Business Analyst

About the position:

We are looking to hire a dedicated content writer who understands the impact that content can create. The person of interest would be expected to create seo-friendly content for blogs, articles, social media, sales/marketing collaterals, case studies, company’s website and other formats. The responsibilities would include evaluating analytics, to adjust content as needed, regularly updating the company’s website and promoting the company blog with on-page and off-page activities.

About EasyEcom:

EasyEcom is an eCommerce enablement platform and is an industry-leading omnichannel order & warehouse management solution for B2C and B2B business management. The SaaS software is currently catering to several eCommerce businesses and multichannel retailers like Epigamia, RedTape, Mondelez International, My Glamm, Borosil, Prestige, etc. We are persistently growing, from a few hundred clients to over 7000+ global clients, a handful of dedicated team members to a 200+ members strong team, and being VC funded, we are continuing to expand over and beyond! At EasyEcom, we empower e-commerce businesses to achieve seamless and scalable operations. We help brands navigate the complexities of multichannel selling with ease. The platform integrates with top marketplaces like Amazon, Shopify, eBay, and Flipkart providing businesses with a unified solution to manage their inventory, orders, and fulfillment process from one place. Our SaaS software fuels the growth of leading eCommerce brands and multichannel retailers, including names like Epigamia, RedTape, Lyfcare, Mindful Soul, My Glamm, Borosil, Louis Stitch and Soothe Healthcare. From a humble start with a few dedicated clients, we’ve skyrocketed to support over 7,000+ global businesses, with a growing team now over 200+ strong. Let’s shape the future of e-commerce together.

Responsibilities:

● Conducting in-depth research on industry-related topics and writing original plagiarism-free content.

● Proofreading articles before publishing

● Analyzing content marketing metrics and making changes as needed ● Collaborating with other departments to create innovative content ideas and assist the marketing team in developing content for advertising campaigns.

● Editing the existing content to improve readability

● Recommending new content to address gaps in the company's current content

● Taking care of Guest Blogging initiatives

● Conducting Keyword Research and using SEO best practices to increase website traffic

● Repurpose the content into various forms, including and not limited to slides, videos, podcasts, and infographics

● Promote content on social media.

Requirements:

● Bachelor's degree in Technology or related field with skill development courses across Marketing and/or language command.

● Upto 1 year of experience as a content writer and should provide a portfolio of the published work

● Should be able to work in a fast-paced environment and work on multiple assignments simultaneously.

● Excellent Research, writing and editing skills

● Excellent interpersonal and communication skills

● Thorough hang of GSC, GA4 and other analytical tools (paid/free)

● Hands-on experience with various CMS tools especially WebFlow

● Should be able to quickly get a thorough understanding of the company product.

About MyOperator

MyOperator is a Business AI Operator platform that allows businesses, teams, and AI Agents to work in tandem for customer operations, i.e., handle Sales, Support, Escalation, Feedback, and Refund processes. With over 12,000+ businesses using our platform, we are the largest in the space.

MyOperator is built for people who want to work on ambitious problems at a meaningful scale. We value ownership, speed, critical thinking, and a bias for building things that create real customer and business outcomes. This is a high-expectation, high-learning environment where people are trusted to think independently, challenge ideas openly, move with urgency, and keep raising the bar as we build for long-term impact.

About the Role

We are looking for a Senior Performance Marketing Specialist who will independently own MyOperator's paid acquisition strategy across Google, Meta, and LinkedIn. This is not an execution-support role. You will be the primary strategic and operational owner of performance marketing, responsible for designing campaign architecture, optimizing funnel journeys, and driving down cost per qualified lead and CAC while scaling pipeline volume.

You will work directly with the Marketing Head and operate with high autonomy. The expectation is that you bring both the strategic thinking to identify where and how to invest, and the hands-on depth to act on it without needing to hand off to an executor.

Key Responsibility Areas

• Design and own paid acquisition strategy across Google Ads, Meta, and LinkedIn, including campaign architecture, audience segmentation, bidding strategy, and budget allocation across channels.
• Drive reduction in CPQL (cost per qualified lead) and CAC through continuous experimentation with creatives, landing pages, targeting parameters, and funnel touchpoints.
• Scale qualified lead volume by identifying high-performing audience segments, channel combinations, and conversion triggers specific to B2B SaaS buying behavior.
• Build and maintain full-funnel attribution using Google Tag Manager and GA4, ensuring accurate tracking of lead quality from click to closed revenue.
• Analyze funnel drop-off points across the acquisition journey and execute conversion rate optimization interventions with documented hypotheses and results.
• Develop a structured experimentation roadmap covering A/B tests, creative variants, and offer testing, and translate results into channel strategy decisions.
• Report on performance against pipeline and efficiency targets weekly, with clear recommendations rather than data readouts alone.

