Senior Copywriter at Comprehensive Ayurvedic Platform · Delhi, Gurugram, Noida · 5 - 10 years · ₹7L - ₹8L / yr · Posted 20 Sep 2021

Their services are available across the globe, with over 65% of their client base being from US, UK, and Canada. The company's primary focus is on Ayurveda and taking the ancient knowledge to anyone who wishes to bring back balance to their health and apply the tools in their everyday life.
- Writing compelling content for email campaigns, landing pages, advertisements, live events, webinars and communication with customers
- Improvising current product portfolio leading to better audience engagement and brand positioning
- Researching on topics that are of interest to our target audience and creating pipeline of future launches
- Staying up-to-date with trending advertising strategies
- Creating out-of-the-box campaign ideas
- Proofreading, editing and improving content created by others and ensuring brand consistency
- Working alongside team members to come up with concepts and ideas to increase revenue
- Ensuring correct grammar and spelling throughout content and website
Desired Candidate Profile
What you need to have:
- Researching on consumer interests to come up with relevant topics and ensuring these journalistic articles are backed up by scientific Ayurvedic research, and write them in an easy-to-understand fashion that’s also scientifically accurate.
- Researching the target audience’s interests and needs
- Researching the scientific Ayurvedic understanding of said topics
- Creating highly valuable informational articles for online purposes
- Staying up-to-date with latest trends in USA and EU regarding skincare, health and wellness
- Creating mind-blowing value for our customers
- Establishing the organization as an authoritative figure through accurate and useful informational
- Ensuring compliance with law (e.g. copyright and regulatory bodies) pieces

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About the Company
Tyke is an Alternate Investment Platform for retail investors offering both debt and high-return opportunities starting as low as ₹5000. We are a 3-year-old company with 100+ successful deals and the largest investor base of 200k+ investors.
About the role
We are looking for a talented and creative junior copywriter to join our team. The ideal candidate will have a strong understanding of the principles of copywriting and be able to write clear, concise, and engaging copy for a variety of marketing materials, including websites, blog posts, social media posts, and email campaigns.
Office location - Vile Parle, Mumbai (On-site)
Key Responsibilities
- Write and edit copy for a variety of marketing materials, including websites, blog posts, social media posts, and email campaigns
- Work with the marketing team to develop and execute marketing campaigns
- Stay up-to-date with the Indian Fintech and Startup ecosystems and conduct extensive research to come up with relevant ideas
- Stay up-to-date on the latest copywriting trends and best practices
- Proofread and edit all copies before it is published
Qualifications
- Bachelor's degree in English, journalism, communications, or a related field
- 1-2 years of experience in copywriting or a related field
- Strong writing and editing skills
- Ability to write clear, concise, and engaging copy
- Experience with SEO and content marketing best practices
- Experience with social media marketing
Interested? Let’s Connect on Linkedin!
Senior Copywriter
Company: Miror Therapeutics
Location: Bengaluru
Experience: 6–8+ Years
Employment Type: Full-Time / Onsite
Relocation: NO
About Miror
Miror is India’s leading FemTech platform transforming how women experience peri-menopause and menopause. In just a year, we’ve built India’s largest menopause-focused WhatsApp community, partnered with the National Health Mission and the Indian Menopause Society, and launched category-defining nutraceutical products and digital health services. Our app blends science and technology—offering personalized care pathways, symptom tracking, diagnostic links, games, AI-powered chat, expert consultations, and more. We're proud recipients of the Innovation in Menopause Care award at the Global Women’s Health Innovation Conference 2024 and are rapidly scaling toward our $1B+ vision. Learn more: miror.in
We are looking for a Senior Copywriter who can help shape Miror's voice and build powerful, relatable communication for women across our digital platforms, campaigns and brand ecosystem.
Role Overview
We are looking for a creative, strategic and highly experienced copywriter with 6–8+ years of experience specifically in advertising agencies.
