Content Writer

ROLE OVERVIEW

We are looking for a driven Performance Marketing & Engagement Associate to join our fast-growing Product & Growth team. This is a fantastic entry-level opportunity for someone passionate about user engagement, data-driven marketing, and creating measurable business impact. You will work on improving core growth KPIs — Activation, Engagement, Conversion, and Acquisition — through performance marketing channels and engagement platforms like WebEngage.

KEY RESPONSIBILITIES

▸ Plan, create, and execute campaigns and user journeys using engagement tools (WebEngage or similar).

▸ Support performance marketing initiatives to drive user acquisition and retention.

▸ Collaborate with product and growth teams to design strategies improving Activation, Engagement, Conversion & Acquisition metrics

.▸ Monitor campaign performance, analyze results, and share actionable insights with the team.

▸ Continuously test and optimize campaigns, creatives, and messaging to maximize ROI.

▸ Stay updated with the latest performance marketing and engagement trends and tools.

REQUIREMENTS

▸ 0–1 year of experience in performance marketing, CRM, or engagement platforms (internship experience counts).

▸ Basic understanding of digital marketing channels — paid ads, email, push notifications, in-app messaging, etc.

▸ Analytical mindset with the ability to read data, identify patterns, and suggest improvements.

▸ Strong communication and problem-solving skills with eagerness to learn in a fast-paced startup.

▸ Prior exposure to WebEngage, MoEngage, CleverTap, or similar tools is a plus (not mandatory).

USE OF AI POLICY

▸ Use AI tools (ChatGPT, Claude, etc.) to accelerate daily work — from drafting copy and campaign briefs to generating creative variants quickly. Apply AI in campaign planning for audience insights, journey design, and A/B test ideas. Use it further for report summaries, UTM generation, and automating repetitive tasks — enabling more focus on strategy and optimization.

WHY JOIN US?

▸ Work on real growth problems and directly impact core business KPIs and millions of users.

▸ Learn end-to-end performance marketing and engagement strategies from the ground up.

▸ Be part of a high-energy, mission-driven team with strong career growth potential.

▸ Get hands-on exposure to cutting-edge marketing and engagement tools

Job Title: Content Writer

Location: Aliganj, Lucknow, Uttar Pradesh

Job Type: Full-Time, Onsite

Working Days: 6 Days/Week

Salary: ₹15,000 - ₹25,000 per month

Experience: 1-3 Years

Vacant Positions: 4

Job Description: We are seeking a talented Content Writers to join our team in Aliganj, Lucknow, Uttar Pradesh. The ideal candidate will have 1-3 years of experience in content writing and a strong grasp of English. You will be responsible for creating engaging and compelling content across various platforms.

Requirements:

1. 1-3 years of experience in content writing.
2. Excellent writing, editing, and proofreading skills.
3. Ability to create content that is engaging and SEO-friendly.
4. Strong research skills to produce high-quality content.
5. Candidates must be based in or near Lucknow.
6. Must have capacity of writing minimum 4k words per day.

Interview Process:

Only face-to-face interviews will be scheduled.

If you are passionate about writing and meet the above criteria, we would love to hear from you!

Apply Now!!

Job Summary
Profile : Content Writer

Exp: 2-6 yrs

Job Responsibilities
Develop highly effective original and SEO targeted contents.

Write blog and articles for our products and services.
Write scripts for video contents.
Write convincing answers on "Quora" related to our products and services.

Write copies for social media marketing.

Write "how to" articles / blog postings.
Write press releases related to our products and services.
Promote the company's products through social media channels using unique writing skills.
Collaborate with technical team to develop content plans.
Brain storming, writing and producing high quality content on a regular basis.

Job Skills

Impeccable communication skills, especially in writing. Ability to write clear, concise and correct English with a persuasive spin.
Must possess a good understanding of technology related products and services.

