Senior Sales Manager

Role Overview:

We’re looking for a performance-focused Sr. SEO/SEM Executive with a strong understanding of search algorithms and AI-powered optimisation tools. The ideal candidate will not only manage all search engine marketing activities but will also be comfortable integrating Artificial Intelligence into SEO/SEM strategies to stay ahead of the curve.

Key Responsibilities:

● Conduct keyword research aligned with client objectives to improve content and discover growth opportunities.

● Leverage AI-driven tools (e.g. Surfer SEO, Clearscope, MarketMuse, Jasper) to optimize content strategies and streamline SEO workflows.

● Deliver SEO analysis and technical recommendations for websites and web pages using both manual insights and AI-assisted audits.

● Identify technical SEO issues, competitor gaps, and backlink opportunities.

● Support content development to enhance user intent matching and content relevance.

● Manage and update webmaster tools, XML sitemaps, and shopping feeds for SEO diagnostics.

● Develop content assets with a content team (blogs, case studies, customer stories) optimised via AI-based keyword clustering and topic modelling.

● Plan and execute link-building campaigns enhanced by AI tools for prospecting and outreach.

● Collaborate on social and content strategies that integrate real-time AI trend analysis.

● Stay on top of AI developments in search (Google’s Search Generative Experience, algorithm updates, voice search, etc.)

● Monitor and evaluate website traffic and search performance using both standard analytics and AI-powered dashboards.

● Present findings, project progress, and insights to clients and internal teams with clarity and actionable suggestions.

● Create SEO pitch presentations by doing required research about the brand, competitors and other relevant data.

Professional Competencies:

● Passion for SEO, SEM, and digital marketing, with curiosity around AI integration.

● Creative thinker with a data-driven mindset and strong problem-solving abilities.

● Able to manage multiple projects without losing sight of detail or deadlines.

● Confident communicator with a collaborative attitude. 

● High levels of integrity, autonomy, and accountability.

● Strong organisational and project management skills.

Required Skills & Qualifications:

● Proven SEO and SEM experience with evidence of impact.

● Experience using AI tools like Surfer SEO, Frase, Jasper, Writesonic, MarketMuse, and ChatGPT for SEO/SEM tasks

● Familiarity with PPC campaign management across Google Ads, YouTube, LinkedIn

● Sound understanding of performance marketing and customer acquisition via AI-enhanced targeting

● Proficient with analytics platforms (Google Analytics, Looker Studio, etc.) and SEO toolkits (SEMrush, Ahrefs, Moz)

● Experience with keyword research tools and AI-powered content planning platforms

● Exposure to A/B testing for various SEO and SEM Campaigns.

● Basic knowledge of HTML, CSS, and JavaScript

● Up-to-date with the latest trends in SEO, AI in search, and digital marketing tools.

Qualifications:

● Bachelor’s degree in a quantitative, analytical, or tech-driven field.

● SEO or Digital Marketing Certifications.

Company Description

Welcome to W3era - Your Path to Digital Marketing Excellence! We are a powerhouse of digital marketing expertise, committed to helping businesses thrive online. With a decadelong web journey, we've built a global family of happy customers, endorsing our exceptional services. At W3era, we are obsessed with success. Your brand's ascent to the top page of Google and beyond is our relentless pursuit. We deliver beyond perfection, surprising clients with outstanding results. Our team is a blend of hardworking, creative, and young professionals. We hire the best and train them to become future leaders. An SEO off-page person, also known as an off-page SEO specialist, is responsible for improving a website's search engine rankings through activities that take place outside of the website itself. Their roles and responsibilities include: Link Building: An SEO off-page person, also known as an off-page SEO specialist, is responsible for improving a website's search engine rankings through activities that take place outside of the website itself. Their roles and responsibilities include: • Link Building: This involves acquiring high-quality backlinks from other websites to improve the website's authority and rankings. This can be done through outreach, content creation, and networking. • Content Promotion: The off-page SEO specialist may be responsible for promoting the website's content on social media, forums, and other online platforms to increase visibility and attract natural backlinks. • Social Media Engagement: Engaging with the website's audience on social media platforms, building relationships, and promoting content to drive traffic and improve brand visibility. • Influencer Outreach: Collaborating with influencers and industry experts to gain exposure and backlinks for the website. • Online Reputation Management: Monitoring and managing the website's online reputation, including addressing negative reviews and comments. • Local SEO: Implementing strategies to improve the website's visibility in local search results, such as optimizing for local keywords and managing local business listings. Overall, the off-page SEO specialist plays a crucial role in building the website's authority, attracting organic traffic, and improving its overall search engine performance through various off-site optimization techniques.

