Customer care Executive

Job Title: Marketing Manager – US Market (Hybrid, Night Shift)

Location: Hyderabad, India

Shift: US Hours (3:00 PM – 1:00 AM IST)

Experience: 3–7 years

Mode: Hybrid (Office + Work from Home)

Job Overview

We are seeking an experienced Marketing Manager to lead demand generation and performance marketing initiatives focused on the US market. The ideal candidate will have strong expertise in developing and executing Go-To-Market (GTM) strategies, managing multi-channel campaigns, analytics, and delivering measurable ROI.

Key Responsibilities

·      Develop and implement GTM strategies tailored for US clients across various channels.

·      Plan, execute, and optimize campaigns across SEO, SEM, paid media, social media (Meta, LinkedIn, Instagram, YouTube), email, and retargeting.

·    Experience in setting up and managing tracking tools like Google Tag Manager, Microsoft Clarity etc... to monitor conversions and campaign performance.

·      Continuously optimize campaigns to maximize ROAS (Return on Ad Spend) and reduce CAC (Customer Acquisition Cost).

·      Drive conversion rate optimization (CRO) through A/B testing, landing page improvements, and funnel analysis.

·      Prepare and present detailed performance reports and insights for management review.

·      Must have experience in design & maintaining websites.

·      Collaborate closely with Founders and Directors to ensure lead attribution accuracy and pipeline alignment.

·      Knowledge of HIPAA-compliant marketing practices for healthcare accounts is a plus.

Required Skills & Qualifications

·      5–12 years of digital marketing experience managing US clients, preferably in demand generation and performance marketing.

·      Bachelor’s degree in any discipline.

·      Proven expertise in paid social campaigns, PPC, SEO, and paid media strategies.

·      Exposure to website designing.

·      Strong analytical, reporting, and communication skills.

·      Willingness to work in US shift hours (6 PM – 3 AM IST).

·      Professional communication and collaboration skills across organizational levels.

• Strong experienced UX / Product Designer profile with a focus on Mobile Apps
• Mandatory (Experience 1): Must have 4+ YOE in UX / Product Design, with a strong experience in B2C Mobile Apps
• Mandatory (Experience 2): Must have Managed a team of 1–2 Designers (Lead or above in current role, Senior Designer designation can be considered if Team leading is explicitly mentioned in CV)
• Mandatory (Portfolio): Must have a strong UX-focused portfolio showcasing case studies, user research work, with strong designs for Mobile Apps (Mandatory)
• Mandatory(Education): Must have a formal Design degree (B.Des / M.Des or equivalent)
• Mandatory (Company): Good Product Company with high-traffic Mobile Apps

We are looking for an experienced AI Technical Architect who can design and lead end-to-end AI/ML solutions, define scalable architecture, and guide development teams in building intelligent applications aligned with business goals.

Key Responsibilities:

• Design AI/ML architecture and technical solutions.
• Lead AI strategy, model deployment, and integration.
• Build scalable AI pipelines and cloud-based solutions.
• Work closely with data scientists, developers, and stakeholders.
• Ensure best practices in MLOps, automation, and performance optimization.
• Evaluate new AI technologies and frameworks.

Role Overview:

The SEO Analyst is responsible for optimizing the organization’s online presence by improving search engine rankings, driving organic traffic, and enhancing user engagement. This role requires expertise in SEO strategies, analytics, and a strong understanding of mental health-related content to ensure alignment with the organization’s mission.

Key Responsibilities:

1. SEO Strategy Development and Execution:

• Develop and implement effective SEO strategies to improve website rankings and increase organic traffic.
• Conduct keyword research to identify high-value terms relevant to mental health services and integrate them into the content strategy.

1. Content Optimization:

• Collaborate with content teams to optimize on-page elements, including meta tags, headers, and keywords.
• Ensure that content adheres to SEO best practices while maintaining accuracy and sensitivity in mental health-related topics.

1. Performance Monitoring and Reporting:

• Monitor website performance using tools such as Google Analytics, Google Search Console, and other SEO software.
• Analyze data to evaluate the effectiveness of SEO efforts and provide regular reports to the marketing team.

1. Technical SEO Management:

• Conduct technical audits to identify and resolve issues affecting website performance, such as page speed, mobile usability, and broken links.
• Ensure the website is optimized for search engine crawlers and adheres to the latest algorithm updates.

