4+ Marketing planning Jobs in India
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Pondicherry
0 - 4 yrs
₹4L - ₹9L / yr
Social Media Marketing (SMM)
Marketing
Public Relations
Marketing planning
Designation: Influencer Marketing Manager
Location: Pondicherry
Responsibilities:
· Prepare annual Influencer & PR marketing calendar with a plan & budget.
· Interact and build relationships with influencers, stylists, production houses & media. Maintain database.
· Plan collaborations / meets. Scout influencers across categories, negotiate and execute collaborations & post promotions
· Create and nurture small community / circle of Hidesigners to share
· Work on PR outreaches and coordinate press coverage, reports, etc.
· Coordinate with multiple deparments to implement influencer marketing campaigns.
· This role extends to the Hidesign Group - Hidesign hotels, Casablanca and Le Pondichéry
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Noida
6 - 8 yrs
₹5L - ₹7L / yr
Marketing planning
Marketing Strategy
Google AnalyticsSearch Console
SEMRush
+1 more
We are looking for an ideal candidate who will lead our marketing activities. The mission of an Assistant SEO (Search Engine Optimization) Manager is to maximize the volume of inbound organic traffic from search engines to our business websites. This will be accomplished through a combination of on-page and off-page techniques, including link-building, social media strategy, viral marketing, metadata sculpting, site speed optimization, content strategy, information architecture, and more.
As Assistant Manager, you are responsible to lead the marketing team and suggest them the best marketing techniques for social media and other digital media campaigns. You should grab the attention of customers and market the products and services.
If you have the ability to utilize the organizational resources optimally for the business promotion activities, we would like to meet you.
Roles and Responsibilities:
- Reviewing and analyzing websites for areas that can be improved and optimized
- Preparing detailed strategy reports and Marketing Plans
- Identifying powerful keywords to drive the most valuable traffic
- Writing powerful calls to action to convert visitors
- Filling websites and other content with effective keywords
- Developing link-building strategies;
- Ensure that the website, promotional material, and marketing campaign strategy are updated regularly.
- Analyzing keywords and SEO techniques used by competitors
- Keeping updated on both white hat and black hat SEO strategies to avoid staying within search engine guidelines
- Build and execute social media strategy through competitive research, platform determination, benchmarking, and messaging and audience identification
- Develop, implement and manage the marketing strategy
- Designing and measuring the success of every marketing campaign.
- Stay up to date with the latest marketing practices and technologies.
- Collaborate with the Marketing, Sales and Product Development team Communicate with industry professionals and influencers via social media to create a strong network.
- Create content marketing campaigns to drive leads and subscribers Use SEO best practices to generate traffic to our site
- Keyword research for the Addition of service based webpages on the website
- Ensure uploading of webpages on the Website through the SEO team.
- Perform Lead analysis daily to closely work for the end user needs from the website and to create campaigns accordingly.
- Experience in Email Marketing tools like Mailchimp
- Ability to plan Email calendars and schedule emails as per the plan.
- Guide the designing and content team for Email design and content along with other design and content-based changes needed on the website.
- Manage the ORM of the brand and work on creating a positive image of the Brand online along with mitigating the negative reviews.
- Closely coordinate with cross-functional teams to keep the website updated.
Job requirements and qualifications:
- Demonstrated SEO experience of at least 8-10 years.
- Strategic Understanding of Social Media and its usage in Marketing
- Experience with Google's Keyword Tool
- The ability to work with back-end SEO elements such as .htaccess, robots.txt, metadata, site speed optimization, and related skills
- Proven success in link-building and viral strategies
- The ability to deploy an effective local and long-tail search strategy
- Experience in building inbound organic search traffic and improving SERPs
- Expertise in Google Analytics, Google Search Console, SEMRush, Ahref’s
- Ability to make SEO proposals
- Ability to perform SEO Audit
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NCR (Delhi | Gurgaon | Noida)
7 - 15 yrs
₹30L - ₹45L / yr
Marketing
Marketing planning
Digital Marketing
Search Engine Marketing (SEM)
Strategic planning
+8 more
We are looking for passionate engineers and researchers that want to contribute in this exciting and fast moving field of Deep Learning and Research.
Our client is a highly awarded AI and Machine Learning lab, which is disrupting the multi billion dollar Agriculture and commodities business globally. They are recognized as a de-facto business for expert AI capability in solutions that satisfy real world challenges in near real time.