Bachelor’s degree in computer science, computer engineering or similar. • Previous work experience as an Angular developer. • Proficient in CSS, HTML, and writing cross-browser compatible code. • Experience using JavaScript building tools like Gulp or Grunt. • Knowledge of JavaScript MV-VM/MVC frameworks including Angular Ionic. • Excellent project management skills. • Proven experience implementing front-end and back-end JavaScript applications. • Excellent communication skills. • Critical thinker and good problem-solver. Responsibilities: • Designing and developing user interfaces using angular best practices. • Adapting interface for modern internet applications using the latest front-end technologies. • Writing JavaScript, CSS, and HTML. • Developing product analysis tasks. • Making complex technical and design decisions for Angular projects. • Developing application codes and unit tests in Angular, Java Technologies, and Rest Web Services. • Conducting performance tests. • Consulting with the design team. • Ensuring high performance of applications and providing support • Prior experience Windows & Web Based Applications Products Web: Opinionest Google Play Store: Opinionest

About Us:

Kapture Cx is an Enterprise-grade SaaS-based Customer Support Automation platform that provides businesses across industries with all-in-one customer service software. It's a cloud CRM that’s more than just a helpdesk designed to meet the needs of any industry. At Kapture, we believe that daily customer operations should be made simple and efficient to meet up with all the endless demands of customers.

Kapture is the preferred choice of leading brands including Nykaa, Meesho, Bigbasket, Unilever, Zepto, Ajio, Netmeds, Jio, Prestige and many others to build a world-class customer support ecosystem. Kapture Cx is headquartered in Bangalore and we have offices in Mumbai, Delhi/NCR and Florida. Our channel Partner network spans across 12 countries and powers 500+ businesses globally to automate their sales and support.

Position Overview:

We are seeking a highly skilled and experienced Project Manager / Implementation Manager to lead and oversee the successful implementation of our SaaS CRM solution for our B2B customers. As a Project Manager, you will be responsible for managing all aspects of the implementation process, including team handling and people management, to ensure projects are delivered on time, within budget, and to the highest level of customer satisfaction.

Key Skills:

• 5+ years of experience in an IT services / Software product company with B2B SAAS implementation. 
• Strong project management skills with a proven track record of successfully managing complex software implementation projects, preferably in the SaaS CRM domain.
• Excellent leadership abilities to effectively manage and motivate cross-functional teams throughout the implementation lifecycle, including team handling and people management experience.
• In-depth knowledge and understanding of B2B customer needs and challenges related to CRM systems.
• Proficient in utilizing project management tools and methodologies to plan, track, and report on project progress.
• Exceptional communication and interpersonal skills to collaborate with customers, stakeholders, and internal teams, ensuring clear and consistent communication throughout the implementation process.
• Analytical and problem-solving skills to identify and address project risks and issues proactively.
• Strong customer focus with the ability to build strong relationships, understand customer requirements, and deliver solutions that meet customer expectations.