1. Competitor and Market Analysis:

• Conduct competitive analysis to identify trends, opportunities, and gaps in the market.
• Research emerging SEO techniques and tools to maintain a competitive edge in the mental health sector.

1. Local SEO:

• Develop and manage local SEO strategies to enhance visibility in specific geographic areas.
• Optimize Google My Business profiles and manage location-based search strategies.

1. Collaboration and Training:

• Work closely with content creators, developers, and social media teams to align SEO initiatives with broader marketing goals.
• Provide training and guidance to team members on SEO best practices.

Qualifications and Requirements:

Education:

• Bachelor’s degree in Marketing, Computer Science, or a related field.

Experience:

• 2–5 years of experience as an SEO Analyst or in a similar role.
• Proven experience in optimizing content for the mental health or healthcare sector is mandatory.

Skills and Knowledge:

• Proficiency in SEO tools such as Google Analytics, Google Search Console, SEMrush, and Ahrefs.
• Strong understanding of technical SEO, keyword research, and link-building strategies.
• Familiarity with content management systems (e.g., WordPress).
• Knowledge of HTML, CSS, and basic coding practices is a plus.
• Excellent analytical and problem-solving skills.

Personal Attributes:

• Strong attention to detail with the ability to manage multiple projects simultaneously.
• Excellent communication and collaboration skills.
• Sensitivity and awareness when working with mental health-related content.

Key Competencies:

• Expertise in SEO strategies and best practices.
• Data-driven decision-making and performance analysis.
• Ability to adapt strategies to the unique needs of mental health-related audiences.
• Strong alignment with the organization’s mission to promote mental health awareness.

• Market intelligence—be the expert on our buyers, who are they, how they buy and their key buying criteria.
• Understand the competitive landscape—be an expert on our competition and how they are positioned.
• Collaborate with product management and marketing communications to develop product positioning and messaging that resonate with our target buyer personas.
• Understand and document our buyer’s process, including where they get information, and the who, what, when and why behind the decisions they make. Then drive changes to our sales and marketing processes based on what you learn.
• Develop a marketing plan for the products you support in conjunction with our marketing team, including key activities and budgets to support the retention of existing customers and the acquisition of new customers.
• Assess the effectiveness of the marketing programs that support your products on an ongoing basis, and report back to the business on required changes.
• Plan the launches of net-new products and releases of existing products, and manage the cross-functional implementation of the plan.
• Act as the primary thought leader for the products you support externally, including speaking engagements and written works.
• Understand and support our sales channels; train them on the problems we solve for our buyers and users; develop internal tools and external collateral and teach them how and when to use it.

• 5+ years of product marketing experience with at least 2 years of experience in a market-facing role (e.g. delivering presentations to customers and prospects, conducting competitor analysis and market research)
• Proficient in productivity applications such as Microsoft Office, Project or Basecamp.
• Comfortable using collaboration and CRM tools such as Slack and Salesforce.
• Familiar with marketing automation tools such as Marketo, Pardot and Omniture, and Google Analytics.
• Power user of networking tools such as LinkedIn, Twitter, Facebook and Instagram.
• Exceptional ROI-tracking skills, able to prove what is –or isn’t—working
• Must be a strong public speaker, comfortable in front of large, senior groups, and a solid writer.
• Excellent people and management skills to interact with staff, colleagues, cross-functional teams and third parties. Team player!
• Must be a strong public speaker, comfortable in front of large, senior groups, and a solid writer.
• Bachelor’s degree in business or marketing; MBA preferred.
• Pragmatic Institute Certified (PMC) III or higher preferred.

Roles and Responsibilities:

• Combine excellent abstract reasoning ability to document, architect, develop and test software with the commitment to excellence/defect free before being deployed.
• Write and implement low latency applications & software solutions that integrate with different systems.
• Rapidly incorporate new technologies as required & deliver successfully by self.
• Work closely with mentors, team members, team leads, program managers and stakeholders to investigate, fix, optimize, test and deploy high quality solutions.
• Drive the technical design, implementation and maintenance of larger tech initiatives geared toward improving and scaling of products.
• Accurately schedule & and track progress of self & team members. Create end to end Work Breakdown & estimates for modules being implemented.
• Participate in planning & recognizing inconsistencies (e.g., scope, resources, feasibility, usability, customer value, etc.) in product requirements and alert the Project Mentor. Handle independently or assist the Mentor in building, testing, and documenting product releases.
• Support the team in deploying product functionality & assist the TLs in troubleshooting in the production environment.
• Proactively promote Tech Culture by writing blogs, making presentations which will help you learn & grow.
• Effectively communicate one-on-one with on-shore / off-shore product teams / developers; gather and clarify requirements from technical folks / product managers / business teams.
• Proactively assist and serve as a role model for the team members to follow the team software development process; consistently innovate the team processes to improve team productivity and quality.

