presentation,Communication,Computer Proficiency, Secondary Research

We are on the lookout for a talented Content Writer or Copywriter to join our dynamic team. If you have a proven track record of creating engaging, innovative digital content and driving brand awareness, we want to hear from you! This is an exciting opportunity to expand our digital footprint and connect with audiences through creative and data-driven content. You should have a deep understanding of Gen Z's likes and dislikes and be able to create content that resonates with them across various digital platforms.

Key Responsibilities:

• Content Creation: Conceptualize and write social media posts, reels, videos, ads, banners, and other forms of digital content.
• Copywriting: Develop concise, eye-catching, and innovative headlines and body copy for a range of digital materials.
• Research: Conduct research to source facts, statistics, and trends to inform and enhance content.
• Team Collaboration: Brainstorm and collaborate with the team on new ideas and strategies to elevate brand presence.
• Audience Engagement: Build and nurture a following on social media by producing engaging and shareable content.
• Competitive Research: Research industry trends and competitors to create original, innovative content that stands out.
• Cross-Department Collaboration: Work with campaign managers, creative teams, and designers to bring ideas to life.
• Content Variety: Write across multiple platforms, including websites, blogs, articles, social updates, case studies, guides, white papers, and more.
• Community Interaction: Respond to audience queries and comments on social media platforms.
• Additional Content Creation: Develop content for e-books, podcasts, and other digital formats.
• Content Gap Analysis: Identify gaps in existing content and recommend new topics based on customer needs and emerging trends.
• Consistency: Maintain consistency in tone, style, fonts, and images across all content.
• Editing: Review and edit content produced by other team members to ensure high quality and alignment with brand voice.
• Performance Analysis: Monitor marketing metrics and suggest content optimizations to improve engagement.
• Innovative Ideas: Collaborate with other departments to brainstorm and implement fresh, innovative content ideas.

Skills & Experience We Require:

• Proven Experience: Prior work experience as a content writer, copywriter, or in a similar role.
• Portfolio: A portfolio showcasing published articles, social media content, or other writing samples.
• Research Skills: Strong ability to conduct research using multiple sources to inform content creation.
• Writing & Editing: Excellent command of the English language with outstanding writing and editing skills.
• Deadline-Oriented: Ability to manage multiple projects and meet deadlines in a fast-paced environment.
• Creative Passion: A genuine passion for creating viral content and staying on top of trends.
• Gen Z Insight: Deep understanding of Gen Z preferences and the ability to tailor content to resonate with this demographic.
• Social Media Expertise: Experience creating engaging reels, ideating, storyboarding, scripting, and executing content, preferably using mobile devices.
• Collaboration: A team player who thrives in a collaborative environment and is open to feedback and new ideas.

Pedigree:

• Bachelor’s or Master’s degree in English, Journalism, Marketing, or a related field.

• Develop and execute social media strategies to enhance brand awareness and engagement.
• Create, curate, and manage content across social media platforms (e.g., Facebook, Instagram, Twitter).
• Monitor and analyze social media performance using analytics tools.
• Engage with followers, respond to comments/messages, and build online communities.
• Collaborate with other teams (e.g., marketing, design) to align content with broader campaigns.
• Stay updated on industry trends and emerging platforms.
• Report on social media insights and adjust strategies as needed.

At YMGrad, we pride ourselves on our fast-paced environment and commitment to helping students achieve their dreams. Our team collaborates closely to provide valuable insights and support, ensuring that students receive the best guidance possible. We also offer training for candidates who may need it, emphasizing the importance of strong writing skills.

If you are interested in this role and meet the qualifications, please review the job details and consider applying. We look forward to your application and the possibility of you joining our team.

As a Social Media Specialist at Digeesell, you’ll get to work with our marketing team to help develop brand awareness about our company through social media.  

Your responsibilities at digeesell 

• Write long- and short-form social media messages that attract new users and engage current users. 
• Use data to analyze what’s working, what’s not, and reinforce or refocus key messages accordingly. 

• Wear many hats as you work with multiple teams to develop strategy, work with designers, write copy, manage social communities, and analyze data. 
• Help convert brand fans into loyal customers with engaging, responsive, responsible, surprising, and captivating social media interactions. 
• Design and monitor business performance goals to drive brand awareness. 
• Observe and analyze market and competitor trends. 
• Monitor the quality and integrity of products and services, and respond as needed to ensure brand alignment. 

• Strategize media plans for different platforms. 
• Client interaction 

        Required Candidate profile: 

• 1.5 + years of experience in the social media specialist role. 
• Excellent communication Skills 
• MBA in Marketing or similar background 
• Good Presentation skills 

• Excellent knowledge of Facebook, Twitter, LinkedIn, Instagram, other social media best practices 
• Working knowledge of popular social media scheduling and monitoring tool 
• Understanding of SEO and web traffic metrics 
• Critical thinker and problem-solving skills 
• Agency Background Preferred  

Job Description:

• Research and write original, well-researched, and informative content for the website and blog.
• Work closely with the marketing team to create content that aligns with the company’s overall marketing strategy.
• Collaborate with the subject matter experts to ensure that all the content is accurate and up-to-date.
• Optimize content for search engines and ensure that it is easily discoverable by users.
• Monitor website analytics to identify areas of improvement and adjust the content strategy accordingly.
• Stay up-to-date with the latest trends and best practices in content creation and SEO.