You should be someone who understands brands, consumers, campaigns and storytelling — and can turn an idea into communication that is clear, memorable, emotionally engaging and action-oriented.
Healthcare/Pharma/Wellness/FemTech advertising experience is a strong advantage, but experience across other industries will also be considered.
Key Responsibilities
· Develop creative concepts, campaign ideas, taglines and brand messaging for Miror.
· Write compelling copy for digital campaigns, social media, advertisements, websites, landing pages, videos, emailers, brochures and marketing communications.
· Build and maintain a strong and consistent Miror brand voice.
· Translate complex healthcare and women's health topics into simple, relatable and engaging communication.
· Develop consumer-first storytelling that connects with women across different life stages.
· Work closely with the Brand, Marketing, Design and Content teams to execute campaigns.
· Develop communication for product launches, awareness campaigns, community initiatives and digital platforms.
· Ensure all communication is grammatically accurate, culturally relevant and aligned with Miror's brand positioning.
· Challenge conventional thinking and bring fresh, creative ideas to the brand.
Requirements
· 6–8+ years of experience as a Copywriter in an advertising agency – mandatory.
· Strong advertising/campaign portfolio demonstrating conceptual thinking and creative writing.
· Excellent command of English, grammar, tone and storytelling.
· Strong understanding of consumer behaviour and brand communication.
· Ability to write across multiple formats and platforms.
· Experience working with creative teams, designers and brand/marketing teams.
· Ability to simplify complex subjects without losing meaning or impact.
· Healthcare, Pharma, Wellness, FemTech or women's health experience is preferred.
What We Value
Big ideas. Sharp writing. Consumer empathy. Curiosity. Creativity.
If you believe words can change how people think, feel and act — we'd love to hear from you.
Portfolio is mandatory.
Indrani Dutta
https://www.linkedin.com/in/indrani-dutta-a9a65135/
About Monsoonfish
Monsoonfish is a premier design and brand strategy consultancy specializing in UX/UI design, product strategy, and corporate branding. We build impactful digital products and brand experiences for both internal initiatives and a diverse roster of forward-thinking clients. We value high integrity, extreme ownership, and a deep-seated passion for quality over rigid corporate structures.
Role Overview
We are seeking a highly driven, strategic, and deeply creative Senior Content Writer & Marketing Manager. This is a hybrid, multi-faceted role divided into three core pillars:
- Brand Custodian & Marketing Lead for Monsoonfish: Driving the strategic growth, brand equity, and lead generation engines for Monsoonfish itself.
- Client-Facing Content & Strategy Consultant: Spearheading copy, UX writing, and marketing content for our clients’ websites, branding projects, and digital products.
- AI Transition & Infrastructure: Helping Monsoonfish evolve into an AI-enabled marketing organization by establishing scalable workflows, documentation systems, content repositories, and brand frameworks that improve efficiency, consistency, and quality.
This is a self-driven, high-ownership role where micromanagement does not exist. Working hand-in-hand with our internal Design Leader, you will lead from the front, safeguarding the Monsoonfish brand archetype while executing multi-channel marketing campaigns.
Location: In-Office (Pune, MH), with performance-based, flexible WFH exceptions.
Employment Type: Full-time
Experience Level: Mid-to-Senior level (5+ years preferred in marketing, copy/content writing, or agency environments)
Key Responsibilities
Pillar 1: Monsoonfish Brand Strategy & Marketing (Internal)
Brand Custodianship:
Act as the ultimate gatekeeper for the Monsoonfish brand. Ensure every internal and external touchpoint—from social media to HR appointment letters, exit documents, proposals, case studies, and pitch decks—aligns perfectly with our brand archetype, tone of voice, and visual standards.
Lead Generation & Growth:
Design and execute short-term marketing initiatives to generate high-quality inbound B2B leads and prospective clients.
Social Media & Content Management:
- Develop and execute comprehensive content calendars and thematic content buckets.