Skill Set:

• Strong Analytical, Problem Solving Skills and participates in all activities with urgency, a results orientation, and a strong work ethic.
• Must have technical knowledge of Python.
• Must have hands-on experience in developing Restful APIs and Web Services.
• Knowledge of Django (or any other established Python web frameworks) would be a plus.
• Knowledge of Angular or React or similar technologies would be an added advantage.
• Strong experience with relational (PostgreSQL, MySQL) and/or NoSQL databases.
• Experience with unit testing and test-driven development.
• Experience working with Linux/Unix Operating system & comfortable with command line.
• Experience with modern software engineering workflows and tools (e.g. Agile, JIRA, Git, CI/CD, Amazon Web Services, Observability and Monitoring tools like ELK, Datadog, NewRelic, etc.).
• Experience in all areas of SDLC, including architecture and design, development, and testing.
• Extremely passionate about code reviews, engineering best practices and mentoring/coaching the developers to make them successful.
• Excellent understanding of feature estimation and ability to communicate issues and risks that may impact timelines, budget, or resources.
• Experience with Agile development lifecycle.
• Can gather and clarify requirements from technical folks / product managers / business teams.
• Lead by example & act as a role model for the team.

How will you grow here:

• Work in multiple projects & teams spread across different domains and technologies.
• Work & interact directly with senior directors in an open and flat hierarchical structure.
• You can own all aspects of leading software products and projects.
• You get to work with top-notch engineers and leaders with decades of experience in building and delivering great software.
• Work with CXOs / Senior Directors of various emergent companies in US & India.
• Get involved with the newest products, latest technologies and different methodologies.
• Opportunity to Mentor the Best and Get Mentored by the Best.

• Events, activities and outings aplenty (We really party hard!).
• A stimulating and energetic work environment which encourages creativity.
• Hackathons, Gaming Evenings, Poker Nights and much more!
• Flexible Timings, Flexible Holiday Calendar, Work from Home Option.
• Competitive salary (best in the industry).
• Beverages and snacks throughout the day, on the house!
• Recreation center to let off some steam.
• Office lunch option (fresh and savoury ghar ka khana).
• Medical Insurance (stay healthy, stay happy)

We are looking for a HubSpot expert with demonstrable, hands-on experience implementing HubSpot’s marketing, sales, operations, and customer service automation.

You should have a solid understanding of the HubSpot Inbound Marketing ecosystem in order to facilitate lead generation, nurturing, scoring, and closing.

You will be responsible for executing marketing automation and inbound strategies, as well as implementation within the HubSpot platform.

Responsibilities and Duties:

Set up and manage marketing/sales automation through Hubspot

• Marketing Hub: Setting up a newsletter, Managing Blog, Content marketing, Social Media Marketing, SEO, Pillar-Cluster strategy, Marketing Automation
• Sales Hub: Sales Enablement using documents, Meeting tool, Sequences, Calling tool integration, Task management (follow-ups), Deal Management, Reporting, Mail provider integrations - Gmail, Outlook, etc.
• Service Hub: Automatic ticket creation, Custom stages of a custom Service pipeline, Workflows within different stages, Automatic ticket opening and closures
• CMS: Website migration, Domain configuration, Website management, Traffic analytics

Leverage all Hubspot features effectively; this includes:

