Holidays, Hotels, or OTAs).
- Strong knowledge of PPC, audience targeting, and performance optimization.
- Hands-on experience with Google Analytics, Tag Manager, and Search Console.
- Ability to analyze data and provide strategic insights for campaign improvement.
- Excellent communication and project management skills.
Preferred Skills:
- Experience in retargeting campaigns for travel packages or flight bookings.
- Familiarity with GDS / OTA marketing strategies.
- Understanding of conversion tracking & pixel setup.
- Knowledge of landing page optimization to increase lead conversion.

About AerTrip India Limited
About
Founded in 2012 Aertrip aspires to become the number one travel portal in the world by providing a convenient and enjoyable booking experience at cheapest prices. At Aertrip are trying to build a team of dedicated and experienced talent. We are looking to hire the best PHP Developers, HTML / Front End Developers, Software Analysts and UI/UX Designers to create a truly magical booking experience for our customers. We have studied over 90 travel websites and apps and designed an interface which provides the best and convenient way to book travel. We are now trying to build a team of extra-ordinary talent to complete this task.
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Experience Required: 2 to 4 years in DevOps or related fields
Employment Type: Full-time
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Required Skills & Qualifications:
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Advanced knowledge of containerization technologies (e.g., Docker, Kubernetes).
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Soft Skills:
Excellent communication and leadership skills.
Strong analytical and problem-solving abilities.
Proven ability to manage and lead a team effectively.
Experience:
4 years + of experience in DevOps or Site Reliability Engineering (SRE).
4+ years + in a leadership or team lead role, with proven experience managing distributed teams, mentoring team members, and driving cross-functional collaboration.
Strong understanding of microservices, APIs, and serverless architectures.
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Certifications like AWS Certified Solutions Architect, Kubernetes Administrator, or similar.
Experience with GitOps tools such as ArgoCD or Flux.
Knowledge of compliance standards (e.g., GDPR, SOC 2, ISO 27001).
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Competitive salary and performance bonuses.
Comprehensive health insurance for you and your family.
Professional development opportunities and certifications, including sponsored certifications and access to training programs to help you grow your skills and expertise.
Flexible working hours and remote work options.
Collaborative and inclusive work culture.
Join us to build and scale world-class systems that empower innovation and deliver exceptional user experiences.
You can directly contact us: Nine three one six one two zero one three two
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