

Pexaworks Technologies Private Limited
https://pexaworks.comAbout
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Jobs at Pexaworks Technologies Private Limited

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Key Responsibilities
SEO Strategy and Execution
- Develop and implement comprehensive SEO strategies, including on-page optimization, technical SEO, and link-building to improve organic search rankings and drive traffic.
Keyword Research
- Conduct thorough keyword research to identify opportunities for content and ranking improvements.
Performance Tracking and Reporting
- Monitor SEO performance using tools such as Google Analytics, Search Console, and SEMrush. Provide regular reports and actionable insights to improve website rankings.
Digital Marketing Campaigns
- Plan and execute digital marketing campaigns across various channels (e.g., social media, PPC, email marketing) to enhance brand visibility and engagement.
Client Collaboration
- Work closely with clients to understand their goals and create tailored digital marketing strategies that deliver measurable results.
Competitor Analysis
- Perform ongoing competitor analysis to stay ahead of industry trends and refine strategies.
Continuous Optimization
- Optimize website content, landing pages, and digital campaigns for maximum conversion and ROI.
Stay Current with Trends
- Keep up-to-date with the latest SEO, content marketing, and digital advertising trends to ensure Pexaworks remains at the forefront of digital innovation.
Video Editing
- Edit and produce high-quality videos for digital marketing campaigns, enhancing engagement and brand visibility.
Requirements
Experience
- Professional experience in SEO and digital marketing, with a proven track record of success in improving search rankings and driving traffic.
SEO Expertise
- Deep understanding of SEO principles, keyword research, link building, and technical SEO.
Marketing Skills
- Experience managing and executing digital marketing campaigns across multiple platforms (social media, email, PPC, etc.).
Analytics Skills
- Proficient in using SEO tools like Google Analytics, Search Console, Ahrefs, SEMrush, and Moz.
Problem-Solving
- Strong analytical skills with the ability to derive actionable insights from data.
Communication
- Excellent verbal and written communication skills. Ability to explain marketing strategies and performance metrics to non-technical stakeholders.
Team Player
- Ability to work collaboratively in a team environment while also being self-motivated and capable of working independently.
Portfolio
- A strong portfolio showcasing successful SEO, digital marketing campaigns, and video editing work is a plus.
Benefits
- Flexible working hours and remote work options.
- Opportunity for professional growth and career advancement.
- Collaborative and supportive work environment.
- Access to the latest tools and technologies.
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Appknox offers VA+PT solutions ( Vulnerability Assessment + Penetration Testing ) that provide end-to-end mobile application security and testing strategies to Fortune 500, SMB and Large Enterprises Globally helping businesses and mobile developers make their mobile apps more secure, thus not only enhancing protection for their customers but also for their own brand.
During the course of 9 years, Appknox has scaled up to work with some major brands in India, South-East Asia, Middle-East, Japan, and the US and has also successfully enabled some of the top government agencies with its On-Premise deployments & compliance testing. Appknox helps 500+ Enterprises which includes 20+ Fortune 1000 and ministries/regulators across 10+ countries and some of the top banks across 20+ countries.
A champion of Value SaaS, with its customer and security-first approach Appknox has won many awards and recognitions from G2, and Gartner and is one of the top mobile app security vendors in its 2021 Application security Hype Cycle report.
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