presentation,Communication,Computer Proficiency, Secondary Research
at Skills Alpha
Shubham Vishwakarma
Full Stack Developer - Averlon
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About the Role:
We are seeking an experienced Campaign Manager to lead the planning, execution, and optimization of digital marketing campaigns across multiple social media platforms. The ideal candidate is a strategic thinker with hands-on experience in digital advertising, content strategy, and lead generation—particularly across APAC, US, and UAE markets.
Key Responsibilities:
- Develop and execute digital marketing strategies across platforms such as Meta (Facebook, Instagram), LinkedIn, Google Ads, YouTube, TikTok, and X (Twitter).
- Plan and manage end-to-end campaign lifecycles, including audience segmentation, ad creation, targeting, budgeting, and performance optimization.
- Multi-Channel Campaign Management: Plan, execute, and optimize lead generation campaigns across various online and offline channels. This includes digital marketing (SEO/SEM, content marketing, social media marketing, email marketing, webinars, online advertising) and outbound activities (targeted outreach, industry events, networking).
- Collaborate with creative teams to produce compelling and on-brand ad content (copy, visuals, and videos).
- Lead Generation Strategy Development: Define and implement comprehensive lead generation strategies encompassing learning/e-learning, localisation, and translation services, aligning with overall sales and marketing objectives. This includes identifying target audiences, understanding their needs, and determining the most effective channels to reach them.Manage lead generation campaigns across global markets with a strong focus on APAC, US, and UAE regions.
- Performance Monitoring and Analysis: Track, measure, and analyze the performance of lead generation campaigns using relevant metrics. Provide regular reports and insights to the sales and marketing teams, recommending optimizations for improved results.
- Optimize campaigns based on data-driven insights to improve efficiency and maximize ROI.
- Content Strategy Collaboration: Work closely with the marketing team to develop compelling content that attracts and converts target prospects for learning/e-learning, localisation, and translation products/services.
- Market Research and Competitive Analysis: Conduct ongoing market research to identify new lead generation opportunities, understand industry trends in learning/e-learning, localisation, and translation, and analyze competitor activities.
- Stay updated on emerging digital marketing trends, tools, and technologies to drive innovation.
Required Skills & Qualifications:
- Bachelor’s degree in Marketing, Business, Communications, or a related field (Master’s degree preferred).
- 5–8 years of experience in digital marketing campaign management or performance marketing.
- Strong understanding of lead generation strategies and digital funnels globally, particularly in APAC, US, and UAE markets.
- Proficiency with marketing tools such as Google Ads Manager, Meta Business Suite, LinkedIn Campaign Manager, HubSpot, or similar platforms.
- Excellent analytical skills with the ability to interpret campaign data and optimize accordingly.
- Strong project management, communication, and collaboration skills.
- Creative mindset with attention to detail and ability to work in fast-paced environments.
Preferred Qualifications:
- Experience with B2B and B2C digital marketing campaigns.
- Experience with e-learning,Learning &development or training industries
Familiarity with marketing automation tools (HubSpot, Marketo, Pardot, etc.).
Leading & Building content marketing strategy for Slurrp farm and specific marquee campaigns as a part of content marketing roadmap that includes Digital/ Performance/ Social & Editorial partnerships, CRM, PR & Publicity Ensuring all content is on-brand, consistent, in terms of style, quality & tone of voice across channels
Partner with the creative, studio, and external agency teams to build content assets needed for campaigns and season launches
Deep dive into consumption outcomes and marketing impact and continually experiment on marketing approaches and tactics to build organic traffic for the brand
Maintain, develop & execute master content calendar for the brand
What to bring
8-10 years of experience in In-house creative studio/ agency along with deep knowledge and experience in driving & managing digital content marketing
BA in literature (mandatory) & MA (preferred) or similar qualification
Consumer Tech/ FMCG / D2C experience is highly desirable
Should possess leadership skills to lead the content team to successful completion of its objectives
Strong attention to detail and ability to work with timelines
Job Title: DIGITAL MARKETING FRESHERS
Company: WEB TECH EVOLUTION
Overview: About Us:-Web tech-Evolution is a rapidly growing IT company focused on providing web based development of ideas and software solutions globally. With a team comprising of software professionals having sound domain expertise, the company aims to divulge its knowledge through its competitive invention and dedicated services. Web tech evolution has designed and developed scores of websites over the past 3 years for clients from all over the world. It has also provided friendly customized solutions to problems and conceptions that can arise due to innovation, up gradation or competition.
