Growth Marketing Manager Experience - 2.0 to 6.0 Year(s) Location - Delhi Working days - 5 Qualification - Any Graduate (Full time) Skills: 2 years Hands-on Experience on Facebook or Google Marketing | Excel & data analytics skill set Job Responsibilities: Ownership of growing app base through Digital Marketing channels (FB, Insta, Google, Tiktok++) Collaborate with the business(category) and creative team in devising communication strategy (creative & messaging) & bringing this to life Lead larger business decisions by working with the digital team in creating, analysing & optimizing growth data sets to deliver insights Monitor & optimize ROI driven campaigns regularly to meet demand, revenue and budget goals Work with product and data engineering teams to design systems and processes for efficiencies leading to exponential growth Job Requirements: 2 years Hands-on Experience on Facebook or Google Marketing Excel & data analytics skill set (SQL knowledge is a plus) Strong with number crunching Analytical bent of mind; can break down data and assess it efficiently Willing to learn in fast-paced startup ecosystem with Result-driven mindset Ability to work under pressure, tight timelines & handle uncertainty Ability to manage and prioritize multiple projects and tasks simultaneously Strong interpersonal, time management, and problem-solving skills About Role: Leads demand growth for the platform. Driving New-Users & More-Usage as key mandates. Missioned to unlock rapid adoption (in a profitable way) with Strong Consumer Intelligence, Offering & Pricing strategy, Zero-$ hacks, Strategic Partnerships, Large Media campaigns etc. Digital Growth team plays a key role in Driving New-User acquisition. Working end to-end in planning digital strategy, executing for all channels & driving performance/demand.
Our client is a 5 year old online gaming company with market leading games in three segments - Poker, Rummy and Cricket. Their online games are ensured to be safe, trusted and secure for their customers. They have a registered base of over a million users and are working towards the growth of online gaming in the country. The founders are MIT alumni who bring with them immense tech and business knowledge to provide global level gaming services. As a Manager - Influencer Marketing, you will bedetailing with Influencers on Youtube, Instagram, FB & Telegram. It includes negotiation, closure, review & reporting of the campaigns/ activities. What you will do: Being a part of the Acquisition team & working on building new strategies to maximize the output from Influencers. Reaching out to new influencers & leading the entire activity with the objective of maximum SOV. Reviewing & managing of existing influencers that are already on board. Raising the creative & content requirements internally. Making daily, weekly & monthly performance reports. What you need to have: The individual needs to be a good negotiator & well-versed with the social media influencer space. Being a cricket follower will be a good plus. Min 1 year+ working experience in marketing (influencer) Thorough knowledge of key performance measurement metrics. Extraordinary communication/ negotiation skills. A keen eye to design & communications. Above-average writing skills