- Script, write, and conceptualize diverse content formats: text posts, long-form articles, carousels, and video/film scripts.
- Manage and distribute content across LinkedIn, X (Twitter), Medium, Dribbble, and the corporate website/blog.
- Collaborate directly with internal graphic designers and video editors to bring visual narratives to life.
Agency Management & SEO/AIO:
Partner with the internal Marketing Design Leader to co-manage external agency partners (such as our SEO/AIO agency). Act as the content anchor, ensuring everything the agency requires—headlines, meta tags, landing pages, and web collaterals—is perfectly written, aligned with our brand, and delivered efficiently.
"Cognilense" Publication Expansion:
Cognilense is Monsoonfish's knowledge and thought-leadership initiative focused on design psychology, UX principles, cognitive biases, and decision-making frameworks.
Take ownership of our proprietary publication house (Cognilense—covering UX laws, cognitive biases, mental models, etc.).
- Manage and scale distribution across Amazon and retail formats.
- Strategize, innovate, and market Cognilense Workshops to establish Monsoonfish as a thought leader in the design ecosystem.
Employer Branding:
Naturally attract elite design and engineering talent/interns through outstanding cultural and brand marketing.
Pillar 2: Client Content & Strategy (External)
Cross-Functional Collaboration:
Partner with our internal product strategists, brand designers, and UX/UI teams to deliver comprehensive design and marketing solutions to clients.
End-to-End Copywriting:
Take full ownership of the text-based deliverables for client projects, spanning website copywriting, UX copy, brand taglines, product messaging, and go-to-market collaterals.
Adaptability:
Swiftly adapt your writing style and tone to match various client industries, personas, and unique brand voices.
Pillar 3: AI Transition & Infrastructure
AI-Led Workflow Documentation:
Lead the marketing department's transition into an AI-augmented workflow.
Repository Management:
Build, organize, and maintain digital frameworks, rules, content repositories, tone-of-voice guidelines, and brand archetype style guides that will feed into and support future internal AI-based tools.
Key Performance Indicators (KPIs)
Your success in this role will be directly measured by:
- Inbound Lead Velocity: Growth in prospective business queries and B2B leads generated via marketing channels.
- Brand Equity & Visibility: Measurable increase in organic reach, engagement, and authority across key platforms (LinkedIn, Medium, etc.).
- Delivery Quality & Integrity: Consistently delivering thoughtful, high-quality, strategically sound content for both internal brand initiatives and client projects on schedule.
- Project Pipeline for Cognilense: Expansion of retail reach and successful corporate/educational sign-ups for Cognilense workshops.
- Vendor Efficiency: Successful collaboration with external agencies alongside the Design Leader to meet SEO and growth targets.
What We Look For (Requirements)
Technical & Creative Skills
- Proven experience as a Content Writer, Copywriter, or Marketing Manager (agency or design studio experience is a massive plus).
- Exceptional command of the English language, with the ability to pivot seamlessly between business-focused B2B positioning and human-centric UX copy.
- Familiarity with modern SEO practices and a keen interest in AI Engine Optimization (AIO).
- Collaborative Vendor Management: Prior experience working with or managing external marketing/SEO agencies to deliver business results.
- Hands-on experience creating social media content calendars and managing cross-functional creative workflows (working with designers/video editors).
- Comfortable with leveraging AI tools ethically to scale and optimize internal processes.
Behavioral Traits & Culture Fit
- Extreme Ownership: You do not wait to be told what to do. You spot gaps, build strategies, and execute them independently.
- High Integrity: Honesty, direct communication, and commitment to top-tier delivery are non-negotiable.
- Collaborative Leadership: You are a team player who can share ownership with a Design Leader, put your hand up to help others, and comfortably ask for help when a project requires collective brainpower.
- Flexibility: While we don’t watch the clock, you are willing to occasionally jump on late evening calls or extend hours when critical client deliveries demand it.
Culture & Perks
- Output-Driven Freedom: We do not track hours or micromanage your day. If you deliver world-class work with total integrity, you enjoy immense autonomy.