Requirements - Must Have

• 3 to 5 years of hands-on performance marketing experience in a B2B SaaS or technology product company.
• Demonstrated ownership of Google Ads and Meta Ads campaigns with measurable outcomes on CPQL, CAC, or ROAS, verifiable via portfolio, case studies, or interview.
• Working proficiency in GTM and GA4 for event tracking, funnel analysis, and attribution setup.
• Proven ability to independently design and execute campaign strategy without relying on a manager to define priorities or approaches.
• Experience running structured A/B or multivariate experiments on paid channels and translating results into strategy changes.

Requirements - Good to Have

• Experience with LinkedIn Ads for B2B demand generation targeting mid-market or enterprise segments.
• Familiarity with AI-assisted campaign optimization tools or automation layers within Google and Meta platforms.
• Exposure to CRM integration with ad platforms such as HubSpot or Salesforce audience sync and offline conversion imports.
• Prior experience marketing a SaaS product to SMB or mid-market buyers in India.
• Knowledge of intent-based targeting, retargeting architecture, or ABM frameworks for B2B pipelines.

This Profile is Not For

• Candidates who have only executed campaigns under direction and have not independently owned strategy, budget decisions, or performance targets.
• Candidates whose primary background is in brand, content, or organic marketing with limited hands-on paid media depth.
• Candidates looking for a role where performance marketing is one part of a broader generalist mandate.

We're building in a market that hit $47B in 2026 and is on track to hit $107.5B by 2028 and we're not chasing that opportunity from the sidelines. Our founding team brings marketing expertise from Kotak and Amazon paired with deep AI chops. We were selected into Google's AI Accelerator program, and we already have paying customers like Kotak and Myntra using the product in production.

Join us early and help build the infrastructure that turns AI marketing adoption (already at 88%) into real, scaled results for customers who are already paying for it, not case studies.

Role Name: Founding Product Manager, Applied AI

Location: Mumbai • Hybrid •

Reports to: CTO

WHAT THIS ROLE ACTUALLY IS

Weve built a multi-agent AI system for marketing. It works well out of the box but every client (their data, workflows, brand rules, compliance constraints, output preferences) is different. Generic doesn’t ship results. Customised does.

This role is the bridge: you sit between our agent architecture and the client’s reality. You understand both deeply, and you make the agents do what each specific client needs them to do.

You’re a PM who knows the spec-to-engineer handoff is where products die. So you don’t hand off. You open Claude Code or Codex and ship the change yourself.

WHAT YOU'LL DO

Day-to-day split: roughly 60% on client work, product judgment, and shaping what to ship — 40% directly in Codex and Claude Code shipping it.

·      Own client outcomes end-to-end. From discovery to live deployment, you are the person responsible for whether the agents actually solve the client’s problem.

·      Translate ambiguity into working systems. Clients don’t know what they want until they see it. You probe, prototype, demo, iterate — without waiting for an engineer to be free.

·      Customise the agents yourself. Tune prompts, build new agent capabilities, configure workflows, wire up integrations. Codex and Claude Code do the heavy lifting; your product judgment does the steering.

·      Diagnose creative problems sharply. When a CMO says “this doesn’t feel right,” you can question intelligently — is it the prompt, the input brief, the brand guidelines themselves, or the client’s own confusion? Most PMs nod and forward to engineering. The good ones diagnose first, then fix.

·      Feed learnings back to core product. Anything that gets customised 3+ times becomes a platform feature. You decide what graduates.

·      Build the playbook. As we scale from 10 to 50 to 100 clients, the customisation patterns you create, become the foundation others work from.

WHAT YOU NEED

·      Real product judgment. You can hear “we need a dashboard” and figure out the actual problem is “the marketing director doesn’t trust the agent’s decisions yet.” You’ve done this before, in a role where the outcome was on you.

·      Hands-on technical ability. You don’t need a CS degree, but you must be able to read code, write code with AI tools, debug, and ship. If you’ve never opened Claude Code or Codex and built something real, this role isn’t for you. Coding is part of the daily job, not an occasional adventure.

·      Comfort with agents as a system. You understand how LLMs fail, why prompts drift, what context engineering means, when to use tools vs. fine-tuning, why eval harnesses matter. If “MCP,” “tool use,” and “agent harness” feel like jargon, this isn’t the role.

