11+ Pay per click management Jobs in Delhi, NCR and Gurgaon | Pay per click management Job openings in Delhi, NCR and Gurgaon

Our client is a Delhi based healthcare platform that is dedicated to Ayurveda and provides wellness solutions to its customers that is tailored and fine-tuned to their requirements. They have created a unique balance of Ayurvedic herbs and western medicine to come up with courses and medical advice which will not only rid their patients of the illness but also helps them bring the body back into balance.

Their services are available across the globe, with over 65% of their client base being from US, UK, and Canada. The company's primary focus is on Ayurveda and taking the ancient knowledge to anyone who wishes to bring back balance to their health and apply the tools in their everyday life.

As an Advertising Manager, you will be to bring about an increase in the Click Through Rates (CTRs) of Advertising collaterals, produce ground-breaking advertising copy, and uplift the brand perception in the company's majorly American/ Canadian audience.

What you will do:

• Producing ground-breaking advertising copy, something impactful, to bring about an increase in the Click Through Rates of Advertising collaterals, to uplevel the mundane marketing approaches
• Crafting high-converting ad copies for various advertising platforms and Writing high-CTR emails
• Developing concepts, scripts, storyboards for ads and working with designers and video editors to develop video ads
• Writing content for images/ website/ any other communication requirement of the firm
• Providing quality inputs in meetings and producing sky-rocketing results.
• Understanding and measuring the performance of every ad they create and developing new copies that better the previous results

 

What you need to have:

 

The Opportunity

 

We have a new opportunity as part of our newly developed Events & Experiences team at Extramarks Education- India's leading education tech company. 

A position based out of the head office in Noida, we are looking for a Marketing Manager- Events with experience marketing large scale events, IPs across lifestyle and entertainment events. 

In a hands-on role, our ideal candidate is a great communicator and collaborator, can plan and execute effective event marketing strategies focusing on result-driven metrics, lead multiple events, are solutions-focused, and know the country's events landscape. If creating quality consumer engagement strategies and driving audience metrics sounds like your thing, we'd love to hear from you.   

 

Who are you?

As a person, you are organized, thorough, and not afraid to get your hands dirty. Driven and confident, you are a good listener and can communicate effectively across organizational levels, external partners, and the team. You want to get the job done but not at the cost of quality and substance. Collaborative and easy-going, you have a strong work ethic with a penchant to mentor and inspire your team. 

 

 

The Role

You will play a key role in creating, shaping, executing, and managing event marketing strategies across our events calendar. 

 

• Bring exceptional people and project management skills driving multiple initiatives across our events calendar.  
• Solutions-focused, you bring quantitative, analytical, and problem-solving skills to draw insights from metrics, recommendations from the analysis and present marketing plans/solutions to internal & external stakeholders.
• Understand brand values, objectives, and goals to devise well-articulated communication across requirements and recommendations.
• Collaborate and work in sync with support teams across the organization to bring alive marketing plans. 
• Establish marketing goals and key KPI's for event marketing initiatives across events 
• Manage and foster media partnerships and key relationships to derive maximum media value and brand awareness across events.

 

Responsibilities

 

• Conceptualize and execute campaigns, including budgets, for events across the events calendar, including partnered events
• Work with the consumer insights team to understand consumer feedback and engagement pre and post events to customize solutions for event and consumer segments.
• Track, monitor, and analyse metrics across business units and HO level, working closely with the digital marketing team. 
• Be up to date and well-versed in marketing trends across digital and offline channels, industry news, talent, and collaborators and have bankable standing relationships with industry professionals, vendors, and agencies. 
• Work closely with event management and sales teams to create an event marketing plan that includes media deliverables for partners wherever needed.
• Create timely feedback reports on data and consumer engagement post events 
• Manage and mentor a team of marketing executives working across events.

 

Professional & Educational Qualifications 

• 7+ years of experience in event marketing and execution, ideally with an agency or with a brand with an in-house events team
• Ability to analyse data to drive conclusions and form recommendations and solutions
• Excellent communication, presentation, and analytical skills. 
• Experience having managed a team as well as lead other internal stakeholders in managing small to large events. Work cross-functional, building trust, and fostering collaboration.
• Very organized, detail-oriented, and a strong problem-solver
• Graduate/Post Graduate Degree
• Travel, as required.

Responsibilities:

• Creating content for the company website. For instance, blogs, e-books, product descriptions, and social media.
• Editing and refining current information to make it easier to read.
• To develop original content ideas, collaborate with many departments.
• Continually generating new concepts and working with the team to develop fresh plans of action.
• Work together with other departments to provide a fresh concept for content
• Be prepared to respond to any queries posed by their readers.
• Develop material in accordance with Search Engine Optimization (SEO) criteria and SEO tactics to increase website traffic.
• For the website, conduct research and write interesting, educational SEO content that includes the product, fresh snippets, photographs, videos, short- and long-form essays, etc.

 

Qualifications:

• Outstanding verbal and written communication abilities.
• Knowledge of effective content tactics for SEO.
• An advantage is knowing digital marketing strategies including SEO, email marketing, and social media.
• Must be capable of carrying out content marketing activities like blogging to promote clients.
• Recognize the industry, and then create content that will help the company fulfill the requirements.
• Define and structure the content development process.