- Hybrid Flexibility: This is primarily an in-office position to foster deep design collaboration, but hybrid/WFH exceptions are readily granted based on performance, trust, and rapport.
- Direct Impact: Your strategic footprint will be visible daily on both our corporate brand trajectory and the products we build for clients globally.
Interested? Let’s Connect!
Website: miror.in
Copywriter – Miror Therapeutics
About Miror
Miror Therapeutics is a FemTech company focused on helping women navigate peri-menopause and menopause through science-backed wellness, healthcare, and personalized solutions. We are building a trusted ecosystem that combines expert care, technology, community, and products to make women’s health more accessible and understandable.
Role Description
We are looking for a Copywriter who can turn complex health and wellness concepts into simple, engaging, and persuasive content. From high-converting performance ads to educational social media content, emails, landing pages, and product communication, you will help shape how women understand and engage with Miror.
This is an 80% execution and 20% strategy role, working closely with the Content, Marketing, Design, and Growth teams.
What You'll Do
Performance Copy – 40%
· Write compelling copy for Meta, Google, and other performance campaigns.
· Create multiple headlines, hooks, CTAs, and copy variations for A/B testing.
· Write landing page and product page copy focused on conversion.
· Develop persuasive yet responsible health and wellness messaging.
· Continuously improve copy based on CTR, conversion, CAC, and ROAS.
Social Media & Content – 30%
· Write engaging captions for Instagram, Facebook, LinkedIn, and other platforms.
· Create scroll-stopping hooks for Reels, videos, and stories.
· Simplify complex topics around menopause, hormones, women's health, and wellness.
· Write video scripts and content for doctors, experts, influencers, and creators.
· Develop WhatsApp, SMS, and community communication.
Email & Customer Engagement – 20%
· Write welcome, education, re-engagement, abandoned-cart, and post-purchase email journeys.
· Create promotional campaigns that are informative and not overly sales-driven.
· Develop customer stories, testimonials, FAQs, and support communication.
· Create content that builds trust and long-term customer relationships.
Brand & Strategy – 10%
· Work with the Content Strategist and Marketing team on campaign messaging.
· Maintain Miror's tone of voice and copy guidelines.
· Collaborate with designers to ensure strong copy-visual communication.
· Support product, packaging, website, and campaign copy.
· Ensure health claims and communication follow applicable regulatory guidelines.
Must-Haves
· 5-10 years of copywriting experience in an agency, D2C, healthcare, wellness, beauty, nutrition, or consumer brand.
· Strong portfolio demonstrating performance-driven and creative copy.
· Experience writing Meta/Google ad copy and social media content.
· Strong understanding of customer psychology and conversion principles.
· Ability to turn complex health/scientific concepts into simple, relatable language.
· Strong grammar, storytelling, and communication skills.
· Comfortable writing multiple variations quickly and working in a fast-paced environment.
· Data-driven approach with the ability to improve content based on performance.
Good to Have
· Experience in women's health, healthcare, wellness, nutrition, fitness, beauty, or FemTech.
· Agency experience working with multiple D2C brands.
· Email marketing experience; Klaviyo knowledge is a plus.
· Understanding of SEO and content marketing.
· Experience working with influencers, doctors, experts, or UGC creators.
· Background in science, healthcare, nutrition, psychology, or a related field.
Success Metrics
· Ad CTR and conversion rates.
· Landing/product page conversion rates.
· Email open and click-through rates.
· Social engagement and content performance.
· Growth in qualified leads/customers through content.
· Customer engagement and retention through educational content.
What Success Looks Like After 12 Months
· Consistently high-performing copy across paid and organic channels.
· A strong and distinctive Miror brand voice.
· A library of proven copy frameworks, hooks, and templates.
· Content that makes menopause and women's health easier to understand.
· Stronger customer trust, engagement, conversion, and retention.
Why Join Miror?
