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SEO/Digital Marketing Analyst

SEO/Digital Marketing Analyst at Pexaworks Technologies Private Limited · Remote only · 1 - 2 years · ₹1L - ₹2.4L / yr · Bootstrapped · Remote only · Posted 11 Jun 2025

Pexaworks Technologies Private Limited 's logo

SEO/Digital Marketing Analyst

Pexaworks Technologies's profile picture
Posted by Pexaworks Technologies
1 - 2 yrs
₹1L - ₹2.4L / yr
Remote only
Skills
Search Engine Optimization (SEO)
Digital Marketing
Content Writing
Video Editing

Key Responsibilities

SEO Strategy and Execution

  • Develop and implement comprehensive SEO strategies, including on-page optimization, technical SEO, and link-building to improve organic search rankings and drive traffic.

Keyword Research

  • Conduct thorough keyword research to identify opportunities for content and ranking improvements.

Performance Tracking and Reporting

  • Monitor SEO performance using tools such as Google Analytics, Search Console, and SEMrush. Provide regular reports and actionable insights to improve website rankings.

Digital Marketing Campaigns

  • Plan and execute digital marketing campaigns across various channels (e.g., social media, PPC, email marketing) to enhance brand visibility and engagement.

Client Collaboration

  • Work closely with clients to understand their goals and create tailored digital marketing strategies that deliver measurable results.

Competitor Analysis

  • Perform ongoing competitor analysis to stay ahead of industry trends and refine strategies.

Continuous Optimization

  • Optimize website content, landing pages, and digital campaigns for maximum conversion and ROI.

Stay Current with Trends

  • Keep up-to-date with the latest SEO, content marketing, and digital advertising trends to ensure Pexaworks remains at the forefront of digital innovation.

Video Editing

  • Edit and produce high-quality videos for digital marketing campaigns, enhancing engagement and brand visibility.

Requirements

Experience

  • Professional experience in SEO and digital marketing, with a proven track record of success in improving search rankings and driving traffic.

SEO Expertise

  • Deep understanding of SEO principles, keyword research, link building, and technical SEO.

Marketing Skills

  • Experience managing and executing digital marketing campaigns across multiple platforms (social media, email, PPC, etc.).

Analytics Skills

  • Proficient in using SEO tools like Google Analytics, Search Console, Ahrefs, SEMrush, and Moz.

Problem-Solving

  • Strong analytical skills with the ability to derive actionable insights from data.

Communication

  • Excellent verbal and written communication skills. Ability to explain marketing strategies and performance metrics to non-technical stakeholders.

Team Player

  • Ability to work collaboratively in a team environment while also being self-motivated and capable of working independently.

Portfolio

  • A strong portfolio showcasing successful SEO, digital marketing campaigns, and video editing work is a plus.

Benefits

  • Flexible working hours and remote work options.
  • Opportunity for professional growth and career advancement.
  • Collaborative and supportive work environment.
  • Access to the latest tools and technologies.

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Shubham Vishwakarma

Full Stack Developer - Averlon
I had an amazing experience. It was a delight getting interviewed via Cutshort. The entire end to end process was amazing. I would like to mention Reshika, she was just amazing wrt guiding me through the process. Thank you team.
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About Pexaworks Technologies Private Limited

Founded :
2024
Type :
Services
Size :
0-20
Stage :
Bootstrapped

About

N/A

Company social profiles

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Must-have:

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  • Social media marketing
  • Content creation
  • Copywriting
  • Video editing
  • Canva / Adobe
  • SEO fundamentals
  • Google Ads
  • Meta Ads
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  • Analytics and reporting
  • Excellent creativity and communication

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  • CRM knowledge
  • Marketing automation
  • YouTube growth
  • LinkedIn B2B marketing
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  • AI content tools

Key Performance Indicators (KPIs)

The employee will be evaluated based on measurable results, including:

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  • Content output and consistency
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  • Conversion rate
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  • Quality and creativity of content
  • Timely completion of marketing tasks

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Test: 7-Day Digital Marketing Campaign

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Candidate Evaluation

Area

Weight

Digital marketing knowledge

20%

Content creativity

20%

Video/creative skills

15%

Advertising knowledge

15%

SEO knowledge

10%

Analytics & KPI understanding

10%

Communication & presentation

10%

Total

100%

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Junior: 0–2 years

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Mid-Level: 2–5 years

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Senior: 5+ years

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Ideal Candidate

The strongest candidate for Sisuni Technology Pvt Ltd should be a hybrid digital marketer + content creator who can:

Plan → Create → Publish → Advertise → Analyze → Improve → Generate Leads

A candidate who only knows how to make social media posts should not be treated as a complete Digital Marketing & Content Creator.


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Shubham Vishwakarma's profile image

Shubham Vishwakarma

Full Stack Developer - Averlon
I had an amazing experience. It was a delight getting interviewed via Cutshort. The entire end to end process was amazing. I would like to mention Reshika, she was just amazing wrt guiding me through the process. Thank you team.
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