KEY RESPONSIBILITIES:
- Create digital marketing campaigns.
- Ensure consistency in the brand messaging.
- Work with the sales team to coordinate marketing campaigns.
- Prepare emails and newsletters to send to current customers.
- Launch promotional offers and events to attract new customers.
- Optimize the business website to increase online traffic.
- Follow best practices for social media marketing on different platforms.
QUALIFICATIONS:
Minimum education requirement: Bachelor's Degree of Marketing.[U G/PG]
Communication skills
Knowledge of related field.
OTHER DETAILS:
Salary Range: Stipend
Working Hours: 10:00 am to 7:00 pm [Monday to Saturday]
Our client is more than 2 decades old NBFC registered with the RBI. The company was set up with an aim to empower rural entrepreneurs, SMEs, and small institutions by micro-financing. The company has come a long way since its inception in 1992 and has evolved with time with the introduction of its App in the small loans sector. At present, the company has more than 5000 employees and has serviced millions of borrowers to accomplish their dreams.
The group has diversified into the education segment and is running two schools. The schools are part of one of the largest private school chains in India. The schools have a flourishing family of 350 teachers and 6500 students. The leadership team at the helm of the company has demonstrable experience in financial services and has built the company by upholding the trust of its customers.
- Planning, monitoring and updating the ongoing company presence on social media
- Launching optimized online advertisements to increase company and brand awareness
- Being actively involved in SEO efforts (keyword, image optimization, etc.)
- Preparing online newsletters and promotional emails and organizing their distribution through various channels
- Measuring the performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, SEM Rush etc.)
- Acquiring insights into online marketing trends and keep strategies up-to-date.
- Maintaining partnerships with media agencies and vendors
What you need to have:
- Experience 0 to 1 year
- Understanding of digital marketing concepts
- Skills and experience in creative content writing
- Analytical mindset and critical thinking
- The right candidate will have excellent English communication skills and presentation skills.
- Excellent communication and interpersonal skills
- Passion for all things marketing and technology
- Must have a passion for writing
- BSc/ BA/ BMM in marketing or relevant field
- Benefits: Being part of a startup thats turning out to be a game-changer
About Us
At Carorbis, we believe there is a better way to buy parts for your vehicle. It’s one of the least understood and least transparent industries.
Our goal is to simplify buying auto parts for everyone through our business, education and community. We are obsessively passionate about it.
Job brief
We are looking for an experienced content writer to join our dynamic content team and enrich our website/social media with new blog posts, guides, marketing, and ad copy.
As a content writer, you’ll be working with teams across the company to create valuable content to educate our customers.
Content writer responsibilities include conducting thorough research on industry-related topics, generating ideas for new content types, and proofreading articles.
If you’re familiar with producing online content for the Indian automotive industry and have an eye for detail, we’d like to meet you.
Responsibilities
Develop, write and deliver persuasive copy for the website content, email marketing campaigns, sales collateral,
ad copies, videos, and blogs
Research industry-related topics
Write clear marketing copy to promote our products/services
Write appealing ad copy to promote our brand and our services
Build and manage an editorial calender; coordinate with teammates to ensure standards
Proofread and edit blog posts before publication
Coordinate with marketing and design teams to illustrate articles
Conduct simple keyword research and use best SEO practices to write SEO friendly content
Promote content on social media
Identify customers’ needs and gaps in our content
Requirements
Proven work experience as a content writer, content marketer, copywriter or similar role
Experience creating strong, engaging content
Portfolio of published articles
Highly proficient at research through authoritative and up-to-date sources
Able to think critically about writing ‘Voice’ to relate to a target audience
Motivated and deadline driven
Responsive to management through email, text and phone, in regard to project assignment and deadlines
An understanding of best SEO exercises
Excellent writing and editing skills in english
Ability to meet deadlines
A bachelors degree in Marketing, English, Journalism or related field
- Creating concise, eye-catching, and innovative headlines and body copy
- Researching and organizing facts and sources
- Building a following for brand on social media with creative work
- Researching markets and industries to compare and create content that is innovative and original
- Writing a wide variety of topics for multiple platforms (website, blogs, articles, social updates, banners, case studies, guides, white papers, etc.)
