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Senior Copywriter
Comprehensive Ayurvedic Platform
Senior Copywriter
Comprehensive Ayurvedic Platform's logo

Senior Copywriter

at Comprehensive Ayurvedic Platform

Agency job
via Unnati
5 - 10 yrs
₹7L - ₹8L / yr
Delhi, Gurugram, Noida
Skills
Copy Writing
copywriter
copy writer
Content Writing
skincare
healthcare
abroad consumers
online articles
journalistics copywriting
Do you have the skills to make a mark in the healthcare industry? Read on for more details.
 
Our client is a Delhi based healthcare platform that is dedicated to Ayurveda and provides wellness solutions to its customers that is tailored and fine-tuned to their requirements. They have created a unique balance of Ayurvedic herbs and western medicine to come up with courses and medical advice which will not only rid their patients of the illness but also helps them bring the body back into balance.

Their services are available across the globe, with over 65% of their client base being from US, UK, and Canada. The company's primary focus is on Ayurveda and taking the ancient knowledge to anyone who wishes to bring back balance to their health and apply the tools in their everyday life.
 
As a Senior Copywriter, you will be responsible for creating online articles about a variety of topics related to Ayurveda including skincare, health, lifestyle, diet, and exercise for consumers based abroad, i.e. USA and Europe.
 
What you will do:
  • Writing compelling content for email campaigns, landing pages, advertisements, live events, webinars and communication with customers
  • Improvising current product portfolio leading to better audience engagement and brand positioning
  • Researching on topics that are of interest to our target audience and creating pipeline of future launches
  • Staying up-to-date with trending advertising strategies
  • Creating out-of-the-box campaign ideas
  • Proofreading, editing and improving content created by others and ensuring brand consistency
  • Working alongside team members to come up with concepts and ideas to increase revenue
  • Ensuring correct grammar and spelling throughout content and website

 

Candidate Profile:

 

Desired Candidate Profile

 

What you need to have:
  • Researching on consumer interests to come up with relevant topics and ensuring these journalistic articles are backed up by scientific Ayurvedic research, and write them in an easy-to-understand fashion that’s also scientifically accurate.
  • Researching the target audience’s interests and needs    
  • Researching the scientific Ayurvedic understanding of said topics
  • Creating highly valuable informational articles for online purposes 
  • Staying up-to-date with latest trends in USA and EU regarding skincare, health and wellness 
  • Creating mind-blowing value for our customers 
  • Establishing the organization as an authoritative figure through accurate and useful informational
  • Ensuring compliance with law (e.g. copyright and regulatory bodies) pieces       
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