Client-facing instincts. Comfortable in a room with a CMO, an enterprise IT head, and a junior brand manager — and you can switch register for each in the same meeting.

·      Creative literacy. You don’t need to be a designer. You do need to be able to tell the difference between “this output is technically broken” and “this output is technically fine but creatively wrong” — and chase the right thread.

·      Bias toward shipping. A working hack today beats a clean design next quarter.

YOU'LL THRIVE HERE IF

·      You’re a PM who realised the engineer handoff is where your products die.

·      You’ve quietly learned to ship in Claude Code or Cursor on the side because you got tired of waiting.

·      You want a role where coding ability is upside, not heresy.

·      You like marketing as a domain — or you’re willing to fall in love with it.

YOU WON'T THRIVE HERE IF

·      You want to write strategy decks more than you want to ship features.

·      You think “PM doesn’t code” is a principle worth defending.

·      You think AI is overhyped (we don’t).

·      You need a fully scoped backlog and weekly sprint rituals.

Introduction :

iOS is one of the world’s leading mobile platforms, which makes Aertrip’s iOS app supremely important. Millions of users worldwide shall access Aertrip via the iOS app. You will have the opportunity to build one of the most amazingly designed apps in the world. The app shall be a benchmark - not just in the field of travel but for app developers worldwide across categories. So far, we've built a reasonably-sized, high-powered team and are always striving to be the best place to work we can be.

Our Tech Deck :

Architecture

Linux

Docker

HAProxy

Nagios

Munin

Backend & Servers

PHP

MySql

MongoDB

Redis

Memcached

Frontend

JavaScript

jQuery

Sass/Less

GruntJs

Bower

NPM

Repositories

Git

Collaboration

Slack

Evernote

Google Drive

Your Part :

You would be responsible for the complete development and continuous improvement of our iOS app.

Preferred Qualification & Experience :

Bachelor's Degree in Computer Science or equivalent experience/knowledge

5+ years of software engineering

3+ years of IOS platform experience, with strong background in algorithms.

Proficient with Swift, Objective-C, and Cocoa Touch

Experience with iOS frameworks such as X Code, Core Data, Core Animation, etc.

Familiarity with RESTful APIs to connect iOS applications to back-end services

Understanding of Apple’s design principles and interface guidelines

Knowledge of third party SDK integrations.

Hands-on technical experience with scalable Architecture.

Unit-test code for robustness, including edge cases, usability, and general reliability

Experience with performance and memory tuning

Familiarity with cloud message APIs and push notifications

Knowledge of other web technologies and UI/UX standards

Proficient understanding of code versioning tools such as Git

Preferred Skills & Abilities :

As a Developer:

Write clean, manageable code and maintain proper documentation

Capable of designing large applications with stabllity and performance

Continuously discover, evaluate, and implement new technologies and frameworks to maximise development efficiency

Excellent command over Data Structures and Algorithms

Familiarity with continuous integration

Strong problem solving and analytical skills

Knack for benchmarking and optimization

Passion for quality and innovation

An eye for detail

As a team player

Collaborate with cross-functional teams to define, design, and ship new features

Ability to manage and drive small teams

Ability to work independently in small teams

Estimate timelines and deliver as per schedule

Responsible and capable of meeting tight deadlines

Thrive in a variable and demanding startup environment

Collaborate with multiple disciplines like product, engineering, marketing, research and support, and enjoy working in a collaborative environment

Understand technical and business needs and fulfil them

The Position

The Manager – Sales & Business Development role is responsible for driving sales and revenue from existing and new customer accounts within the Banking and Government segments in North India. Your role will sell products, services and solutions through prospecting, networking and executing marketing initiatives and account plans to increase Lipi Data Systems Ltd. footprint within the assigned accounts and/or geography resulting in revenue growth and quota attainment.

