2+ Packaging design Jobs in Delhi, NCR and Gurgaon | Packaging design Job openings in Delhi, NCR and Gurgaon

In today’s advertising-driven business world, creativity and uniqueness play a vital role and this is where our client plays its part. They focus on creating 3D/2D visualisations which are client specific, along with providing design solutions with the aim to take the brand to the next level.

 

They provide a broad set of creative and marketing services which include product videos, product modeling, digital campaigns & advertisement, character animation, website design & development, etc.

 

Headquartered in Delhi, our client works with a team of in-house talented individuals and their clientele includes Abbott, Reebok, Blackberry, Kajaria, CK Birla Group, etc.

As a Senior Creative Designer, you will be responsible for closely working with Copywriter & Art Director to execute the ideas.

What you will do:

• Brainstorming creative campaigns for clients and executing the same
• Managing Junior Graphic Designers
• Coordinating with Client Management team to understand client requirements and fulfilling the same
• Being accountable for the quality of work that has been assigned to you

Our client is the most sought after traditional Indian outfit manufacturing and exporting company. Their contemporary and stylishly designed clothes are full of unique patterns, matchless embroidery, gorgeous mirror-work and beautiful block prints.

Almost a decade old, it is a venture committed to bring together a varied range of traditional crafts and techniques of dyeing, weaving, printing and hand embroidery. The founders have dedicated their life to promote Indian Block Prints and provide employment and Hand-Embroidery training to women so that numerous underprivileged women can be empowered.

 

As a Brand Manager, you will be working on the end to end brand and design strategy of the company spanning from Website (UI/UX) design to product packaging to internal branding.

 

• Ideating and executing an overall brand strategy and tone of voice to drive engagement.
• Developing brand awareness and generating inbound traffic.
• Defining the brand pillars and narrative for the brand, working closely with the leadership of the company.
• Coordinating with external agencies & internal teams to prepare creative briefs and media plans for campaigns while ensuring that brand guidelines are effectively followed.
• Ensuring all content is on-brand, consistent in terms of style, quality and tone of voice, and is also optimized for search and social promotions.
• Using a brand publisher mindset to create content our customer base is looking for and then to optimizing the path to conversion.
• Leading a team, setting goals and tuning them to give their best performance.
• Being accountable for all content marketing initiatives to drive traffic, engagement, leads, that deliver sales and customer retention.
• Devising an effective content strategy and identify various marketing avenues to leverage said content to meet business objectives.
• Identifying customers' needs and gaps in our narrative/ content strategy and recommend new ideas.
• Collaborating across functions and silos to deliver an effective content marketing strategy and editorial plan to meet the business objectives at the lowest possible cost
• Managing Editorial requirements includng basic SEO understanding, content categorization and structure, content development, distribution and measurement.
• Developing and managing editorial calendar and organization workflows.
• Leveraging all supporting social channels including Facebook, Instagram, LinkedIn, Twitter, Youtube etc. for content distribution. The person must understand the best practices of the main social media channels, which content and approaches work on each, and why.
• Managing Social Media Execution: End to end social media execution, optimisation and reporting.
• Managing day-to-day operations including conceptualising the social media calendar, coordinating with the designers, tweets, status updates, comments, issue resolution of customers, planning promotions & contests, etc.
• Partnering with Influencers/ KOL's and other Production houses for brand collaborations.
• Running facebook ads such as campaigns, web conversion ads etc . Planning offline marketing campaigns & Influencer activities

• Hands on experience, working on new age brands/ social channels preferably in digital-first app-based businesses.
• Passionate about people, culture, brands and storying telling
• Excellent verbal and written English communication skills
• Excellent understanding of social media platforms
• Ability to analyze data related to traffic, conversions
• Delivering high quality work while meeting deadlines
• Desire to work in a fast-paced start-up environment
• Comfortable with all forms of content - videos, photoshoots, editing softwares etc.
• A keen internist in psychology would be a great plus.
• Adept at handling people and external agencies.

QUALIFICATION AND EXPERIENCE

• Masters in Marketing, Branding or equivalent. Additional Certifications will be a plus
• Professional Degree in a relevant field will be a plus
• Minimum 10 years of experience preferably in a B2C product based company