· Work directly with founders and a passionate, high-energy team.
· Build the voice of one of India's emerging FemTech brands.
· Work at the intersection of women's health, science, technology, and consumer wellness.
· Opportunity to make a meaningful impact on how India talks about menopause and women's health.
· High ownership, low bureaucracy, and plenty of room to experiment and create.
Location: Bengaluru
Work Mode: Full-time | Work from Office
Best Regards,
Indrani Dutta
Senior Manager - HR
www.miror.in
www.sohamenergy.in
https://www.linkedin.com/in/indrani-dutta-a9a65135/
JD – Brand Associate
Designation: - Branding
Brand: MOLEDRO
Location: Okhla Phase 3, Delhi
Probation: 2 months
Introduction to the brand
We are seeking a creative and detail-oriented Content Curator to develop content for print, digital, and social
media platforms. You will collaborate with our digital marketing team to create blog posts and content for
social media to engage our target audience, write email blasts and assist with marketing communication
campaigns. You must know how to research various topics and industry trends and produce content on tight
deadlines.
Roles & Responsibilities:
* Brainstorm with the team for new ideas and strategies for effective content
* Conducting in-depth research on industry-related topics to develop original and innovative content
* Develop copy on a wide variety of topics for multiple platforms (such as the website, blogs, product
descriptions and social media)
* Create eye-catching and innovative headlines and captions
* Assisting the marketing team in developing content for advertising campaigns
* Editing and polishing existing content to improve readability
* Creating compelling headlines, captions and body copy that will capture the attention of the target audience
* Identifying customers’ needs and recommending new content to address gaps in the company's current content
Requirements:
* Bachelor’s Degree in Fashion background is a must.
* Portfolio of published work
* Able to multitask, prioritize, and manage time efficiently
* Self-motivated and self-directed
* Adobe Illustrator, Adobe Photoshop, Indesign, Canva, and Video editing software.
About the Company
Tyke is an Alternate Investment Platform for retail investors offering both debt and high-return opportunities starting as low as ₹5000. We are a 3-year-old company with 100+ successful deals and the largest investor base of 200k+ investors.
About the role
We are looking for a talented and creative junior copywriter to join our team. The ideal candidate will have a strong understanding of the principles of copywriting and be able to write clear, concise, and engaging copy for a variety of marketing materials, including websites, blog posts, social media posts, and email campaigns.
Office location - Vile Parle, Mumbai (On-site)
Key Responsibilities
- Write and edit copy for a variety of marketing materials, including websites, blog posts, social media posts, and email campaigns
- Work with the marketing team to develop and execute marketing campaigns
- Stay up-to-date with the Indian Fintech and Startup ecosystems and conduct extensive research to come up with relevant ideas
- Stay up-to-date on the latest copywriting trends and best practices
- Proofread and edit all copies before it is published
Qualifications
- Bachelor's degree in English, journalism, communications, or a related field
- 1-2 years of experience in copywriting or a related field
- Strong writing and editing skills
- Ability to write clear, concise, and engaging copy
- Experience with SEO and content marketing best practices
- Experience with social media marketing
Job description:
About Evaraa
Evaraa is a D2C brand specializing in handcrafted spiritual décor — god idols, car dashboard idols, silver collectibles, and home décor pieces that blend tradition with modern living. We're building a content-first brand voice across Instagram, Facebook, YouTube, and Pinterest.
Role Overview
We're looking for a Social Media Content Writer who can translate our products' craftsmanship and spiritual value into scroll-stopping captions, scripts, and copy that drive engagement and conversions across platforms.