Should have the basic understanding of Keyword relevancy and keyword density and should also be familiar with Keyword placement and other SEO best practices.Quora answers and articles according to the requirements.
Should possess flexible writing style to address multiple target audiences.

Notice Period - 15 days - 1 Month

Location - Pune

• Strategies for engaging, creative, and innovative content for regularly scheduled posts, keeping in touch with all the latest Trends on Social Media for brand development.
• Oversee all existing clients, along with overview and maintenance of social media accounts on Facebook, Instagram, Twitter, Linkedin, Youtube, Behance,etc.
• Coordinating with the team to create relevant and engaging content which will add to the Recall Value.
• Audit and analyse social media presence, including digital advertising costs and returns.
• Analyse social media campaigns with tracking systems to gather visitor data and determine efficacy and areas for campaign improvement.
• Get in touch with businesses which would be interested in our services and products, both international and domestic.
• Should be active 24/7 on Social Media and ensure that Our Online Presence is always active, by liking, commenting, sharing, tagging and retweeting relevant content on all platforms.
• We need someone who knows how to reach the masses by tailor making content to attract followers.
• We need an influencer with a large social media presence, who know all the cheat codes required to increase our online presence and following.

Job Summary

We are looking for a qualified Community Manager to join our team our Team.

The candidate should posses a creative drive and be able to articulate and document ideas to the design and marketing teams internally and externally. Organize and plan campaign, create trending topics and brand columns. He/She should have experience in working with a variety of social media and digital platforms and design tools with a solid understanding of good marketing principles.

Job Role & Responsibilities:

• Set, plan and implement social media and communication campaigns and strategies
• Provide engaging text, image and video content for all social media and professional accounts.
• Maintaining community active, find the core users and improve the interaction.
• Find the user's requirement, plan online or offline activities, stimulating user participation and improve the community influence.
• responsible for the maintaince of the Whatsapp group
• Respond to users in a timely manner.
• Monitor, track and report on feedback and online reviews.
• Organize and manage events to boost brand awareness.
• Coordinate with Marketing, PR and Communications teams.
• Liaise with Development and Marketing departments.
• Build relationships with users, industry professionals.
• Stay up-to-date with current social media trends.
  
  

Required Qualifications and Skills

• Mimimum 2+ years of experience of the community operation
• Experience planning and leading community initiatives
• Ability to identify and track relevant community KPIs
• Excellent verbal communication skills
• Must have successful cases
• Excellent interpersonal and presentations skills
• Perfect integrated operation (content operation/user operation/community operation) capabilities are preferred.
• Hands on experience with social media management
• Attention to detail, critical-thinker and problem-solver
• Bachelor/ Master’s degree in Marketing or relevant field

Job Type: Full-time

Job Location: Pune.

Digital Editor Job description

We are looking for a creative and passionate Digital Editor to research, plan, develop and implement web contents, Whitepapers, Technology Blogs & Trending News. As a Digital Editor your main goal will be to produce creative, proof read, web contents, Tech Blogs & news that attract an audience.

Digital Editor Roles and Responsibilities:

• Create, produce and manage high-quality content 
• Proofread and edit material. Proofreading our deliverables to ensure they are grammatically perfect and stylistically interesting.
• Supervise layout of images, graphics, videos and other artwork.
• Manage and upload day-to-day contents. Regularly check and track contents reach.
• Work in a multidisciplinary team with professionals such as web designers, marketing team to improve content strategy.
• Mange development improvements to the new website; keep abreast and advise of developments in the digital arena; identify new digital opportunities
• Research, create and upload SEO-friendly content pieces such as Technology blog posts, Trending News, case studies, and other content for our websites.
• Offer your expertise on email marketing best practice to maximize the impact of these emails.
• Liaise with staff and others members to encourage them to write relevant and interesting content for the website; foster relationships with the latter to involve them in any community forum aspect of the new website.
• Ensure that all activity is measured, analyzed and reviewed with leanings taken forward. Accountable for disseminating monthly analytical reports. Regularly report on digital campaigns and contribute, where possible, with recommendations based on performance.
• Ability to review content as an educator or coach, and intuitively understand what the target audiences need to know, plus the delivery methods best suited to how they want to/are able to consume information
• Good knowledge of Influence marketing. Have to manage & co-ordinate with influencers.
• Use Social Media for better presence
• Adhere to copyright and privacy standards and company policies.
• Determine and track important KPIs
• Track and analyze website’s traffic 
• Produce and present reports
• Keep abreast with new trends in web technology.