Key Responsibilities:

1. Lead and manage end-to-end implementation projects of our SaaS CRM solution for B2B customers, ensuring successful delivery within scope, schedule, and budget.
2. Build and manage a high-performing implementation team, providing guidance, support, and mentorship to team members, and fostering a collaborative and productive work environment.
3. Collaborate with sales and pre-sales teams to understand customer requirements and create project implementation plans that align with customer expectations and business objectives.
4. Develop and maintain project schedules, work breakdown structures, and resource allocation plans to effectively manage project timelines and resources, including team members' workloads and assignments.
5. Define project deliverables, milestones, and success criteria, and monitor progress against these throughout the implementation process.
6. Manage project risks and issues, proactively identify potential obstacles and implement mitigation strategies to ensure successful project outcomes.
7. Coordinate and communicate with cross-functional teams, including development, testing, quality assurance, and customer support, to ensure seamless integration and alignment during the implementation process.
8. Conduct regular project status meetings, providing updates to stakeholders and customers on project progress, risks, and issues.
9. Ensure a high level of customer satisfaction by managing customer expectations, addressing concerns, and providing timely and effective solutions.
10. Contribute to the continuous improvement of implementation processes, tools, and methodologies, identifying opportunities to enhance efficiency and effectiveness.

About RARA NOW :

• RaRa Now is revolutionizing instant delivery for e-commerce in Indonesia through data-driven logistics.

• RaRa Now is making instant and same-day deliveries scalable and cost-effective by leveraging a differentiated operating model and real-time optimization technology. RaRa makes it possible for anyone, anywhere to get same-day delivery in Indonesia. While others are focusing on - one-to-one- deliveries, the company has developed proprietary, real-time batching tech to do - many-to-many- deliveries within a few hours. RaRa is already in partnership with some of the top eCommerce players in Indonesia like Blibli, Sayurbox, Kopi Kenangan, and many more.

• We are a distributed team with the company headquartered in Singapore, core operations in Indonesia, and a technology team based out of India.

Future of eCommerce Logistics :

• Data driven logistics company that is bringing in same-day delivery revolution in Indonesia

• Revolutionizing delivery as an experience

• Empowering D2C Sellers with logistics as the core technology

About the Role :

• Create and maintain optimal data pipeline architecture,
• Assemble large, complex data sets that meet functional / non-functional business requirements.
• Identify, design, and implement internal process improvements: automating manual processes, optimizing data delivery, re-designing infrastructure for greater scalability, etc.
• Build the infrastructure required for optimal extraction, transformation, and loading of data from a wide variety of data sources using SQL and AWS ‘big data’ technologies.
• Build analytics tools that utilize the data pipeline to provide actionable insights into customer acquisition, operational efficiency and other key business performance metrics.
• Work with stakeholders including the Product, Data and Design teams to assist with data-related technical issues and support their data infrastructure needs.
• Keep our data separated and secure across national boundaries through multiple data centers and AWS regions.
• Create data tools for analytics and data scientist team members that assist them in building and optimizing our product into an innovative industry leader.
• Work with data and analytics experts to strive for greater functionality in our data systems.
• Advanced working SQL knowledge and experience working with relational databases, query authoring (SQL) as well as working familiarity with a variety of databases
• Experience performing root cause analysis on internal and external data and processes to answer specific business questions and identify opportunities for improvement.
• Working knowledge of message queuing, stream processing, and highly scalable ‘big data’ data stores.
• Prior experience on working on Big Query, Redshift or other data warehouses

Technical:

• Rich experience with .NET Core (MVC)
• Strong C# and object-oriented programming skills
• Working knowledge of MSSQL 2016 or Above
• Html5, CSS3, LINQ, Entity Framework 6.X
• Provide best practices for Client-Side scripting using JQuery, ReactJS
• Previous experience with Web API, Restful APIs
• Core Architecture and Design Patterns (Builder, Generic Repository)
• Proficient understanding of code versioning tools (e.g. GIT, Azure DevOps)
• Experience with IoT projects would be added advantage

Non Technical:

• Effective Communication skills
• Good Listener & Interpersonal Skills
• Excellent Team Player
• Troubleshooting and Problem Solving Skills
• Assist with other areas of the Application Development Life Cycle as needed
• Required Test Driven Development Approach

Roles & Responsibilities:

• Able to attend Daily Scrum meetings
• Familiar with Agile Development Methodologies (Scrum/Kanban)
• Participate in peer-reviews for solutions related to coding.
• Help Team Leader to manage the flow of day-to-day operations
• Able to work with minimal supervision
• Maintain high standards of application quality within the team by establishing good practices and habits.