Key Responsibilities
Write daily/weekly social media captions, hooks, and scripts for Instagram Reels, YouTube Shorts, Facebook posts, and Pinterest pins
Draft ad copy variations (primary text, headlines, descriptions) to support performance marketing campaigns
Write product descriptions and collection copy for the Shopify store in a brand-consistent tone
Develop content calendars aligned with festivals, product launches, and sales (Diwali, Navratri, Raksha Bandhan, Republic Day, etc. — high-relevance occasions for our category) Collaborate with the design/video team to brief reels, carousels, and UGC-style content Write blog articles for SEO (spiritual décor, home temple ideas, gifting guides)
Repurpose long-form content into short-form social hooks
Track which captions/hooks correlate with higher engagement and iterate based on performance feedback from the marketing team
Stay on top of trending audio, formats, and meme templates relevant to the lifestyle/spiritual/decor space.
Requirements
1–3 years of experience writing for social media, preferably for a D2C or e-commerce brand Strong grasp of Instagram/Facebook content formats and what drives engagement vs. reach vs. conversions
Excellent written English (Hindi/Hinglish copywriting skills are a strong plus given our audience)
Comfortable writing both brand storytelling content and direct-response ad copy Basic understanding of SEO principles for blog/product copy
A portfolio of past captions, ad copy, or content calendars
Work Location: In person
Job Title: Social media management
Location: Hyderabad
Experience: 1–2 years
Employment Type: Full-time
About the Role
We're looking for a Content Production Executive to own end-to-end content production from strategy and scripting through publishing and performance analysis. You'll work cross-functionally with design, video, and marketing teams to ship high-volume, high-impact content across platforms.
Key Responsibilities
Own the content production lifecycle: research, strategy, scripting, coordination, publishing, and performance tracking
Produce marketing assets at volume reels, scripts, carousels, captions, graphics, and campaign creatives
Plan and manage editorial calendars across multiple brands/verticals
Execute multi-platform content strategies to drive audience engagement and growth
Collaborate with designers, video editors, and marketing teams on integrated campaigns
Ensure brand consistency across all creative output
Requirements
1–2 years of experience in content production, content strategy, or social media operations
Proven track record shipping high-volume content (100+ assets/quarter type output)
Strong scriptwriting and content planning skills
Experience managing multiple brands or workstreams simultaneously
Bachelor's degree in Visual Communication, Mass Comm, Marketing, or related field
Portfolio (Behance or similar) demonstrating creative range
Nice to Have
Experience across B2B content
Track record of measurable engagement lift from content campaigns
We are looking for a creative and detail-oriented Content Writer to develop engaging, high-quality content across various digital platforms. The ideal candidate should have a strong command of language, creativity, and the ability to adapt tone and style based on the target audience.
Key Responsibilities:
- Create engaging content for blogs, websites, social media, and marketing campaigns
- Conduct thorough research on industry-related topics
- Write clear, concise, and grammatically correct content
- Collaborate with marketing and design teams for content planning
- Optimize content for SEO and improve web traffic
- Proofread and edit content before publication
- Ensure consistency in brand voice and tone
Rite KnowledgeLabs is looking for a Content Writer with 0-2 years of experience.
Experience: 0-2 years
Location: Chandivali, Mumbai
Mode: 5 Days WFO
Job Description
Roles & Responsibilities
As a Content Writer – Social Media & Digital, you will:
- Craft compelling content – Write crisp, engaging, and professional business content for LinkedIn, blogs, and marketing materials.
- Bring fresh ideas to the table – We love creative minds! Share new content concepts to captivate audiences.
- Learn & grow – Track social media metrics, analyse performance, and improve your content game.
- Team up with designers – Work closely with the creative team to ensure your words are visually stunning.
- Stay on top of trends – Keep up with what’s buzzing in the B2B world to make content that stands out.
What’s in it for you?
A creative, non-political, friendly yet fast-paced environment where your words shape corporate stories. Plus, a solid career growth path and exposure to top MNC & local clients. And yes, a 5-day work week! If you’re ready to write your way into the business world, apply now!
Qualification:
- Graduates or Post-graduates in English, Business Journalism, Business Communication, Marketing Communications, Economics, or related fields.
- Freshers with good writing skills and a portfolio of digital and social media content are welcome to apply.