Digital Editor Key Skills, Requirements and Qualifications:

• A qualification in Digital Communications/ Media, or Marketing or PR or Journalism/English or IT/Web.
• Previous working experience as a Digital Editor for 5 - 7 years
• Excellent proofreading, editing and copywriting skills 
• Available portfolio of published work
• In-depth knowledge of software such as InDesign, Photoshop, etc.
• In-depth knowledge of best SEO practices
• Knowledge of Marketing and SEO tools
• Knowledge of content management systems
• Great interpersonal, presentation and communication skills
• Creativity Skills: Editors need to be good at thinking creatively, problem-solving skills, generating ideas for up growing Technology Blogs, Trending News, and Whitepapers, Web Contents.
• Organizational Skills: Editors need to be excellent at organization and forward planning. Much of the editorial content they select will be agreed several weeks before publication.
• Management skills:  Time management skills need to be honed as well as the ability to resolve conflict and handle complaints, if found any. Editors must be sensitive to arising problems with contents.
• Writing and speaking skills: It goes without saying that editors must be accomplished writers but they have to be confident speakers too.
• Digital skills: Nearly all media outlets have a digital element now and editors need to be comfortable with posting and editing content online. Should have excellent writing skills; must have digital copywriting and copy-editing experience.
• Good knowledge of at least two Content Management Systems and SEO best practice.
• Working knowledge of HTML5 and CSS3.
• Design/Desktop publishing experience (Adobe Creative Suite) with some evidence showing digital media design.
• Have superb user experience skills and be able to develop wire-frames and write and communicate clear, functional/design specifications.
• Be proficient at planning your own work, to multitask and deliver to tight deadlines, with minimal supervision.
• Basic video making and editing skills useful - but not essential.

Location : Bangalore

Experience : 3-8 + yrs of relevant experience in handling social boards like Facebook, Twitter, Instagram, etc.

Managing presence of all the south (Kannada, Tamil, Telugu, Malayalam and Marathi properties on social media

Implementing websites social media strategy

Tracking social media conversations about the brand

Tracking social trends for potential viral content

Tracking competition on platforms

Collaborate with Product Development team.

Monitoring trends in social media tools, trends and applications

Implementing insights gained from social media monitoring.

Should be comfortable in handling a small team.

Responsible for copy and Video editing of news stories that go up on the websites.

Should have excellent command over Hindi and English

Excellent overall writing skills in a number of different styles/tones Impeccable spelling and grammar.

A deep understanding of customers and what motivates them online.Great research, organizational, and learning skills.

Researching markets and industries to compare and create content that is innovative and original.

Consistently brainstorming and collaborating with team for new ideas and strategies.

Coordinate with marketing and design teams to illustrate articles

Familiarity with keyword placement and other S E O best practices

High comprehension of software like Microsoft Word and Google Docs

Paraphrase or write content from scratch depending on specific instructions provided in the work order Revises, edits, or updates instructions, information, and frequently asked questions as necessary.

Content Writers Work

Core website copy

Social media posts

Content for banners

Product descriptions

Company bios

Landing Pages

Blogs and news articles

Case studies, whitepapers, and e books

Excellent knowledge of handling social boards like Facebook, Twitter, Instagram, etc.

Understanding of SEO and web traffic metrics

Experience required: Candidates with 3-8 + yrs of relevant experience in similar newsroom role will be preferred.