As a Marketing Head, you will create and own the go-to-market (GTM) strategy for Platform Vision. You will set clear objectives and goals, research and define target audiences, develop marketing and communication strategies, and measure adoption.
What you will do:
- Driving the evolution of our brand positioning, bringing it to life in a clear and consistent way that resonates with and motivates our target audiences.
- Promoting the company as an innovator to the press and public, and overseeing outbound customer-facing communications across our website, blog, and social channels.
- Working closely with CEO, sales, product and tech teams to successfully define, deliver, and execute the brand strategy
- Collaborating and leading across the organization. You will represent the voice of the customer within the organization, bringing your insights to cross-functional stakeholders across product, design, user experience, engineering, and executive leadership.
- Building strong working relationships and credibility at all levels of the organization through the demonstration of being a deep subject matter expert
- Improving ROI on the marketing spends: Being responsible for the spend of marketing budget and Identifying ways to improve effectiveness of Google Ad, LinkedIn, YouTube, Facebook campaigns to boost ad engagement, conversion rates and cost per acquisition.
- Constantly monitoring the various metrics around returns on spend, acquisition and churn.
What you need to have:
- MBA 7+ years of proven experience in SaaS based product Marketing, start up experience
- MBA from T1 colleges or Top B Schools
- Preferably from SaaS based IT Products or Agriculture Industry
- Excellent leadership, communication, and decision-making skills
- Proven ability to plan and manage budgets
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NCR (Delhi | Gurgaon | Noida)
4 - 8 yrs
₹6L - ₹8L / yr
Search Engine Optimization (SEO)
Marketing
Digital Marketing
Social Media Marketing (SMM)
KPI
+11 more
Our client is India's leading manufacturer and supplier of water purification products. Their product is usable across markets and used by households and workplaces, for vegetables/ fruits disinfection, purification during calamities, during trekking, hospital disinfection and farm disinfection among other requirements. The active ingredients used in their products make it safer and more effective on water than regular contents like chlorine, bleach and iodine.
They supply to several leading NGOs, Medical organizations, Blue chip companies, Central and State health ministries and other Institutions across the world. Certified by major standards including the WHO, FDA and ISO, they aredriving a significant positive health impact globally by improving access to safe drinking water and creating cost effective disinfection solutions for more than 15 years.
As a Digital Marketing Manager, you will develop, plan and execute digital marketing strategies across all online platforms including Facebook, Twitter, Instagram, YouTube etc
What you will do:
- Building the marketing team for inbound marketing, content development, SEO/ SEM, design etc.
- Developing a digital marketing strategy & program. S/He will own the calendar of plans supporting the annual plan.
- Managing the day-to-day function of digital marketing, including Social Media, Digital Production, budget control, project oversight, and KPI tracking.
- Creating digital content, email campaigns, and managing SEO, paid marketing
- Also being responsible for Business Development, Product Development and Content Development.
- Providing strong analytical capabilities in the digital space, by implementing key performance measures for each digital program, evaluating the effectiveness of those programs and digital marketing overall, identifying new trends and new analytical tools in the digital space, and delivering timely campaign results and summary reports.
- Inspiring external creative and technology agencies to develop and execute campaigns that test the limits of digital media while meeting the marketing objectives.
- Being responsible for selection of management of digital marketing agencies & vendors in this space. Ensuring that the agencies are appropriately staffed, have a good understanding of our brand strategies.
- Being able to expand our company's digital footprint, awareness, subscribers, and leads.
- Leading creative development to motivate the target audience to "take action".
- Effectively using analytical tools to identify success/failure of campaigns and KPIs.
- Developing exponential growth by optimising resources with creative approach and strategies.
- Monitoring, analysing and evaluating market and brand trends.
- Understanding ad hoc projects/duties from time to time
What you need to have:
- At least 4 years of experience in digital /brand/ social media marketing
- In-depth knowledge of various social media platforms, best practices and website analytics
- This role requires a high level of creativity, attention to detail, and project management skills.
- Google Analytic 360, Google Tag Manager, Google Optimize, Search console and various other user-behavioral tracking on websites and mobile apps
- Extremely good atbuilding marketing team, executing the strategies, maximizing ROI of brand investment in digital programs, budget tracking and positively impacting top line and bottom line business results.
- Strong functional skills with good communication and leadership skill
- Passionate team player with a strongdrive for challenge
- Highlycreative with excellent analytical abilities.
- Ability to work in a fast paced and high pressure environment.
- Location - North Delhi
- Experience of 4-8 years preferably from FMCG companies
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