What you will do:

• Writing compelling content for email campaigns, landing pages, advertisements, live events, webinars and communication with customers
• Improvising current product portfolio leading to better audience engagement and brand positioning
• Researching on topics that are of interest to our target audience and creating pipeline of future launches
• Staying up-to-date with trending advertising strategies
• Creating out-of-the-box campaign ideas
• Proofreading, editing and improving content created by others and ensuring brand consistency
• Working alongside team members to come up with concepts and ideas to increase revenue
• Ensuring correct grammar and spelling throughout content and website

 

Desired Candidate Profile

 

What you need to have:

• Researching on consumer interests to come up with relevant topics and ensuring these journalistic articles are backed up by scientific Ayurvedic research, and write them in an easy-to-understand fashion that’s also scientifically accurate.
• Researching the target audience’s interests and needs    
• Researching the scientific Ayurvedic understanding of said topics
• Creating highly valuable informational articles for online purposes 
• Staying up-to-date with latest trends in USA and EU regarding skincare, health and wellness 
• Creating mind-blowing value for our customers 
• Establishing the organization as an authoritative figure through accurate and useful informational
• Ensuring compliance with law (e.g. copyright and regulatory bodies) pieces       

Conceptualize and write copy for brands
Work with art team
Excellent written and spoken communication skills
Problem solving and work against stringent deadlines
Oversee proofs,  copy editing and fact check
Collaborate with designers,  producers, account managers and planner to ensure delivery of copy on time
Monitoring campaign effectiveness 

About:

Pangolin is a brand consultancy and creative agency. We help companies create positive change in the world by raising awareness through branding and inspiring through storytelling. We’re growing our team of creatives and strategists. Join us if you’re craving work that makes a real difference in the world, and a work culture that allows you to have a balanced life. 

Role:

Creative Content Writer - B2B/B2C

Description:

Our clients have stories that need telling, we’re looking for storytellers who weave the right narrative for them. Are you comfortable telling stories of social impact, societal change, industrial evolution, and technological innovation? Are you well-versed with corporate communication, writing content for B2B marketing and sales, and enterprise content marketing? Have you worked on a large variety of content types - emails, brochures, flyers, social media content, website copy, sales presentations, webinar decks, articles, and whitepapers? Then you might be a good fit for this job.

Competencies:

• Ability to work on multiple projects simultaneously, effectively juggle diverse writing demands, and deliver on-time
• High retention capacity and the ability to understand client briefs to create effective content strategies.
• An unerring eye for detail and a knack for creativity. 

Skills:

• Ability to interpret data to make recommendations for optimizing online content marketing.
• Unique, engaging, and varied writing styles with good proofreading and research skills.
• Knowledge of keywords, meta tags, SEO, and basic writing terminologies.

Experience:

• Understands marketing KPIs and ROI generated from content marketing programs, including an understanding of how content sources influence audience acquisition pipelines.
• Experienced in writing blogs, product portfolios, reports, web content, brochures, and other marketing collateral for B2B/B2C clients.
• Has a solid foundation in SEO, content strategy, analytics, copywriting, and copy editing.

Location and Type: 

Remote, Full-time

Evaluation:

Portfolios will be checked for expertise in both B2B and B2C domains. Please share only samples of work done by yourself for actual clients. Share only creative work done for an actual company, strictly no SEO blogs or personal blogs. . Shortlisting will be followed by a video interview.

Key Responsibilities:
1. Write, maintain, update content for the official blog of Naukri
2. Proofread content written by other content writers.
3. Hire freelance content writers
4. Build creative and professional content for emailers, taglines, marketing, etc.
5. Have basic understanding of SEO

Skill(s) required: Blogging, Creative Writing, English Proficiency (Spoken) and English Proficiency (Written), SEO

Content writers day-to-day responsibilities include: 1. Content writing, curation, and development. 2. Content development for corporate Interactions and supplements. 3. Content management/development for Social media marketing and Brand Activation campaigns. 4. Contributing to captive blog. 5. Comprehensive research driven writing on an array of domains owing to the captive project. 6. Staying abreast of the recent technological advancement and curating fresh content

We're looking for a talented and ambitious professional with 3+ years of experience for our office in NCR. We are MintZip, an exciting fin-tech startup (part of the prestigious NASSCOM 10K Startups Program and recognised by Startup India) aiming to disrupt the financial services industry with singular focus on customer-centric innovations. Learn more: www.mintzip.com What's in it for you: A fast paced, challenging environment that gives you an opportunity to build a solid and rewarding career while charting the course for our organisation. This position will be responsible for content development related to Digital Marketing, collaborations, execution and measurement of our PR & Corporate Marketing activities, with the goal of brand building and enhancing a favourable image of MintZip with clients, customers, media, and the public. Areas of focus include: Creating engaging content around site, app, digital and offline marketing needs. Staying up-to-date with developments and generating new ideas to draw audience's attention. Editing and proof-reading. Collaboration with marketing team to ensure business objectives. PROFESSIONAL QUALIFICATIONS: Education: University degree or equivalent; Master's degree in Communication. Work Experience: 3+ years of proven experience in Content Writing.