• Designing monthly, quarterly and yearly digital media strategy in line with the business objective
• Designing end-to-end social media campaigns and strategizing brand building activities
• Developing monthly reports on emerging social media trends that will be submitted to the management and executive teams
• Monitoring the company’s social media accounts and offer constructive interaction with users
• Creating methods for finding and solving online customer reviews
• Analyzing the long-term needs of the company’s social media strategy and offering quarterly reports to the management and executive teams that outline any necessary changes to the digital marketing plan
• Identifying opportunities for partnerships, in terms of social media and required content
• Managing of various social media platforms and the content for the same
• Planning and executing of all communications and media actions on the social media platform
• Creating and managing promotional collateral for establishing and maintaining product branding
• Managing the budget for advertising and promotional items
• Competitor and customer insights analysis (basis the strategies implemented)
• Analysis of sales forecasts and relevant financials and reporting on product sales (basis the strategies implemented)
• Establishing performance specifications, cost and price parameters, market applications and sales estimates

Desired Candidate Profile

• Bachelor’s Degree in Marketing, Communications or related field
• 3+ years’ experience in social media management
• Exceptional multi-tasking skills
• Ability to explain complex social media data in an understandable way
• Strong problem-solving skills
• Knowledge of Facebook’s advertising platform
• Knowledge of influencer marketing and Instagram content creation
• Demonstrable experience leading and managing SEO/ SEM, marketing database, email, social media and/ or display advertising campaigns
• Experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
• Experience in optimizing landing pages and user funnels
• Experience with A/ B and multivariate experiments
• Solid knowledge of website analytics tools (e.g., Google Analytics, Web Trends) and experience in setting up and optimizing Google AdWords campaigns
• Strong analytical skills and data-driven thinking
• Up to date knowledge with the latest trends and best practices in online marketing and measurement
• Prior experience of working in a start-up would be an added advantage

Desired Candidate Profile

• Degree in Ayurveda
• Interest for and experience in creative copywriting
• Good organizational, self and time-management skills
• Ability to multi-task and follow deadlines
• Willingness to learn skills outside of comfort zone
• Willingness to grow in a fast-paced environment
• Not afraid of challenges and hard work
• Reliable team player with a sense of ownership
• Attention to detail
• Ability to take initiative    

Inside sales and marketing intern to make calls, follow-ups, set up appointments. E-mail

communication, mailing marketing materials, and corresponding packets to potential

customers. Required to create content, communicate online, and help to build a brand’s

reputation, with the ability to understand target audiences. Knowledge of how to best

communicate with potential and existing customers, provide verbal responses, to qualify the

individual communicating with essentials. Social Media posting.

IT Sales

• 4+ years of extensive EXP in TIBCO SPOTFIRE Dashboard Development is MUST
• Design and create data visualizations in TIBCO Spotfire
• Proven EXP in delivering Spotfire solutions to advance business goals and needs.
• Detailed knowledge of TIBCO Spotfire - report developer configuration
• EXP on creating all charts that exist in Spotfire (scatter, line, bar, combo, pie, etc.) and how to manipulate every property associated with a visualization (trellis, color, shape, size, etc.)
• EXP in writing efficient SQL queries, views in relational databases such as Oracle, SQL Server, Postgres and BigQuery (Optional).
• Ability to incorporate multiple data sources into one Spotfire DXP and have that information linked via data table relations.
• EXP with Spotfire Administrative tasks, load balancing, installation/configuration of servers and clients, upgrades and patches would be a plus.
• Strong background in analytical visualizations and building executive dashboards.
• In-depth knowledge & understanding of BI and Datawarehouse concepts