Content Writer Requirements and Qualifications
- Excellent verbal and written communication skills
- Excellent grasp of English language
- Creative and innovative thinker and planner
- Confident in producing work across multiple platforms
- Able to align multiple brand strategies and ideas
- Assists team members when needed to accomplish team goals
- Able to multitask, prioritize, and manage time efficiently
- Self-motivated and self-directed
- High school degree or equivalent; Bachelor's degree in creative writing, journalism, English, or related field preferred
- Two to four years- experience writing
- Ability to work independently or as an active member of a team
- Proficient computer skills, including Microsoft Office Suite (Word, PowerPoint, Outlook, and Excel) and Google
Docs
- Good interpersonal skills and communication with all levels of management
- Able to work in a fast-paced environment
- Strict adherence to company policies and style
- Ideal candidate will have a positive attitude and be a problem-solver
Job location - Sector-48, Gurgaon
Working Days - 6, (fixed off)
Shift Timings - General Timings (Day Shift)
Salary - up to 4 lac CTC
Company - clicbrics.com
Industry - Real Estate
Our client is a Delhi based healthcare platform that is dedicated to Ayurveda and provides wellness solutions to its customers that is tailored and fine-tuned to their requirements. They have created a unique balance of Ayurvedic herbs and western medicine to come up with courses and medical advice which will not only rid their patients of the illness but also helps them bring the body back into balance.
Their services are available across the globe, with over 65% of their client base being from US, UK, and Canada. The company's primary focus is on Ayurveda and taking the ancient knowledge to anyone who wishes to bring back balance to their health and apply the tools in their everyday life.
- Writing content for creative collaterals like images and videos specifically for Instagram and/or other social media platforms
- Getting those collaterals developed by designers/ designing them
- Managing uploads of creatives and consumer interaction on posts
- Reporting on the performance of those creatives
- Ensuring the creatives meet the requirements of the brand
- Delivering month on month growth in the organic social media presence of the brand
What you need to have:
- Have impeccable grammar and excellent command over English
- Out of the box creativity to create viral content
- Ability to work with excel and create models, monitor and manage the growth of the brand's organic social presence
- A minimum of 3 years of experience
- Have a modern sense of aesthetics with an ability to create, recognize and differentiate premium content
- A growth-hungry mindset with ability to work hard and long and take complete ownership of his/ her responsibilities
1. To write on a variety of topics related to education and courses offered by the colleges and institutions in India and educational news and updates etc.
2. Knowledge of writing articles, blog posts, descriptions, page titles etc. for digital media.
3. Create content which gives website readers access to information in a simple, easy to understand language.
4. The content writer should know the target audience and write content to engage and draw visitors.
5. Generate content, making smart use of keywords. The text should have relevant keywords and variations for better search engine ranking and indexing.
6. Creating stories from in-house reports/surveys monthly.
7. Developing new ideas for web content.
8. Work with team members to enhance content pieces.
9. Candidates handled a team will be given preference.
Desired Profile
1. Freshers with impressive writing skills are welcome.
2. As a web content writer, ability to write engaging content for websites.
3. Knowledge in writing content for websites/print/company blogs.
4. Good written and communication skills.
5. Awareness of Search Engine Optimization (SEO), internet marketing trends is a plus.
6. Excellent time management skills.
Personal Traits:
1. Excellent written and oral communication skills.
2. Excellent problem solving skills.
3. Should be excellent in Time Management, Planning Skills & Organizing Skills.
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Full Stack Developer - Averlon