Job Responsibilities

• Strategically target business opportunities that leverage high value use cases, in Banking vertical and Government institutions.
• Develop and execute sales strategies and tactics to sell Lipi products, solutions, and services to exceed your sales quotas
• Communicate value propositions to clients that speak intimately to their needs and requirements
• Work to collaborate with the customer on net new opportunities and work through negotiated and RFP sales processes.
• Must understand customer requirements to negotiate the contract, collaborating with other departments of Lipi, as necessary. Negotiate pricing and SLA as appropriate. 
• Utilize client-centric, solutions-oriented selling strategies and hunter’s mentality to identify, qualify, convert sales
• Effectively articulate financial ROI/TCO value, and build value throughout the negotiation process
• Maintain extensive account and opportunity detail in Sales CRM, including account win plans, customer touch points, sales inhibitors, etc.
• Forecast and report revenue projections accurately to management
• Achieve on annual quota, measured quarterly

What We Need From You

• You have 5-7 years of experience successfully selling technology products and solutions to Banks and Government institutions.
• You have a Bachelor’s degree, preferably in a technical discipline or equivalent experience
• You’re persuasive, and have excellent negotiation and presentation skills. You can effectively communicate with both technology-oriented and senior business executives.
• Your work is a mix of strategic and proactive account activity, and you have a demonstrated ability of uncovering, qualifying, developing, and closing new accounts
• You keep your pipeline accurate and your forecast updated for management
• Fundamental understanding of self-service products like ATMs, Kiosks is highly desired.
• You have excellent time management skills, and work with high levels of autonomy and self- direction
• You’re highly competitive, ramp quickly, are extremely adaptive, and pride yourself on exceeding sales goals
• You are able to travel as necessary to your assigned accounts, and to Company meetings.
• Highly ethical and professional personal conduct.

Are you passionate about backend development and building scalable applications? Join our growing team!

Technical Skills:

• Extensive experience in programming/scripting languages and frameworks in at least two Node.js, Java Springboot, and Python.
• Understanding of architectural patterns like Flux and MVC is a desirable
• Work experience in REST API service, Socket connections, and mechanisms to handle real-time async data is important.
• Strong knowledge in OOPS, GIT, SQL/nonSQL DB (such as Elastic DB, Mongo DB, MySQL), Design Patterns
• Preferred to have experience with microservices, API gateway, AAA service
• Good knowledge of coding standards, design patterns, unit testing frameworks, TDD, CI/CD practices.

Must have previous experience in leading a team-

• Experience with RESTful web services, CSS, and HTML5 is desirable-
• Experience with designing and building APIs with REST/Microservices
• Good to know about AWS Lambda & supporting configuration knowledge. Knowledge of any of the serverless frameworks like Serverless, AWS SAM would be an advantage.-
• Good to know of API Gateway and CloudFront.-

👉 Required Skills:

• Strong experience with Node.js
• Hands-on expertise in Payment Gateway Integration
• Proficient in MySQL Database Management
• Knowledge of Socket Programming is a big plus!

• 3+ years of industry experience in administering (including setting up, managing, monitoring) data processing pipelines (both streaming and batch) using frameworks such as Kafka, ELK Stack, Fluentd and streaming databases like druid
• Strong industry expertise with containerization technologies including kubernetes, docker-compose
• 2+ years of industry in experience in developing scalable data ingestion processes and ETLs
• Experience with cloud platform services such as AWS, Azure or GCP especially with EKS, Managed Kafka
• Experience with scripting languages. Python experience highly desirable.
• 2+ Industry experience in python
• Experience with popular modern web frameworks such as Spring boot, Play framework, or Django
• Demonstrated expertise of building cloud native applications
• Experience in administering (including setting up, managing, monitoring) data processing pipelines (both streaming and batch) using frameworks such as Kafka, ELK Stack, Fluentd
• Experience in API development using Swagger
• Strong expertise with containerization technologies including kubernetes, docker-compose
• Experience with cloud platform services such as AWS, Azure or GCP.
• Implementing automated testing platforms and unit tests
• Proficient understanding of code versioning tools, such as Git
• Familiarity with continuous integration, Jenkins

• Design and Implement Large scale data processing pipelines using Kafka, Fluentd and Druid
• Assist in dev ops operations
• Develop data ingestion processes and ETLs
• Design and Implement APIs
• Assist in dev ops operations
• Identify performance bottlenecks and bugs, and devise solutions to these problems
• Help maintain code quality, organization, and documentation
• Communicate with stakeholders regarding various aspects of solution.
• Mentor team members on best practices

The ideal candidate will have strong motivation, drive, client focus and people skills who can lead from the front and will relish playing a key role in achieving our new growth targets. 

Responsibilities

• Build, inspire and run a sales team
• Meet ambitious but realistic sales targets critical to envisaged company growth
• Keep track of and respond quickly to market developments
• Help to open-up and grow new income streams and take part in strategy development
• Work with editorial to customise products for clients

Qualifications

• 3+ years' of sales experience
• Sales management experience
• High level of competence in telephone sales
• Excellent verbal and written communication skills with ability to communicate effortlessly with senior post holders