• Import/export of data (contacts/companies/deals)
• Data segmentation
• Creating active and static lists
• Data normalization
• Email Marketing using HubSpot (newsletters, promotional, services)
• Creating deal stages and pipeline
• Create conversation inbox
• Lead Generation implementation
• Creating emails (content, design, and automation)
• Creating Landing pages (content, design & development, and automation)
• Creating workflow & sequences
• Creating chatbots/chat flows
• Creating Reports and dashboard
• Manage and improve engagement programs in Hubspot to move leads through the marketing and sales funnel
• Own and execute automated Hubspot email and multi-channel campaign
• Setting up and maintaining triggers and workflows
• Segment and analyze prospect database to target campaigns
• Own the lead scoring and manage the handover to sales of leads for prospecting
• Ensure data about lead quality and results is captured and utilized for subsequent processes
• Brainstorm and develop email marketing strategies and test their success and key metrics
• Map & own the customer journeys and buying cycles within HubSpot, creating campaigns and workflows that support them from contact acquisition to retention
• Creation of required landing pages, email templates for activity
• Accountable for tracking and reporting on results from demand generation campaigns
• Advise and strategize the creation of web pages, landing pages, emails, templates, forms, workflows, contacts, integrations, settings in HubSpot
• Work with the content team to develop content to attract, acquire and nurture qualified and targeted audiences to the business
• Work closely with the sales team on strategies for customer acquisition and retention
• Coordinate with marketing to ensure all campaigns are delivered on time, with proper segmentation to maximize engagement.

• At least, 5+ years of experience in actively using HubSpot platform including CRM, marketing, and sales automation
• Ability to learn new processes quickly, and pivot as needed
• A passion to stay current with issues and trends in digital marketing
• Hands-on experience in HubSpot feature usage, email campaign delivery, setup & analytics
• Excellent analytical, organizational & troubleshooting skills
• Solid understanding of performance marketing, conversion, and online customer acquisition
• Good in data analysis and reporting
• Customer Journey Mapping experience
• Hubspot Certified
• Experience in WordPress CMS

We are seeking experienced Angular Developers for the development of Web interfaces and pages. The primary focus will be on implementing the web applications based on JavaScript frameworks like Angular, JavaScript, JQuery, HTML5, CSS, AJAX, and JSON.

 Location: Indore ( WORK FROM OFFICE)

Job Description Industry

Type: IT Software

Job Location: Indore (MP) (Work from Office)

 Required Experience: 1- 3 yrs / Freshers can also apply. Job

Type: Full Time

Salary: UPTO 30K

Requirements

1. Experience in .net/java full stack or ionic

       2.1-3 years of experience in .NET/.NET Core (ASP.NET, C#, MVC, WCF, WPF, etc.)

1. Experience in Javascript and Angular 6 or above
2. Object-oriented programming skills
3. Strong experience in SQL server
4. Knowledge of REST API, JSON, etc.
5. Experience with version control systems (Git)
6. Strong documentation, communication, and team collaboration skills
7. Ability to create self-contained, reusable, and testable modules and components that build on the elements and modules of core AngularJS
8. Skill in maintaining clean and consistent project dependencies.
9. EXPERT level skills in HTML, HTML5, CSS3, SASS, LESS, Bootstrap 3+, or any other tool is a MUST, Thorough understanding of the responsibilities of the platform, database, API, caching layer, proxies, and other web services used in the system Validating user input on the client-side and implementing meaningful feedback.
10. Skill in designing a modern build process that integrates testing and continuous delivery.
11. Excellent English language (written & verbal) communication skills
12. Analytical abilities & Logical thinking.
13. Awareness of latest technologies and trends.

Responsibilities

 Design, develop, and configure software systems and responsive layouts to meet market and/or client requirements, Work closely with Web & Mobile Development Team Write modular, secure, and well-tested front-end code in JS, HTML, and CSS using latest web application frameworks Like Angular. Responsible to design layout and coding of the polished web app that engages and retains visitors Employment.

Type Full-time

Mastree's engineering team is working towards building a data science engine that enables students to learn in a way they understand the best. We believe in delivering learning experiences through engagement. The product is designed with countless embedded interactive information pieces to help the students imbibe the concepts better. At Mastree we take pride in being a part of the product that holds the potential to revolutionise the education process.

We are looking for folks who are passionate about creating interaction rich interfaces. Creative individuals who believe in the power of visuals.

Responsibilities:

• Creating visual elements that users see and interact within our web platform.
• This makes your role crucial for the success of the product.
• Working closely with the design, product management and development teams to create elegant, usable, responsive and interactive interfaces across multiple devices.
• Ensuring that the application is optimised both in terms of technology and in delivering the best educational content.
• Building web platform for our live tutoring platform
• Creating interactive learning activities for K12 students and work on our upcoming products

Requirements:

• You are an avid programmer
• You have great grasp of fundamentals of JavaScript and ES modules, new ECMASCRIPT concepts
• You have experience in ReactJS web app development
• You are an exceptional problem solver, with attention to details.

Brownie Points:

• Good HTML and CSS skills
• Experience in React-Native app development
• Ability to work in small teams and wear multiple hats